Tom Tunguz

JUNE 22, 2022

The behavioral patterns in web3 differ driven by anonymity, communication patterns on discord and telegram, and the consequences of using tokens as user acquisition, as governance votes, and currency. Ad Networks educate users about new projects while providing revenue to Publishers, application developers and content publishers.

Blockchain 355

Blockchain Marketing Advertising Government 355

SaaStr

JULY 8, 2024

A lot of that starts with education. You want to educate your people. A Culture of Education What did that have to do with the day-to-day of being an AE? All teams discuss blockers, inefficiencies, structure plans, and different communication channels to charge a path forward. All of a sudden, she felt like an owner.

Sales Hiring 281

Sales Hiring Scale Sales Education 281

Buffer Resources

SEPTEMBER 11, 2024

“I love educating others on how to succeed in their marketing efforts, especially by sharing real-life examples from our work at Buffer.” Hailley Griffis , Head of Communications and Content, agrees that sharing a peek behind the curtain of how you work can resonate.

Social Media 127

Social Media Entertainment Education Branding 127

User Pilot

FEBRUARY 22, 2024

Customer communication skills are a cornerstone of any business. TL;DR Customer communication encompasses all interactions between a business and its customers, while customer communication strategy is what you’ll use to improve these interactions amongst new and existing customers. Nurturing relationships.

Communication 105

Communication Outsourcing Services Strategy Payment Solutions 105

SaaStr

JANUARY 25, 2024

We made the investment because Pika makes it possible for anyone to become a professional quality video creator and use that powerful format to communicate, educate and entertain. #2. Satya’s education is memorialized by a BS in Finance and a BS in Psychology from The University of Pennsylvania. And how big is your current fund?

Marketplace as a Service 269

Marketplace as a Service Venture Capital Entertainment Construction 269

SaaStr

SEPTEMBER 25, 2023

Greenhouse CMO, Carin Van Vuuren, and VP of Enterprise Revenue, Ankur Passi, share their approach to bridging the communication gap to bring the traditional frenemies together. This is often the result of unclear communication and siloed planning and work practices.

Enterprise 278

Enterprise Marketing Sales SaaS 278

Payrix

FEBRUARY 4, 2025

Master merchant Payment facilitator that becomes the merchant of record on behalf of a network of smaller merchants (sub-merchants) or billing companies that regularly collect payments; key markets for master merchant networks include government, education, utilities, and nonprofit organizations.

Payment Services 147

Payment Services Merchant Services Payment Solutions Payment Methods 147

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. The very first thing that many businesses, ourselves included, recognized we needed to do was communicate our business continuity plans.

Merchant Services 228

Merchant Services Travel Communication Banking 228

SaaStr

APRIL 28, 2022

There must be a core message for each persona communicated through your SEO strategy, ad copy, case studies, and prospect sequence. . Problem Education: Does your prospect need to understand their problem? Do we also agree on what the value add is?”. Once you’ve set your personas, it’s time to align messaging between all teams.

Scale 293

Scale Education Strategy Engagement 293

SaaStock

JANUARY 25, 2019

The platform also offers free educational resources to educate its customers. Omie is a management platform in the cloud for small and midsized companies, bringing together ERP, Financial Services, Entrepreneur Education and a vibrant Marketplace for vertical 3rd party solutions, all combined in an easy to use environment.

SaaS Payments 257

SaaS Payments Payment Solutions Payment Methods Payments 257

SaaStr

FEBRUARY 8, 2022

Industry experts know how to communicate with a specific client, using their vocabulary and knowing their market trends and changes. Industry experts can communicate more effectively with everyone in an industry—from junior employees to CMOs. This expertise requires team training and seller education. .

Scale 285

Scale Sales Hiring Compensation Sales 285

Payrix

JANUARY 10, 2025

Transparent communication and a focus on reducing friction are crucial. Platforms should also maintain open communication, providing real-time alerts for missing or incorrect documents to keep the process moving smoothly. Finally, and I think this applies pretty much everywhere, but communication is everything.

Merchant Services 130

Merchant Services Payment Services Payment Solutions Payments 130

SaaStr

JUNE 17, 2021

Communicator: Your product leader must possess impressive communication skills for their teams, executive leaders and external parties (like customers and analysts). Your chosen VP of Product must possess a mastery of process, hiring, prioritization, mentorship and communication. The Ideal Traits for an A+ Product Leader.

Scale 246

Scale Enterprise readiness Startup Scaling 246

Intercom, Inc.

JUNE 10, 2020

For example, at Intercom we build customer communication software. Before Intercom, which is a customer communications product for businesses (in other words it’s a B2B product), I spent most of my career working on consumer products like Gmail and YouTube. Really using it for the real thing it was intended to be used for.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

Incredo

JANUARY 21, 2020

For example, visitors landing on your resources, blog, ebooks, library pages are probably looking for educational content. Your chatbot’s questions need to be more education-oriented than salesy. At Flipsnack we use the same channel for both live chat assistance and marketing communication, and we’ve seen great results.

Marketing 313

Marketing SaaS Social Media Education 313

Intercom, Inc.

JANUARY 18, 2023

Education is not exactly what we would call a tech-driven industry. The COVID-19 pandemic brought about a seismic shift in education, and all over the world, schools and universities were forced to move their classes online to keep students and faculty safe while making sure education didn’t grind to a halt. Enter 2020.

Scale 205

Scale Education VP of Engineering Technology 205

SaaStock

MARCH 8, 2019

With her tech startup, Kathleen is eager to fill a gap in the education space. In 2012, she became Assistant VP at JJL Overseas Education in Beijing, soon enough becoming its VP of Global Development. Yeone Fok has an impressive educational list, featuring Cambridge, Oxford, and Harvard. Lisa Zhang. Morgan, and Deutsche Bank.

VP of Engineering 264

VP of Engineering CTO Coach Venture Capital SaaS 264

Incredo

MARCH 11, 2020

Use social media to educate your community and members and post updates about the organization. Reports suggest that 97% of all text messages are opened – that’s something that’s hard to pass up for any savvy association. You can use text messages to communicate important updates, promotions, events, donations and so on. .

Strategy 257

Strategy Social Media Sales Recruiting Marketing 257

SaaStr

FEBRUARY 1, 2024

Start to identify what Kady calls the ICP+, or Customers that need to be educated on your platform’s value and what differentiates these customers from the early adopters of your product. Focus initially on the ideal customer profile (ICP), then expand to educate later adopters (ICP+) about the product’s value.

Scale 268

Scale Scaling Sales Hiring Marketing 268

Incredo

JANUARY 14, 2020

Their future customers don’t need much education about using the software. Your content needs to be informative and educational. 2) Why you need an auto dialer software? Consideration stage content may include promotional blog posts, case studies, FAQ, educational posts where you slightly talk about your software.

Sales Funnel 239

Sales Funnel SaaS Sales Social Media 239

SaaStr

JULY 18, 2024

They figure out and communicate: What the business outcomes will be What problem the solution will solve How it relates to cost, speed, and risk This enables bigger and broader conversations, builds trust, and leads to quicker adoption and faster renewal cycles. HashiCorp recently had a customer call and said, “Thanks for the mentorship.”

CTO Coach 293

CTO Coach CTO Technical Review Customer Success 293

User Pilot

APRIL 30, 2025

Retain users by educating them the right way and delivering the features they actually want. They need to communicate benefits, not just features. Discord servers, Slack groups, and college communities offer a tighter loop. Heres how Gymshark motivates its users by educating them with fitness tips. Heres how to do it: 1.

Strategy 66

Strategy Mobile Systems Review Scale 66

Intercom, Inc.

APRIL 7, 2020

For video marketing software Wistia , they’re doubling down on educational resources that take a “help first” approach. These are all “help first” communications, not really pressing people to become customers. How to manage your support communications during a crisis. We want to help people when we can.”.

Payment Methods 217

Payment Methods B2C Merchant Services Payment Solutions 217

Stax

JUNE 24, 2025

That said, if you communicate openly with your customers and explain the reasoning behind your surcharging program, you may find that many are understanding and appreciative of the transparency. Note: this can be mitigated with proper communication.) Q: How can businesses communicate surcharging policies to customers effectively?

Payment Services 88

Payment Services Merchant Services Payment Methods Stax 88

Buffer Resources

MARCH 25, 2024

We were upfront about these changes and accepted losing some customers Communicating these changes to customers wasn’t always easy.   It’s not about giving excuses or sharing a sob story, just educating customers who may be unaware of the realities of bootstrapping a small business.

Communication 109

Communication Pricing Business Branding 109

SaaStock

FEBRUARY 13, 2019

The platform enables the two sides to better communicate via social media and messaging. Ubiix introduces AI in cloud communication to help businesses in Asia connect better. It is a SaaS and enterprise communication that provides companies with capabilities such as a global number, cloud BPX, contact center, and customer service.

SaaS Payments 225

SaaS Payments Payment Solutions Merchant Services Payment Methods 225

Intercom, Inc.

MARCH 31, 2020

Schools have closed across the globe to keep both students and teachers safe and healthy – which has required a swift transition to remote education. These companies have helped teachers lead productive and accessible remote classrooms so that their students can still get the best education possible.

Healthcare 212

Healthcare Transportation Systems Review Construction 212

User Pilot

OCTOBER 19, 2024

Similarly, you want to communicate clearly and honestly about your products, features, and services. Teach them to adopt effective problem-solving techniques as well as communication skills like active listening, empathy, and speaking in clear, concise language. Think of this as setting up a date.

Business 111

Business Underperforming Technical Team Customer Lifetime Value Systems Review 111

Intercom, Inc.

JULY 16, 2019

Communication : When needed, communication with customers, support, sales and leadership can occur. Incidents can be stress-inducing enough as it is, so the last thing the team needs is uncertainty as to who they need to help out, and who needs to communicate with whom. Defining principles.

Scale 215

Scale Technical Review Management Software Review 215

SaaStr

NOVEMBER 30, 2022

Content is king for generating demand and educating and inspiring prospects to take a meeting to learn more. If you believe you can deliver value to your identified persona, communicate with your audience with them in mind. Your open rates and reply rates will increase. . Sales engagement tech is a must-have .

Sales Hiring 246

Sales Hiring Development Technical Review Management 246

Neil Patel

JUNE 25, 2025

More than just clever marketing campaigns, it’s about establishing a mutual relationship based on two-way communication. The sparking water brand also hosts a Facebook group for loyal customers: This community space is more than 4,000 fans strong. HubSpot is a software company first and an education provider second.

Social Media 98

Social Media Marketing Customer Lifetime Value Scale 98

SaaStr

JULY 13, 2023

These are accomplishments, education, experience, and other things you can easily see on someone’s resume. (Ex. Communication. However, it is important to understand that there are different qualification types before you move forward, creating your must-haves in your search. Skills : Well-defined abilities. Self-starter.

Sales Recruiting 244

Sales Recruiting Sales Hiring Scale Sales 244

Intercom, Inc.

SEPTEMBER 8, 2021

We’re constantly releasing product improvements, and sometimes these changes can impact things, so we want to ensure that we’re always proactive with communications so that customers know what to expect and when new functionality has become available to them.”. Increasing support efficiency. Stepping in at the right time.

Scale 237

Scale Headcount Mobile Communication 237

Intercom, Inc.

AUGUST 4, 2021

Our Support Specialists are responsible for onboarding, educating, and supporting our customers on a global level. But for both positions, we’re looking to learn more about your communication style and technical skills. Your ability to communicate with customers at a technical level. The take-home test. Be resourceful .

Customer Support 239

Customer Support Interviewing Engineering Communication 239

SaaStr

JANUARY 26, 2023

There has been an extraordinary rise in online communities developed by organizations to enhance long-term customer relations. These spaces help promote sharing of information and direct communication with community members.

Scale 49

Scale Entertainment Marketing Construction 49

SaaStr

JULY 7, 2023

Tactic #1: Build A Segmented Communication Plan A common segmentation practice is to segment based on a customer’s upsell potential or to create nurture programs that expose them to new products and features. No mass communications. You give it to them after because you don’t want to buy attention. The takeaway?

Retention 242

Retention Software Review Revenue Systems Review 242

Intercom, Inc.

MARCH 16, 2021

You can also onboard and educate new customers so they’re set up for success with your product from day one and have all of the information they need to get started and overcome common hurdles, such as configuring your app or installing it on mobile. Educate customers on new features. Product engagement metrics.

Payment Methods 201

Payment Methods Payments Scale SaaS Payments 201