The Daily Egg
APRIL 17, 2025
Micro commitments are those small steps you take to achieve a larger goal. In this case, its small steps a potential customer takes that pulls. The post 6 Micro Commitments That Move Prospects Down Funnel appeared first on The Daily Egg.
SaaStr
APRIL 28, 2025
Kiren Sekar, Chief Strategy Officer and founding team member at Samsara, came to SaaStr Annual to do one of our best deep dives even on going multi-product. Samsara was intentionally multi-product from the earliest days, and they carefully planned out scaling 5+ products to $100M+ ARR. And come see so many more great convos like this at 2025 SaaStr Annual + AI Summit on May 13-15 in SF Bay , including the CEOs and CXOs at vertical SaaS leaders ServiceTitan, Clio, MangoMint, Owner and so many mor
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FastSpring
APRIL 29, 2025
Picture this. Its launch day for the latest season of your favorite game, and your newborn just went down for a nap. Youve got five or ten minutes to get a game in and load up the web shop to top-up on gold. Then checkout wont load. You refresh. Still nothing. You dont have time to troubleshoot checkout errors, and the moment passes. The babys awake.
USIO
APRIL 15, 2025
What is FedNow? Real-time payments: Funds move instantly between financial institutions, even on weekends and holidays. Always on: 24/7/365 availability, unlike ACH which settles in batches and is unavailable on nights, weekends, and holidays. Backed by the Fed: Operated by the Federal Reserve, so its secure, reliable, and widely trusted. B2B & B2C friendly: Ideal for consumer-to-business, business-to-business, and government disbursements.
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When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.
Tom Tunguz
APRIL 9, 2025
Pricing is one of the most complex topics in software. Changing pricing is never simple. It is a company-wide evolution that has the potential to completely reshape your entire business & your customer relationships. Few have executed this transition better than Barr Moses , Co-Founder & CEO of Monte Carlo. Join us for a candid conversation with Barr as she shares how Monte Carlo transitioned from ARR to daily revenue as the core operating metric for the business.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
The Daily Egg
APRIL 29, 2025
The AIDA formula is the oldest and most popular copywriting model used to convert prospects into paying customers. It has been used int every type. The post AIDA Copywriting Formula: How to Apply it +Real Examples appeared first on The Daily Egg.
SaaStr
APRIL 15, 2025
So we do love our SaaStr AI. It’s not perfect, but in its first month alone, it’s answered over 6,000 chats and questions from the SaaStr community! On everything from how to hire a great VP of Sales, to reviewing investor memos, to helping (many!) founders decide if they should quit or not. It’s not perfect but it’s great. Try it here.
FastSpring
APRIL 24, 2025
Accessibility isnt just a legal requirement its a growth strategy. In this episode of Growth Stage, we talk with Amber Hinds , CEO of Equalize Digital , about how SaaS and ecommerce companies can make their websites and products more accessible to people with disabilities while also improving SEO, reducing bounce rates, and expanding their market reach.
USIO
APRIL 24, 2025
For most businesses, the payment process is relatively straightforward. A customer makes a purchase and pays using their preferred method. But in healthcare, payments are more complexlayered with government programs, private insurers, co-pays, and patient responsibility. That complexity presents a huge opportunity for Healthcare CRMs, ERPs, and ISVs to drive real value.
Speaker: Tamara Fingerlin, Developer Advocate
Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.
Stax
APRIL 15, 2025
For subscription-based businesses achieving consistent and predictable revenue growth is the holy grail. In fact, monthly recurring revenue (MRR) is one of the most important metrics subscription businesses should be aware of. In this article, we’ll explain what MRR is, how businesses calculate MRR, and how to improve your monthly revenue for sustainable long-term growth.
Payrix
APRIL 17, 2025
What is a payment facilitator? A payment facilitator (or PayFac) is a software platforms all-in-one payment processing solution. Instead of your customers needing to create their own merchant account to process payments, you as the PayFac developer handle all the payments setup and complexity for them. Think of it as becoming the payments "master account" for all your customers.
The Daily Egg
APRIL 14, 2025
Hidden keywords used to be one of the most blatant black hat SEO tricks: stuffing content behind the scenes to manipulate search engines. For a. The post Hidden Keywords Are Back (and Still a Terrible Idea) appeared first on The Daily Egg.
SaaStr
APRIL 28, 2025
What’s Changing in Sales: The AI Revolution is Here — and Coming Fast After analyzing 139,000+ conversations through SaaStr’s New AI, it’s now clear from the data: AI is about to fundamentally transform B2B sales. This isn’t some distant futureit’s happening right now. And will happen even more in the coming months.
Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage
There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.
FastSpring
APRIL 3, 2025
Your personal brand is more than a polished LinkedIn profile its how you stand out, connect with customers, and build long-term credibility as a founder or executive. But how do you create an authentic personal brand that actually works? In this episode of Growth Stage, we talk with Rachel Gogos Founder and CEO of brandID about her Soul ID framework and how digital business leaders can craft a brand that reflects who they truly are, while supporting their business goals.
USIO
APRIL 4, 2025
Healthcare is evolving quicklyand payment expectations are evolving with it. For medical billing software providers, that means delivering more than just clinical functionality. It means empowering medical facilities and their patients with seamless, secure, and efficient financial tools. With Usio HIPAA-compliant, PCI Level 1 certified fintech payment solutions, youre not just embedding payment functionalityyoure enhancing the entire healthcare payment ecosystem.
Stax
APRIL 3, 2025
According to the Worldwide Retail Ecommerce Forecast 2024 by eMarketer, eCommerce will account for 21.0% of retail sales in 2025, amounting to $6.862 trillion. This is expected to grow to 22.6% and reach $7.956 trillion by 2027. Like most business owners, your instincts tell you to hop on the bandwagon and launch an online store for your business. But launching your eCommerce store is just half the equationaccepting payments efficiently and effectively is a whole different ball game.
Payrix
APRIL 10, 2025
In todays competitive software market, forward-thinking trade and field service platforms are no longer asking if they should modernize their payment infrastructure, theyre working diligently to source the right payments partner to implement innovative solutions before their competitors beat them to the punch. Embedding payments and financial experiences is the next frontier for trade and field service software platforms looking to boost revenue while enhancing the customer experience.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The Daily Egg
APRIL 14, 2025
Customer value optimization (CVO) turns traffic into profit. Its not about getting more clicks its about getting more from every customer. CVO turns casual. The post How To Measure and Improve Customer Value Optimization appeared first on The Daily Egg.
SaaStr
APRIL 2, 2025
So Freshworks started off as a low-end Zendesk competitor (Freshdesk), but relatively early expanded into a whole suite of related products for service and support, and most of its growth today is fueled by its lower-end competitor to ServiceNow, it’s “EX” products. The support space has been turned upside down by AI, with as much as 40% of all support issues now handled by AI at many leaders.
ChurnZero
APRIL 11, 2025
Your customer onboarding strategy is the foundation of your future retention and expansion revenue. Every task, meeting, and communication serves the ultimate goal of getting that customer to realize value. You aim to identify whats important to the customer, set expectations, and measure success. The right onboarding strategy means more than just getting a customer using your product.
USIO
APRIL 2, 2025
If your business is still buried under stacks of paper bills and invoices, we need to talk. Printing, mailing, stuffing envelopes, and chasing down payments isnt just a hassleits expensive, inefficient, and, lets be honest, completely unnecessary in 2025. But we get it. Not all customers are ready to go paperless. Thats why Usio gives you the best of both worlds : Full-service print and mail for those who still love a paper bill.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Stax
APRIL 24, 2025
Ever wondered how AI is shaping the world of payments? Staxs Mark Sundt sat down with John Gaffney from PYMNTS to dig into this topic. As Chief Technology Officer at Stax, Mark’s at the forefront of artificial intelligence in the industry. His expertise provides a unique window into the cutting-edge developments shaping the future of payments.
User Pilot
APRIL 30, 2025
If youve recently launched a mobile app and want to increase app users, its going to be an uphill battle. Why? Because most mobile apps lose 77% of their users within 3 days! Sure, you could blame onboarding or a clunky user interface. But the reality is that youre either not getting enough of the right users in the door, or you’re not giving them enough to stay.
The Daily Egg
APRIL 10, 2025
A free keyword research tool is a platform, app, or website that allows you to search competitive keywords for free. Keywords (also known as search. The post 7 Free Keyword Research Tools (The Best of the Best) appeared first on The Daily Egg.
SaaStr
APRIL 8, 2025
So it’s become a thing with many founders and VCs to think how far you can go in AI today. Many of the early break out leaders in AI for B2B and otherwise have been “small but mighty teams” Honestly we’d all love it if that scaled. But there are two issues before you try to replicate this. The first one is that it’s a competitive world.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Nimble - Sales
APRIL 3, 2025
Introducing Nimble Email Marketing! From personalized campaigns to large-scale outreach, Nimble empowers you to build relationships and drive growthall within one intuitive platform. With this brand-new feature, you can send unlimited emails, create stunning campaigns using a drag-and-drop editor or The post Introducing Nimble Email Marketing: Drive Engagement and Fuel Growth appeared first on Nimble Blog.
Buffer Resources
APRIL 15, 2025
Imagine a place where you can stay updated on your college roommate’s life, get book recommendations, discover new brands, and learn more about anything you like. That’s exactly what Instagram is for you, for me, and for over one and a half billion other active Instagram users. In this beginner’s guide, I’ll share everything you need to know about Instagram — from getting started by creating an account to growing your business or personal brand on the platform.
Stax
APRIL 8, 2025
For many small business owners, credit card processing fees may seem like a hefty price to pay for providing convenience to customers. Even if you consider them to be a cost of doing business, credit card fees can quickly eat away at your already slim profit margins. Merchants paid a record $172 billion in payment processing fees in 2023. This figure may continue to climb as inflation rises and credit card networks boost their processing rates.
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