INDUSTRY INSIGHTS YOUR PEERS ARE READING
Join Bessemer Venture Partners’ Byron Deeter and Kristina Shen as they take a look at trends and predictions for the cloud industry in 2019. This marks the company’s fifth annual in-depth look at the cloud computing industry. Want to see more content like this? MORE
"The initial sale is critical, but it's just the tip of the iceberg" - Lincoln Murphy. For SaaS companies, upselling to your existing customers can unlock huge opportunities for growth , enabling you to generate additional revenue with substantially lower customer acquisition costs MORE
What Does an Account Executive Do? An Account Executive (AE) is responsible both for serving the account needs of existing customers, and closing new deals. They typically have a revenue target, and are paid commissions on each sale they close. MORE
The Challenges of Moving to Another Country Some people move due to personal reasons because they want to get married or even want to get away from a current situation. In all cases, moving abroad has its pros and cons. MORE
Why are we giving away this library of free sales excel templates? New sales technology dominates the headlines these days. The sales tech landscape reported 700+ new players in SaaS. Optimizing your sales process with automation continues to be a red hot trend. But remember good old Microsoft Excel? MORE
As we grow in our careers, we first become individual contributors, then managers of individuals, and then managers of managers. That transition is a tough one, and one that comes very quickly in startups. A bit flips and a leader must begin to delegate. Delegation is the only way a leader of a team or company develops leverage in the organization. Someone told me about a Vanity Fair interview with former President Obama. I can’t seem to find it, but here’s the gist. MORE
How did Sphero CEO Paul Berberian make the number one toy in the world? Sphero got to make the BB8 toy robot because of a connection made during a Techstars accelerator. That’s the power of the network. Hear him tell that story, and more. Have you ever been mobbed in Times Square, like a rock star? MORE
Many of you will at some point be faced with a board or executive team who want to get a slice of the juicy enterprise market after experiencing success in the mid-market. This article has some key takeaways on the pre-requisites for success from a sales org profile standpoint. I have assumed that your product is enterprise-ready and that you have determined relevance in this new segment. Having the Right People in Place. MORE
Editor’s Note: This article first appeared on DesiredPath’s blog here. . I have written about Customer Success and revenue in previous articles. MORE
Most entrepreneurs around the world are adopting cloud storage due to its scalability, accessibility, and less IT overhead, making it cheaper. MORE
I’ve seen it time and time again… A company’s marketing team dedicates their already stretched resources to develop strong, accurate buyer personas — but no one actually uses it. Let alone the sales team, where it would do the most good. MORE
Many certainly do. Here is the standard clause in Salesforce’s MSA: A late payment fee clause is a good idea, and especially, to place prominently on your invoices. As a start-up especially, you have few recourses if a customer doesn’t pay: You can turn off their service. MORE
Ramp 2019 by InsightSquared Gathers Over 500 Go-to-Market Professionals to Learn Revenue Optimization Strategies on June 13-14, 2019 in Boston. MORE
Recurring Revenue Conference presented by Sutton Capital Partners marked its fifth year on May 1, 2019, in beautiful Marina del Rey, California. MORE
Ari Wells is the VP of Product Marketing at cloud service mogul Akamai. He joined us on stage at Recur 2018 to talk about how their team takes a product from concept to launch. You hear about product market fit a lot these days, and with good reason. MORE
Xero is one of those SaaS companies most of us have heard of and know is a big success and sort of know about, but, not really ??. What lessons can we learn from this huge Kiwi SMB success, for other founders? MORE
As a SaaS vendor, you should be familiar with how competitive the environment in this field is. Behavioral patterns change at a turbo rate when it comes to usage of various devices, and it affects the concepts of where the data is stored and where the processing is performed. MORE
Join our Quora group to get all of The Week in Cloud updates throughout the week. Go long. The founder of the Chinese telecoms equipment firm Huawei would “shut the company down” if he was asked by the country’s communist regime to eavesdrop on mobile phone calls“. MORE
If you want to scale your sales team, grow your revenue, and beat out the competition, there’s no question you need to understand data. All the best sales teams in the world run on data. Unfortunately, almost all of them make the same critical mistake. MORE
SaaS is now ubiquitous. Salesforce, which turned 20 in March, surpassed $13 billion in annual revenue this year. Everywhere you look there are dominant SaaS companies with thriving products. MORE
Simply having a SaaS product that is useful, easy to use, customizable and affordable is not enough in order to ensure a steady stream of users. Sad, but true. To attract customers and show how beneficial their product is, nearly every single SaaS company offers users a free trial. MORE
Universities, like businesses, need to attract customers — or in this case, students. Then, once the students are inside, they must be communicated with (through various channels). MORE
Meet SaaStr’s Most Respected Leaders of 2019. Our most popular CEO, COO’s and Presidents that spoke at SaaStr Annual 2019. Curious how we came up with this list? MORE
Andy Wilson is the Founder & CEO of Logikcull, a legal tech startup that’s revolutionizing how lawyers handle document discovery. In this episode, Andy explains why they pivoted from an annual subscription model to pay as you go and the implications this had on the business as a whole (spoiler: it changed everything). He also dives into how their mission drives decision-making and what they’ve done to help their customers have an amazing experience. ?. Prefer to listen on iTunes? MORE
Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week. MORE
A version of this article was originally authored by Sami Rusani and published on Minutes. The science of selling has a long and dynamic history. But for the last one hundred years or so, companies have by and large subscribed to the same practice…. MORE
What are buyer personas? Buyer personas (also called marketing personas) are research-based representations of your ideal customers. MORE
This week on the Sales Hacker podcast, we speak with Jake Dunlap, Founder and CEO of Skaled. Skaled is a modern sales-consulting firm that helps companies implement best in class sales and marketing processes and technology. MORE
What is customer acquisition? Customer acquisition is the process of gaining new customers. Customer acquisition is one of the most popular growth levers for SaaS businesses because it is the most literal way to grow your customer base. MORE
Congratulations on your new job! You’re likely meeting heaps of new people, putting your dog’s photo on your desk, and you’re at inbox zero (good luck making it last). Sound familiar? It does to me because I recently joined Intercom. MORE
Neeraj Agrawal and Logan Bartlett of Battery Ventures recently published the 2019 version of its outstanding annual software round-up report. I highly recommend this report — it’s 78-pages chock full of great data about topics like: Why Battery is long software overall. MORE
Almost all of our 4,000+ pieces of content and 300+ SaaStr sessions and 250+ podcasts are really just about how to do … better. A smidge better. A bit better. Since SaaS compounds, even doing just 5% better now can compound dramatically over time. MORE
In the customer-centric economy, retaining current customers is a top priority. Not only are new customers expensive to win over, but loyal customers are more valuable in the long run. They trust your brand and are more likely to spread word-of-mouth advertising or accept an upsell. MORE
WePay’s infrastructure relies on a great deal of robust engineering to support the huge number of transactions we process every hour. Part of that infrastructure is based on open source frameworks. When WePay uses a framework like this it also contributes heavily to that open source community. MORE
For the topic of our first e-book, we decided to, well, start at the beginning: the cold and the cold email. The post The Cold Call and Cold Email: Part 1 of Predictable Revenue’s Outbound Sales Learnings from 2018 appeared first on Predictable Revenue. B2B Blog Book Cold Calling Lead Generation Sales Management MORE
Picture this: You’re a product designer with a handful of years on your career path. You’ve cut your teeth on a few big launches and earned your stripes as a solid “mid level” product designer. Like many designers, you’re curious and ambitious. MORE
“Email marketing” is a term that’s often used to describe marketing tactics that involve one-to-many messaging. In other words: “blasting” out emails to a list of subscribers. MORE
By Geoff Roberts Every month I mentor a few students that are going through Springboard’s Digital Marketing Career Track —most of whom are either in the process of switching careers or learning digital marketing for the first time. MORE
SaaStr
MAY 19, 2019
Xero is one of those SaaS companies most of us have heard of and know is a big success and sort of know about, but, not really ??. What lessons can we learn from this huge Kiwi SMB success, for other founders?
Incredo
MAY 20, 2019
As a SaaS vendor, you should be familiar with how competitive the environment in this field is. Behavioral patterns change at a turbo rate when it comes to usage of various devices, and it affects the concepts of where the data is stored and where the processing is performed.
Predictable Revenue
MAY 20, 2019
For the topic of our first e-book, we decided to, well, start at the beginning: the cold and the cold email. The post The Cold Call and Cold Email: Part 1 of Predictable Revenue’s Outbound Sales Learnings from 2018 appeared first on Predictable Revenue. B2B Blog Book Cold Calling Lead Generation Sales Management
InsightSquared
MAY 21, 2019
Ramp 2019 by InsightSquared Gathers Over 500 Go-to-Market Professionals to Learn Revenue Optimization Strategies on June 13-14, 2019 in Boston.
SaaStr
MAY 18, 2019
Almost all of our 4,000+ pieces of content and 300+ SaaStr sessions and 250+ podcasts are really just about how to do … better. A smidge better. A bit better. Since SaaS compounds, even doing just 5% better now can compound dramatically over time.
Incredo
MAY 22, 2019
Simply having a SaaS product that is useful, easy to use, customizable and affordable is not enough in order to ensure a steady stream of users. Sad, but true. To attract customers and show how beneficial their product is, nearly every single SaaS company offers users a free trial.
Tom Tunguz
MAY 20, 2019
As we grow in our careers, we first become individual contributors, then managers of individuals, and then managers of managers. That transition is a tough one, and one that comes very quickly in startups. A bit flips and a leader must begin to delegate. Delegation is the only way a leader of a team or company develops leverage in the organization. Someone told me about a Vanity Fair interview with former President Obama. I can’t seem to find it, but here’s the gist.
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SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
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SaaStr
MAY 22, 2019
Meet SaaStr’s Most Respected Leaders of 2019. Our most popular CEO, COO’s and Presidents that spoke at SaaStr Annual 2019. Curious how we came up with this list?
TechStars
MAY 21, 2019
How did Sphero CEO Paul Berberian make the number one toy in the world? Sphero got to make the BB8 toy robot because of a connection made during a Techstars accelerator. That’s the power of the network. Hear him tell that story, and more. Have you ever been mobbed in Times Square, like a rock star?
SaaS Growth Strategy
MAY 22, 2019
By Geoff Roberts Every month I mentor a few students that are going through Springboard’s Digital Marketing Career Track —most of whom are either in the process of switching careers or learning digital marketing for the first time.
Sales Hacker
MAY 21, 2019
Why are we giving away this library of free sales excel templates? New sales technology dominates the headlines these days. The sales tech landscape reported 700+ new players in SaaS. Optimizing your sales process with automation continues to be a red hot trend. But remember good old Microsoft Excel?
SaaStr
MAY 21, 2019
Join Bessemer Venture Partners’ Byron Deeter and Kristina Shen as they take a look at trends and predictions for the cloud industry in 2019. This marks the company’s fifth annual in-depth look at the cloud computing industry. Want to see more content like this?
OpenView Labs
MAY 20, 2019
SaaS is now ubiquitous. Salesforce, which turned 20 in March, surpassed $13 billion in annual revenue this year. Everywhere you look there are dominant SaaS companies with thriving products.
Net-Results
MAY 22, 2019
Universities, like businesses, need to attract customers — or in this case, students. Then, once the students are inside, they must be communicated with (through various channels).
Totango
MAY 21, 2019
In the customer-centric economy, retaining current customers is a top priority. Not only are new customers expensive to win over, but loyal customers are more valuable in the long run. They trust your brand and are more likely to spread word-of-mouth advertising or accept an upsell.
SaaStr
MAY 18, 2019
Many certainly do. Here is the standard clause in Salesforce’s MSA: A late payment fee clause is a good idea, and especially, to place prominently on your invoices. As a start-up especially, you have few recourses if a customer doesn’t pay: You can turn off their service.
Sales Hacker
MAY 22, 2019
I’ve seen it time and time again… A company’s marketing team dedicates their already stretched resources to develop strong, accurate buyer personas — but no one actually uses it. Let alone the sales team, where it would do the most good.
OpenView Labs
MAY 22, 2019
Editor’s Note: This article first appeared on DesiredPath’s blog here. . I have written about Customer Success and revenue in previous articles.
Cobloom
MAY 20, 2019
"The initial sale is critical, but it's just the tip of the iceberg" - Lincoln Murphy. For SaaS companies, upselling to your existing customers can unlock huge opportunities for growth , enabling you to generate additional revenue with substantially lower customer acquisition costs
SaaStr
MAY 19, 2019
Join our Quora group to get all of The Week in Cloud updates throughout the week. Go long. The founder of the Chinese telecoms equipment firm Huawei would “shut the company down” if he was asked by the country’s communist regime to eavesdrop on mobile phone calls“.
Sales Hacker
MAY 21, 2019
What Does an Account Executive Do? An Account Executive (AE) is responsible both for serving the account needs of existing customers, and closing new deals. They typically have a revenue target, and are paid commissions on each sale they close.
Inside Intercom
MAY 20, 2019
Picture this: You’re a product designer with a handful of years on your career path. You’ve cut your teeth on a few big launches and earned your stripes as a solid “mid level” product designer. Like many designers, you’re curious and ambitious.
ProfitWell
MAY 21, 2019
What is customer acquisition? Customer acquisition is the process of gaining new customers. Customer acquisition is one of the most popular growth levers for SaaS businesses because it is the most literal way to grow your customer base.
wepay
MAY 21, 2019
WePay’s infrastructure relies on a great deal of robust engineering to support the huge number of transactions we process every hour. Part of that infrastructure is based on open source frameworks. When WePay uses a framework like this it also contributes heavily to that open source community.
Sales Hacker
MAY 20, 2019
A version of this article was originally authored by Sami Rusani and published on Minutes. The science of selling has a long and dynamic history. But for the last one hundred years or so, companies have by and large subscribed to the same practice….
Close.io
MAY 20, 2019
If you want to scale your sales team, grow your revenue, and beat out the competition, there’s no question you need to understand data. All the best sales teams in the world run on data. Unfortunately, almost all of them make the same critical mistake.
ProfitWell
MAY 21, 2019
What are buyer personas? Buyer personas (also called marketing personas) are research-based representations of your ideal customers.
SaaS Metrics
MAY 21, 2019
Most entrepreneurs around the world are adopting cloud storage due to its scalability, accessibility, and less IT overhead, making it cheaper.
Sales Hacker
MAY 20, 2019
This week on the Sales Hacker podcast, we speak with Jake Dunlap, Founder and CEO of Skaled. Skaled is a modern sales-consulting firm that helps companies implement best in class sales and marketing processes and technology.
Navint
MAY 21, 2019
Recurring Revenue Conference presented by Sutton Capital Partners marked its fifth year on May 1, 2019, in beautiful Marina del Rey, California.
ProfitWell
MAY 21, 2019
Ari Wells is the VP of Product Marketing at cloud service mogul Akamai. He joined us on stage at Recur 2018 to talk about how their team takes a product from concept to launch. You hear about product market fit a lot these days, and with good reason.
Net-Results
MAY 21, 2019
“Email marketing” is a term that’s often used to describe marketing tactics that involve one-to-many messaging. In other words: “blasting” out emails to a list of subscribers.
Inside Intercom
MAY 20, 2019
Congratulations on your new job! You’re likely meeting heaps of new people, putting your dog’s photo on your desk, and you’re at inbox zero (good luck making it last). Sound familiar? It does to me because I recently joined Intercom.
SaaS Metrics
MAY 20, 2019
The Challenges of Moving to Another Country Some people move due to personal reasons because they want to get married or even want to get away from a current situation. In all cases, moving abroad has its pros and cons.
Kellblog
MAY 21, 2019
Neeraj Agrawal and Logan Bartlett of Battery Ventures recently published the 2019 version of its outstanding annual software round-up report. I highly recommend this report — it’s 78-pages chock full of great data about topics like: Why Battery is long software overall.
Neil Patel
MAY 21, 2019
Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week.
OpenView Labs
MAY 22, 2019
Andy Wilson is the Founder & CEO of Logikcull, a legal tech startup that’s revolutionizing how lawyers handle document discovery. In this episode, Andy explains why they pivoted from an annual subscription model to pay as you go and the implications this had on the business as a whole (spoiler: it changed everything). He also dives into how their mission drives decision-making and what they’ve done to help their customers have an amazing experience. ?. Prefer to listen on iTunes?
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