Sat.Nov 28, 2020 - Fri.Dec 04, 2020

On Your Next Big Deal? Double Your Pricing.

SaaStr

There’s a fun — and very lucrative and rewarding — exercise I like to go through with most of the startups I work with. It’s goes like this: First, who’s your largest customer? Now, do you have a prospect in the pipeline that’s somewhat similar? You do? Great.

Best Digital Marketing Services

The Daily Egg

Finding a digital marketing service can be a sticky web of confusion if you don’t know what you’re looking for. It’s like going to the mall to shop but having no idea what you want—you’ll quickly become frustrated or waste money on something you really didn’t need. Digital marketing is no different.

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Here’s to 2021: Accurate, Agile Sales Forecasting

InsightSquared

When it comes to sales forecasting , it’s a simple truth: if you can see what’s coming, you can prepare and react accordingly. In many cases, you can even change future results before they become foregone conclusions. .

How to Engage Your Audience with Live Streaming

Neil Patel

Are you missing out on a huge section of your target audience? If you’re not using live streaming to engage with your followers, then you might be. The numbers behind live streaming are impressive , and if you’re not already, you should be incorporating this medium into your marketing strategy.

The Complete Guide to SaaS Revenue Modeling

In today’s climate, it’s more important than ever for SaaS companies to build rock-solid financial models on which they can operate and make key business decisions. The teams at SaaSOptics and Burkland have teamed up to create a comprehensive guide to the most difficult aspect of financial modeling: revenue forecasting.

Your VP Sales Has a Sales Quota. Your VP Marketing Has To Have a Quota, Too.

SaaStr

A ways back, we did an extremely popular post entitled, Hire the Right Type of VP Marketing or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them.

More Trending

Totango Product Update -Staying warm in Fiji

Totango

Hi there, I hope all of you had a great weekend, and for those who celebrated Thanksgiving, I hope you got some additional rest and relaxation. We are almost at the end of this special weird year moving swiftly towards 2021.

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It's Supposed to Be Hard. You're Changing the World.

Tomasz Tunguz

“It’s the Finals. It’s hard. It’s supposed to be hard.” ” After Game 2 of the NBA Finals said them to Steph Curry as they walked through the tunnel to the locker room after a loss. What’s true for basketball is also true for startups - at least in this case. With all the news of unicorns and IPOs and acquisitions driven by the broader market, teams can fall into a trap to think building a startup into a success is easier for others.

When It’s Worth It To Hire an Interim VP of Sales

SaaStr

We’ve talked a lot on SaaStr about the damage a bad VP of Sales can do. They often make things much worse than they were before — and burn a year and half of your capital doing it.

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How to Create the Best Facebook Cover Photos for Your Business

Neil Patel

It seems like every week there’s a new article about how people don’t use Facebook anymore. You may hear that it’s only for “old people,” that it’s not relevant, that brands are abandoning it. Thing is, that’s just not supported by the user data.

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

How to Prevent Customer Churn

Totango

Loyal customers are one of the most valuable assets a company can have. Not only does customer loyalty equal a higher lifetime value as compared to short-term clientele, but long-term customers boost brand image and are more likely to provide word-of-mouth advertising to their peers.

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PODCAST 138: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman

Sales Hacker

If you missed episode 137, check it out here: Team Selling: A Comeback Story for 2021 with Trish Bertuzzi. Subscribe to the Sales Hacker Podcast. We’re on iTunes. And on Stitcher. Show Agenda and Timestamps. Show Introduction [00:01]. Who is Jake Sorofman and what is MetaCX?[2:00]. 2:00].

When The Team Revolts

SaaStr

Start-ups aren’t democracies, no matter what some employees may think. The CEO is the CEO, and the founders are the founders. But start-ups also aren’t IBM or Cisco. Or even, anything like DropBox or Slack or Box or Hubspot, not organizationally at least.

Best Call Center Software

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. What would it be like for your business to never miss another call? Nothing scares away new business like hard-to-reach customer service or disorganized sales calls.

The Five-Finger Approach to Onboarding

As a group who provides the software tools necessary to manage the contracts to cash process, Aysling onboards users and projects daily, and has learned some important tips if you want to be successful when onboarding new clients and/or projects.

Levering Your CFO to Drive SaaS Company Growth

Sage Intacct

Despite the role that CEOs, CTOs, and product managers play in a startup’s success, finance is the only department in a SaaS startup that touches every part of the customer journey.

Investing in Orbit

Andreessen Horowitz

Great communities make great companies, and community-building is now part of a broader shift in B2B businesses towards bottom-up growth.

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How Long It Roughly Takes to Close a Deal in SaaS. And Why.

SaaStr

Q: How long does it usually take to close a deal in SaaS? Ok here’s a really rough set of timelines to how long it takes to close an Opportunity in SaaS: So: A $5k deal, or say $499 a month, can often be closed in a call or two.

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What is Video Search and How Can it Help Your Business?

Neil Patel

Studying how people use video search to find the content they want is an essential but often neglected area of marketing. When we understand how video search engines work, we can begin to devise marketing strategies around this traffic source.

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

Top 5 Most Popular ChurnZero Webinars to Watch and Share

ChurnZero

Webinars are a quick and easy way to find out more about a topic especially if you don’t know where to start. As we have a large library of on-demand webinar content in our Resources center , we often get asked by customers, which ones are the most popular and must-see to get caught up on.

MongoDB’s Playbook for Breaking Into and Dominating a Market

OpenView Labs

Developer relations, or DevRel, is a critical element of any SaaS growth strategy. Done right, DevRel can deliver an almost unassailable advantage.

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What VCs Do With Their Time. Hint: Most of It Isn’t New Investments

SaaStr

Q: What are the main responsibilities of an average venture capitalist? Let’s break it down a bit. General Partners at VC firms have to: Raise capital. Yes, VCs themselves have to raise the money they invest. If you are top tier firm, with a long track record, this often can be done easily.

How to Choose The Right Technical SEO Agency

Neil Patel

Got a crawling, indexing, or site-wide ranking problem? SEO traffic isn’t just about having the right content. One wrong technical SEO setting can bring your entire site down. And many technical errors are so obscure that they go unnoticed for years.

5 Things a Data Scientist Can Do to Stay Current

DataRobot together with Snowflake – a leading cloud data platform provider — is helping data scientists stay current with the latest technology and data science best practices so that they can excel in an increasingly AI-driven workplace. Five Things a Data Scientist Can Do to Stay Current offers data scientists guidance for thriving in AI-driven enterprises.

How to Fix Your SaaS Solution's Value Chain

Cobloom

What's a SaaS solution's value chain? It's simple, it's all the parts of your offering that link up in order to turn customer income at one end into a solution the customer values at the other.

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How the Busiest People in SaaS Manage Their Email

OpenView Labs

Ever have one of those days where as soon as you send an email, you immediately get a new one? And then you get another. And another. It feels like you’ll never be able to catch up. We’ve been there.

What Does It Take To Be “Venture-Fundable”?

SaaStr

What is the minimum projected annual revenue in the exit year and projected exit valuation for a startup to be investable from a VC? For most “traditional” U.S.

10 Useful Shopify Apps

Neil Patel

By subscribing to Shopify’s e-commerce platform, Shopify customers can harness the platform’s shopping cart solution to sell, ship, and manage products. Founded in 2004, the e-commerce platform now reports an annual gross merchandise volume exceeding $61 billion and has over 500,00 merchants.

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Testing at Every Stage of Development

Up to 80% of new products fail. The reality is harsh and the reasons why are endless. Perhaps the new product couldn’t oust a customer favorite. Maybe it looked great but was too hard to use. Or, despite being a superior product, the go-to-market strategy failed. There’s always a risk when building a new product, but you can hedge your bets by understanding exactly what your customers' expectations truly are at every step of the development process.

5 Reasons Why Online Marketing is Important

SaaS Metrics

The internet is becoming bigger or wider in today’s era, and many companies are now taking advantage of the benefits that the World Wide Web gives to their business.

Unlearning as you Scale: Recording of my Costanoa Ventures 2020 Summit Presentation

Kellblog

Last month I presented Unlearning As You Scale at Costanoa Ventures 2020 Costanoa CEO UnSummit. In response to several requests for a live recording of the presentation, I sat down this weekend and recorded the following.

5 Interesting Learnings from Slack at $1B in ARR

SaaStr

So this 5 Interesting Learnings post is a bit bittersweet. We’ve recently checked in with a bunch of our Cloud and SaaS favorites as they cross $1B in ARR: 5 Interesting Learnings from Zendesk. As It Crosses $1B in ARR. 5 Interesting Learnings from HubSpot as It Approaches $1 Billion in ARR.

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