Sat.Nov 16, 2019 - Fri.Nov 22, 2019

4 Steps to Hire Candidates that Fit Your Core Values: An Interview With Alison Kopf & Brett Brohl


January through March is the busiest time of year for hiring so we want to help ensure that you have access to as many high-quality candidates as possible.

Practical Advice for Keeping Your Holiday Marketing Campaigns Streamlined

The Daily Egg

Automation is the key to making sure that your business runs smoothly and that you can concentrate your time on meaningful (rather than mundane) tasks.

Top 10 How To Articles for SaaS CEO’s


If you just clicked on this article and started exploring it, Congratulations! You are a CEO (or maybe Founder CEO) at a SaaS company. First, good luck with your business. We have prepared this round-up post so you have the most practical how-to articles at hand and save time. (We

8 Tough Lessons from Closing 12,000 Customers at WebPT (Video + Transcript)


WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry.

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Driving Discovery and Experimentation in your Organization

Speaker: Teresa Torres, Product Discovery Coach, Product Talk, David Bland, Founder and CEO, Precoil, and Hope Gurion, Product Coach and Advisor, Fearless Product LLC

If you want to build what matters, you can't move forward blindly. But to make progress, you can't let things slow to a crawl while you focus resources on gathering data. This is where continuous discovery and experimentation come in. Join Teresa Torres (Product Discovery Coach, Product Talk), David Bland (Founder, Precoil), and Hope Gurion (Product Coach and Advisor, Fearless Product) in a panel discussion as they cover how - and why - to build a culture of discovery and experimentation in your organization.

5 Questions with Todd Deacon


Meet Todd : Todd Deacon is the Managing Director of the Techstars SportsTech Melbourne Accelerator. Todd has a passion for the business of sport and in particular SportsTech, startups and venture capital.

More Trending

Customer Success and ROI: How to Improve Revenue


The digitization of business has shifted the way customer value is achieved and how investments generate returns. In this customer-centered economy , you need to provide customers with a responsive, personalized service that is focused on their needs.

New!! The SaaStr Rising Star Scholarship Program for 2020 Annual!!


Heading into the 6th SaaStr Annual, we feel like we’ve perfected part of the formula. We’ll have 4,000+ SaaS CEOs and founders, 1000+ VCs, and 3,000+ mentorship sessions this year alone. But we want to make sure we also include the next generation.

Media marketing - how to leverage IVR for order and payment acceptance

Agile Payments

Marketing products or services via mass media to consumers can result in an enormous number of consumer responses, sometimes flooding a call center or even some IVR systems.

Real Wealth Is Not About Money

Groove HQ

This April, our family got some devastating news. We had just returned from a wedding in Florida when we got the call. My father-in-law, an otherwise healthy man in his 60’s who had just retired this past year, was diagnosed with stage four cancer.


The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

Customer Success and ROI: How to Track Revenue


The digitization of business has shifted the way customer value is achieved and how investments generate returns. In this customer-centered economy , you need to provide customers with a responsive, personalized service that is focused on their needs.

Beware of the Confidence of High Win Rates


Probably once a week I’ll meet with a founder of a great early-ish stage SaaS start-up. Great logo customers, great early traction, at least some capital in the bank, in a good space. And after all the good news, I’ll hear, “And we win almost every deal.”

A Recap of OpenView’s 2019 Product Led Growth Summit

OpenView Labs

OpenView’s third annual Product Led Growth Summit took place last week in San Francisco. This is the event for true PLG practitioners. It’s not a place where you only hear about founder success stories as they drove towards a successful IPO (though many of the speakers have had successful IPOs).

The First 90 Days: From “In the Door” to “Successful Sale” in Record Time

Sales Hacker

There’s a big problem in B2B sales right now. The sales cycle for nearly half of all B2B sales is at least 7 months. The average tenure of a sales rep in 2018 is 18 months. So, what’s the problem?

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Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

Innovation is both a process and an outcome. The best way to begin innovating your products is by innovating your internal process. We'll explore the challenges, solutions, and hands-on techniques for becoming a successful "agent of change" within a well-established product culture. We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand. Join Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies, as we assess some case studies to see how to lead with a clear strategy well-defined tactics, and an unbiased understanding of the fundamental question: "why are you innovating?"

Don't sleep on content


Today—and quite frankly, every day—content is queen. We’re talking all things content marketing (even if you’re a skeptic, listen on). Plus, Millennials and Generation Z-ers get hired, but, differently? Your top subscription news. Generation Z x Millennials for hire.

What is the proper way to do due diligence on a VC firm?


Q: What is the proper way to do due diligence on a VC firm? Here are the things IMHO and IME that are most important. First, if you want to do it right, you should diligence both (1) the firm and (2) the individual partner leading the deal.

Hit the ground running with the 2020 Sales Success Kit

Don't have your 2020 sales plan in place yet? We've got you covered—with templates, scripts, checklists and other resources to help you hit the ground running in Q1. You can download your free copy of the kit here.

AI is Industrializing Discovery

Andreessen Horowitz

One of the defining characteristics in an industrial revolution is the fundamental shift from a bespoke, artisan process to an industrialized, engineerable, repeatable one.

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Embedding Operational Reports: Everything Product Managers Should Know

Speaker: Dean Yao, Sr. Director of Product Marketing, Logi Analytics

Businesses are run with analytics - but companies continue to struggle with interpreting, analyzing, and distributing data. Operational reports help get information to the people who need it most, in formats they understand, and in a timeframe that matters. Join the webinar to learn how embedding operational reports can give your users a precisely formatted, ready-to-analyze view of their operational activities. World-class software teams are embedding operational reports to empower end users with interactive data visualizations, detailed information, and highly precise formats that can be shared via email, PDF, print, or online.

Zuora account setup in 7 steps | ProfitWell


Zuora is a leader in the SaaS space, such a leader that it coined the term “subscription economy.” Its software gives companies the tools and courage to join the subscription universe. Zuora automates recurring billing, collections, quoting, revenue recognition, and subscription metrics.

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Predictable Revenue’s No B.S. Formula for Outbound Success

Sales Hacker

The post Predictable Revenue’s No B.S. Formula for Outbound Success appeared first on Sales Hacker. Marquee Outreach Partner Sales Process Webinars

Pay By Text Solutions: Why Your Business Needs To Get On Board

Agile Payments

Pay by Text payment solutions offer businesses a simple, cost effective method to securely collect customer payments. IVR Payments

How Does the Casino Industry Use SaaS?

SaaS Metrics

Software as a Service or SaaS is a process of software delivery that permits data to be obtained from any device that has an internet connection or web browser.

Your 2-Part Metrics Audit for High-Value Products

Speaker: Sam McAfee, Product Development Consultant, Startup Patterns

You know what they say: what's measured improves. As product managers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. But what are your measurements and analytics focused on? Are they really truly objective? Do they contribute to the ultimate vision of your product? And is everybody clear on that vision? Join Sam McAfee, Product Development Consultant, as he takes you through a two-part measurement audit. First, you'll learn how to make sure your measurements actually align with your product strategy. And second, you'll learn how to evaluate your culture of using measurements, so future experiments will more consistently provide high-value results.

ChurnZero Named in Northern Virginia Tech Council 2019 Tech 100 Honorees


ChurnZero Named in Northern Virginia Tech Council 2019 Tech 100 Honorees. NVTC’s Tech 100 awards celebrate the most innovative technology companies and top tech executives in the region.

LIVE FROM DREAMFORCE: The Biggest Sales Mistakes in SaaS

Sales Hacker

The post LIVE FROM DREAMFORCE: The Biggest Sales Mistakes in SaaS appeared first on Sales Hacker. Marquee Outreach Partner Sales Operations Webinars

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10 Customer Service Metrics You Should Be Measuring (And How to Improve Them)

Groove HQ

This guide covers the ten most valuable customer service metrics, complete with definitions, example reports, and support solutions to help you improve each one. A great customer support platform provides all the essential reports to guide your team in the right direction.

How To Build (Internal) Trust As A CMO


Why building trust with your internal team is the hallmark of great marketing leaders By Geoff Roberts The role of the modern Chief Marketing Officer is a tough one—you’d be hard pressed to name another position that requires a wider range of skills.

Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

As a product manager, it's your job to realize your product’s vision by executing your chosen strategy. It’s also your job to deliver value to the business. Ultimately, these two outcomes are aligned so the temptation is to focus primarily on business metrics. Doing this can cause you to lose focus on the real value you are trying to achieve, in favor of moving the vanity metrics such as launches and time spent. Join Sari Harrison, Product Management Instructor at Product School, as she explains how to use immeasurable success criteria along with your more standard KPIs to deliver products that don't just get used a lot, but deliver real value.