Dear SaaStr: How Do I Know If I Have Product-Market Fit for Real in the Early Days?
SaaStr
JULY 17, 2025
Dear SaaStr: How Do I Know If I Have Product-Market Fit for Real in the Early Days? We Sell to SMBs. You’ll know you’ve hit product-market fit (PMF) in B2B SaaS when a few key things start happening consistently: Your Customer Count is Growing Rapidly : For early-stage SaaS, doubling your customer base monthly—even from a small base—is a strong signal.
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