The End of Mobile

Andreessen Horowitz


The Ultimate Mobile Analytics Cheat Sheet

Chart Mogul

These are the key metrics that will help you understand your mobile growth operations. From all corners of the world (from Vancouver to Seoul), the ChartMogul team is buzzing about mobile. The cheat sheet focuses on key metrics for your mobile app or business.

8 Sustainable Practices to Better Your Mobile App Marketing Strategies


Without a doubt, these mobile app marketing strategies are very well-documented. As technology progresses, it's unavoidable to face the tough turf that consists of your competition.

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Techstars Brings Smart Mobility-Focused Accelerator to Turin, Italy


Techstars and Compagnia Di San Paolo, Fondazione CRT and the Intesa Sanpaolo Innovation Center announce Techstars Smart Mobility Accelerator, first Techstars accelerator in Italy. Applications for the Techstars Smart Mobility Accelerator are open now through October 13, 2019.

Google Play integration completes mobile subscription analytics puzzle

Chart Mogul

Last year, with the advent of our iTunes Connect integration , our team took a big step towards helping mobile businesses grow using their subscription and revenue data. Run mobile growth experiments tied to revenue. ChartMogul News google play integration mobile mobile analytics

Growth hacking for mobile apps with Aleksandra Siciarz

Chart Mogul

Earlier this month, I had a chance to learn more Aleksandra Siciarz’s role as a mobile app marketing lead at GetResponse. Here she shares her thoughts on setting mobile growth strategy, measuring success, and of course, key subscription metrics for teams with mobile apps.

SaaS Funding Napkin, the mobile-friendly edition

The Angel VC

Some people (rightfully) mentioned, though, that the image is hard to read on mobile devices. So if a napkin has a good format for a desktop or laptop screen, which real-world-analogy could be a fit for mobile screens? My "SaaS Funding Napkin" , published a few days ago , got lots of love on Facebook, Twitter, etc. Thanks everybody! You guessed right. Here you go (please scroll down or click here ). funding saas

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Mobile App Predictions for 2019

The Marketing & Growth Hacking Publication

Mobile Apps are the major reason why smartphones are persisting. Mobile Apps keep modifying each and every year. There are almost 24 billion mobile devices working worldwide right now. Mobile App Trend Predictions for 2019?—?Digitechtips

Mobile Push Notifications: What you need to know ????


“It’s hard to over-hype the power of mobile push notifications. iOS and Android push notifications are shifting our habits and the ways we engage with mobile apps. Customers spend 89% of their media time in mobile apps and only 11% on mobile sites ( Smart Insights ).

Mobile app monetization metrics for subscriptions

Chart Mogul

How do you measure mobile app monetization in the context of subscription revenue? Historically, mobile app monetization has largely been about scaling and optimizing ad revenue from in-app purchases (IAP).

The Best eBooks for Successful Mobile Growth

The Marketing & Growth Hacking Publication

Mobile First” is quickly becoming old news and “Mobile Only” has entered the industry jargon. In 2019, a mobile-centric approach is becoming the key way for brands to connect and engage with consumers for many. 7 Must-read Mobile Growth eBooks 1. It’s happening.

Want 98% Open Rates? Launch An SMS Marketing Program For Your Online Store

The Daily Egg

eCommerce Mobile ecommerce mobileSMS marketing is gaining more and more traction as a way to communicate important updates to customers about their orders, keep shoppers engaged, and move them through the sales funnel.

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3 Mobile Apps to Improve the Quality of Your Photos

The Marketing & Growth Hacking Publication

Do you post photos from your mobile phone? Looking for expert-level mobile photo editing solutions? mark-growth mobile-apps photoshop social-media photographyContinue reading on Marketing And Growth Hacking ».

The Definitive Guide to Mobile Deep Linking

Neil Patel

If you’re trying to optimize your mobile app , I’m sure you’ve already tinkered with the layout, fonts, copy, and more, but there’s one thing you probably haven’t…. Mobile deep linking. What is mobile deep linking, anyways? Why mobile deep linking matters.

Mobile Landing Page Examples That Seriously Set the Bar


We’re tired of junky mobile landing pages. We want to celebrate the pages that do mobile right, with easy-to-follow copy, super-sleek designs, and crazy-fast load times. Mobile Landing Page Best Practices. ( “Duh, I know how to make killer mobile pages.

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16 Minutes on the News: Mobile Malware, Drug Pricing

Andreessen Horowitz

This is the second episode of our new show , 16 Minutes , where we quickly cover recent headlines of the week, the a16z way — why they’re in the news; why they matter from our vantage point in tech … bio enterprise & SaaS news security & privacy a16z Bytes apparently all our stuff is 16 (or multiples of 16!) healthcare

Mobile Productivity for Normal People

Tom Tunguz

Over the past few weeks, there has been a new refrain among consumer mobile startups that I’ve met with: we’re designing for normal people or normals as Chris Dixon would put it. Second, there is a wave to reinvent and reimagine core applications of the mobile phones.

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SaaStr Podcast #220: Leyla Seka, EVP @ Salesforce Mobile Discusses What Needs To Be In Place For Hyper-Scale


Leyla Seka is the executive vice president of the Salesforce Mobile platform experience. Leyla is the Executive Vice President of Salesforce Mobile Platform Experience. Harry Stebbings: What’s the biggest challenge in your role today as EVP at Mobile at Salesforce?

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Ideas we'd like to invest in: Mobile-first SaaS

The Angel VC

Following my posts about electronic signing and vertical SaaS , here's another area that we're very interested in: SaaS solutions with a mobile-first approach While my first two posts of this series were fairly specific, this one is pretty fuzzy as I don't have a good sense for what I'm looking for. Global mobile traffic as a percentage of total Internet traffic has grown from 1% less than three years ago to more than 13% today. BYOD ideas we'd like to invest in mobile saas

The Need-to-Know Mobile App Marketing Resources for This Year

The Marketing & Growth Hacking Publication

Mobile phone use has increased by more than 4 billion since 2015 , most of which can be attributed to the fact that smartphones are rapidly becoming a technological extension of ourselves. You’ll also want to understand the mobile app category you’re operating in an in-depth way?—?who

Mobile Sale Ads That Show Up On Mobile Appliances And Mobile Arrangements


What Is Mobile Marketing? Mobile marketing and online marketing technique that is multi-channeled, primarily at reaching a specific audience on smart phones, tablets, or any other related devices through social media,mobile applications,websites, E mail, SMS and MMS.

[Free eBook]: How qualitative analytics can improve your mobile app

The Marketing & Growth Hacking Publication

Qualitative analytics has changed the way mobile professionals work with data. Analytics is not only becoming more specified but also more robust in terms of what mobile teams are able to track and analyze. mark-growth ux product-management mobile-marketing analytics

The First Mobile-Only SaaS Company

Tom Tunguz

Mobile visits account for more than 50% of all e-commerce. In India, mobile usage dominates traffic to such an extent that Myntra, the largest retailer, is shutting down their web application to focus exclusively on their mobile apps. Instagram launched a website only after the mobile app reached more than 100M users. If the consumer world is any indication of the future, we should expect to see a massively successful mobile-only SaaS company in the next few years.

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Mobile Push Notifications: Everything you need to know


A mobile push notification is a message sent by an application to a customer’s mobile device. You can send push notifications to customers who have installed your mobile app and opted-in to receive messages. How do mobile push notifications work on iOS and Android?

The Challenge Facing Mobile-First SaaS Companies

Tom Tunguz

For consumer products, the power of mobile distribution is hard to overstate. Facebook serves more than 1B mobile users each month. But the distribution advantages of mobile app stores hasn’t been observed as powerfully in SaaS or enterprise software for driving revenue. The difference between consumer and the SaaS startups’ effectiveness leveraging mobile app store distribution hinges on the end user.

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CRM Goes Mobile – Teamgate CRM on the Go


If your sales aren’t mobile, they’re static. Modern sales professionals need to be both mobile and connected at all times. That’s where the Teamgate mobile CRM – for both Android and iOS – comes into play. Teamgate – packed with Mobile CRM features.

Brand vs. Subscription: Apple Plus

Andreessen Horowitz

mobile entertainment TV

Mobile and Fintech dominate: WePay’s Week in Payments


This week’s interesting articles in the payment industry space basically fell into two camps, those about the rise of mobile payments and those about the rise of Fintech. Mobile isn’t coming: It’s already here. Payments fintech mobile payments news payments

The Next Big Opportunity in Mobile Advertising

Tom Tunguz

The typical mobile phone’s home screen is occupied by more than 30 applications. A digital tragedy of the commons, each additional mobile application a user downloads decreases the odds of an average application re-engaging a user. After all, the time spent on mobile isn’t increasing fast enough to cover the marginal application. The mobile cost-per-install market is measured in the billions.

Mobile OS trends in five charts

Tom Tunguz

In fact, Apple has a mobile product at every $50 price point between $0 and $850. As Android wins the market share war, commanding 75% market share of devices, Apple reaps 71% of mobile hardware profits. 40% of Apple’s mobile devices activated in Q3 were tablets.

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Amazon’s New Mobile Ad Test: What Does It Mean for your Brand?


In case you haven’t heard, Amazon recently began testing a new type of mobile popup ad, one that should concern any brand or retailer selling at its marketplace.

The rise of stories and the explosion of mobile micro-formats

Inside Intercom

Mobile formats such as stories have exploded in popularity in recent years, but they raise some interesting design questions – how are they changing the mechanics of mobile interaction? Stories and Explosion of Mobile Micro-Formats ???. Stories are mobile-only ?. Newsfeed was designed at the time when desktop was much bigger than mobile, so keyboard and mouse were key inputs. Camera is a key-input for mobile-only stories world.

How Web Development Techniques Are Infiltrating Mobile Apps

Tom Tunguz

Mobile apps are like packaged software, a friend who is a head of product at a successful mobile first company told me over breakfast. To cope with these greater demands, developers are tweaking web tools for mobile app development. One of these tools is mobile specific.

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Mobile Social Networks: The New Customer Acquisition Powerhouse

Tom Tunguz

There’s a force in mobile app distribution that isn’t talked about much despite its magnitude: mobile social networks. Mobile social nets are becoming the predominant mobile app paid discovery/distribution platforms. Facebook’s mobile revenue will reach $2.5B

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Here’s What Retailers Need To Know About Mobile Sales If They Want To Be Successful

The Marketing & Growth Hacking Publication

As the average online shopper begins to favor mobile over desktop, we need to rethink how to create the best mobile online shopping experience. We should be working to create two distinctly different online shopping experiences on mobile and desktop.

The Role of Mobile Technology in Accelerating Business Growth


However when it comes to the business and industry sector, we mostly find that the usage of mobile devices limited to connectivity and communications only. But, the modern smartphone is capable of so much more and that’s why today’s article will highlight several sectors where mobile technology can boost your productivity and help take your business to the next level. Entrepreneurship Mobile Markting

The Two Characteristics of Seamless Mobile Payment Experiences

Tom Tunguz

Paying for Uber with a mobile phone is less work than using a credit card, which is the biggest competitor for share of wallet of in-person payments. Paying for an Uber is a breeze. I step out of the car and go on my way.

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AMP: The Easiest Way to Build Lightning-Fast Mobile Pages is Almost Here


If you run paid ads, chances are you have a mobile campaign or two (or two hundred) live right now. And as such, behavior on mobile is shaping how marketers need to operate. In turn, everyone’s mobile pages loaded turtle-slow (leaving visitors bouncing). Mobile Optimization

Mobile and one-click payments driving consumer payments change: WePay’s Week In Payments


Lots of consumer news in the payments industry this week with announcements about a shift in emphasis to mobile payments by consumer industry bellwethers McDonalds and Starbucks. Payments Trends & Ideas consumer facebook mobile payments

Modernizing our mobile SDKs

Inside Intercom

Engineers who use Intercom’s mobile SDKs to communicate with their customers trust us to provide a stable and trustworthy platform that won’t break the apps they work so hard to build. Apple and Google release new major versions of their mobile OSes every year.

Increase Mobile Conversions with Apple Pay on the Web


Here’s a common problem on mobile: you’ve done all the right things to make your UX seamless. Even though mobile conversions have improved, there’s still that last bit that won’t convert. On mobile, it’s completely broken. Today, we’re pleased to announce support for Apple Pay on the Web as a way to simplify checkout experiences on mobile. This new service extends Apple Pay’s one-touch checkout onto the mobile web.

Maximize mobile web checkout conversion with Apple Pay and Android Pay


There’s no time like the present to embrace mobile commerce. Sales from mobile represent 30% of all US e-commerce and are continuing to grow fast as more and more customers reach for their phones to pay. PaymentRequest is available on Chrome 53+ on Android mobile devices.

Conquering Mobile: Why Marketers Need to Think Mobile-First, Not Mobile-Friendly


The post Conquering Mobile: Why Marketers Need to Think Mobile-First, Not Mobile-Friendly appeared first on ReSci This article first appeared on on February 26, 2015 in their Commerce Marketing blog. You can find the original version.