Hustle As Strategy

Tom Tunguz

In 1986, Amar Bhide wrote “ Hustle as Strategy ” for the Harvard Business Review. It’s not a powerful new strategy that a new leader infuses into the organization. What differentiates the best banks from the middle of the pack aren’t differentiated financial products or novel go-to-market strategies or new insights into the market. Great execution is a winning strategy.

Quit Your Cold Email Strategy


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Why Validate an Outbound Strategy?

Predictable Revenue

Read more on Why Validate an Outbound Strategy?… … The post Why Validate an Outbound Strategy? appeared first on Predictable Revenue.

8 Sustainable Practices to Better Your Mobile App Marketing Strategies


For this reason, many company owners have taken measures to adopt strategies that will help them overcome the competition. Without a doubt, these mobile app marketing strategies are very well-documented. SaaS Marketing Strategy

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Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

The Best CRO Strategy for 2019

The Daily Egg

As the new year rolls around, you may be considering a new CRO strategy to help you exceed last year’s traffic and revenue goals. If so, you’ve come to the right place, and you’re acting at just the right time.

How should startup founders think about exit strategies?


I think there are two different phases you’ll go through, and your exit strategy should evolve. At this phase, I’d argue maybe … don’t worry about an exit strategy anymore. Once you are unstoppable, put the exit strategy behind you.

How to Create a Secure Mobile Payment Acceptance Strategy


In either case, prioritizing and implementing repeatable security measures is absolutely essential to creating a secure mobile payment strategy. Why developing a secure mobile payment strategy is so important? By Rob Nathan, EVP, Integrated Solutions at CardConnect.

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Creating a Sales Enablement Strategy

Sales Enablement, SaaS and Growth

One of the questions I get asked most frequently is around building a sales enablement strategy and what that might look like. While each company, context and industry is different, I believe that there are some fundamentals that should form the blueprint of any sales enablement strategy.

How to Improve Your Customer Expansion Strategy


Companies today are instead looking to implement a customer expansion strategy. What is a Customer Expansion Strategy? . An effective customer expansion strategy starts by taking the time to understand what your customers wish to achieve by using your product.

What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Intercom on Product: The intersection of company and product strategy

Inside Intercom

Five years ago I wrote about how product strategy means saying no – you must ruthlessly protect your product from feature creep. . Saying no, however, is just one part of a successful product strategy. The meeting point of company and product strategy.

SaaS Pricing Models & Strategies Demystified


Pricing Strategies: The way your pricing model is presented and marketed. How to choose a pricing model and strategy. pricing model and strategy) and is derived from Christoph Janz’s Five ways to build a $100 million business. Pricing Strategies.

Q4 sales strategies to end the year winning

From pitch to close, there are many strategies we at Close turn to in the run of a typical sales process , and I’ve decided to package up a few of my favorites to help you end Q4 2019 on a high note. The key to a good follow-up strategy is consistency, persistence and practice.

Actionable strategies for better user onboarding

Inside Intercom

The post Actionable strategies for better user onboarding appeared first on Inside Intercom. There are two funnels for SaaS companies. The first is all about acquiring new users. The second is all about keeping them.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

What is the best social media strategy for maximum engagement?


Social strategy is often overlooked in favor of regular posting. So what is the best social media strategy to engage maximum people through content? The post What is the best social media strategy for maximum engagement? Quora Answers content marketing social media strategy

Identity Resolution Strategies for B2B


In this article, we break down some common identity resolution strategies. When you’re only dealing with a few different software applications that generally tend to define identities in the same way, natural key identifiers may be a good strategy. Who are you?

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6 Lessons about Customer-First Strategy


Last week, we attended a fantastic webinar hosted by Paddle which discussed the benefits of customer-first thinking, and how to build a customer-first strategy for your SaaS company. This presentation was jam-packed with fantastic customer-centric strategies and powerful statistical data.

What are some strategies to justify to a potential acquirer a higher valuation for my company?


The easiest “strategies” to get a higher price in an acquisition — which admittedly are very hard to deploy quickly : Raise a venture round at a high price. The post What are some strategies to justify to a potential acquirer a higher valuation for my company?

Build Delightful Products with Customer Validation

Speaker: John Little, Head of Product Marketing, Centercode

Transforming Your Business with Effective Lead Generation Strategies


Chances are they are also browsing your website, looking at your social media profiles, and analyzing your marketing strategy. Begin with the end in mind.

Guide to SaaS Pricing Models and Strategies

SaaS Metrics

Blog model SaaS strategyIntroduction Businesses, whether small or big, choose SaaS over traditional software delivery methods mainly because of low initial costs and the flexibility SaaS model offers.

A SaaS pricing guide: SaaS pricing models, strategies, & examples


If your SaaS company doesn’t have a pricing strategy in place, you’re leaving huge revenues on the table. Yes, nailing your pricing strategy is crucial to SaaS success—but it doesn’t have to be that difficult. 3 Popular SaaS pricing strategies.

Customer Marketing: Definition, Strategies, and Best Practices

Groove HQ

Build a plan of action for your team by: Establishing metrics for retention and growth Choosing your ideal customer marketing strategy Targeting the right customers to promote your brand What is customer marketing? Customer marketing holds the key to sustainable and economic growth.

Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

5 strategies to become a great SaaS CEO


At SaaStock18, Matthew spoke at large about discovering a sales process while Carrie got in depth on the gist of SaaS pricing strategies. The post 5 strategies to become a great SaaS CEO appeared first on SaaS Revolution Hub.

Customer Retention Optimization Strategies to Keep Customers Long-Term


Apply a few key customer retention optimization strategies to build deep, lasting customer relationships. The Best Customer Retention Optimization Strategies . Here are some excellent customer retention optimization strategies to leverage: Implement a Customer-Centric Culture.

Why your organization needs a mobile CRM strategy


What is Customer Relationship Management (CRM) Strategy? Customer Relationship Marketing comprises all the strategies, technologies, and activities implemented by companies to achieve high-quality interaction-based management with their prospective and current customers.

How pricing strategy helps shape your entire business model

Inside Intercom

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. Here, we examine the pricing strategy continuum, and how the different price points relate to all aspects of your business model.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

How to develop a success management strategy

Chart Mogul

If you're asking questions like these, then it’s likely time to turn your attention to strategies tailor-made to support top-tier customers. This will help you determine a manageable number of accounts for your 1-to-1 strategy. Who are your most valuable customers?

How HubSpot Broke a Year-Long Traffic Plateau by Upending the Editorial Strategy


Meghan goes in great detail on the year-long traffic plateau HubSpot’s blog went through in 2017 and how after the initial heart palpitations, the team upended the editorial strategy and are stronger than ever today.

Scaling from $1MM to $500MM ARR: 5 Strategies to Drive Your Next Wave of Growth with Intercom (Video + Transcript)


That’s what we’re going to talk about today, my five best strategies to help you drive your next wave of business growth. First strategy, expand your market. So at the end of the day, your strategy is as much about what you don’t do, as what you do.

The Ultimate Guide to SaaS Pricing Models, Strategies & Psychological Hacks


And yet, the average SaaS startup spends just six hours on their pricing strategy. It's understandable - with such an overwhelming number of pricing models, strategies and tactics available, it's almost impossible to know where to start.

Your 2-Part Metrics Audit for High-Value Products

Speaker: Sam McAfee, Product Development Consultant, Startup Patterns

8 Smart Tactics For Your SaaS Customer Acquisition Strategy


What if I am starting out a business and don’t even have leads, not to mention SaaS customer acquisition strategy? That’s maybe your company’s strategy because you get funding from investors or because that’s what you consider a reasonable approach.