SaaStr
JULY 22, 2020
I’m not ashamed to admit that when I set up our first SaaS sales comp plan, I had no idea what I was doing. In my first start-up, yes I sold to the enterprise. I sold $6m our first year (man, that sounds good looking back on it). But I did all the sales myself, and stupidly, had no sales comp plan at all ??. Then at Adobe Sign / EchoSign I had some good — and painful — learnings.
Andreessen Horowitz
OCTOBER 18, 2020
New technologies enable activities that fall into one of two categories: 1) doing things you could already do but can now do better because they are faster, cheaper, easier, higher quality, etc. 2) doing brand new things that you simply … The post Doing Old Things Better Vs. Doing Brand New Things appeared first on Andreessen Horowitz.
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SaaSX
SEPTEMBER 29, 2020
The SaaS sales playbook applied best to a product-led growth when it is adapted to be sales-assisted versus sales led
SaaStr
NOVEMBER 18, 2020
Second-timers know the playbook and can execute against it faster. But often times, they also have a bit of healthy skepticism, a bit of baggage, from the last time. First-timers often know very little, but are baggage free. That can be very powerful. I’ve had a chance to watch a whole cohort of SaaS first-time founders go from $1m to $10m ARR in 5 quarters or less (more on that here ) and just been awestruck by how much better than me they are as founders, and how much better they̵
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Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.
SaaStr
AUGUST 17, 2020
Here’s my list of the best golden advice I was given as a first-time — and second-time — CEO: Manage People — In General, and Earlier. The earlier in your career you can learn how to manage people, the faster you can excel in learning to scale. Managing people isn’t always fun. But embrace it if you want to be a CEO, a founder, and/or be a part of something bigger.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Tom Tunguz
OCTOBER 18, 2020
Most high-growth software investors value public companies on enterprise value to forward revenue multiple. But investors in private companies use a different metric, enterprise value to forward annual recurring revenue (ARR).The private markets project the ARR a year from now. The public markets project revenue for the next 12 months. What if we could compare the relative valuation multiples of public and private high growth software companies?
Intercom, Inc.
NOVEMBER 2, 2020
The start of any journey begins with consulting a map. But if you’re a product designer starting out on a new project, you might find yourself with a blank page, and the job of drawing the map: of defining the high-level design direction that your team is going to use to chart their course. Mess it up, and you could find yourself quickly marching your team off a cliff.
DeepStream
AUGUST 16, 2020
What can you learn from video games to engage your customers and get them addicted to your products? Gamification Gamification is to key to successful engagement
SaaS Brief Submitted Articles
OCTOBER 6, 2020
Not just WHY you should SaaS-enable your software application, but also HOW to SaaS-enable it. Transitioning an application into a modern SaaS enabled offering in more of a challenge than many people realize or expect.
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
Neil Patel
DECEMBER 29, 2020
Did you know that archeologists have traced the origin of the meme back to the year 3 B.C. ? Memes, a term coined by evolutionary biologist Richard Dawkins in 1976 to describe how ideas replicate, mutate, and evolve, are a way to carry a shared idea or trend to engage a target group. Over time, different groups take memes and tweak them to make them their own.
Unbounce
DECEMBER 2, 2020
As a modern marketer, you’re expected to be a multitasker with a diverse skill set. “Multiple hats … love ‘em!” In reality, though, it’s a pretty tough gig. So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. What are the highest-performing landing pages doing that makes them so effective?
Andreessen Horowitz
DECEMBER 28, 2020
Crypto has gone through an eventful year. Decentralized exchanges and platforms that allow users to trade, loan, or borrow cryptocurrency have soared in volume. Developers are taking advantage of the flexible, interlocking nature of blockchains to create new applications that … The post The State of Crypto: A Builder’s Guide From Crypto Startup School appeared first on Andreessen Horowitz.
SaaSX
SEPTEMBER 29, 2020
Many product-led companies get to the sales fork in the road and scratch their head wondering where and how to start building their sales machine. It's entirely new for them and the path forward isn't always clear. It's helpful to understand the options.
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
Nimble - Sales
DECEMBER 11, 2020
We are almost at the end of the year; and what a year it’s been. Phew! A lot of you might be thinking about setting New Year’s resolutions, creating lists of skills to work on next year, while probably also thinking about things you could gift your team members, family, and friends. In a year […]. The post Books That Will Make You a Better Leader and Human in 2021 appeared first on Nimble Blog.
SaaStr
DECEMBER 15, 2020
It took us 2 years just to figure out our ultimate business model. What you think you do on day 1 may look very different by day 365. [link]. — Aaron Levie (@levie) September 11, 2020. It seems like everyone wants to be a SaaS founder these days. I meet with great VPs of Sales and Product in particular who are Ready. It’s time. To go out on their own.
The Daily Egg
NOVEMBER 4, 2020
Employee monitoring software is more than just a tool for keeping an eye on your staff. These tools ensure that your entire team stays on-task and avoids distractions while they’re working. Employee monitoring tools have features for security, time tracking, and even productivity management. Overall, business owners and managers can use monitoring software to gain […].
Tom Tunguz
SEPTEMBER 20, 2020
The Economist ran a story about the future of work this week. Working remotely, we have reduced meeting length by about 15% and increased our total time at work by 2 hours per day. We might declare we have found an extra 10 hours in the workweek from nothing. This productivity boost might seem universally positive, but there’s a catch. One of the critical topics in many boardrooms today is managing employee burnout.
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In embedded analytics, keeping up with the pace of innovation is challenging. Download Qrvey's guide to ensure your analytics keep pace so you can solve your user's biggest challenges, delight them, and set your product apart from the competition. The guide outlines how to use embedded analytics to: Increase user satisfaction Go to market faster Create additional opportunities to monetize your product It also shares what to look for to ensure your embedded analytics are keeping up with the lates
Intercom, Inc.
AUGUST 25, 2020
We all know what a conversation between two people sounds like. “Hey, can you help me a sec?”. “Sure. What’s up?”. “I just can’t make sense of this dashboard.”. Human conversation is a sequence of verbal exchanges – what linguists call turn-taking. This rhythmic exchange is deeply hardwired into our social neurophysiology, as call-and-response bonding in animals is likely hundreds of millions years old.
DeepStream
AUGUST 16, 2020
Developing reliable, high-quality software which solves real problems is already a tough enough. Map that onto procurement and it seems impossible.
Baremetrics
NOVEMBER 10, 2020
2020 has turned in to one of the most unusual years of my life, for both the obvious reasons but also for reasons I definitely wasn’t expecting at the start of the year. After 7 years of work building this little company, Baremetrics has a new home. I won’t bury the lede here. In our usual transparent fashion, I’ll lay out all the top-level bits everyone’s interested in, then I’ll dive in to how we got here!
Neil Patel
DECEMBER 26, 2020
One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful but least-utilized forms of SEO available today. Once you grasp the concept and method of schema markup, you can boost your website in the search engine result pages (SERPs). My goal in this article is to show you exactly how to get started using schema markup for your website.
Speaker: John Mansour - President, Product Management University
You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar, and it exemplifies one of the biggest struggles with individual product strategies.
Unbounce
NOVEMBER 18, 2020
Huddle up, marketers! Action star Arnold Schwarzenegger has a piece of advice for you. (If you’re not reading this in his voice, you’re doing it wrong.). The day is 24 hours. 6 hours we sleep, so you have left 18 hours. So don’t ever give me this thing, “I’m working 12 hours so I don’t have time to exercise and to work out.” Ugh.
Andreessen Horowitz
DECEMBER 18, 2020
A year ago, none of us would believe that mRNA vaccines would be a household name. And yet here we are, at the end of 2020, counting the days towards a vaccine that could not just save lives but help … The post Bio Eats World: The Machine that Made the Vaccine appeared first on Andreessen Horowitz.
Chart Mogul
SEPTEMBER 17, 2020
Answering the most common and most pressing questions about MRR to guide your 2021 planning. Monthly recurring revenue is one of the least exciting topics to take on in 2020. It is simple (to calculate). Everyone knows what it is about. It is hard to act on it (especially if you’re gunning for immediate results). So why deal with it in the first place?
Outseta
OCTOBER 12, 2020
The challenges that I’ve faced as a bootstrapped founder simply aren’t the ones that are commonly talked about By Geoff Roberts · 17 min read The internet is littered with horror stories detailing the many challenges of entrepreneurship. We’ve all read the tales of founders wrestling for years to find product market fit , of co-founders squabbling over equity, of the CEO riddled by anxiety as he drains his infant daughter’s college fund to keep his start-up afloat for another month.
Advertiser: ZoomInfo
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.
SaaStr
NOVEMBER 19, 2020
IME, rough order to make hires in: VPM: $0.2m ARR VPS: $1-$1.5m ARR VPCS: $2m ARR VPP: $3m-$4m ARR VPE: $5m-$6m ARR CFO: $10m ARR COO: $20m ARR. More here: [link]. — Jason BeKind Lemkin (@jasonlk) July 21, 2019. The other day I was meeting with a great CEO who had raised a modest seed round. Enough to invest, but not enough to go crazy with. He’d found several good First VP candidates, in particular, a strong first head of marketing and a strong first head of product.
The Daily Egg
AUGUST 18, 2020
When you’re just getting started, saving money is critical. You can’t afford to waste a single penny. But you also know you need fast, reliable, and trustworthy hosting for your first (or next) website. And with hundreds of options to choose from, making that crucial decision isn’t easy. The good news is I did the […]. The post Best Cheap Web Hosting appeared first on The Daily Egg.
Tom Tunguz
SEPTEMBER 21, 2020
High growth software companies are valued based on forward revenue multiples. In other words, to calculate the enterprise value of a business, you multiply the revenue by the forward multiple. But, how does the market set the multiple? What predicts the forward multiple, or correlates with it? I pulled together the data for the basket of the roughly 60 publicly traded SaaS companies and ran a linear regression to understand the predictive power of the many key metrics reported by public companie
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