Customer Retention Optimization Strategies to Keep Customers Long-Term

Totango

Apply a few key customer retention optimization strategies to build deep, lasting customer relationships. Why Retention Matters. Retention is a result of the customer experience. The Best Customer Retention Optimization Strategies .

Customer Retention Rate: How to Calculate Subscription Retention Rate

ProfitWell

Customer retention is king for any subscription business. That's why understanding your retention rate is so important. Here’s why retention rates should be top of mind for your SaaS business and why you should be calculating retention often. What is retention rate?

Understanding the Importance of Customer Retention

Totango

Time and money that could have been saved—if you’d focused on customer retention. Instead, use customer retention strategies to keep your hard-won customers. The Importance of Customer Retention. What’s the importance of customer retention?

Retention, cohorts and visualizations

Inside Intercom

There are few issues more important than customer retention when running software-as-a-service businesses. Retention can be measured qualitatively by talking and checking in with your customers regularly so you’ll know what their main questions and issues are, and when they occur.

Understanding the Importance of Customer Retention

Totango

Time and money that could have been saved—if you’d focused on customer retention. Instead, use customer retention strategies to keep your hard-won customers. The Importance of Customer Retention. What’s the importance of customer retention?

The Relationship Between Customer Retention and Profitability Explained

Totango

It’s time to recognize and leverage the link between customer retention and profitability. Exploring the Link Between Customer Retention and Profitability. Simply put, if you raise customer retention, profitability will also increase. Tips on Boosting Customer Retention.

Customer retention is the new conversion

Inside Intercom

It turns out that it’s not just us within the SaaS business that are realizing that retention matters. Customer retention is more important than conversion. Which is why retention, and the idea of retention, is actually where you need to position your mind.

5 SaaS Renewal Process Best Practices for Customer Retention

Totango

Know your customer, personalize your communications, and proactively work toward a mutual journey of growth, and you’ll find your retention process becomes as reliable as a well-worn marriage. Customer retention is about the promise of continued growth.

How to Calculate and Improve Your Customer Retention Rate

Totango

Customer retention is the lifeblood of any savvy enterprise. As such, you will need to keep a close eye on your customers as they progress along the customer journey to avoid churn and gather the data needed to calculate your retention rate. Your customer retention rate (CRR) indicates the percentage of customers you’ve retained within a certain length of time. How to Calculate Your Customer Retention Rate. How to Improve Your Customer Retention Rate.

The Relationship Between Customer Retention and Profitability Explained

Totango

It’s time to recognize and leverage the link between customer retention and profitability. Exploring the Link Between Customer Retention and Profitability. Simply put, if you raise customer retention, profitability will also increase. Tips on Boosting Customer Retention.

The New World of Customer Retention

OceanX

Subscription Strategy Retention DTCConsumers today enjoy an unprecedented level of control over the subscription experience. Successful subscription retailers are focusing on surprising and delighting customers. They are always looking to provide as much value as possible.

The 5 Best Customer Retention Strategies for Subscription Businesses

Totango

While it’s no doubt a thrill to pursue and persuade a new customer to work with your enterprise, for software and subscription-based businesses, the real value lies in customer retention. But your customer retention strategies should be based on long-term thinking.

Customer retention is the new conversion

Inside Intercom

The latest batch of billion-dollar companies are built on high customer retention. That whole idea is this concept of customer retention, and it’s the next frontier. High customer retention is built on great onboarding. Customer retention is, in a sense, the new conversion.

A solid customer onboarding experience drives higher willingness to pay & retention

ProfitWell

On this episode of the ProfitWell Report, Jonathan Kim , Founder of Appcues , wants to know how a company's onboarding impacts customer willingness to pay and retention. Retention is where things get really interesting.

How to Build a CSM Team That Generates 130% Net Retention with Talkdesk (Video + Transcript)

SaaStr

The theme of today’s talk is How to Build the CSM Team that Generates 130% plus Net Retention. At Talkdesk, we have achieved really amazing customer retention, net retention, advocacy, loyalty. Our primary focus is logo retention.

How to Calculate Churn and Retention in SaaS

The SaaS CFO

Guide to Churn and Retention Metrics You’ve often heard that churn is a company killer for SaaS and subscription businesses. The post How to Calculate Churn and Retention in SaaS appeared first on The SaaS CFO. Churn Churn Formula Revenue Retention

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The Essential Driver Behind Product Adoption, Retention and Growth

OpenView Labs

A successful SaaS business model that leads to product adoption revolves around three basic principles: value, retention and advocacy. Customer retention and advocacy generate growth without forcing companies to increase customer acquisition costs (CAC) over time.

Customer retention: 5 best practices & 6 strategies for low churn

Inside Intercom

Customer retention is the silent killer of SaaS businesses today. What is customer retention? Customer retention is the rate at which your business can keep its paying customers over a given period of time. Why customer retention is important. Retention isn’t binary.

If You Have Great NDR Retention, Should You Increase Your Marketing Spend??

Tom Tunguz

If a startup has great net dollar retention (NDR), should it be willing to increase its customer acquisition spend proportionately? There’s a new debate about marketing efficiency recently, and it’s an important one in the era of product-led growth. I remain a believer that months-to-repay is the best metric for measuring customer acquisition efficiency for a single reason. You know the answer immediately and accurately.

Why you should make retention your new growth strategy

Point Nine Land

When companies don’t start with a retention strategy at its core, the potential revenue loss is staggering. Meet Brightback: We’ve automated customer retention Brightback is the solution for customer retention at scale. Ready to grow through retention?

Retention is a lesson in proactivity

Inside Intercom

Prevention is better than cure – it’s an age old adage that can be applied to the health of your customer churn and retention rates. The post Retention is a lesson in proactivity appeared first on Inside Intercom. Marketing churn customer engagement product education retention

10 Foolproof Steps to Boost Customer Retention

Nimble - Sales

Customer retention is the topmost priority for any company to increase its value, improve cultural norms, and boost revenue. The post 10 Foolproof Steps to Boost Customer Retention appeared first on Nimble Blog. Customers just don’t buy your products; they buy your services more.

10 Best Tips to Boost Customer Retention Rate

Nimble - Sales

Customer retention is much more valuable than customer acquisition. The post 10 Best Tips to Boost Customer Retention Rate appeared first on Nimble Blog.

6 Customer Retention Strategies That Keep Customers Coming Back

ChurnZero

If you want your business to be successful in the long run, it pays to give priority to customer retention. So, let’s take a look at the best customer retention strategies that can help you hold on to your most-prized assets. The following is a guest blog post by Sam Makad. .

Reduce your churn with a retention messaging strategy

Inside Intercom

Today, we’re launching The Customer Retention Starter Kit to help. Retention is the foundation of growth for any company. In short, retention is pretty damn important. Our new Customer Retention Starter Kit will show you how to identify your most “at risk” customers, and how to craft a series of highly personal messages that will get them back on track. Next, we’ve included half a dozen retention messages you can start sending right away.

Create a Marketing Strategy that Drives Customer Retention in These 7 Easy Steps

Nimble - Sales

Highly successful businesses understand the significant difference between customer acquisition and customer retention. The post Create a Marketing Strategy that Drives Customer Retention in These 7 Easy Steps appeared first on Nimble Blog.

How to Do Retention Analysis with Rakam?

Rakam

What is Retention? Retention is a metric that, helps you to understand how often users return to your app/website after their first usage. Retention data can be charted daily, weekly or monthly. Why Retention Is Important?

The risk of reactive customer retention

BrightBack

A retention strategy designed around today’s customer has never been more critical. Understanding customer behavior is at the heart of doing retention right. Reactive approaches to retention aren’t enough. The latest Netflix news isn’t about programming.

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From conversion to retention: industry experts on improving your onboarding

Inside Intercom

And it correlated the best with long-term retention. The second set of experiments was around educating people on how to re-pin, and the value of a re-pin, and that did actually increase the activation and retention for the business. Shaun Clowes on balancing retention with activation.

Understanding the Real Impact of Improving Customer Retention

ChurnZero

Did you know: For every 1% increase in revenue retention, a SaaS company’s valuation increases by 12% after five years? This was just one of the takeaways from our well-attended webinar this week on- Understanding the Real Impact of Improving Retention and Customer Success Best Practices.

Activation, retention and more: growth lessons from the industry’s best

Inside Intercom

Casey Winters: You can send emails and notifications, and that will be a layer of additional retention on top of your product, but it won’t fix broken retention. That really helped out activation rate and long-term retention for the business. The post Activation, retention and more: growth lessons from the industry’s best appeared first on Inside Intercom. Podcast activation customer acquisition customer retention growth growth marketing retention testing

4 essential questions for optimizing retention

Claudiu Murariu

In the following lines I’m going to share the questions I am expecting my data to answer when it comes down to understanding and optimizing retention. What is the retention of new users? Here’s an example of how a retention report for the onboarded users looks like.

Activation, retention and more: growth lessons from the industry’s best

Inside Intercom

Casey Winters: You can send emails and notifications, and that will be a layer of additional retention on top of your product, but it won’t fix broken retention. That really helped out activation rate and long-term retention for the business.

Customer Retention Is King: The Future Of Retention Marketing

ReSci

The post Customer Retention Is King: The Future Of Retention Marketing appeared first on ReSci. Uncategorized Customer Retention Retention MarketingThis article first appeared on Forbes.com on January 21, 2015, where our CEO Jerry Jao is a regular contributor. You can find the original version as well as….

Retention Marketing Tips from Taylor Swift

ReSci

The post Retention Marketing Tips from Taylor Swift appeared first on ReSci. Uncategorized Customer Retention Retention Marketing Social Media

Retention is Paramount

ReSci

It's no secret that customer retention is a crucial element for business success. While other marketing priorities--including customer acquisition, branding, and customer profitability-- are important, retention is paramount. Not only does customer retention also mean value retention, but it is also…. The post Retention is Paramount appeared first on ReSci

35 SaaS Email Ideas to Boost Retention

SaaS Onboarding Emails

Even though we’re just focusing on engagement and retention emails in this post, I’ve broken them down into categories. Email is a wonderfully diverse tool to incorporate into your marketing ecosystem. But sometimes, you run out of ideas. Or you aren’t sure where to even start. That stops now!

Set Better Expectations from the Start to Improve Customer Retention

Sujan Patel

The post Set Better Expectations from the Start to Improve Customer Retention appeared first on Sujan Patel. How much time have you invested in thinking about the expectations your customers have of your company, and your ability to meet them? A lot? A little? Or none at all?

3 ways to make retention your new growth strategy

BrightBack

Here are three ways to grow your business utilizing customer retention. It's critical for companies to place just as much emphasis on retention as they do on acquisition. Make retention personal. A successful retention strategy operates at scale but isn't impersonal.

Why Customer Retention Is King: The Evolution Of Retention Marketing

ReSci

The post Why Customer Retention Is King: The Evolution Of Retention Marketing appeared first on ReSci. Uncategorized Customer RetentionThis article first appeared on Forbes.com on November 19, 2014, where our CEO Jerry Jao is a regular contributor. You can find the original version as well as his other pieces here.….

How To Effectively Onboard A New Hire To Ensure Retention and Success

Saastronauts

The post How To Effectively Onboard A New Hire To Ensure Retention and Success appeared first on Saastronauts | The Dedicated SaaS Job Site. Company Culture Hiring and Recruitment Strategy Employee Retention Onboarding RecruitmentCongratulations! You’ve just hired somebody after a long search for the right fit.

3 customer retention trends for B2C and B2B companies

BrightBack

We published the results of our Customer Retention Survey. Where does this leave customer retention strategy ? We asked 300+ CEOs, founders and executives across 28 industries about their customer retention objectives, and what tactics they're using today and plan to use in the future.

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Customer Retention: The One Percent Improvement Payoff During Transformative Initiatives

Navint

Customer retention, and therefore customer success initiatives, are paramount. Companies spend anywhere between 5 and 25 times more on acquisition than retention, yet most companies still employ dated customer retention strategies. By Jeff Klebine, Senior Manager at Navint.