Predictable Revenue

OCTOBER 4, 2022

Learn what makes business-to-consumer sales (B2C sales) distinct from B2B, how to maximize your B2C sales process, and make the most of industry trends. The post What is B2C Sales?

B2C 141

B2C Revenue Sales B2B 141

Predictable Revenue

DECEMBER 22, 2022

Jenell Riesner joins Collin Stewart on this episode of the Predictable Revenue podcast to discuss applying B2C Black Friday tactics to the sales development world. The post Stealing B2C Black Friday tactics in the sales development world appeared first on Predictable Revenue.

B2C 219

B2C Development Revenue Sales 219

Tomasz Tunguz

JANUARY 22, 2023

In the last three years, B2C startups’ ratio of layoffs have dwarfed B2B layoffs. In 2020, B2C companies cut 8.8x B2B & B2C companies both downsize around 15% on average, with a 75th percentile of 30%.

B2C 78

B2C B2B Headcount Innovation 78

SaaS Metrics

MAY 6, 2021

Therein lies the difference between B2B and B2C SaaS companies. A common example of a B2C SaaS. The post B2C Vs. B2B SaaS: Understanding the Difference first appeared on SaaS Metrics. SaaS Operations B2B SaaS b2c saas business-to-business SaaS saas b2b vs b2cSoftware as a Service (SaaS) is a software distribution model in which applications are maintained by third-party vendors and provided to customers over the Internet.

B2C 43

B2C B2B Metrics Software 43

SaaStr

JANUARY 19, 2022

Vimeo CEO Anjali Sud shares how a pivot from targeting B2C creators to the B2B market put the company on the path to success. Every SaaS entrepreneur knows it can be difficult to execute a significant business pivot. Yet the reward may be worth it.

B2C 182

B2C B2B Enterprise Market Research 182

CloseSaaS

AUGUST 18, 2022

B2B and B2C sales share some similarities, but they’re also very, very different. Discover 7 key differences and tips for succeeding wherever your career takes you. B2B Sales

B2C 52

B2C B2B Sales 52

How To Buy Saas

MAY 26, 2022

B2C marketing automation stands for business-to-customer marketing, which refers to the marketing that deals with only individual customers instead of dealing with other various companies as customers. What is B2C marketing automation? Top B2C marketing automation software tools.

B2C 52

B2C Software Social Media Marketing 52

Neil Patel

JULY 27, 2021

Why would a B2C business want to choose eSports marketing over another strategy? 6 B2C eSports Marketing Strategies to Try. Twenty years ago, I had no idea we would be talking about eSports marketing. eSports was somewhat of an underground industry coveted by the most loyal fans.

B2C 113

B2C Advertising Marketing Branding 113

Totango

MARCH 16, 2021

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers.

B2C 98

B2C B2B Retention Acquisition 98

Intercom, Inc.

MARCH 11, 2021

On the surface, B2B customer support issues might look quite different from those of B2C. But despite these differences, Farhan Virji , VP of Customer Happiness at Later , believes that there is actually quite a lot that B2B support teams can learn from their B2C colleagues.

B2C 113

B2C B2B Strategy Social Media 113

Sales Hacker

OCTOBER 11, 2021

Join the conversation with sales leaders from Zoominfo, CloudShare, Seismic, Walnut, 6sense, and Sendoso to gain invaluable insight on how they suggest incorporating B2C digital experiences into B2B sales processes. The post Closing the Gap Between B2B and B2C Sales Experiences appeared first on Sales Hacker.

B2C 61

B2C B2B Sales Management 61

OpenView Labs

OCTOBER 5, 2021

Even just comparing the differences between how growth works for B2C versus B2B at a very high level, it’s easy to see that there are differences at each stage of the customer journey. . Despite these differences, there’s a lot B2B and B2C can learn from each other when it comes to growth. .

B2C 62

B2C B2B Acquisition Retention 62

Intercom, Inc.

DECEMBER 11, 2018

The post How B2C companies are using live chat to drive sales and offer a personalized customer experience appeared first on Inside Intercom. For online businesses, customer experience is king. It can be pretty simple if you listen to what your customers want, which usually boils down to a personalized, quick and low friction experience. Channels like live chat and self-service are highly preferred when it comes to customers getting answers to their questions.

B2C 110

B2C Subscription Sales Scaling 110

DeepStream

JULY 27, 2020

Since the days of yore, our mother-tongue has been primarily derived from two dialects – the B2B or the B2C business model. As marketers, we’ve been trained to speak “business to business” (B2B) or “business to consumer” (B2C). There are 3 flavours – B2B, B2C and H2H.

B2C 73

B2C B2B compliance Communication 73

Tomasz Tunguz

JANUARY 6, 2020

If you're starting a SaaS company, should you prefer to sell to B2B or B2C companies? If you were to hazard a guess about the share of B2C vs B2B companies, what would it be? Across all US companies, B2B companies outnumber B2C companies 1.6:1. For every B2C company, there are 1.6

B2C 62

B2C B2B Branding Scaling 62

Sales Hacker

JUNE 3, 2021

B2B vs B2C CRMs — let’s break it down. Now, there are many companies out there that target both B2C and B2B, like Amazon, Yelp, or OpenTable. If you’re a company that serves both B2C and B2B, you might need both types of CRMs. How do B2C and B2B clients differ?

B2C 73

B2C Sales B2B Business 73

OpenView Labs

JULY 11, 2019

To be successful, B2B businesses need to think like B2C businesses and remember that their end user is an actual thinking, feeling human that expects a quality product and a personalized experience. This strategy is how some of the worlds hottest B2C brands, like Allbirds, Venmo and Bumble, to name a few, have become so successful. We’ve compiled a list of quotes from leaders at some of our favorite B2C brands to highlight why all B2B companies could (and should!)

B2C 40

B2C Branding B2B Acquisition 40

Neil Patel

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. What is B2C Paid Social Media? Conversely, B2C marketing means you’re marketing directly to a consumer.

Social Media 108

Social Media B2C B2B Benchmarks 108

BrightBack

JUNE 13, 2019

B2C, B2B and hybrid companies do things differently. B2B and B2C companies have their own ideas. For B2C and hybrid companies, the market is far broader, so these organizations are focused on improving customer satisfaction through better customer support. It’s a reactive approach; B2C companies are least focused on customer education efforts. The major difference in how B2B and B2C companies execute these kind of offers is timing.

B2C 50

B2C Trends Retention Churn 50

SaaStr

JULY 21, 2019

Based on your experience and B2C SaaS history, what would be the best strategy for an online app to grow? I don’t like asking for the credit card upfront. What I see time and time again is a short-term boost to short-term metrics, at the cost of longer term revenue and brand building. 90% of the time, asking for a credit card immediately simply adds unnecessary friction to a sales process. It adds, best case, a pause or hesitation before using your product.

B2C 133

B2C Metrics Strategy Churn 133

SmartKarrot

JULY 21, 2020

There are basically two categories in which your business would fit – B2B and B2C. While in the B2C category, you would want to target your product to direct consumers. But, B2B customer success is much different from B2C and we are going to see exactly that in this article.

B2C 10

B2C B2B Onboarding Customer Success 10

SixteenVentures

JULY 17, 2020

Of course there are several factors to consider here, but in B2B SaaS where we’re looking for customer lifetimes of at least 36 months (and likely spending more than in B2C to acquire customers), this is clearly working against our goals. Is 5% a good monthly SaaS Churn Rate?

Churn 104

Churn B2C Business Model Pricing 104

SaaStr

DECEMBER 5, 2019

Blog Posts Fundraising International Expansion Metrics Role / Function SaaStr Events Videos b2b B2C CVCs Leighanne Levensaler saastr saastr annual saastr europa 2019 workday

B2C 130

B2C Venture Capital Investment B2B 130

Chargify

MARCH 6, 2018

To be clear, EdPlace isn’t just a B2C business. The company has both a B2C product for parents and a B2B product for private tuition businesses (in the U.S. Whether utilizing the B2C or B2B product, the students’ experience is consistent across both products. Managing both B2B and B2C business models. EdPlace not only faced the pain points all subscription businesses do, but also had the added complications of managing both B2B and B2C product offerings.

B2C 40

B2C Education B2B Pricing 40

CloudKettle

JUNE 26, 2019

SaaS Sales and Marketing B2C Datorama GDPR Marketing Marketing automation Online Privacy Salesforce Salesforce Connections Salesforce Marketing CloudThis month the CloudKettle team attended Connections; one of the largest annual Salesforce events. Connections brought. The post Top Five Highlights From Salesforce Connections 2019 appeared first on CloudKettle.

B2C 53

B2C Cloud Marketing SaaS 53

Predictable Revenue

JULY 11, 2022

Learn what makes business to business sales (B2B sales) distinct from B2C, how to maximize your business sales process, and make the most of industry trends.

B2B 219

B2B Revenue Sales B2C 219

The Daily Egg

JUNE 29, 2021

Nowadays all we seem to hear in B2B and B2C […]. Do you know what a customer journey is and why you need one? A customer journey is a story about understanding your users, how they behave while they visit your website, and what you can do to improve their trip, so they keep coming back.

B2C 282

B2C B2B 282

SaaStr

JULY 11, 2021

B2C folks are focused on users. B2C folks often never even talk to their users at all, other than a small subset of folks that work at the company. B2C folks can write off individual customer complaints unless in the aggregate they impact virality, usage, etc.

B2C 229

B2C SaaS Revenue Metrics 229

Inturact

AUGUST 23, 2022

With both B2C and B2B companies spending increasing amounts of money on SaaS apps annually, it’s only natural that entrepreneurs have become even more enthusiastic about the SaaS industry.

B2C 83

B2C B2B Startup SaaS 83

Chargebee

NOVEMBER 23, 2022

And how are B2B and B2C retention strategies different, considering that the two have very different purchase drivers What does Netflix's Q2 '22 subscriber slide teach us about acting late?

B2C 64

B2C Retention B2B Strategy 64

Chargebee

NOVEMBER 24, 2022

And how are B2B and B2C retention strategies different, considering that the two have very different purchase drivers What does Netflix's Q2 '22 subscriber slide teach us about acting late?

B2C 52

B2C B2B Retention Strategy 52

SaaStr

SEPTEMBER 28, 2022

The reason I strongly recommend SaaS experience (from a successful but probably not BigCo experience) is the sheer volume of features and workflows and customer demands over B2C or freemium products, and other domains.

B2C 222

B2C B2B Engineering Enterprise 222

SaaS Metrics

JANUARY 22, 2023

This is made possible with the introduction of Salesforce Commerce Cloud, a new product for B2C (Business to customer) websites.

Cloud 52

Cloud B2C Metrics SaaS 52

Andreessen Horowitz

JUNE 24, 2022

The dominant business model across B2B and B2C fintech companies is pay-as-you-go (PAYG), in which companies earn revenue every time some activity occurs, such as the sale of a good or underwriting of a loan.

B2C 96

B2C B2B Business Model Revenue 96

SaaStr

MAY 28, 2022

Some of your customers in B2C and that are startups may be under pressure and cutting back. Gartner, spending on SaaS: 2020: $120B 2021: $152B 2022: $177B 2023: $208B. Worry less about a few tweets, more about the opportunity ahead, and here right now.

Cloud 269

Cloud B2C SaaS Enterprise 269

SaaStr

NOVEMBER 2, 2022

The core product is very B2C, but the upgrade to paid has very SMB B2B metrics, and 80% of the revenue is subscription based. While common in B2C, it’s interesting how big a deal this is for Duolingo.

B2C 248

B2C SMB B2B Scaling 248

SaaStr

FEBRUARY 28, 2022

Especially from VCs, B2C folks, and folks that have never sold bigger deals and into the enterprise. Apologies for the caps, but be careful taking advice from B2C and SMB folks. Q: Where do you draw the line when companies ask for customization for a SaaS product?

B2C 217

B2C SMB Enterprise Startup 217

SaaStr

JULY 22, 2022

Varni weighed in from a different market perspective, particularly B2C. The economic climate has produced the perfect storm for B2C marketers, and it’s been several years in the making.

Marketing 200

Marketing B2C SMB Branding 200

Navint

APRIL 8, 2021

In the B2C world, companies may be able to navigate this change through fixed fees and an “all-you-can-use” pricing structure.

B2C 83

B2C Enterprise Subscription Pricing 83

SaaStr

JUNE 11, 2020

In B2C and high-churn environments, it’s indeed a critical metric. But in SaaS, in the earlier days, we inherited a lot of our lingo and metrics from B2C web services. Q: What is customer lifetime value, and why is it important? It might not be that important.

Metrics 188

Metrics B2C Customer Lifetime Value Churn 188