Wed.Nov 20, 2019

The First 90 Days: From “In the Door” to “Successful Sale” in Record Time

Sales Hacker

There’s a big problem in B2B sales right now. The sales cycle for nearly half of all B2B sales is at least 7 months. The average tenure of a sales rep in 2018 is 18 months. So, what’s the problem?

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Real Wealth Is Not About Money

Groove HQ

This April, our family got some devastating news. We had just returned from a wedding in Florida when we got the call. My father-in-law, an otherwise healthy man in his 60’s who had just retired this past year, was diagnosed with stage four cancer.

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4 Steps to Hire Candidates that Fit Your Core Values: An Interview With Alison Kopf & Brett Brohl

TechStars

January through March is the busiest time of year for hiring so we want to help ensure that you have access to as many high-quality candidates as possible.

Media marketing - how to leverage IVR for order and payment acceptance

Agile Payments

Marketing products or services via mass media to consumers can result in an enormous number of consumer responses, sometimes flooding a call center or even some IVR systems.

Driving Discovery and Experimentation in your Organization

Speaker: Teresa Torres, Product Discovery Coach, Product Talk, David Bland, Founder and CEO, Precoil, and Hope Gurion, Product Coach and Advisor, Fearless Product LLC

If you want to build what matters, you can't move forward blindly. But to make progress, you can't let things slow to a crawl while you focus resources on gathering data. This is where continuous discovery and experimentation come in. Join Teresa Torres (Product Discovery Coach, Product Talk), David Bland (Founder, Precoil), and Hope Gurion (Product Coach and Advisor, Fearless Product) in a panel discussion as they cover how - and why - to build a culture of discovery and experimentation in your organization.

A Recap of OpenView’s 2019 Product Led Growth Summit

OpenView Labs

OpenView’s third annual Product Led Growth Summit took place last week in San Francisco. This is the event for true PLG practitioners. It’s not a place where you only hear about founder success stories as they drove towards a successful IPO (though many of the speakers have had successful IPOs).

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a16z Podcast: Brand Building Ideas… and People

Andreessen Horowitz

Many technical founders, academics, and other experts often believe that great products — or great ideas! — sell themselves , without any extra effort or marketing. But in reality, they often need PR ( public relations ). The irony is, … The post a16z Podcast: Brand Building Ideas… and People appeared first on Andreessen Horowitz. Uncategorized 10th anniversary behind the scenes with a16z holiday specials public relations

Introducing Pipeline Views in Close CRM

Close.io

Managing your sales pipeline in Close is now even simpler, thanks to our new, customizable Opportunity Pipeline View. Close has always been focused on helping sales teams efficiently manage high volume sales processes. But what if you need to manage just a small number of deals? What if your team has very long sales cycles that can be notoriously difficult to keep track of? What if you just want a quick overview of your sales pipeline? That's where our new Pipeline View feature really shines.

IBM aims at hybrid cloud, enterprise security

IT World

IBM is taking aim at the challenging concept of securely locking-down company applications and data spread across multiple private and public clouds and on-premises locations.

Subscription Services Continue Upward Movement

Subscription DNA

For most consumers today, subscription services are quickly becoming the norm. Even for those who aren’t looking for monthly curated boxes, services like Amazon Prime,… Read more. The post Subscription Services Continue Upward Movement appeared first on Subscription DNA. News and Articles

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

The Housing Market is Killing the American Dream

Andreessen Horowitz

Forget the automobile or the iPhone. Cities, according to the economist Ed Glaeser, are our greatest invention. When people move to cities, they exchange ideas, lower transportation and production costs, and create new breakthroughs. Today, that virtuous cycle has been … The post The Housing Market is Killing the American Dream appeared first on Andreessen Horowitz. fintech Uncategorized construction tech home ownership housing real estate

7 Ways CRM Can Help Reduce Costs for Your Business

Nimble - Sales

If your business is built on long-term relationships with customers, then sooner or later you physically will not be able to control all the tasks yourself. The CRM system can do this for you, increasing sales, improving employee productivity and making your long-term customers more loyal to you.

Marketers Need an Easier Way to Optimize Landing Pages [Introducing Smart Traffic™]

Unbounce

Want to capture more conversions with your landing pages? Silly question, right?). The received wisdom is that you should A/B test and optimize until you’re converting as many visitors as possible.