How to Construct Meaningful Customer Journey Maps
Nimble - Sales
APRIL 1, 2019
The post How to Construct Meaningful Customer Journey Maps appeared first on Nimble Blog. Research by firms such as Forrester and Temkin have found that customer journey mapping is moving front and center for many marketing and customer experience professionals. Because the more you understand your customer’s journey the better you can address opportunities to improve key decisions based on business results such as product/service adoption, customer service, […].