10 Tips to Avoid SaaS Burnout


Burnout is a real risk in SaaS. One piece of “evidence” — a lot of fairly successful SaaS startups all sell at about the same point in time … about 5 years in. The post 10 Tips To Avoid SaaS Burnout appeared first on SaaStr. Not usually in the early days.

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More on the SaaS Sales Playbook for Product-Led Growth


The SaaS sales playbook applied best to a product-led growth when it is adapted to be sales-assisted versus sales led

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Can Professional Services and SaaS Coexist?


My SaaS and startup DNA includes a lot of experience in running professional services organizations. HOW PROFESSIONAL SERVICES BEST FIT INTO YOUR SAAS MODEL. Using the SaaS on behalf of the customer on an ongoing basis, acting as an extension of the customer’s internal team.

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How to Price your SaaS Product

Predictable Revenue

Ajit is the author of Price To Scale and is a SaaS Product Marketing veteran who has helped firms such as Narvar, Medallia, Helpshift, and Feedzai differentiate their products, grow revenue, and win. The post How to Price your SaaS Product appeared first on Predictable Revenue.

The SaaS Guide to Conversion Rate Optimization

Every SaaS business has a strategic responsibility to improve Conversion Rate Optimization across their product or site. Learn 7 detailed steps to infuse data into your process, surface customer drop-off points, and generate ideas to drive conversion.

SaaS Founder’s Guide To Conversational Marketing


Conversational marketing has conquered the SaaS industry long ago. After exploring this post, you will know 1) What is conversational marketing and how it works, 2) What is making CM a successful strategy, 3) How to increase conversions through CM, 4) How your SaaS peers leverage CM so far.

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Successful vs. Very Successful SaaS Companies


Should you join that Successful SaaS start-up? And it turns out, at least in my experience, the characteristics of Successful and Very Successful SaaS companies are actually quite different. Because it takes 7-10 years, minimum, to really get anywhere in SaaS.

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2019 SAAS Private Survey Results- Part 1

For Entrepreneurs with David Skok

For the seventh year in a row, we’re proud to work with KBCM Technology Group (formerly Pacific Crest Securities) to share results from a survey of ~424 private SaaS companies. Startup Help growing SaaS revenue SaaS SaaS business SaaS metricsThank you to the readers of forEntrepreneurs who participated in taking the survey! Thank you also to David Spitz (@dspitz) and the team at KBCM Technology.

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5 Top SaaS Companies I Especially Admire


Q: What SaaS companies do you most admire? It’s best not to play favorites in SaaS. There are so many incredible SaaS companies these days. The post 5 Top SaaS Companies I Especially Admire appeared first on SaaStr.

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The Top SaaS Companies Have An Average of ~350 Integrations


Ok so how many integrations do SaaS companies typically end up with? It turns out: SaaS leaders like Okta, Shopify, Atlassian and Slack all have 2,000+ integrations. The average public SaaS company has about 350 integrations. Your API.

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Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

How to Optimize Your SaaS Pricing Page? (Best Practices + Examples)


Psychological facts about your consumers + advanced pricing page tips + real SaaS examples = your SaaS pricing page is ready to close! SaaS Sales

29 Latin American SaaS Superstars


The Latin American SaaS landscape is hustling and bustling, having seen more IPOs in the last 6 months than the previous 20 years combined. We will gather 300 leading SaaS founders, executives and investors for three days packed with opportunities and rich exchange of knowledge to push the whole ecosystem forward. The Brazilian SaaS platform is targeted at small and medium-sized businesses and is serving more than 50,000 customers. Articles Companies SaaS

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SaaS Freemium Model: What Works, What Doesn't?


SaaS Sales SaaS Marketing StrategyDo you love free stuff? Imagine that you can visit a sports complex for free but you are allowed to do it only twice a month, only for 3 hours in total and you have access to the swimming pool and cardio & strength classes only. That free is always available but you would like to spend more time there, have access to the wellness area as well and visit there more often.

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SaaS Negotiations: How to Master Them

SaaS Metrics

This year, the software as a service (SaaS) market would surpass $15 billion. Many businesses have benefited from SaaS because it helps them to offload some of their IT portfolios to third parties with specialized knowledge.

New Study: 2018 State of Embedded Analytics Report

The company was making a shift to a SaaS (Software as a Service) model— which requires adopting new ways of thinking, changing organizational models, constantly measuring, and. Adopting a nimble SaaS mindset helps companies innovate. 2018 STATE OF. EMBEDDED. ANALYTICS.

Must-Have SaaS Tools for Small Sized Businesses

Predictable Revenue

SaaS tools provide an excellent opportunity for small-size businesses to promote their efforts and improve the workflows. The post Must-Have SaaS Tools for Small Sized Businesses appeared first on Predictable Revenue.

Gross Margin for SaaS Companies

SaaS Metrics

SaaS gross margins have recently been attracted by investors digging into SaaS cost structures and income growth rates into 2020. The post Gross Margin for SaaS Companies first appeared on SaaS Metrics.

2018 SAAS Private Survey Results- Part 1

For Entrepreneurs with David Skok

For the seventh year in a row, we’re proud to work with KBCM Technology Group (formerly Pacific Crest Securities) to share results from a survey of ~385 private SaaS companies. Startup Help SaaS SaaS business Sales & Marketing Machine Sales and MarketingThank you to the readers of forEntrepreneurs who participated in taking the survey! Thank you also to David Spitz (@dspitz) and the team at KBCM Technology Group for their.

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4 Tips To Earn Respect as a Young SaaS CEO


While age ultimately doesn’t matter — results do — in SaaS, starting off as younger-than-average can create stress in a sales- and customer-driven environment. The post 4 Tips To Earn Respect as a Young SaaS CEO appeared first on SaaStr.

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How to Package and Price Embedded Analytics

software vendors and SaaS companies. HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS. Practical Frameworks to Monetize Embedded Analytics Table of Contents Embedding Analytics to Lift Value and Revenue. 1 Customize to Monetize: The Strategic Way to Create Tiered Offerings.

SaaS Finance Essentials


In this article, we shall get back to basics: What is SaaS finance, and what financial phases can you expect your business to go through? Baremetrics can help you improve your SaaS finance model thanks to our robust forecasting capabilities in Flightpath. What Is SaaS Finance?

A SaaS Founder’s Guide to PR


The post A SaaS Founder’s Guide to PR appeared first on SaaStr. So as a founder, I was fired by 3 PR firms. In a row. Two actual PR firms, and the third, a solo shop. I was fired for one simple reason: I demanded results. First, I demanded we actually measure PR.

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SaaS Customer Success Tips

SaaS Metrics

In this crazy SaaS, SPAC, and short selling world, money and price are key, good or bad. Today’s SaaS companies need to consider many aspects of their business when creating and measuring success.

2018 Private SAAS Company Survey- Part 2

For Entrepreneurs with David Skok

We recently released Part 1 results of our private SaaS company survey in partnership with KBCM Technology Group (formerly Pacific Crest Securities). This is the sixth annual survey we’ve produced together, which provides data to help SaaS companies benchmark their performance against their competition. SaaS Sales & Marketing Machine Startup Help SaaS business SaaS sales and marketing Sales and Marketing Machine

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B2B SaaS Financial Operations Trends Report 2021

From the economy to funding to the downstream impacts of ASC-606 adoption, we explore what finance teams and founders alike are most concerned about in 2021 in our report. If you're in B2B SaaS, you don't want to miss this one.

Cloud and SaaS Are Up 1000%, Now Worth $2 Trillion


We’ve used various bits of the BVP Nasdaq Index and metrics since they launched a few years ago to highlight trends in SaaS and Cloud. This week even after a pullback, public SaaS and Cloud companies are up an eve 1000% (!) SaaS and Cloud are up +1000% since 2013.

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Types of SaaS Solutions and Applications

SaaS Metrics

Demand for SaaS solutions has been growing exponentially over the past few years with both large and small businesses taking advantage of modern technologies. Understanding the common types of SaaS solutions is important in picking the right solution for a business.

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Dear SaaStr: How Many SaaS Companies Have 1 Million Customers?


Q: How many SaaS companies have 1 million customers? There aren’t that many companies in SaaS with 1 million paying customers. And customer count varies a lot based on pricing / ACV: Dropbox may have the most customers of any SaaS company — 15m+ at $2B in ARR.

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The Simple Reason There Are So Many SaaS Unicorns Today


It seems every day there’s not just a new SaaS unicorn, but 2 or 3! How can there now be 100s of SaaS Unicorns (startups worth $1B or more) … vs just a handful 5-6 years ago? The combo makes for more SaaS unicorns, no doubt.

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Automate Your Collections Processes With the A/R Management Playbook

The A/R Management Playbook is a must-read for SaaS teams. In it, you’ll learn best practices for collections and dunning, how to reduce A/R Aging and DSO, and how to measure the effectiveness of your collections processes.

SaaS Operating Plans, What Changed?


SaaS Revenue Growth Benchmarks Didn’t Change A Lot, Except for Zoom and Early Stage Companies. As we look back on this period, Covid didn’t seem to have much of an impact on how SaaS & software companies delivered products over the past year. .

Meet 9,000 other SaaS Founders at the FREE SaaStr University!


Want to connect with almost 9,000 other SaaS founders? Want to take 4+ FREE courses on scaling SaaS and raising venture capital? The post Meet 9,000 other SaaS Founders at the FREE SaaStr University! Then check out the latest at SaaStr University !! Learn. Share. Scale!!

Fintech Scales Vertical SaaS

Andreessen Horowitz

Today, about 90% of public SaaS companies and the 2019 Forbes Cloud 100 have subscription-based revenue models. Now new fintech infrastructure companies have made it possible for SaaS businesses to add financial services alongside their core software product.

The Top 10 Worst Pieces of SaaS Advice


But I thought I’d take a stab at the Top 10 Pieces of Classic SaaS Advice … that, in my experience at least, are usually Just Plain Wrong. SaaS compounds. That’s just SaaS math. The post The Top 10 Worst Pieces of SaaS Advice appeared first on SaaStr.

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AR Management Playbook - Secrets to Reduce AR Aging and Increase Cash Flow

If you’re like many SaaS startups, billing and payment management is a big challenge. With this playbook, we’ll show you how to implement an AR management process to handle late payments, subscription renewals, and other recurring billing functions.

SAAS and the Services Conundrum


SAAS is everywhere, every other product vendor irrespective of the domain wants to launch their existing and new products in SAAS mode. Are Professional services required at all in the world of SAAS? Well thought Services are vital to success of SAAS products.

Public SaaS Companies Are Now Worth $1 Trillion


No SaaS company is yet worth $1 trillion, through perhaps that is coming. What has happened though is the Top 30 SaaS companies together are now worth $1 Trillion. That’s $1 Trillion in market cap from the SaaS leaders. The Era of the SaaS Decacorn is Here.

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What Makes Tracking SaaS Metrics Different?


We’ve previously discussed the process of developing a financial model for your SaaS company, in a simple, easy to update format. While financial models are challenging for every business, SaaS companies have unique challenges and a focus on recurring revenue and customer loyalty.

How to Improve Any SaaS Metric: Obsess About It


Q: What core SaaS metrics should we obsess about? The post How to Improve Any SaaS Metric: Obsess About It appeared first on SaaStr. Beyond MRR growth + managing the burn rate — which really are all that matters … you should obsess over improving every key metric and KPI.

SaaS Chart of Accounts

It’s no secret that general ledgers aren’t optimized for SaaS companies. Your QuickBooks or Xero Chart of Accounts is no different. The following Excel template is a sample Chart of Accounts that you can download and customize to fit your business needs.