SaaStr

DECEMBER 26, 2024

That ties to our overall rough sales cycle data here: Dear SaaStr: What’s a Good Benchmark for B2B Sales Cycles? The findings arent much different from what weve discussed before at SaaStr, but still very helpful to see, given how much data they are pulling from: On average, $100k deals take about 70 days to close.

Scale 281

Scale Benchmarks B2B Enterprise 281

SaaStr

MAY 8, 2025

Dear SaaStr: What is a Good Benchmark for SaaS Revenue Per Employee by Stage? Mature Stage ($100M+ ARR) : At scale, the benchmark is typically $300,000-$400,000 in revenue per employee. This is because youre still building out your team, investing in growth, and not yet at scale.

Benchmarks 169

Benchmarks Scale Revenue SaaS 169

SaaStr

JUNE 9, 2025

Quotas should now be tied to historical performance and benchmarks. A great SaaStr deep dive on this and more with Toast’s CRO here: Key Tips Across All Stages: Benchmark Early : When you don’t have enough internal data, look at similar companies at your stage. And Their Quota. What quotas did they set when they were at $5M ARR?

Scale 172

Scale B2B Benchmarks Sales 172

Tom Tunguz

NOVEMBER 21, 2019

The report uses data from 5m sales and customer calls to benchmark sales team performance. Our portfolio company Chorus.ai released the State of Conversational Intelligence 2020. There’s lots of great data in the report. Some of the data reaffirms rules of thumb. For example, the typical win rate of a sales qualified lead is 19%.

Benchmarks 234

Benchmarks Customer Success Sales Data 234

Clouded Judgement

AUGUST 25, 2023

There’s a lot of info to digest, so in the sections below I’ll try and pull out the relevant financial information and benchmark it against current cloud businesses. ” Benchmark Data The data shown below depicts how the Klaviyo data compares to the operating metrics of current public SaaS businesses.

Benchmarks 246

Benchmarks Artificial Intelligence Data Software Review 246

Tom Tunguz

APRIL 28, 2020

How do you benchmark a sales organization in a time like this? If you’re interested in how to benchmark your sales team and understand how other sales teams’ performance is evolving, take a look at the Chorus Daily Briefing. Here are some of the highlights from my reading. New York reported a 2.5%

Benchmarks 232

Benchmarks Sales Hiring Sales Data 232

SaaStr

JUNE 9, 2025

Revenue Quality Score What It Is : Percentage of revenue that’s recurring, predictable, and expanding The Benchmark : 85%+ should be recurring with 110%+ net retention Why It Matters : Public investors pay premiums for predictability. at $47-55 range, priced at $40 Current Performance : +250.4%

B2B 180

B2B Marketing Scale Benchmarks 180

SaaStr

MARCH 15, 2025

” – Founders love this one because it provides real-world benchmarks for growth and burn rates, which are often misunderstood. Its a critical hire, and this guide helps avoid costly mistakes. “Growth and Burn Rates at $1M ARR for 20+ Fast-Growing SaaS Companies.”

Sales Hiring 256

Sales Hiring AI Scale Compensation 256

Tom Tunguz

JUNE 26, 2022

Coinbase and Uniswap are two of the leading crypto exchanges. The market values COIN, Coinbase’s stock, and UNI, Uniswap’s token at about 3x trailing 12-month revenues. But should they be trading at similar multiples? As the market has corrected, so have the trailing 12-month revenues (TTM)/Market Cap multiples.

Benchmarks 309

Benchmarks Headcount Government Business Model 309

SaaStr

FEBRUARY 21, 2025

Here’s a deeper dive into SaaStr Annual and why it’s considered the top SaaS event: Core Elements: Takes place in the San Francisco Bay Area (usually Silicon Valley) Features over 300 speakers across multiple tracks Focuses exclusively on SaaS metrics, growth strategies, and operational excellence Typically runs for 3 days with pre and (..)

Software 242

Software Scale Venture Capital SaaS 242

Tom Tunguz

JANUARY 4, 2019

How far along was the typical SaaS Series A in 2018? The median business was at $1.8M in ARR and growing at 250%. The chart below shows a representative sample of SaaS Series As’ ARR and projected ARR growth rate for 2018. Breaking this down a bit more into quartiles, the ARR quartiles were: 25th. And the ARR growth rate quartiles were: 25th.

Benchmarks 261

Benchmarks Startup SaaS Data Analysis 261

Tom Tunguz

SEPTEMBER 1, 2021

Amplitude, a leading provider of web analytics, filed their S-1 earlier this week. The company leverages novel storage techniques to scalably collect data on how users engage with mobile apps and web sites. Amplitude counts Cisco, Adidas, PayPal and CapitalOne amongst its customers.

Metrics 294

Metrics Benchmarks PayPal Enterprise 294

SaaStr

DECEMBER 20, 2024

Rep retention and ramp time metrics Manager participation in call reviews and coaching Team performance benchmarks across ACV, product mix, and sales cycles Forecast accuracy “I’ll take a manager who consistently gets more reps above 100% over one crushing their number with just two top performers,” Michelle noted.

Sales Hiring 259

Sales Hiring Scale Underperforming Technical Team Sales 259

OpenView Labs

NOVEMBER 15, 2023

Discover essential SaaS growth insights in the 7th edition of our SaaS Benchmarks Report. Learn about ARR, product-led growth, retention strategies, and more for 2023.

Benchmarks 52

Benchmarks SaaS Retention Strategy 52

SaaStr

FEBRUARY 25, 2025

Benchmark Data and Performance Metrics SaaStr sessions typically feature transparent sharing of key metrics and benchmarks that are otherwise difficult to access. Sessions often cover specific benchmarks for customer acquisition costs, churn rates, expansion revenue, sales efficiency, and other SaaS-specific metrics.

Sales Recruiting 195

Sales Recruiting Scale CTO Hire Sales Hiring 195

Tom Tunguz

MARCH 24, 2019

In the past few years, Zoom has become a verb: the act of video conferencing someone. Eight years ago, Eric Yuan, former VP Engineering at WebEx left to create a business with a better video conferencing product. He and his team authored a new codec, which is far more resilient than others. The innovation results in higher quality calls.

Metrics 279

Metrics Benchmarks Scale Acquisition 279

SaaStr

MAY 21, 2025

For context, the Rule of 40 is a benchmark for SaaS companies that adds revenue growth rate and profit margin, with 40% considered healthy. With 39% revenue growth and 44% adjusted operating margin, Palantir is doubling the benchmark threshold. They’ve found both epic growth and epic profitability.

Artificial Intelligence 162

Artificial Intelligence Government AI Benchmarks 162

User Pilot

MARCH 30, 2025

We also included industry benchmarks to help you know how well youre performing! Benchmark: Mixpanels 2024 benchmark report found the average stickiness across industries to be 37%. Benchmark: After analyzing over 100 companies for our benchmark report , we found that the average core feature adoption rate is 24.5%.

Benchmarks 95

Benchmarks Mobile Metrics Software Review 95

The Moz Blog

FEBRUARY 27, 2024

With this workflow, you’ll successfully identify your site’s current Difficulty benchmark to help you focus your research, set goals, streamline resource allocation, and set expectations for stakeholders.

Benchmarks 139

Benchmarks 139

SaaStr

JANUARY 10, 2025

The panel shared their approaches: GitHub invested in “COFFEE” (Compiler Offline Evaluation) to benchmark progress Figma built custom visual evaluation systems that match their product’s needs Ramp focuses on velocity and rapid iteration, believing that being right 52% of the time leads to winning # 3.

AI Search 309

AI Search AI Strategy Scale 309

User Pilot

SEPTEMBER 2, 2024

Userpilot’s SaaS Product Metrics Benchmark Report has found that compared to other industries, healthcare SaaS companies perform lower across most of the 6 metrics we studied. Companies by industry analyzed in our Product Metrics Benchmark Report 2024. Companies by industry analyzed in our Product Metrics Benchmark Report 2024.

Healthcare 105

Healthcare Benchmarks Metrics Onboarding 105

SaaStr

APRIL 15, 2025

Critical metrics include: Net new ARR growth Net dollar retention Gross logo retention CAC payback period Average contract value (ACV) Burn multiple (ideally 1-2x for healthy growth) Insights on the “Triple, Triple, Double, Double” Standard The classic SaaS growth benchmark of “triple, triple, double, double” (3x growth for (..)

Technical Review 154

Technical Review Venture Capital Outsourced Development AI 154

The Daily Egg

DECEMBER 30, 2024

The post UX Analytics: 8 Benchmarks That Say Your UX Is Top Tier appeared first on The Daily Egg. User experience (UX) analytics is the process of tracking, analyzing, and interpreting how users interact with your product or service (like a website or an.

Benchmarks 130

Benchmarks User Experience 130

Tom Tunguz

NOVEMBER 3, 2021

Before, most investors used forward ARR multiples to value companies, but recently, the 100x multiple seems to be a benchmark for SaaS companies raising rounds. Regardless, the 100x ARR multiple seems to be a benchmark in the industry today. The 100x ARR multiple might be the fundraising meme of 2021. Where did this figure originate?

Benchmarks 362

Benchmarks Startup Metrics Enterprise 362

User Pilot

JULY 14, 2024

That’s one of the questions about user activation rates that we explore in our Product Metrics Benchmark Report 2024. Companies analyzed in the Product Metrics Benchmark Report by industry. The average activation rate across the companies we studied for our SaaS Product Metrics Benchmark Report was 37.5. Book the demo!

Benchmarks 105

Benchmarks Scale Onboarding Metrics 105

Tom Tunguz

JUNE 25, 2020

It contains data on go to market team structure, performance by sales function, marketing spend benchmarks, and customer success priorities. We’ve endeavored to include as much data as possible to help companies benchmark themselves relative to others. The presentation is embedded below.

Headcount 364

Headcount Scale Benchmarks Retention 364

SaaStr

MAY 23, 2024

So Emergence Capital put together a great report here on B2B startups, “Beyond Benchmarks 2024” , with a ton of great data across 664 software startups. More on that here: But top quartile is still a great benchmark to compare and learn from your peers: From $1m-$5m ARR, top quartile startups are growing 100% still.

Startup 340

Startup Benchmarks B2B Pricing 340

SaaStr

MAY 28, 2025

Monday.com Has Achieved Rule of 40 with Room to Spare The Rule of 40 (growth rate + profit margin should exceed 40%) is a benchmark for successful SaaS companies. The ability to generate 39% adjusted free cash flow margins while still growing 30% YoY is particularly noteworthy.

Scale 196

Scale SMB Acquisition Enterprise 196

User Pilot

JULY 18, 2024

MarTech companies had the lowest onboarding c completion rates of all the industries we studied for our SaaS Product Metrics Benchmark Report. Companies by industry analyzed in our Product Metrics Benchmark Report 2024. Martech Success Metrics Benchmark: Customer activation rate. Martech Success Metrics Benchmark: Time-to-value.

Benchmarks 101

Benchmarks Metrics Onboarding Retention 101

ChurnZero

MAY 29, 2025

This year, SaaS Capital’s industry-leading B2B Benchmarking Survey covered AI adoption and outcomes for the first time and the results are unequivocal: AI is no longer optional in SaaS. The post Why AI is no longer optional: Insights from SaaS Capital’s 2025 B2B Benchmarking Survey appeared first on ChurnZero.

Benchmarks 52

Benchmarks AI B2B SaaS 52