2021

Growth Hacking: The 12 Best Techniques to Boost Conversions

The Daily Egg

Neil Patel co-founded Crazy Egg in 2005. 300,000 websites use Crazy Egg to understand what’s working on their website (with features like. The post Growth Hacking: The 12 Best Techniques to Boost Conversions appeared first on The Daily Egg. Conversion

Why a Great Rep Can Close 9x More Than a Poor Rep, and Even 2.5x More Than a Good Rep

SaaStr

As it turns out, all of these are within your control [link]. — Robby Allen (@_RobbyAllen) February 23, 2021.

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You’re not JUST an SDR: Step by step guide to fill in pipeline

Predictable Revenue

Nadja Komnenic, head of business development at lemlist, explains step by step how to properly build relationships, lead with value and use combo prospecting to generate more pipeline. The post You’re not JUST an SDR: Step by step guide to fill in pipeline appeared first on Predictable Revenue.

6 Product Led Growth Sessions From SaaStr Annual 2021

SaaStr

As OpenView and many others have documented, Product Led Growth (“PLG”) is one of the dominant themes of the SaaS marketplace today. Unsurprisingly, Product Led Growth was one of the most popular discussion topics at SaaStr Annual 2021.

The Ultimate Guide to Creating a Strong and Effective Value Proposition

Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery

Join Robin Zaragoza, product coach and CEO of The Product Refinery, as she shares tips on how to create a powerful Value Proposition that keeps your customer at the heart of your product development process.

5 Top Customer Success Talks at SaaStr Annual 2021

SaaStr

Getting customer success right is one of the most powerful levers in SaaS: Upsell + expansion with existing customers costs 62% less than acquiring new customers ($0.63 upsell + expansion CAC vs $1.67 new customer CAC, per KeyBanc 2021 Private SaaS Company Survey ).

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The Best Website Color Palettes to Increase Engagement in 2021

The Daily Egg

Did you know specific colors cause people to feel and respond in different ways? Do you find yourself overwhelmed by the number. The post The Best Website Color Palettes to Increase Engagement in 2021 appeared first on The Daily Egg. Design color design ux

The Benefits of Hiring a Stretch VP of Sales (and The Risks)

SaaStr

………………… Hiring a VP of Sales in a startup is an incredibly hard thing. It requires good instincts, luck, timing, and plenty of other things to work. Even if you hire the right person there is no guarantee your startup is going to make it.

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5 Interesting Learnings from Freshworks at $400,000,000 in ARR

SaaStr

Freshworks has filed to go public, one of a next wave of U.S.-Indian Indian SaaS hybrid super success stories. Headquartered in the U.S., but with 3,800 of 4,300 employees in India, and customers spread across the globe — Freshworks is a great example of the future of SaaS.

SMB 281

Dear SaaStr: Have All the Good SaaS Ideas Been Built?

SaaStr

Dear SaaStr: Have All the Good SaaS Ideas Been Built? Sort of, but it’s OK. What software can do in each category keep evolving, and getting more sophisticated, and more specialized.

SaaS 278

How Customer-Centric Feedback Loops Can Evolve Your Product Process

Speaker: Nickey Skarstad, Director of Product at Duolingo

Join Nickey Skarstad, Director of Product at Duolingo, as she discusses why it’s important to actively gather customer feedback, how to build customer feedback loops into your product planning, the best ways to decipher different types of feedback, and different frameworks for how/when to apply feedback processes.

7 Top Trends in Customer Success to Learn From, and Maybe Emulate

SaaStr

Nick Mehta, CEO of Customer Success leader Gainsight, recently did a short post above on his Top 7 takeaways talking with customer success leader for the first time in-person in a long time. These points are so interesting I thought I’d add a few thoughts on to them. 7 takeaways: 1.

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25% of The Cloud 100 Is Growing 100%+ at $100m ARR. Woah.

SaaStr

Byron Deeter, general partner at Bessemer Venture Partners and I caught up on SaaS and Cloud in general and the upcoming Cloud100 awards and learnings. The full session is below and sign up for the Cloud 100 for FREE here. A few of the takeaways: #1.

Cloud 281

At Least 20% of Your New Customers Should Come from Referrals and Word of Mouth

SaaStr

Q: Dear SaaStr: What Percent of My Revenue Should Come from Referrals and Word of Mouth? Ultimately, almost all software companies end up getting 20-50% or so of their new customers from their existing customers once they hit scale. Sometimes even more. From referrals. From brand. From word-of-mouth.

Using Video in the Sales Process

Predictable Revenue

Nick Capozzi teaches us how to un-tap endless opportunities using video in your sales process, he has used video to sell and market for over 25 years with well-known companies like Disney and Royal Caribbean. The post Using Video in the Sales Process appeared first on Predictable Revenue.

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The Role of Artificial Intelligence in Pandemic Response: Lessons Learned From COVID-19

In March 2020, the world was hit with an unprecedented crisis when the COVID-19 pandemic struck. This whitepaper reviews lessons learned from applying AI to the pandemic’s response efforts, and insights to mitigating the next pandemic.

The Top 10 Questions to Ask a VP of Marketing in an Interview

SaaStr

There is a lot to do in marketing. But a new VP of Marketing will really only do 3 things. Ask them what those top 3 are before you hire them. You may need something different. — Jason BeKind Lemkin (@jasonlk) August 4, 2021.

What is the Customer Journey and Why Do You Need to Create One?

The Daily Egg

Do you know what a customer journey is and why you need one? A customer journey is a story about understanding your users, how they behave while they visit your website, and what you can do to improve their trip, so they keep coming back. Nowadays all we seem to hear in B2B and B2C […].

B2C 283

5 Key Principles Of Good Website Usability

The Daily Egg

It’s true, easy usability has become mandatory for a site to be considered well designed. Over the past few years, we have gotten used to certain standards in web design.

HubSpot’s Growth Accelerates to 41% at $1.1B in ARR. And New Customers Grew Even Faster.

SaaStr

Hubspot didn't just grow an incredible 41% in Q1'21 to $1.1B in ARR. It accelerated. Revenue growth accelerated from 32% to 41% * And new customer growth accelerated to a crazy 45% YoY * All while keeping ACVs constant at ~10k. They did it the hard way, with SMBs.

SMB 284

Product-Led Onboarding: How to Turn New Users into Lifelong Customers

Speaker: Ramli John, Managing Director at ProductLed and Author

Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive. Easy. And fast. Add to that a few, unfairly poor reviews and you’ll be more than just stuck. Ramli will share a simple but powerful framework to get more users to experience a product’s "Eureka!" moment and turn them into lifelong customers.

5 Interesting Learnings from Monday.com at $240,000,000 ARR

SaaStr

So Monday.com has filed to IPO with some pretty incredible numbers, especially considering just how competitive the space is. At $240m in ARR, they are growing a stunning 85% year-over-year!

SMB 283

The Average SaaS IPO Takes 12 Years

SaaStr

So how long does it take to really Go Big? We did our own SaaStr analysis a little while back and saw it took on average 10 years to get to a $1B+ acquisition in SaaS. And an IPO? Sapphire Ventures crunched the numbers. And the answer is 12 years to IPO.

SaaS 266

The Top SaaS Companies Have An Average of ~350 Integrations

SaaStr

Your API. If you are a B2D company, it’s your product itself, your API. But for most B2B companies, your API, your partner programs, and the like are extensions. Not your core product, but an important layer for improving customer experience.

SaaS 285

The Meanest Thing VCs Do To Founders

SaaStr

Q: What is the meanest thing that venture capitalists can do to founders? Even today, a lot of founders worry about raising VC capital. They hear the stories about how things went sideways. And those stories often are true.

Roadmaps Are Dead! Long Live Roadmaps!

Speaker: Bruce McCarthy, Co-Author of Product Roadmaps Relaunched and Founder of Product Culture

Join Bruce McCarthy, co-author of Product Roadmaps Relaunched, as he discusses the best ways to innovate your product roadmap. So that it reflects your customers’ needs while simultaneously and accurately communicating your products strategy and vision.

Yes, You Need to Fundraise 52 Weeks a Year. The 1-and-30 Rule.

SaaStr

“I don’t want to meet [That VC]. I don’t need money now and it’s distracting.” ” — most founders, post Seed round. …… There’s a superpower some founders have.

How to Get Ahead in SaaS Sales in 7 Easy Steps

SaaStr

For someone just starting out in SaaS sales (entry-level Salesforce in November), what are your tips to accelerate growth/ability in early stages? A few thoughts to excel as someone new to SaaS sales: Really learn the product cold. As fundamentally as you can.

Sales 284

How to get out of the weeds

Predictable Revenue

A lot of leaders think they bring value to their teams by being in the trenches with them - but if you find yourself getting caught up in the day-to-day, you’re missing out on where you bring the most value to your team. The post How to get out of the weeds appeared first on Predictable Revenue.

5 Interesting Learnings from UiPath at $600,000,000 in ARR

SaaStr

UiPath is one of the most amazing not-really-an-overnight success stories in Cloud, SaaS and software.

Cloud 284

AI in Manufacturing

Manufacturers want to deliver the best products on the market as quickly and ethically as possible. Learn how to solve your most urgent manufacturing and business needs with an enterprise AI platform.

Is it Really ARR? In 2021+, Yes. As Long As NRR is > 100%

SaaStr

A lot of our SaaS older times don’t quite know what to make with a lot of B2B startups these days, let alone some public SaaS companies. So many startups these days are claiming they have “ARR” from revenue that … doesn’t recur.

The Complete Guide for the WordPress Editor

The Daily Egg

Struggling with the WordPress editor? Can’t quite get your blog posts to look exactly how you want? In this guide, we walk through the basics of using the Gutenberg WordPress editor so you can confidently create, edit, and publish content on your site.

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The 48 Types of VP Sales. Make Deadly Sure You Hire the Right One.

SaaStr

Ah the VP of Sales. The toughest hire. Such a high failure rate. I want to help. So this is the third in our series. The first post is What a Great VP of Sales Actually Does. So you expect the right things, and hire your rockstar at the right time to do the right things.

Sales 285