SaaStr

JANUARY 3, 2025

The success rate for executive hires at high-growth SaaS companies can be surprisingly low – you’re often lucky if 50-60% of your management team works out long-term. In a recent conversation between HubSpot Chairman and co-founder Brian Halligan and SaaStr Founder and CEO Jason Lemkin, they shared their advice on what actually works when hiring VPs and building your SaaS executive team.

Sales Hiring 290

Sales Hiring Scale Systems Review Interviewing 290

The Daily Egg

JANUARY 15, 2025

Direct response marketing is a set of techniques, copywriting methods, and advertising strategies designed to elicit an immediate response from your target audience, like subscribing. The post Direct Response Marketing vs Branding: When to Use Each appeared first on The Daily Egg.

Branding 191

Branding Marketing Advertising Strategy 191

Tom Tunguz

JANUARY 11, 2025

Despite holding a staggering $370b war chest in 2025, tech giants aren’t racing to acquire companies they’re too busy building their AI empires, one data center at a time. Microsoft hasn’t acquired a company since January 2023. Two of Google’s reported acquisition overtures, Wiz & Hubspot , were scuttled. This focus elsewhere creates an opportunity for mid-market players to lead the M&A wave of 2025.

Technical Review 147

Technical Review Software Review Acquisition AI 147

USIO

JANUARY 2, 2025

The payments landscape is evolving rapidly, and businesses that stay ahead of these trends will be best positioned for success. Here’s a look at the top 8 payment predictions for 2025—focusing SaaS payments, disbursements, and invoice print/mail,—to help your business adapt and thrive in the future. By 2025, seamless payments will be the norm.

Payment Features 147

Payment Features Business Trends SaaS 147

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Enterprise

Predictable Revenue

JANUARY 20, 2025

Lets uncover the three biggest blind spots revenue leaders face and explore how to overcome them with actionable strategies. The post 3 Blind Spots Killing Your Revenue Growth appeared first on Predictable Revenue.

Revenue 130

Revenue Strategy Development Sales 130

Payrix

JANUARY 10, 2025

Ian Hillis welcomes David Blair, Senior Director of Product Management at Worldpay for Platforms, on PayFAQ: The Embedded Payments podcast to explore the critical roles of merchant underwriting and onboarding for software providers. With over a decade of experience driving product innovation, David offers easy to understand definitions and valuable insights into how platforms can build trust, reduce risk, and deliver frictionless merchant boarding experiences that enrich the entire payments ecos

Merchant Services 130

Merchant Services Payment Services Payment Solutions Payments 130

Unbounce

JANUARY 6, 2025

/ Landing page optimization How to use landing page sales funnels to convert more visitors By Josh Gallant. Updated on January 6, 2025. 14 min read Ahh, the funnel. Despite what you may be hearing through the grapevine, the marketing conversion funnel is most definitely still alive and well When its built right, that is. In order to build funnels that actually convert, you first need to fully understand what the core stages of the marketing funnel are, what the goals are at each stage, and the r

Sales Funnel 102

Sales Funnel Payment Methods SaaS Payments Payment Services 102

Sales Hacker

JANUARY 14, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube There’s a ton of talk about what isn’t working today in go-to-market. However, companies are still finding ways to grow which means there a some things that are working. In this special episode, Scott Barker is looking at some of the big themes he’s seen in how the top go-to-market leaders are driving growth today.

B2B 90

B2B Scale Technical Review Software Review 90

Buffer Resources

JANUARY 7, 2025

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. They ultimately let us get back to the work we find more meaningful, like strategy, creativity, innovation, and relationship-building.

AI Search 120

AI Search AI Social Media Marketing 120

Advertisement

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

Payment Solutions

User Pilot

JANUARY 2, 2025

If you’re searching for “survey examples”, you probably want to know: What do effective surveys from leading companies look like? What makes a customer feedback survey great? How to design surveys for maximum engagement? Was my guess right? If yes, you’re in the right place. In this article, Ill share examples of 9 excellent surveys from successful SaaS companies, highlight the qualities of successful surveys, and how to design a good survey.

Scale 89

Scale Churn Underperforming Technical Team Scaling 89

SaaStr

JANUARY 2, 2025

Have we lost interest in investing in the human side of sales? Not in hiring sales execs themselves, but in giving them more tools to be more efficient. It sort of seems like it. AI has hardly rendered the sales professional obsolete. Not yet, at least. Salesforce itself is hiring 2,000 sales execs this year to sell its AI platform, AgentForce. Salesforce: Actually We’re Going to Hire 2,000 Sales Execs Now To … Sell AI At most B2B companies, 35%+ of the headcount is in sales and i

Sales Hiring 311

Sales Hiring Scale Headcount AI 311

The Daily Egg

JANUARY 9, 2025

A lot of conversion blogs have come and gone in the 20 years that we’ve been doing this. Here are our favorites that are still. The post The 8 Best Conversion Rate Optimization Blogs appeared first on The Daily Egg.

186

186

The Moz Blog

JANUARY 13, 2025

Struggling to integrate LLMs into your SEO workflow? Learn how to harness AIs potential while ensuring originality with effective validation systems.

AI 102

AI 102

Advertisement

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

Payment Solutions

USIO

JANUARY 17, 2025

Subscription-based models have become a dominant force across industries, from entertainment and media to SaaS and eCommerce. As more businesses embrace this model, ensuring seamless, reliable, and cost-effective payment methods is essential for long-term success. Automated Clearing House (ACH) payments are rapidly gaining traction as the payment method of choice for subscription businesses… Source The post The Growing Role of ACH Payments in Subscription-Based Businesses ap

Payment Methods 130

Payment Methods Payment Features Subscription Entertainment 130

Predictable Revenue

JANUARY 5, 2025

AI SDRs automate repetitive tasks, scale outreach efforts, and accelerate pipelines. Are they game-changers, or an overhyped trend? The post Is Your Sales Ops Ready for the AI SDR Revolution? appeared first on Predictable Revenue.

Scale 130

Scale AI Sales Trends 130

Tom Tunguz

JANUARY 13, 2025

On Thursday January 30th :at 5:30 Pacific time, Office Hours will host Maggie Hott , GTM Leader at OpenAI. This Office Hours session will be held in person at SHACK15 in San Francisco & is for early-stage founders. Maggie will dive into mistakes founders make building GTM for AI companies ranging from hiring practices to pipeline building & pricing strategiesand provide actionable insights on how to avoid them.

AI 130

AI Pricing 130

Sparktoro

JANUARY 16, 2025

I used to log onto Twitter in the mornings and see people talking about a major brands latest ad campaign, skim through the latest viral marketing thread, and DM my friends for the tea of the main character of the day.

Branding 68

Branding Marketing Social Media Content Marketing 68

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

Revenue

Chart Mogul

JANUARY 9, 2025

Youve built an amazing productsomething youre genuinely proud of. But now comes the part that can feel a little overwhelming: selling it. For many founders, its not just about convincing othersits stepping into a whole new role, figuring out what works, and hearing no more than youd like. Its challenging, no doubt, but its also … Youve built an amazing productsomething youre genuinely proud of.

Scale 52

Scale Sales Hiring Startup Sales Recruiting 52

Sales Hacker

JANUARY 7, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Fred Viet serves as the Chief Sales Officer at Aircall, overseeing global sales and playing a key role in scaling the company’s reach over the last four years. With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth.

Outsourcing Services 92

Outsourcing Services Scale Outsourced Development AWS 92

Buffer Resources

JANUARY 13, 2025

In 2024, we saw social media evolve in many ways — from numerous updates to some platforms ( cough Meta) to explosive growth for others (Bluesky!). We’re also watching things like the U.S. TikTok ban , which, as of writing this article, will happen on January 19 if not overturned or paused. It wasn’t just the platforms that changed — creators also had their moments on social, with some moving to start businesses, some exploring new platforms, and some reaching milesto

Social Media 108

Social Media Scale AI Search AI 108

The SaaS CFO

JANUARY 7, 2025

Sales compensation plans play a critical role in the success and scaling of SaaS companies. The transition from founder-led sales to scalable, team-driven sales models can be challenging. The transition can stop companies from hitting the next level of ARR. Higher ARR, higher valuation. A well-designed sales compensation plan motivates teams, aligns with corporate objectives, […] The post How to Create a Sales Compensation Plan for SaaS appeared first on The SaaS CFO.

Compensation 64

Compensation Scale Sales SaaS 64

Advertisement

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

Enterprise

SaaStr

JANUARY 8, 2025

So the overall “project management” space has seen widely disparate impacts from the SaaS partial downturn of 2022-2024. Asana, strong in B2B2B and selling to tech, was perhaps hit hardest, with growth slowing to 10%. Monday.com by contrast, selling mainly outside of tech, saw growth remain strong at 34%. It’s been a tale of two worlds.

AI 268

AI B2B Scaling Trends 268

The Daily Egg

JANUARY 2, 2025

Hotjar helps you understand how visitors behave and interact with your website. The information you gather with Hotjar helps you make sensible changes to improve. The post Hotjar Review – The Good and Bad appeared first on The Daily Egg.

182

182

The Moz Blog

JANUARY 17, 2025

In this video, we analyze 46,000 keywords to reveal where AI Overviews are actually appearing in search results, which industries are most affected, and what this means for your SEO strategy. Using data from STAT, we break down the differences across markets, search intent, and SERP features to help you understand if and how AI Overviews impact your vertical.

AI Search 89

AI Search AI Strategy Data 89

BetterCloud

JANUARY 3, 2025

SaaS has revolutionized how we work, but let’s be honest, managing all those subscriptions can feel like juggling flaming torches. You’re dealing with contracts, security concerns, and costs that seem to spiral out of control. This blog is your guide to conquering SaaS chaos. We’ll cut through the jargon and provide practical advice on everything from discovering and onboarding new vendors to optimizing costs and ensuring security.

Management 52

Management SaaS compliance Benchmarks 52

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Trends

ChurnZero

JANUARY 10, 2025

2025 still sounds like some far off, distant year in the future to me, with flying cars, robot maids, and all sorts of other sci-fi phenomena. But now that 2025 is actually here, although 2024 certainly had its fair share of futuristic innovations (a desk bike to charge your phone, anyone?!), and you may catch a self-driving car or two roaming your city, its not exactly the Jetsons reality of my minds eye ( yet ).

Trends 52

Trends Customer Success Technical Review Artificial Intelligence 52

Blulogix

JANUARY 1, 2025

By Inga Broerman Simplifying Complex Provisioning with Advanced Billing Systems In the fast-paced subscription economy , customer expectations are evolving rapidly. Todays subscribers demand more than just a product or servicethey want tailored bundles that align with their specific needs. This shift has made complex provisioning a non-negotiable aspect of subscription billing.

Scale 52

Scale Marketplace as a Service Payment Features Subscription 52

User Pilot

JANUARY 19, 2025

If you really want to build a product your users love, removing user friction entirely is not the answer. If friction points were universally bad, no product would have security checks, confirmation dialogs, or multi-step workflows. Such critical steps prevent users from making irreversible decisions. The goal isnt to eliminate all friction. Instead, it is to identify the right and wrong types of friction and remove the bad friction to create a holistic user onboarding journey.

Onboarding 52

Onboarding Software Review User Experience Churn 52