For Entrepreneurs with David Skok

JANUARY 3, 2018

In working with a number of SaaS portfolio companies, I have found that there are two causes of churn that occur more frequently than any others. Customer Success churn SaaS SaaS churn SaaS customer engagement SaaS customer retention SaaS renewals SaaS retention Startup HelpThey are: Failure to successfully onboard the customer Loss of the champion who drove the purchase Looking at these in order: Failure to successfully onboard It’s easy to understand.

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SaaStr

APRIL 26, 2021

Everyone seemingly became an expert in churn. Your churn rate should be 0.123909% per month. Churn is not a GAAP metric. In fact, Christoph Janz had a great post a ways back noting how even public companies define churn differently.

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SaaStr

JULY 26, 2022

But beyond all the other Pros and Cons of SMB vs enterprise, there’s one looming issue with SMB SaaS: Churn. Endemic churn. The type of churn you almost can’t do anything about. In general: Be honest about your churn and report it monthly and honestly.

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Totango

FEBRUARY 12, 2021

What is customer churn ? Read on to learn what you need to know about what customer churn is and how to calculate it. What Is Customer Churn? Customer churn is the percentage of customers lost over a given time frame, typically a month. Customer Churn Rate Equations.

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Churn Trends Customer Success Subscription 74

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According to this year’s survey, 92 percent of respondents reported an increase in competitive differentiation, 90 percent reduced customer churn, and 91 percent improved win rates. Improve Win Rate Reduce Churn Differentiate Your. 2018 STATE OF. EMBEDDED. ANALYTICS.

Innovation

SaaStr

DECEMBER 14, 2020

“Churn” is a term we all use in SaaS as a core metric, but its roots, as near as I remember and can tell, come from our B2C colleagues. Folks churn out of their Verizon plan, their Netflix subscription, etc. Churn is a good term for your SMB and freemium customers.

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Churn B2C SMB Customer Success 285

Chart Mogul

JANUARY 22, 2021

In this blog post, we have collected everything you need to know about churn — along with links to the best resources on the internet. You’ll never need to visit another site to learn about churn. Now you know — just mention churn. Definition of churn. Types of churn.

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SaaStr

JANUARY 14, 2021

Reducing churn in SaaS, along with increasing new ARR is the backbone to growing your business. Rule 1 – Customer vs. ARR Churn. When you set out to track your churn, it’s vital to pick the correct metric. ATR Churn. Rule 3 – Timing of Churn. Churn.

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Churn Metrics Subscription Retention 171

Baremetrics

JANUARY 9, 2022

Reducing churn is the single most important thing your SaaS. So how do you identify customers at risk of churn? In this article, I will list a series of actions you can take to identify cohorts of customers most at risk of churn. What is churn? Revenue churn 2.

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Totango

DECEMBER 28, 2021

Knowing how to fight customer churn is critical for keeping SaaS business models sustainable. The more customers you lose to churn, the more you have to invest in new customer acquisition to maintain your revenue, and the harder it becomes to grow your business.

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Data

SaaStr

OCTOBER 1, 2020

SaaStr speaker favorite Dave Kellogg recently shared with us his thoughts on why churn is dead, and what’s driving many companies to turn to net dollar retention. Churn is not disclosed. Churn is not quite dead YET, but definitely wounded. #1 2 Churn rates blow up LTV.

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Baremetrics

FEBRUARY 15, 2021

Confused about customer churn vs. revenue churn? Churn means lost money or lost customers. These metrics help you understand two different things: Customer churn — the number of people you've lost. Revenue churn — the amount of revenue you've lost.

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SaaStr

JUNE 13, 2022

And I’m going to suggest two that will worry you a lot as you scale — Churn and Sales Cycle — you should track, but not obsess over, until you are well, well past initial traction, that first $1m-$2m ARR. >> Let’s Start with Churn.

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Metrics Churn Customer Lifetime Value Trends 208

Chart Mogul

APRIL 27, 2022

Churn gets a lot of bad press. In the early stages of building a company, churn gives you quick feedback which other metrics seldom do. You can run tests on your platform, and then see feedback within the next few … Churn gets a lot of bad press. What Is Churn?

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Churn Benchmarks Revenue Startup 52

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Retention

Totango

JANUARY 26, 2021

Being proactive about churn prevention provides an antidote to customer attrition. Read on to learn what churn is, how an attrition analysis can help you pinpoint why you’re losing customers, and what steps you can take to prevent customer churn. Customer Retention & Churn

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Baremetrics

MARCH 23, 2021

Analyzing user behavior within a cohort is the starting point of a strategy to reduce churn. Cohort analysis is essential because it gives you more in-depth information about customer churn. Get deep insights into MRR, churn, LTV and more to grow your business.

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Churn Retention Acquisition Data Analysis 83

SaaStr

MAY 21, 2020

The post The Silent, Lurking Churn: Activation Rates Less Than 90% appeared first on SaaStr. It took me a little while to see activation rates as literally one of the 3-4 most important metrics in SaaS, but it probably is.

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Churn B2C Metrics B2B 240

SaaStr

AUGUST 16, 2021

We put out a call on Twitter the other day for folks’ best tips on what has really lowered churn for them this year. “1/ Divide your churn into manageable and unmanageable areas 2/ Strip out definable areas of churn reason (e.g. Are you segmenting churn?

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Customer Success

SaaStr

FEBRUARY 3, 2020

Q: What can you do to lower your customers churn rate? If every customer knows “Casey” is her rep, and who she can turn to … churn will go down. Leading to less churn. Don’t lump your smaller customers together with the big ones — or they will churn at a much higher rate.

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SaaStr

JUNE 2, 2021

Q: What are some tricks software companies use to manipulate churn metrics? Churn” is a surprisingly imprecise term. Some ways saas companies “manipulate” churn, which may be 100% legitimate in some cases: Not counting churn until after 90 days.

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SaaStr

JANUARY 12, 2021

Churn is when your customers drop out on you, and when it comes to your customer base, it’s inevitable. There are a number of factors to churn, including your business model, the maturity of your company, as well as your business type. Churn is Resilient.

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Chart Mogul

FEBRUARY 22, 2022

Customer churn rate, also known as logo churn rate is a key indicator of the health of your SaaS business. At a high level, the customer churn rate gives you the rate at which your customers are canceling their subscriptions. Monthly Customer Churn Rate by ARPA & MRR Bands.

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Churn Pricing Subscription Acquisition 52

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. After identifying that you have a great product that the market needs, the next step is to determine if you have the proper messaging, if you are using the correct channels, and if you have the most effective tactics in place. Join Co-Founder and Co-CEO of Predictable Revenue Collin Stewart to learn how to use this formula to fast-track your startups’ growth journey.

Sales

Totango

DECEMBER 1, 2020

A high churn rate can reflect poorly on your enterprise and require you to invest more in customer acquisition; retention efforts are far less costly and often provide more positive results. Leading Causes of Customer Churn . 5 Effective Ways to Prevent Customer Churn.

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Churn Onboarding Trends Engagement 64

SaaStr

AUGUST 9, 2021

Everyone talks about hitting 120%+ NRR these days But the truth is, single-seat users & very small businesses churn at a high rate. That sort of churn hurts. Even modestly decreasing churn in Very Small Business and single seat accounts can have a big impact.

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ProfitWell

OCTOBER 30, 2019

Most SaaS companies approach churn management all wrong. They spend huge amounts of money and time getting customers in the door but don't think about addressing churn until it becomes a major problem. Trying to fix your churn after things have already gone off the rails is a bit like playing the lottery—the odds of success are slim to none. The number one reason most SaaS companies struggle to lower their churn rate is simply that they aren’t being proactive.

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ChurnZero

DECEMBER 6, 2021

All SaaS companies can expect some level of customer churn. An upward trend in customer churn rate indicates a serious problem for your business both monetarily and reputationally. We dive into seven steps for a successful customer churn analysis. . What is Customer Churn Rate ?

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Churn Benchmarks Trends Retention 68

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to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn— demands change. felt the pain of churning customers or failing. average sales price or increased customer churn—and. churn rates. Churn.

Churn

ProfitWell

AUGUST 6, 2019

There’s no more vital metric for a SaaS company to keep track of than churn : the rate at which customers are leaving your business and taking their subscription dollars elsewhere. Churn can be powered by a number of factors, and even small month-on-month increases in churn percentage can be ruinous to planning, so understanding what churn is and how to analyze it is paramount. What is churn analysis? Customer churn comes in many forms. churn analysis

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Churn Pricing Subscription Customer Lifetime Value 70

Cobloom

NOVEMBER 22, 2021

Negative monthly revenue churn. What is negative churn? Negative churn means that your company will continue growing, even if it doesn't bring in new customers. In today's post I give two examples of negative monthly revenue churn, and explain how to get there

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Chargebee

DECEMBER 21, 2020

Calculating your churn rate and understanding its impact

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ProfitWell

APRIL 3, 2019

On this episode of the ProfitWell Report, Nathan Beckord , Co-Founder and CEO of Foundersuite , wants to know the best ways to combat churn, and we think it's safe to assume Nathan isn't the only one on the churn-solving mission. So to locate the best tactics to combat churn, we studied and gathered data from just over eight thousand subscription companies. Yet, just because churn is a fact of life, doesn’t mean we can’t optimize for tactics that reduce churn considerably.

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Churn B2C Subscription Benchmarks 75

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Customer Success

Chart Mogul

JULY 8, 2020

Tired of the same ol’ “X proven ways to reduce customer churn”? SaaS companies dedicate a lot of time and money to the same goal — they want to give customers a reason to stay and reduce churn. Good copy can help reduce customer churn. Best Practices brand churn retention

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Branding Churn Retention Onboarding 106

SaaStr

MARCH 17, 2021

Churn is a paramount topic in SaaS , as we all know. If every dollar of ARR is worth $6+ in the long term, including upsells and second order revenue … then of course, by the same token, for every dollar of ARR that churns … you’re losing $6 of notional ARR.

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Baremetrics

OCTOBER 8, 2021

Churn is the share of your customer base that has stopped using your service over a defined period of time. Churn can be calculated in two ways, namely customer churn and revenue churn , and there are good reasons to calculate both. 1 What is customer churn?

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Totango

MARCH 3, 2020

A high churn rate can tarnish your enterprise’s otherwise good reputation. The first step to fixing a high churn rate is to learn its causes and how to address them. What Causes a High Churn Rate? Common causes of churn include: Slow setup, slow TTV.

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Churn Onboarding Engagement Customer Success 76

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