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6 Top Sessions On Scaling From SaaStr Annual 2021

SaaStr

The topic of scaling is central to the mission of SaaStr: “Our goal is to help everyone get from $0 to $100m ARR with less stress and more success.” We’ve curated 6 popular SaaStr Annual 2021 sessions from leaders that have navigated the proverbial rocketship to scale: .

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Need Leads in Q4? Sponsor SaaStr Scale!

SaaStr

Our next big Digitial Event will launch next week, SaaStr Scale 2020 on Dec 8-9. But if you want to partner with us and sponsor Scale, and connect with 20,000+ Cloud founders, CEOs, and execs … get ahead of the line. Reach out here : The post Need Leads in Q4?

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Four Steps to Scaling to $250M from Stack Overflow

SaaStr

Prashanth Chandrasekar, CEO @ Stack Overflow recently shared with our community the four key pillars he feels are necessary to propel a company to scale upward. Is your product sound, and does it solve a big problem for customers, enough for you to scale?

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Lessons from scaling 0-1M, 1-10M, and 10-20M+

Predictable Revenue

Nick Casale, Director of Commercial Sales at Sendoso, talks about the distinct chapters in Sendoso’s growth, the different strategies, focus, and mindsed, marked by revenue intervals of $0-1m, $1-10m interval, and $10-20m+. Blog Sales & Marketing Strategies

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

features, and scales your solution for. get the data they want—which leads to an unnecessary expense of developer time and. makes your application stickier and leads to better adoption—ultimately translating. into higher sales and renewals.

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Balancing Hyper Growth with Risk: Secrets to Scaling with Brex’s COO and Alloy’s CRO

SaaStr

When scaling a SaaS company, striking a balance between hypergrowth and risk is essential. As you scale, both of our speakers suggest not only knowing what your risk appetite is as a company but actually codifying and clarifying that risk appetite on paper to agree on it.

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Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well?

SaaStr

Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well? Most SaaS companies, once they have a mini-brand, start to get some amount of organic, “free” leads. Paid lead services at $100 a lead? Blog Posts Marketing Q&A Scale

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The Importance of Founder-Led Sales to Scaling

Predictable Revenue

Harpaul Sambhi joins the Predictable Revenue podcast to discuss the importance of founder-led sales to scaling repeatable revenue for startups. The post The Importance of Founder-Led Sales to Scaling appeared first on Predictable Revenue.

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The Channel Maturity Scale: How Do You Measure Up?

SaaStr

And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel. By doing so effectively, you can unlock a path to scaling profits. Blog Posts Scale Sponsored Posts

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Scaling A SaaS Sales Team While Building Culture with Scott Pugh, VP of Sales at Figma (Pod 639 + Video)

SaaStr

At SaaStr APAC 2023, Scott Pugh, VP of Sales at Figma, shared how to scale these two sales teams while building culture. Pugh’s strategy is simple, albeit not always easy: Recruitment — how to hire the best talent to scale your sales organization.

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Scaling Your Startup and Getting Funded: Key Lessons from Seasoned Pros

Speaker: Brian Chang, Managing Director of Warburg Pincus & Scott Schwan, Chief Product Officer of A-LIGN

Scaling your SaaS business to the growth stage requires a strong product/market-fit, an optimized marketing funnel with repeatable sales processes, and a strategy for customer retention. But how do you truly get to that coveted phase of continued growth and profitability?

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Why Hiring a Sales Trainer Will Help You Scale Faster

Predictable Revenue

Nadja Brow, founder of The Doyenne Agency, joined us to explain why hiring a sales trainer instead of a sales manager will help you scale your sales organization faster. The post Why Hiring a Sales Trainer Will Help You Scale Faster appeared first on Predictable Revenue.

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Dear SaaStr: What are Some Common Decisions SaaS Startups Make that Hurt Their Ability to Scale?

SaaStr

Q: Dear SaaStr: What are Some Common Decisions SaaS Startups Make that Hurt Their Ability to Scale? The problem here is that instead of hiring an accretive resource, you hire a cost center than can’t deliver sales/leads/upsells. A Few VP of Sales Personas to Stay Far Away From.

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How CEOs Should Improve the Buying Process to Scale Revenue

Predictable Revenue

Mary Grothe joins the Predictable Revenue podcast to discuss how CEOs can remove friction from the outbound sales process in order to scale revenue holistically. The post How CEOs Should Improve the Buying Process to Scale Revenue appeared first on Predictable Revenue.

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Intercom’s Sanj Bhayro on creating the right foundation to help businesses scale

Intercom, Inc.

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Here are some of our favorite takeaways from the conversation: A sales organization needs a good foundation to scale.

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Reconstructing Your Product Sales Training for Success in 2022

Traditional Product Sales Training tools (Lunch `n Learns, Demo Days, Sales Meetings) won’t be the only options. A new, hybrid approach includes online training. How do you adopt a platform for that? Very quickly. Here’s how to launch and scale an online Product Sales Training for Q1 2022.

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What we learned from Scale in 2020

Intercom, Inc.

This year, we launched Scale , a new content strand focusing on how industry leaders are propelling their companies forward by keeping their customers front and center. . Sprinklr’s VP of Marketing Yoli Chisholm on unlocking the key to one-to-one marketing at scale.

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The Secret Sauce to Scaling to $1B with Zendesk

SaaStr

Zendesk’s Sharon Prosser, VP Worldwide SMB Sales & XDR, and Astha Malik, VP GTM Strategy, Planning, and Enablement share some guiding principles about how their company has grown and enriched many markets. Move your sales teams into different areas of focus and get them to need each other.

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Lessons in Scaling a Low Code Platform with Airtable

SaaStr

How do you scale a company based that can be collaborative for everyone in your org — from finance to marketing? Ultimately, they developed a more hybrid sales approach because there are good parts to each experience. Blog Posts Featured Videos Growth Leadership Product Scale Videos

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As You Scale, About Half Your Team Will Be in Sales and Marketing

SaaStr

Sales-driven SaaS startups end up with about half their headcount in sales and marketing. Sales doesn't. And finally, it dawns on your there is no leverage in sales. For example, Asana is about 50% self-serve, 50% sales-driven.

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16 Go-to-Market Plays for Your Entire Sales Funnel

After gathering some of the best go-to-market plays from our own B2B sales and marketing pros, we've package them here for you. Try one of these 16 plays in your next salesflow or as inspiration for your next winning sales engagement strategy.

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6+ Key Signs a VP Can’t Scale Beyond $5m-$10m ARR

SaaStr

It’s a bit of a bummer than oftentimes, once you finally hire a few great VPs at $1m, $2m, $3m ARR … and they do a great job … that they then don’t scale. A few signs I see again and again of VPs that can’t scale beyond $5m-$10m ARR: Lack of organization.

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The appliance of science: Mark Roberge’s formula for scaling

Intercom, Inc.

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. That experience led to his bestselling book, The Sales Acceleration Formula. A data-driven framework for scaling. Scale by Intercom Sales sales Scale

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We are 14 days away from SaaStr Scale – meet our sponsors!

SaaStr

Check out the low down on our sponsors for SaaStr Scale who are helping to make this event happen. Grab your seat for their 12:30 PM PST workshop on Scaling with Speed: How to Streamline Your Revenue Operations with Conga. Blog Posts SaaStr Events Scale

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12 of the Most Common Mistakes Scaling Your First Sales Team

SaaStr

Q: What are the most common mistakes founders make hiring their first real sales teams? Later, once you have a real sales leader on board, she may hire folks you personally wouldn’t buy from. But it won’t work out while you are Interim VP of Sales. Too Few Leads Per Reps.

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4 Competencies of a Successful Sales Team

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. After identifying that you have a great product that the market needs, the next step is to determine if you have the proper messaging, if you are using the correct channels, and if you have the most effective tactics in place. Join Co-Founder and Co-CEO of Predictable Revenue Collin Stewart to learn how to use this formula to fast-track your startups’ growth journey.

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Scaling Early-Stage to Hyper-Growth Companies With Ed Lenta, SVP and GM of Databricks (Pod 644 + Video)

SaaStr

Scaling Early-Stage to Hyper-Growth Companies With Ed Lenta, SVP and GM of Databricks Back in the early 2000s, people didn’t entirely accept that a virtual machine could be as good as a physical one. Lenta shares his lessons learned through scaling these early-stage companies, so you can too.

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Startup 411: Building for Scale with Google Cloud, Stairwell, Mashvisor, and Inworld.ai (Video)

SaaStr

To convert an idea into a successful venture, startups need to be equipped to scale. Before startups scale, they should know the “what, why, and how” of their needs. Scale quickly and be receptive to changes. Growth and scaling are both pathways to success.

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Scaling a Product-Led Growth Model with 1Password, Apollo.io, Sentry, and Lightspeed (Pod 634 + Video)

SaaStr

Lightspeed Partner, Anoushka Vaswani, is joined by Raj Sarkar, CMO at 1Password, Kim Walsh, SVP, Sales, Partnerships and Customer Success at Apollo.io, and Chris De Vylder, CRO at Sentry, to pass along key lessons from their growth journey. Customer success is no longer a post-sales function.

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From the Desk of Totango: How to Scale Customer Success For Growth With Totango and Zoom

SaaStr

This is a positive trajectory, but it presents a challenge for your customer success efforts: How can you scale your support and CS while still delivering a memorable, quality customer experience? According to the Totango report, 77% of respondents said that scale was their top challenge.

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Upgrading Data Security in a Crisis

Speaker: M.K. Palmore, VP Field CSO (Americas), Palo Alto Networks

In most cases, the COVID-19 crisis has sped up the desire to engage in digital transformation for medium-to-large scale enterprises. Roadmaps are rarely implemented without challenges. During this session, MK Palmore, the Field CSO (Americas) for Palo Alto Networks and a former public-sector executive, will walk through the difficulties of crisis planning execution in the midst of an organization's digital changes. He will use a combination of industry insights through statistical observations and direct customer feedback to emphasize the importance of adopting new technologies to battle an ever changing threat landscape.

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How to Market at Mass Scale with Whereby

SaaStr

In today’s SaaStr podcast episode, Harry Stebbings sits down with Ryan Bonnici, Chief Marketing Officer at Whereby to chat about how to market at scale. Below, we’ve shared some of the top takeaways from the session: #1 On what order to build out your sales and marketing teams.

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SaaStr Scale is coming to SF! Here is what you need to know.

SaaStr

SaaStr Scale, our one day, San Francisco based event. The Playbook To… Hear from different revenue leaders on the playbooks to revenue growth, scaling, building better teams and more. Learn how to scale from these masters in the art of scaling: The Playbook to 10 Counterintuitive Ways to Get More Customers and Leads with Battery Ventures EIR and Fmr. The Playbook to Building a Thriving Sales Culture with PatientPop SVP of Sales Justin Welsh.

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Mastering the Mid-Market: Lessons on Building and Selling Into Scaling Enterprises with Vanta CRO, Stevie Case (Video)

SaaStr

Vanta’s Chief Revenue Officer, Stevie Case, shares lessons learned from leading Twilio’s mid-market team and shepherding Vanta into a mid-market leader as the company’s first CRO. Blog Posts Sales Videos

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Scaling Faster, Part 2: An AMA with SaaStr Founder & CEO Jason Lemkin (Pod 583)

SaaStr

Jason recently opened up an AMA on Twitter Spaces to answer questions about how to scale faster. Michiel Rauws (@michielrauws2): So, my question is, we’ve been scaling our SaaS business. We can scale accounts, when we get them, very well. So we are scaling up to a 100K ARR.

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The Ultimate Gartner Report to Driving Growth & Recurring Revenue

Download this complimentary report from Gartner® Grow Digital Commerce With Subscriptions and Recurring Revenue and gain valuable insights on extending your customer relationships, creating new revenue for digital products and transitioning from one-time sales.

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To Really Scale, You Need $1M on Your Balance Sheet for Every $2M in ARR

SaaStr

“My CEO Told Me To Stop Selling So Much” Recently, I met with a sales leader I’ve known for years, and he told me The Most Curious Story. The freemium ones really have no acquisition costs at this point (the main lead source is mini-brand).

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Lessons from Salesforce to Celonis: Tips to Scale Globally with Celonis COO Arsenio Otero (Video)

SaaStr

Imagine a coverage model, from end to end, for the full customer life cycle: from demand generation to sales to post-sales. Sales Cycle. This includes everything from inside sales to account executives to strategic asset allocation. Post Sales.

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Revenue Marketing: Build for Scale with Podium SVP, Revenue Marketing Jess Weimer (Video)

SaaStr

The ultimate success of demand generation is defined as the number of marketing qualified leads (MQL) generated, and is measured by impressions, website visits, and clicks. . Scale your alliance and solution partner marketing portfolio to amplify net new acquisition. .

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5 Ways to Scale SaaS and Sales Teams with Zoom’s CRO Ryan Azus (Video)

SaaStr

As you scale up a business, you’ll see an increase in demand for product, followed by an inevitable increase in sales. But how should you proceed when it comes to scaling your sales team? 5 ways to scale your SaaS and sales team. Blog Posts Sales Videos

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