SaaStr

MARCH 1, 2024

Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders? You can hack managing and finding 1–3 reps yourself, but after that, you really need a VP of Sales. You will need a VP of Product to scale your roadmap. But you won’t scale past $4m-$5m without a true, seasoned VP of Engineering. As are you.

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SaaStr

NOVEMBER 13, 2023

How do you scale a product organization quickly? So be sure to use every comment or suggestion that comes from users of your product as stepping stones leading towards perfecting your overall strategy. 5: It’s More Than Just Product When thinking about scaling your product organization, look for three pillars. 1: Ship Fast.

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SaaStr

JUNE 19, 2024

Bitly CEO Toby Gabriner and CPO Kelsey Stevenson share the three secret ingredients that helped them when scaling to $100M ARR and what they could have done differently. Bitly had an Enterprise sales-focused team. They also saw a lot of customers shortening links and sharing them on the leading link and bio platforms.

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Predictable Revenue

MAY 17, 2022

Harpaul Sambhi joins the Predictable Revenue podcast to discuss the importance of founder-led sales to scaling repeatable revenue for startups. The post The Importance of Founder-Led Sales to Scaling appeared first on Predictable Revenue.

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SaaStr

MAY 17, 2021

Q: What are the most common mistakes founders make hiring their first real sales teams? Later, once you have a real sales leader on board, she may hire folks you personally wouldn’t buy from. But it won’t work out while you are Interim VP of Sales. A little more here: The 48 Types of VP Sales. Too Few Leads Per Reps.

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SaaStr

FEBRUARY 18, 2022

Sales-driven SaaS startups end up with about half their headcount in sales and marketing. Sales doesn't. One thing that sneaks up on you in SaaS is just how many sales, marketing and revenue professionals you are going to need: First it sneaks up on you in the early days because the initial tiny team become so efficient.

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SaaStr

NOVEMBER 30, 2023

General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual. Because founder-led sales worked really well for most of the early stages, but you eventually start running out of juice around $15M ARR.

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SaaStr

JANUARY 24, 2024

Mark Roberge , SaaStr fan-favorite and Co-Founder and Managing Director of Stage 2 Capital brought together some of the top CROs in SaaS during the SaaStr Annual to share some of their greatest learnings and pivotal moments leading some of the Cloud 100 SaaS companies. From a GTM execution standpoint, they weren’t focused.

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Predictable Revenue

OCTOBER 28, 2021

Nadja Brow, founder of The Doyenne Agency, joined us to explain why hiring a sales trainer instead of a sales manager will help you scale your sales organization faster. The post Why Hiring a Sales Trainer Will Help You Scale Faster appeared first on Predictable Revenue.

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SaaStr

APRIL 4, 2022

The ultimate success of demand generation is defined as the number of marketing qualified leads (MQL) generated, and is measured by impressions, website visits, and clicks. . But this narrow approach limits our ability to understand how to create a solid pipeline and inhibits us from understanding the end-to-end prospect journey.

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SaaStr

JULY 16, 2024

Dear SaaStr: What Does a Typical Day Look Like for a SaaS Sales Rep? How much of it is prospecting, cold emails or cold calls, reaching out through network, giving demos, trying to close deals, etc.? Here’s my experience directly and indirectly for inside sales AE, from about $1m to $50m in ARR or so. (In

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SaaStr

NOVEMBER 22, 2020

Prashanth Chandrasekar, CEO @ Stack Overflow recently shared with our community the four key pillars he feels are necessary to propel a company to scale upward. Is your product sound, and does it solve a big problem for customers, enough for you to scale? Measure leading indicators and not lagging indicators like churn.

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Sales Hacker

JULY 8, 2024

David Greenberger leads CHEQ’s North America sales team. CHEQ is a cybersecurity platform primarily focused on protecting the Go-to-Market organization (preventing fake leads to sales team, skewed analytics from bots/malicious users etc). Navigating the transition from startups to large enterprises in sales roles.

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SaaStr

FEBRUARY 8, 2024

Dear SaaStr: What are the best 5 points to improve poor sales performance? Here are my 5 simplest ideas to quickly improve sales performance. Concentrate leads in those who can close. Leads are too precious. Not to save money, but to concentrate the leads you do have in those that can close them. Let them go.

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Predictable Revenue

OCTOBER 12, 2023

Collin Stewart sat down with John Eitel, Chief Sales Officer at Demandbase to navigate the complex terrain of entering a new market. The post Scaling the Unscalable with John Eitel appeared first on Predictable Revenue.

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Intercom, Inc.

JULY 28, 2022

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

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Tom Tunguz

JUNE 20, 2020

This post is part of a series leading up to SaaS Office GTM Edition on June 24 in which we’re reviewing the results of the 2020 Redpoint GTM survey. Today, we’re answering the question: how do teams grow as a startup scales? The median startup with between 1-5M in ARR will have 12 engineers, 6 in sales and 3 in marketing.

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SaaStr

SEPTEMBER 29, 2023

Naturally, demand is going to lead to a ton of supply. Think about the growth curve inflecting more at the top of the funnel with more leads. And almost all of it was lifted by better conversion rates and more leads. Will you have an overlay team that only sells the new product, or will you enable your entire sales force?

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SaaStr

MAY 5, 2022

What are some of the foundational ways sales leaders can think about building their sales teams as their company continues to expand and grow? There’s no shortage of ways to tackle this challenge, but one thing is clear: build sales teams thoughtfully and intentionally. With scale, though, these priorities can change.

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Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. That experience led to his bestselling book, The Sales Acceleration Formula. A data-driven framework for scaling. Mark’s latest ebook, The Science of Scaling , outlines a precise framework for success.

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SaaStr

DECEMBER 11, 2020

And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel. By doing so effectively, you can unlock a path to scaling profits. Diminishing profit margins. Three distinct stages of channel maturity.

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SaaStr

APRIL 5, 2022

Q: Dear SaaStr: What are Some Common Decisions SaaS Startups Make that Hurt Their Ability to Scale? The problem here is that instead of hiring an accretive resource, you hire a cost center than can’t deliver sales/leads/upsells. Hire someone above your team members that can’t scale as soon as they stop scaling.

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Predictable Revenue

JANUARY 27, 2022

Mary Grothe joins the Predictable Revenue podcast to discuss how CEOs can remove friction from the outbound sales process in order to scale revenue holistically. The post How CEOs Should Improve the Buying Process to Scale Revenue appeared first on Predictable Revenue.

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SaaStr

NOVEMBER 28, 2022

Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well? Most SaaS companies, once they have a mini-brand, start to get some amount of organic, “free” leads. Paid lead services at $100 a lead? Adwords at $5 a click, and $1000 an effective lead? Let me dig in a bit.

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Intercom, Inc.

DECEMBER 22, 2020

This year, we launched Scale , a new content strand focusing on how industry leaders are propelling their companies forward by keeping their customers front and center. . When we created Scale, we had no idea what the year would hold in store; we simply knew that investing in long-term customer relationships was the key to success.

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Predictable Revenue

AUGUST 12, 2021

Nick Casale, Director of Commercial Sales at Sendoso, talks about the distinct chapters in Sendoso’s growth, the different strategies, focus, and mindsed, marked by revenue intervals of $0-1m, $1-10m interval, and $10-20m+. The post Lessons from scaling 0-1M, 1-10M, and 10-20M+ appeared first on Predictable Revenue.

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SaaStr

JANUARY 24, 2021

“My CEO Told Me To Stop Selling So Much” Recently, I met with a sales leader I’ve known for years, and he told me The Most Curious Story. The freemium ones really have no acquisition costs at this point (the main lead source is mini-brand). His SaaS CEO asked him to stop selling so much. We can’t afford it.

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SaaStr

NOVEMBER 25, 2022

Scale-ups are exciting. Scaling to satisfy customers’ demands depends on innovation and foresight combined with enterprise-ready technology and the right partners. On top of considerable dedication, creating a scale-up requires a functional edge—a unique and unreplicable capability compared to the players in the industry.

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SaaStr

DECEMBER 15, 2021

SaaStr Scale 2021 is starting soon. 7:00 AM (40 MINS) – Product-led Growth: How to Execute Across the Full Funnel (and Mistakes We Made) with Reprise’s VP of Marketing and VP of Sales. 8:00 AM (50 MIN) – The Secrets to Building Your Marketing Engine To Drive Scale with Airtable CMO Archana Agrawal. LIVE TODAY!

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SaaStr

DECEMBER 6, 2022

When scaling a SaaS company, striking a balance between hypergrowth and risk is essential. As you scale, both of our speakers suggest not only knowing what your risk appetite is as a company but actually codifying and clarifying that risk appetite on paper to agree on it. 1) Know your risk appetite as a company.

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Predictable Revenue

MARCH 13, 2020

Sarah Hicks has been crushing quota over the past couple of months, by reverse-engineering Becc Holland's personalization at scale approach to fit her own method. The post How to turn engaging activity on LinkedIn into prospects and personalize at scale with Sarah Hicks appeared first on Predictable Revenue.

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Predictable Revenue

JANUARY 11, 2024

The post Scaling from Startup to Success with Saravana Kumar appeared first on Predictable Revenue. In the latest episode of the Predictable Revenue Podcast, Colin Stewart dives into a conversation with Saravana Kumar, from Kovai.co.

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