Tom Tunguz
MARCH 13, 2025
Public SaaS companies’ growth rates have halved since 2023, as David Spitz pointed , from 36% to 17%. Why? There are few, fast growing, younger SaaS companies to sustain the growth rates. The top quartile companies are growing at slower rates today than the bottom quartile companies in 2016. The median has never been lower in the last ten years.
SaaStr
MARCH 7, 2025
A topic I find founders get a bit or often a lot wrong is … When To Hire Your First CFO. We’ve got a guest post below from OnlyCFO on this very topic! If I had to summarize all my learnings, it’s that you can’t really hire a full-time head of finance too early, but many of us go to hire a “CFO” around $10m-$30m ARR, when we really need a VP/SVP of Finance.
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USIO
MARCH 28, 2025
Traditional methodslike reimbursements, petty cash, and company credit cardsoften come with challenges, from slow processing times to compliance risks and unauthorized spending. This is where prepaid card issuing provides a smarter, more efficient solution. By streamlining expense tracking, improving control, and enhancing financial transparency, prepaid card programs are transforming the way businesses manage their expenses.
The Daily Egg
MARCH 25, 2025
The best way to translate content without losing meaning is to work with native-speaking, subject-matter experts who understand both your audience and your industry. Tools. The post Whats the Best Way to Translate Content Without Losing Meaning? appeared first on The Daily Egg.
Speaker: Kenten Danas, Senior Manager, Developer Relations
ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!
Stax
MARCH 16, 2025
The average churn rate for the software industry as a whole is 14%. Thats actually one of the lowest churn rates across all industries. That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
User Pilot
MARCH 9, 2025
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. According to Harvard Business Review, 80% of new products fail, primarily because companies fail to conduct proper customer research.
Sales Hacker
MARCH 1, 2025
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
The SaaS CFO
MARCH 18, 2025
One of the most critical aspects of SaaS financial management is having clear and distinct revenue streams. A well-structured SaaS P&L provides fundamental data for analyzing margins, operational efficiency, and business health. However, many SaaS companies do a poor job of clearly defining their revenue streams. This has major impacts on how you manage your […] The post The SaaS Revenue Hierarchy: Why Defining Your Revenue Streams Matter appeared first on The SaaS CFO.
Scytale
MARCH 12, 2025
As the UKs tech startup ecosystem continues to thrive, visionary founders are driving innovation across various industries, shaping the future of technology , finance , healthcare , and beyond. Apart from building successful companies, these entrepreneurs are taking it a step further – rewriting the rules of business and disrupting traditional models.
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Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.
SaaStr
MARCH 16, 2025
Alex Rosenblatt was the first marketing hire and Chief Marketing Officer at Datadog, all the way through IPO and beyond. He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth.
Kellblog
MARCH 1, 2025
My marketing professor once said, The answer to every marketing question is, “It depends.” Thus, the important part is knowing on what. So, how do you calculate the cost/opportunity? Well, it depends! On what? On the specific question you’re trying to answer. When people ask about cost/opportunity, they usually have one of two things in mind: An efficiency question — e.g., how efficiently does marketing spend convert into sales opportunities (oppties)?
Valuize Consulting
MARCH 16, 2025
For the C-Suite of Today’s Competitive B2B Technology Landscape: Feature-driven product development is no longer enough. Todays B2B Technology customers demand tangible, measurable outcomes. As a C-suite leader, your success hinges on defining and delivering these outcomes. AI is not just an enablerits a strategic necessity for driving customer value, retention, and revenue growth Moving Beyond Features: The Outcome-Centric Imperative Your sales and marketing teams tout the benefits of you
Tom Tunguz
MARCH 16, 2025
Engineering teams within AI application startups are much smaller than a classic software company - maybe half the size or less. Let’s run an experiment : let’s assume every public software company benefits immediately to the same extent & cuts R&D spending by half. 1 How would the value of these businesses change? 2 72% of unprofitable SaaS companies would become profitable.
Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage
There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.
ChurnZero
MARCH 7, 2025
An active digital customer community is a competitive advantage for any B2B SaaS company. Well-managed communities are proven to increase customer retention, provide valuable product insights, expand brand awareness, and improve overall customer satisfaction. At ZERO-IN 2024, Higher Locic ‘s Heather Wendt gave an excellent presentation on the steps of building a community and amplifying its networking effects and business impact.
User Pilot
MARCH 30, 2025
Finally, your SaaS mobile app is live! But is your mobile user acquisition strategy strong enough? If you expect users to come naturally just because your product is good, youre already at a disadvantage. I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. Not only are there over 2 million apps in the Google Play Store , but also about 13% of business apps succeed (even less for consumer apps).
SaaStr
MARCH 12, 2025
So at SaaStr Annual, Dave Kellogg did a great deep dive on “5 Things Every B2B CEO Needs to Know about Marketing” In the Age of AI it’s even more true today, so I wanted to update our SaaStr take-aways from the deep dive. And see everyone at 2025 SaaStr Annual, May 13-15 in SF Bay for 300+ more sessions, workshops, and braindates like this!
Blulogix
MARCH 12, 2025
By BluLogix Team The Future of Monetization: Why Usage-Based Billing is the Key to Scalable Growth Introduction Introduction Subscription models have dominated the digital economy for years, but in 2025, usage-based billing is emerging as the smarter, more scalable approach. Businesses are shifting from flat-rate subscriptions to consumption-based pricing to better align with customer value and market demands.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Clouded Judgement
MARCH 21, 2025
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now M&A is Back! We’ve seen a ton of M&A in the first quarter of the year. Will the floodgates open? Probably depends on whether the deals make it through regulatory approval. If they do, I expect a lot more M&A activity to follow.
How To Buy Saas
MARCH 17, 2025
Introduction: Small businesses thrive on strong customer relationships, but managing contacts and sales leads manually can be overwhelming. This is where Customer Relationship Management (CRM) software becomes invaluable. A good CRM acts as a centralized hub to track interactions, automate routine tasks, and nurture leads through the sales pipeline.
USIO
MARCH 7, 2025
Managing payments efficiently isnt just a convenienceits a necessity. For companies handling high volumes of transactions, traditional payment systems often lead to inefficiencies, hidden costs, and unnecessary complexity. Integrated payment solutions offer a streamlined approach, helping businesses cut costs while boosting revenue. By embedding payment capabilities directly into existing business systems, companies can eliminate redundancies, improve cash flow, and create a smoother experience
Stax
MARCH 27, 2025
A cash shortage, a payment delay, and limited payment options. These three things can derail your cash flow and frustrate your customers at checkout. Thats why 92% of consumers and 82% of companies reportedly made the switch to electronic payments, like Electronic Funds Transfers (EFT) and Automated Clearing House (ACH). Checks can bounce, and cash can get lost.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
SaaStr
MARCH 1, 2025
The last IPO of the 2020-2021 era was HashiCorp in December 2021. And it’s one of the first to be acquired! IBM just closed on its $6.4 Billion acquisition of HashiCorp. And CEO David McJannet came to SaaStr Annual a little ways back to share his top scaling learnings. CEO Dave McJannet shared his systemic approach to scaling companies through distinct growth phases.
BetterCloud
MARCH 24, 2025
Picture this: its 3AM, and your phone is buzzing. Not with a server fire, but with a cascade of support tickets. Users are screaming about needing to reset their password in your companys CRM, and after frantic work, youve made it through half of the tickets before more come in. Sound familiar? With just about every company now running on SaaS, managing software applications has evolved from simple license tracking to a complex orchestration of integrations, performance monitoring, security, and
Clouded Judgement
MARCH 28, 2025
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now The New AI Risk Curve: Why AI Startups Grow Faster—and Fade Faster One thing I’ve been thinking a lot about recently (and having conversations with other investors about frequently) is the juxtaposition of: AI companies growing faster than companies from prior cycles AI companies will have more “false starts” than companies from prior cycl
How To Buy Saas
MARCH 18, 2025
Working with limited resources and keeping up with emerging tech are the biggest challenges for game developers today. However, advanced SaaS solutions have opened up new possibilities across distinct categories. These are essentially tailored solutions that can empower game developers to fulfill unique needs and drive impact. In this blog, youll discover the significant benefits of SaaS tools and platforms for game developers, the latest SaaS tools, and different challenges and opportunities.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
User Pilot
MARCH 17, 2025
Looking for the best tools for interactive user guides for your company? There are plenty of solutions for interactive user guides on review sites, but they dont make the choice any easier. The crux of the issue is to make the right choice, you need to account for your priorities: your different jobs to be done, your budget, and the size of your company.
Stax
MARCH 18, 2025
According to the US Federal Reserve in 2022, general-purpose card payments reached $153.3 billion transactions and $9.76 trillion in value. On top of that, 69% of Americans online in 2023 said they used digital payment methods to make a purchase. As a business owner, you just cant afford to ignore these statistics. Youll be locking out a significant customer segment with high purchasing power to propel your business forward.
SaaStr
MARCH 15, 2025
So we’ve rolled out an AI which is pretty epic. It’s live on SaaStr.com itself and you can also access it here and talk to AI Jason about any of 1000s and 1000s of B2B, sales, SaaS, VC, etc. topics: I asked AI Jason what the Top 10 SaaStr posts of all times are. He made some good choices: “There are a lot of great SaaStr posts that have resonated over the years, but a few stand out as all-time favorites based on engagement and impact.
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