Purchasing Patterns in Software : Positivity Punctuating Q3
NOVEMBER 9, 2023
Vendr’s quarterly report on SaaS purchasing trends summarize the sentiment of the software market. The average sales cycle has lengthened from 32 to 44 days for net new software, a 37% increase. Slower cycles & fewer new purchases : 19% of software purchases are net new in 2023 ; just 17% in Q3.