How to Improve Any SaaS Metric: Obsess About It

SaaStr

Q: What core SaaS metrics should we obsess about? Beyond MRR growth + managing the burn rate — which really are all that matters … you should obsess over improving every key metric and KPI. First just establish your baseline, for better or worse, in each key metric.

What Top Metrics do VC Funds Track After They Invest?

SaaStr

Q: What are the top portfolio company metrics that VCs track post-investment? A related post here: What are the most important metrics for SaaS? The post What Top Metrics do VC Funds Track After They Invest? Blog Posts Metrics

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Why Lead Velocity Rate (LVR) Is The Most Important Metric in SaaS

SaaStr

The thing is, sales is variant, and sales pipelines have big data quality issues — and worse, sales as a metric is a lagging indicator. Follow other Core Business metrics of course — just understand they aren’t as good.

6 Important Things Founders Get Wrong In Their Core Metrics

SaaStr

SaaS metrics can be more confusing than one might think. My SaaS Metrics Primer: * ARR always = 12x MRR. Look, ARR and MRR aren’t really GAAP metrics. Something important is off in finance, in metrics, in reporting, and/or collections. Blog Posts Metrics

The North Star Playbook

Every product needs a North Star. In this guide, we will show you the metrics product managers need to tie product improvements to revenue impact. If you are looking for a more-focused, less-reactive way to work, this guide is for you.

Foolproof Marketing Metrics to Measure

InsightSquared

Below are a few tips I’ve learned to ensure I’m tracking meaningful metrics throughout the customer lifecycle and I can confidently say which marketing programs are driving real business for my organization’s bottom line. . Have a North Star Metric. As marketers, we often default to defining marketing’s top-of-funnel success with a metric that we could track with simple web tracking and marketing automation rules. Make sure to have your one north star metric.

Customer Retention Metrics: The Metrics That Matter

Totango

There are many different types of customer retention metrics that one can track. Which customer retention metrics have the biggest impact on your business? Because customer health score is a complex metric, calculating it involves an advanced algorithm.

What metrics does Baremetrics monitor?

Baremetrics

Baremetrics monitors 26 metrics, and on top of that offers 8 data boosting features so you can get more out of your metrics. If you want to see these metrics in action, you should sign up for the Baremetrics free trial. This metric does not effect your MRR.

Top 4 Customer Segmentation Metrics

Baremetrics

The Baremetrics customer segmentation tool helps you divide your customers by any metric you choose. But what are the top customer segmentation metrics? All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business.

1 Key SaaS Sales Metric to Fine-Tune Sales Productivity

InsightSquared

For these reasons, accurately tracking key sales metrics and benchmarking your performance against peers and market leaders is critical to getting the most out of your sales resources. Typical SaaS Sales Metrics. At the highest level, SaaS companies look at sales expense, headcount, sales productivity and SaaS metrics like: The cost of new customer acquisition (CAC). Underlying those metrics are processes which can improve or reduce performance in each of the above metrics.

The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Sales & Marketing departments that work together guarantee higher acquisition, better nurturing, and more effective sales. Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Don't miss out on this opportunity to get your teams working together and your revenue performance optimized.

Understanding User Metrics Analysis

SaaS Metrics

That’s where knowledge of user metrics comes into play. Blog User Metrics AnalysisHaving a website is essential, but if a company is not using its website to its full potential to engage its customers, that website is practically useless.

Lessons learned: SaaS Metrics

Upscope

We've read up about SaaS metrics and we mention some internally but we rarely discuss some others like CAC and maybe because bootstrapped thinking is different to funded company thinking. What one lesson about metrics was the most important and why?

What Makes Tracking SaaS Metrics Different?

Baremetrics

With Baremetrics, you’ll have everything you need to track, measure, and optimize your SaaS financial metrics. All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business.

Using Customer Satisfaction Metrics: NPS Best Practices

Totango

Luckily, there’s a measure for that, too: customer satisfaction metrics. Therefore, you should not only track customer satisfaction, but you should also empower your customer success team to take action based on the lessons these metrics teach you, customer satisfaction metrics. .

Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management can be, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

Appearance on the Metrics That Measure Up Podcast

Kellblog

” — Me responding to Ray calling me the Yoda of SaaS metrics. Just a quick post to highlight my recent appearance on the Metrics That Measure Up podcast, hosted by Ray Rike , founder and CEO of RevOps^2 , a firm focused on SaaS metrics and benchmarking.

Using NBA Metrics to Scout Superstar Startups

Andreessen Horowitz

In fact, just as in tech companies, many sports franchises are trying to … The post Using NBA Metrics to Scout Superstar Startups appeared first on Andreessen Horowitz. Uncategorized go-to-market key startup metrics

6 Important Metrics for SaaS Reporting

Baremetrics

Monthly Recurring Revenue (MRR) & Annual Recurring Revenue (ARR) Monthly recurring revenue (MRR) and annual recurring revenue (ARR) are two essential SaaS financial metrics. The post 6 Important Metrics for SaaS Reporting appeared first on Baremetrics.

SaaS Metrics 101

OPEXEngine

Here’s a shout out to Dave Kellogg’s Key SaaS Metrics podcast, recently released on Aznaur Midov’s SaaShimi series. Dave does a terrific job explaining the current state of the art on important SaaS metrics. Dave writes regularly about SaaS metrics in Kellblog.

How to Package and Price Embedded Analytics

dashboard of real-time metrics inside their primary application is all they need. HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS. Practical Frameworks to Monetize Embedded Analytics Table of Contents Embedding Analytics to Lift Value and Revenue.

7 Critical Metrics to Measure the Effectiveness of Your Sales Enablement Strategy

Predictable Revenue

The post 7 Critical Metrics to Measure the Effectiveness of Your Sales Enablement Strategy appeared first on Predictable Revenue. The better, more refined your sales process is, the more regularly you will sell. This is why supporting and training your sales team is so important.

A High Growth SaaS Playbook – 12 Metrics to Drive Success

For Entrepreneurs with David Skok

Building for Success Business Model SaaS Metrics Startup Help Growth metrics for SaaS companies SaaS SaaS businessI recently gave a talk at the 2018 SaaStock NYC conference in June. I had two goals I wanted to accomplish, present a simple model to understand SaaS business and to show a simple model of a SaaS business and to show the key levers a CEO can pull to achieve the greatest impact on their business.

SaaS Conversations: Building a Culture of Metrics

OPEXEngine

Last week, Mike Volpe, CEO of Lola.com , and I had a terrific, hour-long discussion on the value of a metrics-driven culture at every stage of growth, from early stage to large enterprise. As the SaaS industry has evolved, so too have the metrics and company management structures.

Top 4 SaaS Valuation Metrics at Different Growth Stages

OPEXEngine

In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them. We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics.

The Mindset of An Investor Today with Ben Narasin

Speaker: Peter Cowen, Managing Director, Sutton Capital Partners & Ben Narasin, Venture Partner, NEA

Join Peter Cowen, Managing Director at Sutton Capital Partners, and Ben Narasin, Venture Partner at NEA, as they look at the trends and perspectives on investing in today’s climate.

The Metrics-driven SaaS Business

Chaotic Flow

My first serious lesson in the criticality of SaaS metrics was about six years ago when I was unexpectedly stumped in a board of directors meeting. In 2014, we not only have a much better understanding of the financial levers that drive SaaS business success, we are on the verge of a metrics revolution in the way SaaS businesses are managed. Today we are witnessing the emergence of The Metrics-driven SaaS Business. The SaaS Metrics Mandate. The SaaS Metrics Universe.

Value Metrics and Why SaaS Companies Need Them

Baremetrics

Value metrics influence how much you charge customers for your SaaS product or subscription service. These metrics determine whether users consider your product or service a good value for the money. Track SaaS metrics with Baremetrics , the No.1 1 What are Value Metrics?

Top 6 User Engagement Metrics to Track

Totango

Knowing the user engagement metrics that matter for your business can help improve your performance. Support metrics. We’ll cover what each of these metrics measure, why they’re important and how to track them. A true customer health score is a combination of metrics.

CLTV: Important. But Not the North Star Metric It Used To Be.

SaaStr

In B2C and high-churn environments, it’s indeed a critical metric. But in SaaS, in the earlier days, we inherited a lot of our lingo and metrics from B2C web services. So we used their core metrics like “Churn” and “Lifetime value”. But Not the North Star Metric It Used To Be.

The Mindset of An Investor Today - Arlan Hamilton

Join Peter Cowen, Managing Director at Sutton Capital Partners, and top VCs as they look at the trends and perspectives on investing in today’s climate.

16 Key Metrics for the Passion Economy

Andreessen Horowitz

According to a study of nine digital … The post 16 Key Metrics for the Passion Economy appeared first on Andreessen Horowitz. marketplaces Uncategorized all about marketplaces future of work key startup metrics passion economyThe Passion Economy is growing by the day.

The 12 Essential Sales Metrics You Don’t Want to Miss

InsightSquared

The key is identifying the sales metrics that matter most and getting ahead of pitfalls with actions like managing dashboards correctly. . 12 Sales Metrics Every Sales Leader Should Know. Here are some of the top sales metrics to track to stay ahead of the competition.

Increase Customer Success with Equivalent Metrics

TriTuns

Developing equivalent metrics is essential for getting people to adopt your software! People and organizations are obsessed with data and metrics to “prove” results. Metrics Need to Change Behavior. PACE Yourself with Equivalent Metrics!

The SaaS Metrics Maturity Model

Chaotic Flow

Becoming a Metrics-driven SaaS Business is no easy task. However, the financial rewards of moving beyond standard SaaS financial metrics to SaaS customer success metrics and ultimately to sophisticated predictive analytics are significant. Each step toward SaaS metrics greatness builds upon the last. The last two posts discussed the potential uses of SaaS customer success metrics for reducing churn and accelerating customer acquisition.

The Mindset of An Investor Today with Mark Mullen

Speaker: Peter Cowen, Managing Director, Sutton Capital Partners & Mark Mullen, Co-Founder, Bonfire Ventures

Join Peter Cowen, Managing Director at Sutton Capital Partners, and Mark Mullen, Co-Founder of Bonfire Ventures, as they look at the trends and perspectives on investing in today’s climate.

The rise of the anti-metrics sales leader with Joshua Desha

Predictable Revenue

Metrics have become a pillar of modern sales. From interviews, to meetings, to ones day-to-day executional tasks – metrics, in one way or another, have become a part of them all. The post The rise of the anti-metrics sales leader with Joshua Desha appeared first on Predictable Revenue.

13 Metrics for Marketplace Companies

Andreessen Horowitz

Every company tracks … The post 13 Metrics for Marketplace Companies appeared first on Andreessen Horowitz. This week, we published the a16z Marketplace 100 , a ranking of the largest and fastest-growing consumer-facing marketplace startups and private companies.

What Core Metric Should Your VP of Sales Be Responsible For? It Really Matters What You Pick.

SaaStr

The post What Core Metric Should Your VP of Sales Be Responsible For? Congratulations on finally hiring your VP of Sales! That’s the hardest part of all. But next up is a more nuanced choice — what should her core goal / KPI be?

Driving SaaS Customer Acquisition w/Success Metrics

Chaotic Flow

As a SaaS business matures, the importance and value of SaaS metrics increase. Most SaaS businesses begin their journey down the SaaS metrics path by tracking recurring revenue in relation to customer acquisition costs. These fundamental SaaS metrics are all apparent in the standard SaaS profit equation below. However, it quickly becomes apparent that fighting churn requires a SaaS metrics toolkit that digs significantly deeper than simple financial metrics.

The Mindset of An Investor Today with Tim Draper

Speaker: Peter Cowen, Managing Director, Sutton Capital Partners & Tim Draper, Founder, Draper Associates

Join Peter Cowen, Managing Director at Sutton Capital Partners, and Tim Draper, Founder of Draper Associates, as they look at the trends and perspectives on investing in today’s climate.