INDUSTRY INSIGHTS YOUR PEERS ARE READING
The post Key metrics every subscription business should be tracking appeared first on Rebilly. Metrics and KPIs key performance indicators kpi LTV metrics MORE
In order to do that, you need to use the right SaaS customer engagement metrics. These metrics are practical measures of exactly how much, or how little, your customer is actively engaged with your product at any given time. Key Customer Engagement Metrics. There are four key SaaS customer engagement metrics that will give you insight into how your customer is using your product. The metrics are: Monitoring usage frequency. MORE
Learn how to identify trends in behavior across the entire customer lifetime with cohorts Before we get started, let’s address the elephant in the room: Cohort analyses aren’t exactly a SaaS metric. SaaS Metrics Refresher #3: Churn. MORE
One of the most important places to start is by tracking the SaaS metrics that matter most. The simplest and most effective model for this is called Actionable Metrics or AARRR. MORE
Welcome to this week's instalment of SaaS Metrics Refresher. This week: the most controversial metric in SaaS, LTV promises so much. It’s a valuable metric for assessing the health of a subscription business and making informed decisions about customer acquisition. MORE
Let’s first look at one of the key SaaS metrics: the dollar attention. Comparing the metrics to other world-class companies, we can see that PagerDuty’s metrics are clearly the top decile, and represent another fantastic software IPO MORE
Becoming a Metrics-driven SaaS Business is no easy task. However, the financial rewards of moving beyond standard SaaS financial metrics to SaaS customer success metrics and ultimately to sophisticated predictive analytics are significant. MORE
Who ever said only startups love vanity metrics? Here's our revenge for all those misleading stats that we have to muddle through almost on a daily basis when startups pitch us! Yesterday I saw this post on the blog of Karlin Ventures. MORE
This guide covers the ten most valuable customer experience metrics for small to medium businesses broken down in practical terms. The post Customer Experience Analytics: Metrics, KPIs, and Reporting to Get CX a Seat at the Table appeared first on Groove Blog. MORE
When I shared the Redpoint SaaS Metrics Template, I wrote about the difficulty I had identifying key engineering metrics. I’ve updated the template with a few metrics. I think these three metrics provide a sense of engineering efforts for boards and executives to discuss. I was grateful for all the responses from leaders at many startups to share their expertise. Reliability - percent of application requests that load. 1 minus reliability is the percentage downtime. MORE
To put the company’s stellar trajectory in context, I’ve plotted its metrics relative to two other incredible monitoring companies: NewRelic (NEWR) and AppDynamics (APPD). This is a measure of turning investment dollars into revenue, a sort of return on equity metric. MORE
Spotify's recent F-1 filing is packed full of metrics and insights into both consumer subscriptions and the streaming music industry. Spotify’s filing gives us a rare look into the metrics of a large-scale consumer subscription business. MORE
Whether you're trying to retain more customers or accelerate new customer acquisition, your customer success strategy needs to start with the right performance metrics. MORE
SaaS Metrics Refresher #2: Recurring Revenue. Best Practices email course finance saas saas metrics refresherIn this week's lesson, we're tackling the tricky process of converting bookings into revenue — also known as revenue recognition. Repeat after me: cash is not revenue! MORE
The SaaS community has gained a solid understanding of SaaS financial metrics, as well as many of the operational principles required to achieve them. We are witnessing the emergence of The Metrics-driven SaaS Business. MORE
These metrics are the result of exceptional product market fit. Expect this business to fetch stellar multiples, most likely similar to Atlassian because the revenue, growth rates, sales efficiency and profitability metrics are comparable. MORE
Tracking progress against ramping metrics in weekly 1:1s will also help to surface any issues quickly so that they can be addressed immediately. The post Using Metrics to Onboard and Ramp Salespeople appeared first on OpenView MORE
SaaS metrics provide answers to important questions: how can we increase customer acquisition ? But the trouble is, many SaaS companies track the wrong metrics, in the wrong way, or worse still, overlook crucial KPIs entirely. MORE
Welcome to the second installment of our SaaS Metrics Refresher course. Recurring revenue metrics & analysis. MRR is definitely one of the most important metrics in SaaS, but profit margins are underrated” Andrew Rasmussen ( @a13n ), Canny. SaaS Metrics 2.0: MORE
Today we're launching an email course enabling anyone in SaaS to get to a baseline level of knowledge on metrics, no matter their level of experience. Here’s what you can look forward to in the coming weeks: Why SaaS Metrics? Related posts: SaaS Metrics Refresher #3: Churn. MORE
Despite the added work to produce the metrics, there is high value in understanding the different segments. Segmenting your metrics by product usage enables you to measure the correlation between user actions in your product (e.g. Related posts: SaaS Metrics Refresher #4: Expansion. MORE
In the series of charts that follow, the red bars indicate the value of the metric during the year of IPO. MORE
The post Get Your Reps To Own Their Metrics appeared first on Sales Hacker. Choice Partner Rekener Sales Development Sales Management Sales Operations Webinars MORE
“ Every metric looked at in isolation is a vanity metric. ” – Alex Chaidaroglou. With more and more data available to us, how do we know which metrics we should pay attention to, and which are fluff? MORE
Let’s face it: SaaS metrics are confusing! What metrics should you be tracking? These 5 articles will get you out of the SaaS metrics maze and on your way to success today! SaaS Metrics – A Guide to Measuring and Improving What Matters. MORE
Measuring Organizational Efficiency There are a ton of SaaS metrics measuring sales efficiency, margins, revenue, and more. These are all important metrics (depending on the stage of your business) that you should be constantly monitoring in your SaaS organization. MORE
In the early days, there are probably only 5 metrics that really matter: ARR. NPS is A Great Core Metric. The post What are the most important metrics for SaaS? ARR Growth Rate. Burn Rate. Probably, NPS (more here: I Was Wrong. SaaStr ). And maybe … net revenue retention / churn. MORE
It's more important than ever to ensure that your whole team is well equipped to work with metrics and data. As I explained in my post the data literacy shortfall : For years, modern businesses have used data and metrics in almost every decision they make. MORE
Building for Success Business Model SaaS Metrics Startup Help Growth metrics for SaaS companies SaaS SaaS businessI recently gave a talk at the 2018 SaaStock NYC conference in June. I had two goals I wanted to accomplish, present a simple model to understand SaaS business and to show a simple model of a SaaS business and to show the key levers a CEO can pull to achieve the greatest impact on their business. MORE
often talk about B2B SaaS metrics from the perspective of what investors want. If you don’t have easy access to the metrics they expect (or, worse, if they’re wrong), your valuation could suffer and that’s the last thing SaaS founders, CEOs and CFOs want to hear. Metrics fill that gap. MORE
Welcome back to SaaS Metrics Refresher. When it comes to measuring expansion, there’s a single metric that’s usually used: MRR Expansion Rate. As with most SaaS metrics, we always measure expansion rate across a fixed period: What’s a healthy expansion rate? MORE
My first serious lesson in the criticality of SaaS metrics was about six years ago when I was unexpectedly stumped in a board of directors meeting. Today we are witnessing the emergence of The Metrics-driven SaaS Business. The SaaS Metrics Mandate. The SaaS Metrics Universe. MORE
For these reasons, accurately tracking key sales metrics and benchmarking your performance against peers and market leaders is critical to getting the most out of your sales resources. Typical SaaS Sales Metrics. The Key Metric: Average Sales Cycle. Sales is the Growth Engine. MORE
As a SaaS business matures, the importance and value of SaaS metrics increase. Most SaaS businesses begin their journey down the SaaS metrics path by tracking recurring revenue in relation to customer acquisition costs. Reducing Acquisition Costs through Metrics. MORE
Your user adoption metrics create a silent, unending conversation between your enterprise and your customer. It follows then, that your adoption metrics should reflect this deeper goal and generate insight into customer engagement. As such, the user adoption metrics that matter should address issues such as whether your product or service is helping your customer complete their work more efficiently. Metrics that Matter. Metrics that Matter. Metrics that Matter. MORE
Customer success metrics are used to discover what kind of customer experience you are really delivering. And with customer success metrics, you can measure whether your efforts are working. Customer Success Metrics Lead to Action. There are three critical areas of the customer experience that can be accurately measured using customer success metrics. Adoption Metrics: Measuring the customer’s use of the product. Let’s take a closer look at each metric. MORE
Over the last decade or so, I’ve compiled a metrics sheet to summarise a SaaS business. Redpoint SaaS Metrics Template. This section covers employee satisfaction, headcount, and recruiting metrics. Sales breaks down the new customer acquisition metrics: total AEs, number of ramping account executives, bookings capacity, quota attainment and so on. Marketing digs into lead generation and conversion metrics. MORE
Followers are one example of “vanity metrics.” Which metrics are nothing but flash and which will serve up useful facts to help your business grow? The post Track This, Not That: 6 Metrics That Matter appeared first on Rebilly. MORE
Welcome to our third installment of SaaS Metrics Refresher. Actionable SaaS Metrics: Customer Churn Rate (ChartMogul) — The Actionable SaaS Metrics series goes beyond measuring and calculating. Related posts: SaaS Metrics Refresher #4: Expansion. MORE
Over the past few years, the SaaS community has gained a solid understanding of SaaS financial metrics, as well as many of the operational principles required to achieve them. The promise of customer success metrics is immense. Driving SaaS Customer Success with Metrics. MORE
Also, we’ll compare metrics to a peer group with similar ACVs. Slack has transformed the way we work. By replacing email with beautiful and simple internal chat, Slack has productized productivity. MORE
Want more tips on making your sales metrics matter? Download a free copy of The Sales Hiring Formula , which includes chapters on metrics-driven sales team management! Let’s talk about the real problem with metrics like these. Context matters (a lot) in sales metrics. MORE
Metrics Related Topics 
InsightSquared
MAY 7, 2019
For these reasons, accurately tracking key sales metrics and benchmarking your performance against peers and market leaders is critical to getting the most out of your sales resources. Typical SaaS Sales Metrics. The Key Metric: Average Sales Cycle. Sales is the Growth Engine.
Tom Tunguz
JUNE 18, 2019
Over the last decade or so, I’ve compiled a metrics sheet to summarise a SaaS business. Redpoint SaaS Metrics Template. This section covers employee satisfaction, headcount, and recruiting metrics. Sales breaks down the new customer acquisition metrics: total AEs, number of ramping account executives, bookings capacity, quota attainment and so on. Marketing digs into lead generation and conversion metrics.
Tom Tunguz
JULY 8, 2019
When I shared the Redpoint SaaS Metrics Template, I wrote about the difficulty I had identifying key engineering metrics. I’ve updated the template with a few metrics. I think these three metrics provide a sense of engineering efforts for boards and executives to discuss. I was grateful for all the responses from leaders at many startups to share their expertise. Reliability - percent of application requests that load. 1 minus reliability is the percentage downtime.
SaaSX
SEPTEMBER 16, 2019
Let’s face it: SaaS metrics are confusing! What metrics should you be tracking? These 5 articles will get you out of the SaaS metrics maze and on your way to success today! SaaS Metrics – A Guide to Measuring and Improving What Matters.
Speaker: Sam McAfee, Product Development Consultant, Startup Patterns
Tom Tunguz
APRIL 29, 2019
Also, we’ll compare metrics to a peer group with similar ACVs. Slack has transformed the way we work. By replacing email with beautiful and simple internal chat, Slack has productized productivity.
Tom Tunguz
MARCH 24, 2019
These metrics are the result of exceptional product market fit. Expect this business to fetch stellar multiples, most likely similar to Atlassian because the revenue, growth rates, sales efficiency and profitability metrics are comparable.
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The SaaS CFO
AUGUST 7, 2019
Measuring Organizational Efficiency There are a ton of SaaS metrics measuring sales efficiency, margins, revenue, and more. These are all important metrics (depending on the stage of your business) that you should be constantly monitoring in your SaaS organization.
For Entrepreneurs with David Skok
JUNE 28, 2018
Building for Success Business Model SaaS Metrics Startup Help Growth metrics for SaaS companies SaaS SaaS businessI recently gave a talk at the 2018 SaaStock NYC conference in June. I had two goals I wanted to accomplish, present a simple model to understand SaaS business and to show a simple model of a SaaS business and to show the key levers a CEO can pull to achieve the greatest impact on their business.
SaaStr
APRIL 28, 2019
In the early days, there are probably only 5 metrics that really matter: ARR. NPS is A Great Core Metric. The post What are the most important metrics for SaaS? ARR Growth Rate. Burn Rate. Probably, NPS (more here: I Was Wrong. SaaStr ). And maybe … net revenue retention / churn.
SaaSOptics
APRIL 30, 2019
often talk about B2B SaaS metrics from the perspective of what investors want. If you don’t have easy access to the metrics they expect (or, worse, if they’re wrong), your valuation could suffer and that’s the last thing SaaS founders, CEOs and CFOs want to hear. Metrics fill that gap.
Speaker: Sari Harrison, Product Management Instructor, Product School
Chart Mogul
FEBRUARY 11, 2019
Despite the added work to produce the metrics, there is high value in understanding the different segments. Segmenting your metrics by product usage enables you to measure the correlation between user actions in your product (e.g. Related posts: SaaS Metrics Refresher #4: Expansion.
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Rebilly | Insights Into Subscription Billing
MARCH 20, 2019
Followers are one example of “vanity metrics.” Which metrics are nothing but flash and which will serve up useful facts to help your business grow? The post Track This, Not That: 6 Metrics That Matter appeared first on Rebilly.
Chart Mogul
SEPTEMBER 26, 2018
Welcome back to SaaS Metrics Refresher. When it comes to measuring expansion, there’s a single metric that’s usually used: MRR Expansion Rate. As with most SaaS metrics, we always measure expansion rate across a fixed period: What’s a healthy expansion rate?
Close.io
MAY 27, 2019
Want more tips on making your sales metrics matter? Download a free copy of The Sales Hiring Formula , which includes chapters on metrics-driven sales team management! Let’s talk about the real problem with metrics like these. Context matters (a lot) in sales metrics.
Rebilly | Insights Into Subscription Billing
MAY 8, 2019
The post Key metrics every subscription business should be tracking appeared first on Rebilly. Metrics and KPIs key performance indicators kpi LTV metrics
Tom Tunguz
MARCH 18, 2019
Let’s first look at one of the key SaaS metrics: the dollar attention. Comparing the metrics to other world-class companies, we can see that PagerDuty’s metrics are clearly the top decile, and represent another fantastic software IPO
Chaotic Flow
MARCH 25, 2014
My first serious lesson in the criticality of SaaS metrics was about six years ago when I was unexpectedly stumped in a board of directors meeting. Today we are witnessing the emergence of The Metrics-driven SaaS Business. The SaaS Metrics Mandate. The SaaS Metrics Universe.
Chart Mogul
SEPTEMBER 18, 2018
Welcome to our third installment of SaaS Metrics Refresher. Actionable SaaS Metrics: Customer Churn Rate (ChartMogul) — The Actionable SaaS Metrics series goes beyond measuring and calculating. Related posts: SaaS Metrics Refresher #4: Expansion.
Chart Mogul
SEPTEMBER 10, 2018
Welcome to the second installment of our SaaS Metrics Refresher course. Recurring revenue metrics & analysis. MRR is definitely one of the most important metrics in SaaS, but profit margins are underrated” Andrew Rasmussen ( @a13n ), Canny. SaaS Metrics 2.0:
Cobloom
JUNE 3, 2019
SaaS metrics provide answers to important questions: how can we increase customer acquisition ? But the trouble is, many SaaS companies track the wrong metrics, in the wrong way, or worse still, overlook crucial KPIs entirely.
Inturact
FEBRUARY 1, 2019
One of the most important places to start is by tracking the SaaS metrics that matter most. The simplest and most effective model for this is called Actionable Metrics or AARRR.
Tom Tunguz
JUNE 24, 2019
In the series of charts that follow, the red bars indicate the value of the metric during the year of IPO.
Cobloom
AUGUST 5, 2019
Whether you're trying to retain more customers or accelerate new customer acquisition, your customer success strategy needs to start with the right performance metrics.
Totango
APRIL 5, 2019
Customer success metrics are used to discover what kind of customer experience you are really delivering. And with customer success metrics, you can measure whether your efforts are working. Customer Success Metrics Lead to Action. There are three critical areas of the customer experience that can be accurately measured using customer success metrics. Adoption Metrics: Measuring the customer’s use of the product. Let’s take a closer look at each metric.
Chart Mogul
OCTOBER 25, 2018
Welcome to this week's instalment of SaaS Metrics Refresher. This week: the most controversial metric in SaaS, LTV promises so much. It’s a valuable metric for assessing the health of a subscription business and making informed decisions about customer acquisition.
Chaotic Flow
MAY 13, 2014
Becoming a Metrics-driven SaaS Business is no easy task. However, the financial rewards of moving beyond standard SaaS financial metrics to SaaS customer success metrics and ultimately to sophisticated predictive analytics are significant.
Cobloom
SEPTEMBER 9, 2019
“ Every metric looked at in isolation is a vanity metric. ” – Alex Chaidaroglou. With more and more data available to us, how do we know which metrics we should pay attention to, and which are fluff?
Chaotic Flow
MAY 6, 2014
As a SaaS business matures, the importance and value of SaaS metrics increase. Most SaaS businesses begin their journey down the SaaS metrics path by tracking recurring revenue in relation to customer acquisition costs. Reducing Acquisition Costs through Metrics.
Totango
FEBRUARY 28, 2019
Your user adoption metrics create a silent, unending conversation between your enterprise and your customer. It follows then, that your adoption metrics should reflect this deeper goal and generate insight into customer engagement. As such, the user adoption metrics that matter should address issues such as whether your product or service is helping your customer complete their work more efficiently. Metrics that Matter. Metrics that Matter. Metrics that Matter.
Chart Mogul
SEPTEMBER 4, 2018
Today we're launching an email course enabling anyone in SaaS to get to a baseline level of knowledge on metrics, no matter their level of experience. Here’s what you can look forward to in the coming weeks: Why SaaS Metrics? Related posts: SaaS Metrics Refresher #3: Churn.
Chart Mogul
JANUARY 15, 2019
It's more important than ever to ensure that your whole team is well equipped to work with metrics and data. As I explained in my post the data literacy shortfall : For years, modern businesses have used data and metrics in almost every decision they make.
Chart Mogul
MARCH 6, 2018
Spotify's recent F-1 filing is packed full of metrics and insights into both consumer subscriptions and the streaming music industry. Spotify’s filing gives us a rare look into the metrics of a large-scale consumer subscription business.
Chaotic Flow
APRIL 22, 2014
Over the past few years, the SaaS community has gained a solid understanding of SaaS financial metrics, as well as many of the operational principles required to achieve them. The promise of customer success metrics is immense. Driving SaaS Customer Success with Metrics.
OpenView Labs
JUNE 19, 2019
Tracking progress against ramping metrics in weekly 1:1s will also help to surface any issues quickly so that they can be addressed immediately. The post Using Metrics to Onboard and Ramp Salespeople appeared first on OpenView
Chaotic Flow
JUNE 17, 2014
The SaaS community has gained a solid understanding of SaaS financial metrics, as well as many of the operational principles required to achieve them. We are witnessing the emergence of The Metrics-driven SaaS Business.
Sales Hacker
NOVEMBER 30, 2018
The post Get Your Reps To Own Their Metrics appeared first on Sales Hacker. Choice Partner Rekener Sales Development Sales Management Sales Operations Webinars
Totango
JANUARY 31, 2019
In order to do that, you need to use the right SaaS customer engagement metrics. These metrics are practical measures of exactly how much, or how little, your customer is actively engaged with your product at any given time. Key Customer Engagement Metrics. There are four key SaaS customer engagement metrics that will give you insight into how your customer is using your product. The metrics are: Monitoring usage frequency.
The Angel VC
JANUARY 17, 2014
Who ever said only startups love vanity metrics? Here's our revenge for all those misleading stats that we have to muddle through almost on a daily basis when startups pitch us! Yesterday I saw this post on the blog of Karlin Ventures.
Groove HQ
AUGUST 14, 2019
This guide covers the ten most valuable customer experience metrics for small to medium businesses broken down in practical terms. The post Customer Experience Analytics: Metrics, KPIs, and Reporting to Get CX a Seat at the Table appeared first on Groove Blog.
Chart Mogul
NOVEMBER 19, 2018
Learn how to identify trends in behavior across the entire customer lifetime with cohorts Before we get started, let’s address the elephant in the room: Cohort analyses aren’t exactly a SaaS metric. SaaS Metrics Refresher #3: Churn.
Chart Mogul
DECEMBER 5, 2018
SaaS Metrics Refresher #2: Recurring Revenue. Best Practices email course finance saas saas metrics refresherIn this week's lesson, we're tackling the tricky process of converting bookings into revenue — also known as revenue recognition. Repeat after me: cash is not revenue!
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