2022

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Dear SaaStr: How Can You Tell iI Someone is Going To Be a Phenomenal CEO?

SaaStr

Dear SaaStr: How Can You Tell iI Someone is Going To Be a Phenomenal CEO? Having now worked with a few dozen SaaS CEOs who are much better CEOs that I ever was, I think I can boil it down to 2 characteristics: They can see the future , and. They have the ability to recruit and build the teams to get there. The best founders, at least by the time they have 50–100 customers, can see at least several years into the future.

SaaS 314
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7 Easy Steps to Improve SEO Ranking

The Daily Egg

Are your competitors outranking you? If they are, it’ll have a negative impact on your business, blog, or whatever kind of website. The post 7 Easy Steps to Improve SEO Ranking appeared first on The Daily Egg.

Business 350
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Why Start-Ups Should Nail Down Their Marketing Before Building a Sales Team

Predictable Revenue

Should marketing come before outbound sales? Here are 5 reasons why startups should nail down their marketing foundations before building a sales team. The post Why Start-Ups Should Nail Down Their Marketing Before Building a Sales Team appeared first on Predictable Revenue.

Sales 317
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Growth is No Longer the Best Predictor of a Software Company's Value

Tom Tunguz

In 2020, revenue growth was the most important factor explaining a public software company’s forward multiple. The formula has changed since then. Net income has surged to the highest correlate of a public software company’s multiple surpassing revenue growth. Narratives published in newspapers trumpeting the importance of profitability correctly assess investor sentiment on stock exchanges.

Software 363
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The Forrester Wave™: AI/ML Platforms: Vendor Strategy, Market Presence, and Capabilities Overview

As enterprises evolve their AI from pilot programs to an integral part of their tech strategy, the scope of AI expands from core data science teams to business, software development, enterprise architecture, and IT ops teams. Enterprises need a platform that can make broader AI teams more productive, implementing more complex use cases and harnessing the fast pace of new AI technologies.

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Intercom on Product: How ChatGPT changed everything

Intercom, Inc.

In a recent episode, our Director of Machine Learning, Fergal Reid , shed some light on the latest breakthroughs in neural network technology. We chatted about DALL-E, GPT-3, and if the hype surrounding AI is just that or if there was something to it. He told us things were starting to scale. And just like that, we’re at it again. ChatGPT , OpenAI’s prototype artificial intelligence chatbot, launched last week and it has been making the rounds in the halls of the internet, inspiring amazed react

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Big Ideas in Tech for 2023: An a16z Omnibus

Andreessen Horowitz

This time of year, the floodgates open to a deluge of best-of lists and end-of-year recaps. But we at a16z have always been more interested in what’s to come. We asked dozens of partners across the firm to spotlight one … The post Big Ideas in Tech for 2023: An a16z Omnibus appeared first on Andreessen Horowitz.

SaaS 145
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How Marketers Are Spending Their Money in 2023 (We Asked 8032 Marketers)

Neil Patel

With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting. And we didn’t want to know how marketers were reacting just in the U.S., we wanted to know on a global scale what businesses of all sizes in all major industries (and for both B2B and B2C) are doing.

Marketing 144
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Online privacy: Best browsers, settings, and tips

IT World

“You have zero privacy anyway. Get over it,” Scott McNealy said of online privacy back in 1999, a view the former CEO of the now-defunct Sun Microsystems reiterated in 2015. Despite the hue and cry his initial remarks caused, he’s been proven largely correct. Cookies, beacons, digital signatures, trackers, and other technologies on websites and in apps let advertisers, businesses, governments, and even criminals build a profile about what you do, who you know, and who you are at very intimate le

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How SaaS Companies Should Prepare for an IPO

Sage Intacct

Wow, an IPO is a massive milestone! It signifies that your company is a clear forerunner in its market and that it’s run and managed effectively. Going public is something a company’s leadership can be incredibly proud of.

SaaS 145
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Top Fraud and Payment Trends for 2023: What SaaS Pros Need to Know

Fraud is ever changing – especially for merchants that offer online services and subscriptions. This report outlines the most common types of fraud to look out for in 2023 and offers merchant-reported preferred best practices to help minimize fraud losses. In the report, you’ll find: The scale and type of fraud seen in the global marketplace. How fraud changes based on the size of business.

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The Decomposition of Marketing

Kellblog

To adapt Julius Caesar’s famous opening line of the Gallic Wars : marketing as a whole is divided in three parts. Product marketing (prodmkt), responsible in a word, for the message and how well it resonates with customers in the market [1]. Demand generation (demandgen), responsible in a word, for generating opportunities (oppties) to feed sales [2].

Marketing 144
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The 10x Rule: What Raising $1 of Venture Capital Really Means

SaaStr

I originally wrote this post way, way back in the first year of SaaStr and have updated it every 2 years or so, because it’s an important thing to think about as a founder. Especially now in 2022, when venture capital again is scarcer, and more expensive, and far harder to close than it was during the go-go times for SaaS of 2021 and late 2020.

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7 Examples of Abandoned Cart Email Templates

The Daily Egg

After you’ve successfully set up an online store and started generating some sales, you’re still bound to have some shoppers leave your. The post 7 Examples of Abandoned Cart Email Templates appeared first on The Daily Egg.

Sales 363
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Zero-Click Content: The Counterintuitive Way to Succeed in a Platform-Native World

Sparktoro

It could be a chicken or egg situation: Maybe the platforms have made us lazy, or we’ve trained their algorithms to reward platform-native content — as in, content that keeps people on the platforms’ sites instead of sending them to yours. Zero-Click Content.

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The Hidden Costs of Poor Customer Onboarding

Churn starts within the first 30 days of customers purchasing a product. A lot of it comes down to the first impression customers get through the onboarding process. A poor experience can result in losing current and future customers, and unnecessary overhead. It’s important to know what a poor onboarding experience looks like, the associated hidden costs, and how to build a top-tier onboarding experience for your customers so you can avoid losing hard-earned revenue.

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The Top Sectors of Web3 in 2022 by Revenue

Tom Tunguz

With the summer of Defi behind us and a new year for web3, I wondered which categories of web3 startups generate the most revenue. L1s or blockchains, the public databases that record transactions, dominate the revenue share across the top projects producing 78% of revenue. Exchanges place second. Right behind, NFT exchanges rank third. Defi Protocols, which include lending, perps, farming, and swaps, slot in fourth.

Revenue 363
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Building a resilient system: Our journey to observability at Intercom

Intercom, Inc.

At Intercom we focus on customer experience above all – our service’s availability and performance is our top priority. That requires a strong culture of observability across our teams and systems. As a result, we invest a lot in the reliability of our application. But unpredictable failures are inevitable, and when they happen it’s humans that fix them.

Metrics 272
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Elevate the Position of Solution Engineering

SaaS Brief Submitted Articles

The role of a Solution Engineer is pivotal to the success or demise of a sales opportunity, therefore needs to be elevated and supported beyond the norm.

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The Generative AI Revolution in Games

Andreessen Horowitz

To understand how radically gaming is about to be transformed by Generative AI, look no further than this recent Twitter post by @emmanuel_2m. In this post he explores using Stable Diffusion + Dreambooth, popular 2D Generative AI models, to … The post The Generative AI Revolution in Games appeared first on Andreessen Horowitz.

AI 145
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ChatGPT for SEO: the comprehensive guide

When I saw chatgpt is extremely powerful, I decided to make a comprehensive guide covering start to end. this means keyword research to link building.

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What the New Google Search Essentials Tells Us About SEO

Neil Patel

Are you familiar with Google’s Webmaster Guidelines? It has been around for years (until now), and it broke the dos and don’ts of SEO. But it was outdated. So, Google replaced it with Search Essentials which gives you a whole new set of requirements if you want to do well with SEO. They go much more in-depth with what they like and don’t approve of.

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Meta teaches an AI to lie, strategize

IT World

Meta has trained an AI agent to play a boardgame that involves chatting with other players to persuade them to support its strategies — and then betraying them. The company, which owns Facebook, Instagram and WhatsApp, says that its Cicero AI may have widespread applications in the near future including developing smarter virtual assistants with the combined use of technologies such as natural language processing (NLP) and strategic reasoning, according to a blog post released by the company.

AI 143
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Navigating the Complexities of Hybrid SaaS Billing Models

Sage Intacct

The SaaS industry and its various spin-off sectors have introduced a dizzying number of innovations into the business arena. One of the most important of these is pricing flexibility.

SaaS 145
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Key Takeaways from the 2022 KeyBanc SaaS Metrics Survey

Kellblog

KeyBanc Capital Markets (KBCM) recently published their 13th annual private SaaS company survey. This post has three purposes: to let you know it’s out, to provide you with a link so you can get it, and to offer some quick takeaways on skimming through the results. The first thing to remember about this survey is that it’s private SaaS companies.

SaaS 140
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The Path to Payment Control: How SaaS Companies Can Maximize Enterprise Value

For software company executives, maximizing revenue, profitability, and enterprise value is of utmost importance. A key factor in achieving these goals is having a solid integrated payment strategy in place — one that allows for control, ownership, and leverage over customer relationships and payment service contracts.

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The Challenge with SMB SaaS: High Growth Can Only Mask High Churn For Just So Long

SaaStr

So in theory, SMB SaaS is better than enterprise, at least 9 times out of 10: Deals close much faster. Customers don’t expect as much in terms of security, compliance, etc. Customers often can deploy on their own. There is often just 1 stakeholder to sell to. Often can avoid procurement, RFPs, and so many other headaches. Customers don’t expect you to build a feature before they buy.

SMB 359
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Best CDN Providers Compared

The Daily Egg

Out of the seven brands we review below, Cloudflare is our favorite content delivery network (CDN) provider. With data centers across over. The post Best CDN Providers Compared appeared first on The Daily Egg.

Branding 337
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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

Building a sales funnel that aligns with your business goals is essential. Each funnel stage defines your steps to turn prospective buyers into customers, even if they’ve never heard of your business before. I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh.

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How Will the 52% Correction in the Stock Market Impact the Startup Fundraising Market?

Tom Tunguz

The public software sector is weathering the second deepest multiple contraction in the last decade. Only the 2016 reduction of 57% surpasses it. Public market investors are rotating out of high growth technology companies as the Fed’s policies of quantitative easing, asset purchases, and low rates abate. The question on every software founder’s mind today must be, how will this affect the private financing markets?

Marketing 361
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10 Keys to AI Success in 2023

An organization’s path to AI success can be full of obstacles, from a proper assessment of its own AI maturity, to a better alignment between business and technical teams, many factors can influence the outcomes. All of this is tightly intertwined with a myriad of complicated technical decisions that can make or break any long-term AI strategy. While AI progress is hard, companies don’t have to get stuck in an endless loop of inertia on their path to value-driven AI.

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Introducing Intercom on Product: A series exploring the principles that shape what and how we build

Intercom, Inc.

Intercom is built on principles. I mean that in a very practical sense: PMs, Designers, and Engineers at Intercom use our R&D principles every single day to guide their decision-making. Having clear principles keeps everyone pointed in the same direction, and empowered to move quickly and with confidence. “Defining and distilling these principles has been one of the biggest contributors to our ability to consistently build great products at scale”.

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SaaSOps

SaaS Brief Submitted Articles

Two years ago, I wrote an article about best ways to SaaS-enable applications. This article is a follow up to that article, discussing SaaSOps.

SaaS 130
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The biggest company in the world

Andreessen Horowitz

We think the biggest company in the world will be a consumer health tech company. This may sound crazy to some, but why shouldn’t this be true? Four of the top five biggest companies in the world are consumer companies, … The post The biggest company in the world appeared first on Andreessen Horowitz.