Trending Articles

SaaStr’s Most Respected Leaders Awards 2019: The Top Ten

SaaStr

Meet SaaStr’s Most Respected Leaders of 2019. Our most popular CEO, COO’s and Presidents that spoke at SaaStr Annual 2019. Curious how we came up with this list?

9 Steps for SaaS Companies to Boost Conversion Rates | Incredo Blog

Incredo

Simply having a SaaS product that is useful, easy to use, customizable and affordable is not enough in order to ensure a steady stream of users. Sad, but true. To attract customers and show how beneficial their product is, nearly every single SaaS company offers users a free trial.

5 Interesting Learnings from Xero. As It Crosses $650m in ARR.

SaaStr

Xero is one of those SaaS companies most of us have heard of and know is a big success and sort of know about, but, not really ??. What lessons can we learn from this huge Kiwi SMB success, for other founders?

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A Beginner’s Guide to A/B Testing with Crazy Egg

The Daily Egg

We are all united in a common struggle: designing products, apps, and websites that engage, entice, and delight our customers. So how do you know for sure that you are actually providing what they’re looking for? You research, experiment, and launch A/B tests.

Outsourcing Your SaaS Marketing: How to Choose an Agency That Digs Your Business

Incredo

As a SaaS vendor, you should be familiar with how competitive the environment in this field is. Behavioral patterns change at a turbo rate when it comes to usage of various devices, and it affects the concepts of where the data is stored and where the processing is performed.

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Paul Berberian on the “addictive” nature of mentoring

TechStars

How did Sphero CEO Paul Berberian make the number one toy in the world? Sphero got to make the BB8 toy robot because of a connection made during a Techstars accelerator. That’s the power of the network. Hear him tell that story, and more. Have you ever been mobbed in Times Square, like a rock star?

The Cold Call and Cold Email: Part 1 of Predictable Revenue’s Outbound Sales Learnings from 2018

Predictable Revenue

For the topic of our first e-book, we decided to, well, start at the beginning: the cold and the cold email. The post The Cold Call and Cold Email: Part 1 of Predictable Revenue’s Outbound Sales Learnings from 2018 appeared first on Predictable Revenue. B2B Blog Book Cold Calling Lead Generation Sales Management

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Sales Operations: The Guide They Never Gave You

InsightSquared

“What was your first job?”. It’s one of my favorite questions to ask a fellow professional in sales operations. Some of the answers include: Elementary school teacher. Recruiter. Pharmacy Tech. Insurance sales rep. Cosmetics consultant. Account Manager. Financial analyst. Why the wide range?

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#GiveFirst In Action

TechStars

#GiveFirst is a Techstars mantra. Simply put, it means giving—advice, resources, assistance, etc.—with with no expectation of getting anything specific back. When a network of people, such as a global community of entrepreneurs, live in a #GiveFirst way, each is helpful whenever they can be.

How to take advantage of sales automation tools while maintaining a human touch

Predictable Revenue

On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Travis Henry, Director of Inside Sales Operations at renowned Bay Area sales consultancy SalesSource.

InsightSquared to Kick Off Revenue Ops Event of the Year in Boston

InsightSquared

Ramp 2019 by InsightSquared Gathers Over 500 Go-to-Market Professionals to Learn Revenue Optimization Strategies on June 13-14, 2019 in Boston.

Define the What But Delegate the How

Tom Tunguz

As we grow in our careers, we first become individual contributors, then managers of individuals, and then managers of managers. That transition is a tough one, and one that comes very quickly in startups. A bit flips and a leader must begin to delegate. Delegation is the only way a leader of a team or company develops leverage in the organization. Someone told me about a Vanity Fair interview with former President Obama. I can’t seem to find it, but here’s the gist.

How SEO Backlinks Are Actually Built

SaaS Growth Strategy

By Geoff Roberts Every month I mentor a few students that are going through Springboard’s Digital Marketing Career Track —most of whom are either in the process of switching careers or learning digital marketing for the first time.

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Everyone is an Analyst: Opportunities in Operational Analytics

Andreessen Horowitz

Our work is changing — what we do, and how we do it. How are automation and digitization changing decision-making. and what kind of new tools does that mean we will need? In this video, a16z deal partner Jad Naous … AI, machine & deep learning future of work slide decks

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State of the Cloud 2019 from Bessemer Venture Partners (Video + Transcript)

SaaStr

Join Bessemer Venture Partners’ Byron Deeter and Kristina Shen as they take a look at trends and predictions for the cloud industry in 2019. This marks the company’s fifth annual in-depth look at the cloud computing industry. Want to see more content like this?

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Outreach at Ramp 2019

InsightSquared

We’re excited to announce that Outreach , the #1 Sales Engagement Platform, is sponsoring Ramp 2019, the revenue ops event of the year!

12 Free Sales Excel Templates For Tracking Your Pipeline, Activities & Performance

Sales Hacker

Why are we giving away this library of free sales excel templates? New sales technology dominates the headlines these days. The sales tech landscape reported 700+ new players in SaaS. Optimizing your sales process with automation continues to be a red hot trend. But remember good old Microsoft Excel?

It’s a Rough Time to Be a Startup – Here’s What You Can Do About It

OpenView Labs

SaaS is now ubiquitous. Salesforce, which turned 20 in March, surpassed $13 billion in annual revenue this year. Everywhere you look there are dominant SaaS companies with thriving products.

What marketing automation tools work best for higher education?

Net-Results

Universities, like businesses, need to attract customers — or in this case, students. Then, once the students are inside, they must be communicated with (through various channels).

Do all SaaS companies in the USA put late payment fees in their contract?

SaaStr

Many certainly do. Here is the standard clause in Salesforce’s MSA: A late payment fee clause is a good idea, and especially, to place prominently on your invoices. As a start-up especially, you have few recourses if a customer doesn’t pay: You can turn off their service.

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The Critical Building Blocks of an Enterprise Sales Engine

InsightSquared

Many of you will at some point be faced with a board or executive team who want to get a slice of the juicy enterprise market after experiencing success in the mid-market. This article has some key takeaways on the pre-requisites for success from a sales org profile standpoint. I have assumed that your product is enterprise-ready and that you have determined relevance in this new segment. Having the Right People in Place.

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How to Find, Get, and Excel in Your First SaaS Sales Job

Sales Hacker

In 2009, I was desperate… I had just spent six miserable months trying to become a financial advisor after my dream career of being a spy for the DoD didn’t pan out.

Kik and the SEC: What’s Going On and What Does It Mean for Crypto?

Andreessen Horowitz

Kik, the Tencent-backed messaging app, raised $150 million in August 2017 in an initial coin offering (ICO). Weeks before that, the SEC issued guidance that ICOs may constitute illegal securities offerings, so it was no surprise to learn Kik was … cryptocurrencies & blockchains policy glossaries & terms to know

The Top 4 Causes of Customer Churn and How to Address Them

Totango

In the customer-centric economy, retaining current customers is a top priority. Not only are new customers expensive to win over, but loyal customers are more valuable in the long run. They trust your brand and are more likely to spread word-of-mouth advertising or accept an upsell.

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Before You Start as a VP — Please, Please, Please. Do a 60-Day Plan. And Make Sure the CEO Agrees With It.

SaaStr

I’ve now worked with or invested in ~25 successful start-ups beyond my own companies and I’ve watched a lot of VP hire train wrecks.

10 Kubernetes distributions leading the container revolution

IT World

Kubernetes has become the project to turn to if you need container orchestration at scale. The open source container orchestration system out of Google is well-regarded, well-supported, and evolving fast. Kubernetes is also sprawling, complex, and difficult to set up and configure.

Why Sales Development Doesn’t Have a Seat at the Table (Yet)

Sales Hacker

Have you noticed the disconnect between how executives talk about Sales Development and how they treat Sales Development leaders? Companies are beginning to understand the vital role SDRs play in building pipeline , but Sales Development leaders rarely have a seat at the proverbial table. The Reason?

10+1 Lessons from a Repeat Entrepreneur with Justin Kan

Andreessen Horowitz

a16z General Partner Andrew Chen talks with repeat entrepreneur, cofounder and CEO Justin Kan. Justin is a repeat entrepreneur who co-founded Kiko Software (a Web 2.0

The Ultimate Guide to Creating a Customer-Centric Culture

Totango

Culture is defined by actions. It is a tangible presence customers can see and feel in the way you engage them, respond to them, and present the product.

Even More of SaaStr’s Most Respected Leaders Unveiled!

SaaStr

Meet SaaStr’s Most Respected Leaders of 2019. Our most popular CEO, COO’s and Presidents that spoke at SaaStr Annual 2019. Curious how we came up with this list?

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How SaaS Companies Can Accelerate Their Growth With In-Person Events

OpenView Labs

In the world of B2B SaaS where digital marketing takes precedence and automation touches everything we do, in-person events are often an afterthought — but in-person events are a critical component of any successful growth strategy.

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4 Steps to Create a Buyer Persona Sales Reps Will Use (Template Included)

Sales Hacker

I’ve seen it time and time again… A company’s marketing team dedicates their already stretched resources to develop strong, accurate buyer personas — but no one actually uses it. Let alone the sales team, where it would do the most good.

Q&A: The Case for Billable Customer Success

ChurnZero

The most commonly quoted challenge facing Customer Success leaders worldwide over the past ten years or more has been confusion over the role and definition of Customer Success. The question “ What do Customer Success people do? ”

When Should You Upsell Your SaaS Customers?

Cobloom

"The initial sale is critical, but it's just the tip of the iceberg" - Lincoln Murphy. For SaaS companies, upselling to your existing customers can unlock huge opportunities for growth , enabling you to generate additional revenue with substantially lower customer acquisition costs

SaaStr Podcasts for the Week: May 17, 2019

SaaStr

233: Godard Abel is the Founder & CEO @ G2, the company helping millions of business make better product buying decisions every month. To date, Godard has raised over $100m in funding with G2 from the likes of Accel, IVP, High Alpha, Pritzker Group and Chicago Ventures just to name a few.

Should CSMs Own Quota?

OpenView Labs

Editor’s Note: This article first appeared on DesiredPath’s blog here. . I have written about Customer Success and revenue in previous articles.

A Day in the Life of an Account Executive

Sales Hacker

What Does an Account Executive Do? An Account Executive (AE) is responsible both for serving the account needs of existing customers, and closing new deals. They typically have a revenue target, and are paid commissions on each sale they close.