Buffer Resources

AUGUST 6, 2024

This might entail appearing on podcasts or TV interviews, serving as an expert source for an article, speaking at events, or even creating content of your own via social media, a newsletter, or a blog.  Publish LinkedIn posts or blogs around the areas of expertise you’re looking to highlight.   Love writing?

Social Media 118

Social Media Business Leadership Sales Hiring 118

SaaStr

MARCH 16, 2025

Marketing leaders face crushing expectations from all sides: Management wants leads Sales needs collateral Product needs launches The team wants career growth The instinct is to spread your resources across everything: blogging, analyst relations, PR, events, SEO, paid search, content marketing, and more.

Scale 242

Scale Sales Hiring Scaling Marketing 242

Buffer Resources

AUGUST 27, 2024

RSS feeds from relevant blogs : A goldmine for industry news and thought leadership. Automatically promote your content with RSS feeds and Buffer Keeping your social media channels updated with your latest blog posts or newsletters can feel like a never-ending task. But what if you could set it and forget it?

Social Media 113

Social Media Systems Review AI Strategy 113

Buffer Resources

JULY 12, 2024

You’ll find more content like this on our Open Blog here. ⚡ At Buffer, we’re committed to full transparency — which means building in public and sharing how our engineers work. We’ve all experienced it at some point — a change is deployed to an API and suddenly, clients stop working.

Engineering 120

Engineering Software Review User Experience Development 120

Buffer Resources

JULY 18, 2024

  Yoast SEO Optimize your blog posts for search engines Limitations:  Some data limitations, which you can unlock via a premium account Enter the main keyword for your blog post, and Yoast SEO will suggest how to tweak it to optimize for search engines. Alternatives:  YellowPipe’s Robots.txt Generator 19. 

Technical Review 125

Technical Review Software Review Mobile Engineering 125

Blulogix

DECEMBER 27, 2024

Whether through pricing errors, missed renewals, or incomplete billing processes, these small Read More December 27, 2024 Blog Building a Competitive Edge Through Channel Partnerships In an increasingly competitive subscription economy, channel partnerships have become a beacon for businesses seeking scalable growth and sustainable revenue streams.

Payment Features 52

Payment Features Revenue Scale Operational efficiency. 52

Buffer Resources

OCTOBER 1, 2024

Promote new blog posts Before Instagram introduced link stickers, it was tricky to share clickable links to articles, especially if you didn't have access to swipe-up links. But now, it's much easier to get your followers to click directly to a new blog post — or any evergreen content, for that matter.

Social Media 118

Social Media Branding Engagement Trends 118

Buffer Resources

AUGUST 26, 2024

Chop up long-form content into threads Written a great blog post or newsletter ?   Buffer CEO Joel Gascoigne recently summarized this in a (text-based) post across platforms: Text-based post ideas 1. Platform character limits don’t mean lengthier posts like this are off the table.

Social Media 118

Social Media Trends Branding Engagement 118

Buffer Resources

JULY 31, 2024

🫠 💡 Continue learning : How to Use Reddit: A Beginner’s Guide for Marketers + Creators 9: Niche blogs, opinion pieces, and podcasts Every niche has a few thought leaders sharing insider info, hard-earned lessons gained from years of experience, and well-formed opinions. in newsletters and your social media feed.

Social Media 108

Social Media Software Review Trends Content Marketing 108

Buffer Resources

AUGUST 7, 2024

Websites : Regularly visit websites and blogs that focus on your industry. Newsletters : Subscribe to newsletters that cover your industry’s latest trends and influential figures. These often highlight up-and-coming influencers. They often feature interviews or articles about key influencers.

Social Media 113

Social Media Compensation Technical Review Branding 113

SaaStr

DECEMBER 27, 2024

SaaStr CEO and Founder Jason Lemkin recently sat down with HubSpot Chairman and co-founder Brian Halligan , who shared valuable insights on the current state of SaaS, evolving board meeting formats, and how AI is reshaping the industry. Here are the key takeaways from part 1 of this interview.

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AI Marketing SaaS Interviewing 284

SaaStr

JUNE 21, 2025

AI-native companies are getting premium valuations. AI-features companies are getting commoditized. The Government AI Arms Race Every government agency suddenly has unlimited AI budgets.

B2B 266

B2B Government Healthcare compliance 266

Buffer Resources

JULY 11, 2024

Day 26 What books, podcasts, blogs, or other resources have you found most helpful in your career growth? Here, Buffer's Chief of Staff, Carolyn Kopprasch , gets candid about the impact of deciding not to work with a recruiter to help with Buffer's hiring: Day 25 Share how you structure your work day.

Branding 128

Branding Social Media B2C Engagement 128

Buffer Resources

SEPTEMBER 11, 2024

” David sees his LinkedIn posts as zero-click content , even if the content originated as a blog post or video. “When I’ve written a blog post or recorded a video, the LinkedIn post contains all the essential information of this content that can act as a standalone piece.”

Social Media 131

Social Media Entertainment Education Branding 131

Blulogix

DECEMBER 16, 2024

In this blog post, we will explore what consumption billing is, why it is growing in popularity, and the specific challenges involvedsuch as tracking usage, managing fluctuating billing amounts, and ensuring customer billing transparency. This model provides flexibility for customers, aligning costs with the value they receive.

Payment Features 59

Payment Features Scale Telecommunications Forecasting 59

SaaStr

JULY 5, 2025

Veeva is the dominant cloud software provider for life sciences – serving pharmaceutical, biotech, and medical device companies with mission-critical applications for drug development, clinical trials, regulatory compliance, and commercial operations.

Underperforming Technical Team 239

Underperforming Technical Team Sales Hiring compliance Outsourced Development 239

Buffer Resources

SEPTEMBER 4, 2024

We do this by bringing our expertise through teaching webinars, writing blogs , and sharing content with our partners on photo organization topics.    Creating win-win partnerships with many companies allows us to ride on the coattails of their larger audiences and budgets.

Education 111

Education Engagement Software Business 111

BetterCloud

JANUARY 3, 2025

This blog is your guide to conquering SaaS chaos. SaaS has revolutionized how we work, but let’s be honest, managing all those subscriptions can feel like juggling flaming torches. You’re dealing with contracts, security concerns, and costs that seem to spiral out of control.

Management 52

Management SaaS compliance Benchmarks 52

SaaStr

NOVEMBER 30, 2024

Here’s an uncomfortable truth about SaaS companies: the majority of first-time VPs of Sales don’t make it past 12 months. As someone who has both succeeded and failed at making this critical hire, I can tell you that when it works, it’s transformative. When it doesn’t, it’s potentially catastrophic.

Sales Hiring 301

Sales Hiring Sales Recruiting Sales Headcount 301

Blulogix

JANUARY 1, 2025

Todays subscribers demand more than just a product or servicethey want tailored bundles that Read More January 1, 2025 Blog Scaling with Usage-Based Models: A Practical Guide to Metering The rise of usage-based pricing is revolutionizing the subscription economy.

Scale 52

Scale Marketplace as a Service Subscription Payment Features 52

Buffer Resources

AUGUST 5, 2024

I spent a good portion of the day wading into the weeds to discover everything I could figure out about TikTok’s new photo app for a blog post on @Buffer and it’s made me oddly… hopeful?   @itsmekirsti Hi TikTok Notes is coming and I’m actually excited about this one! Here’s a quick overview: 1.

Social Media 108

Social Media AI Search Trends Interviewing 108

SaaStr

OCTOBER 27, 2024

Dear SaaStr: What Are Some of the Most Common Mistakes Entrepreneurs Make Pitching VCs? I’ve invested almost $200m as part of SaaStr Fund / 2024. A few top mistakes founders make: #1. Not making cold email truly great. Don’t ask to pick someone’s brain, or coffee. Make the cold email so great, you’d want to invest based on just it alone.

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CTO Investment Revenue Marketing 316

SaaStr

NOVEMBER 13, 2024

So the latest SaaS leader to cross $1B ARR is Klaviyo. Klaviyo dominates marketing in the Shopify ecosystem and in ecommerce, and just keeps on scaling. It was the only SaaS IPO on 2023. The only one! And at almost $1B ARR, it’s still growing a stunning 34% (!). ” 5 Interesting Learnings: #1.

Scale 301

Scale SMB Scaling Enterprise 301

Buffer Resources

MAY 13, 2025

And if something really clicks, look for ways to repurpose it elsewhere — Rebecca often reworks strong LinkedIn posts into blog CTAs (calls to action). If you’re sharing a link to your latest blog article, product, or signup page, CTR reveals how effective your post is at turning an impression into a visit.

Social Media 122

Social Media Metrics Branding Engagement 122

SaaStr

FEBRUARY 12, 2025

Meet Wyatt Jenkins: From Construction Sites to Chief Product Officer If you want to understand how vertical SaaS companies scale to $1B+ in revenue while staying true to their customers, there’s no better person to learn from than Wyatt Jenkins, Chief Product Officer at Procore Technologies.

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Construction Scale SaaS Travel 251

SaaStr

JULY 4, 2025

The SaaS PE market is heating up again, and Thoma Bravo just made a big statement buying SaaS restaurant pioneer Olo for $2 Billion. Yesterday, Thoma Bravo announced they’re acquiring restaurant tech platform Olo (NYSE: OLO) for $2 billion in an all-cash deal. That’s $10.25

Payments 208

Payments SaaS Payments Payment Solutions Healthcare 208

SaaStr

JUNE 29, 2025

Dear SaaStr: How Should Founders Build Their First Customer Success Team? Building a Customer Success (CS) team early is critical for SaaS startups. Here’s how early-stage founders should approach it: Hire Early, Even Before It Feels Necessary Don’t wait until churn becomes a problem.

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Sales Hiring Customer Success Scale Churn 199

Blulogix

NOVEMBER 18, 2024

Ready to see how BluIQ can transform your billing Read More » November 18, 2024 Blog Customer Profitability Analysis and Revenue Management How can understanding my customer profitability help my company tailor marketing and sales efforts for better results?

Payment Services 52

Payment Services Payments compliance SaaS Payments 52

SaaStr

NOVEMBER 8, 2024

So clearly AI is rapidly changing the way we do sales, but how will it all shake out? Over in the contact center and post-sales space, we can already see 20%+ of customer support execs been routinely replaced by AI. But what about the more personal sales side?

AI 326

AI B2B Engineering Customer Support 326

Buffer Resources

JULY 25, 2024

Drive traffic to your other platforms : Your LinkedIn newsletter can be a powerful tool to drive traffic to your other content platforms, such as your website, blog, or other social media channels. Over time, this can build your credibility and authority, making you a go-to resource in your niche.

Social Media 123

Social Media Engagement Metrics Strategy 123

Blulogix

DECEMBER 26, 2024

In this blog post, we will explore the key trends that will shape the subscription economy in 2025, how MSPs can leverage these trends, and what steps they can take to ensure sustained growth and profitability. As we continue our blog series, well dive deeper into strategies for maintaining profitability while scaling.

Payments 52

Payments Payment Features Payment Services Scale 52

Blulogix

DECEMBER 5, 2024

This blog post explores why flexible pricing is crucial in the subscription economy and how MSPs can effectively manage complex pricing structures. Gone are the days of simple, one-size-fits-all pricing. Ready to see how BluIQ can transform your billing process and help you achieve integrated, automated, and accurate complex monetization?

Payment Features 59

Payment Features Subscription Pricing Technical Review 59

SaaStr

JANUARY 3, 2025

The success rate for executive hires at high-growth SaaS companies can be surprisingly low – you’re often lucky if 50-60% of your management team works out long-term.

Sales Hiring 284

Sales Hiring Scale Systems Review Interviewing 284

Blulogix

NOVEMBER 14, 2024

Ready to see how BluIQ can transform your Read More » November 13, 2024 Blog Margin Analysis: Unlocking Profitability at Every Transaction Level How can I evaluate profitability across my business, at the product, customer, price plan, service or channel level?

Scale 59

Scale Software Review Pricing Revenue 59

Blulogix

JANUARY 3, 2025

Alongside this expansion, Read More January 2, 2025 Blog Simplifying Complex Provisioning with Advanced Billing Systems In the fast-paced subscription economy, customer expectations are evolving rapidly.

Payment Features 52

Payment Features Subscription Management compliance 52

SaaStr

DECEMBER 28, 2024

Dear SaaStr: How Much Does a Typical B2B SaaS Company Spend on Digital Marketing per Year?

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B2B B2C Marketing SaaS 261