Sales Enablement, SaaS and Growth

MARCH 23, 2020

Customer > Team > Individual During my time at HubSpot, the leadership team shared this mental model to help with decision-making. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service. Source: Amazon 15.

Underperforming Technical Team 215

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 215

Intercom, Inc.

FEBRUARY 26, 2018

I’m referring to the full spectrum of business execution, from product management to design to engineering to marketing to sales to support and all the other functions needed to scale a business. are making it easier and faster for software developers to develop complex software applications atop this infrastructure.

Outsourcing Services 224

Outsourcing Services Software Review Software Outsourced Development 224

Sales Hacker

JUNE 12, 2024

Elizabeth Pemmerl currently serves as GitHub’s Chief Revenue Officer, where she oversees all facets of the company’s go-to-market strategy and customer engagement, including sales, support, and operations. The impact of AI on GitHub’s business and the future of software development. Brought to you by Orum.

Engineering 121

Engineering Sales Hiring Revenue AI 121

SaaStr

JUNE 14, 2023

From a marketing perspective, it was a flop. The BPO company used a competitor but wanted easy-to-use software to create process automation, so they called Dines up in Romania. They went to India for a few months to develop a prototype and realized this was where the market was.

Scale 246

Scale Artificial Intelligence Technical Review Software Review 246

User Pilot

JULY 16, 2024

TL;DR Technical product management combines business acumen with technical expertise to drive the development of products. A traditional product manager prioritizes understanding customer needs and market trends. Technical product manager responsibilities include: Conduct user and market research to understand user pain points.

Management 111

Management Engineering Data Analysis Software Development 111

Intercom, Inc.

NOVEMBER 9, 2022

Few books have chronicled how innovation takes place – and how market leaders fail to seize it – as well as Clayton Christensen ’s seminal book The Innovator’s Dilemma. For innovation hubs to be successful, the leadership must clearly articulate the vision and create space within that vision for innovation to happen.

Innovation 226

Innovation Scale Startup Government 226

User Pilot

NOVEMBER 20, 2023

While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. In-app survey created in Userpilot.

Management 105

Management Software Development Engineering Market Research 105

Sales Hacker

DECEMBER 13, 2024

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Kustomer, a SaaS startup navigating leadership changes, unexpectedly handed him the reins to both sales and customer experience/success. But, it doesnt always work. Covered: Martins journey from selling flip-flops to leading a $500M exit.

Scale 105

Scale Sales Hiring Acquisition Customer Success 105

SaaStr

JANUARY 14, 2020

My co founders and I were software developers, so we knew how to write the code, to build the website, to build the learning platform, to build the video distribution model. His name is Nate Walkingshaw and he has a book out on product leadership that was recently published, which is an incredible book.

B2B 161

B2B B2C Scale New CTO 161

Neil Patel

MAY 6, 2021

If you’re interested in business and marketing, at some point you’ll learn about the need to have a unique selling proposition. Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Let’s look at two hypothetical companies as an example.

Business 144

Business Social Media Software Review Pricing 144

CloudGeometry

APRIL 13, 2023

Why can’t we escape hands-on cloud operations work to unlock software development nirvana (aka frictionless, faster development and deployment processes)? Put another way: you could make your software stack serve both specific business needs and general-purpose platform tooling. Optimized software development throughput.

DevOps as a Service 130

DevOps as a Service Outsourcing Services Outsourced Development Cloud 130

Sales Hacker

JANUARY 3, 2022

Those are resources that most sales teams do not have, and resources that most marketing teams need to protect. Despite the confusing historical use of Agile , the original movement offers astoundingly impactful ideas to improve everything from marketing to finance and beyond – including sales enablement. Even better?

Sales Enablement 111

Sales Enablement Scale Sales Hiring Outsourcing Services 111

User Pilot

JANUARY 14, 2024

Typically, product managers are responsible for market and user research, product discovery , feature prioritization , and roadmapping. They earn more than developers, astronauts, and even attorneys, but less than surgeons. They also manage the product launch and track product performance throughout its lifecycle.

VP of Engineering 105

VP of Engineering Management Underperforming Technical Team Compensation 105

User Pilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Lead product marketing manager.

Product Marketing 52

Product Marketing Management Technical Review Marketing 52

User Pilot

MARCH 19, 2024

A feature rollout is a software development technique involving a gradual release of new features and updates. Benefits of feature rollouts for product teams Back in the waterfall days, companies and software houses released new products only when they were ready. This changed when Agile software development came around.

Software Development 105

Software Development Scale Development Benchmarks 105

User Pilot

JULY 17, 2023

They lead a team that consists of developers and designers. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers. A product team structure is how a business organizes the product team to best support software development.

SaaS 98

SaaS Scale Leadership Customer Lifetime Value 98

Teamgate

NOVEMBER 21, 2018

enko is a vastly experienced professional with over 20 years marketing, sales, and business development practice in leading IT and Telco companies, such as; Microsoft; Nokia; and Lattelecom, transforming business in 24 countries of Central and Eastern Europe. Can you share with us your hacks on how to manage stress?

Scale 68

Scale Interviewing Technical Review B2B 68

Buffer Resources

JUNE 13, 2024

  Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency. In my time helping everyone from startups to corporate clients achieve growth through strategic content marketing and SEO, I’ve seen a lot of content. Consider your marketing goals, too.

Strategy 131

Strategy Social Media Development Team Review Software Review 131

OpenView Labs

MAY 20, 2021

Throughout all of my experience at early-stage growth companies, there’s been an overarching theme: From inception, it’s the people you attract, hire, train, promote, and “communify” who enable and accelerate your time to market and your customer acquisition and satisfaction. “People, and their promise, are the root of your valuation.

Scale 98

Scale Underperforming Technical Team Headcount Software Review 98

User Pilot

AUGUST 23, 2023

In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites. Product analysts research to find market trends, collect and analyze data, track and assess product performance , understand product requirements, and report insights to stakeholders.

Technical Advisors 98

Technical Advisors Technical Review Data Analysis Software Review 98

Valerian Tech

MAY 4, 2023

DevOps is a software development methodology that can help legacy businesses streamline their digital transformation efforts. DevOps is a combination of culture, tools, and processes that emphasize collaboration and communication between software development and IT operations teams.

CTO Hire 52

CTO Hire New CTO CTO Business 52

OpenView Labs

JULY 7, 2021

Decades ago, the typical software development cycle was to gather requirements, build something, test it, share it with end users, and then fix what you got wrong,” he says. They just need some guidance and leadership on how to get started. DataOps aims to bypass all of that by taking a more iterative and automated approach.

Technology 98

Technology Consulting Trends Software Development 98

Valerian Tech

DECEMBER 30, 2022

The role of a Fractional Chief Technology Officer (CTO) is to provide technical expertise and leadership to a company on a part-time or temporary basis. This includes developing and implementing technology strategies, managing IT infrastructure and resources, and staying up-to-date on the latest technological developments and trends.

Fractional CTO 52

Fractional CTO CTO Hire Part-Time CTO CTO 52

Intercom, Inc.

MARCH 11, 2021

Later is an Instagram marketing platform that allows users to be more strategic about how they plan, publish, and report on their social media content. The service you get from the brand you interact with is more highly correlated to what your impression of that brand is than what the marketing and the product actually are.”.

B2C 118

B2C B2B Scale Strategy 118

User Pilot

APRIL 30, 2024

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others.

Management 105

Management Underperforming Technical Team Innovation Consulting 105

User Pilot

JUNE 26, 2024

TL;DR A software product owner is an IT professional tasked to prioritize features , create and maintain product backlog, and work with a Scrum team throughout the product development cycle. As the world of software development keeps expanding, one must master the right tools to enhance their productivity and effectiveness.

Software Review 52

Software Review Software Point of Sale Scale 52

Valerian Tech

JULY 27, 2023

Introduction In today's fast-paced and dynamic business environment, organizations are increasingly turning to agile methodologies to enhance their software development and project management processes. Agile methodologies are a set of principles and practices that prioritize flexibility, collaboration, and iterative development.

Scale 52

Scale Software Development Software Review Technical Review 52

SaaStr

AUGUST 29, 2019

The whole category and the whole market is a hundred times bigger. And then there are other part of the story was that our market was a bloodbath. And so there are a lot of other companies that are going after the same market. The market is too competitive for them to kind of know it at the surface level.

Sales Hiring 120

Sales Hiring Scale Outsourcing Services Scaling 120

OpenView Labs

FEBRUARY 8, 2019

You’ve heard the hype: Account Based Marketing (ABM) is red hot. I don’t think it’s fair to call ABM “the next big thing in B2B marketing” because it is currently the big thing! So much so that we had to write a new Clear and Complete Guide to Account Based Marketing. 3 Lessons From the Front Lines of Account Based Marketing.

Scale 58

Scale Software Review Sales Hiring Leadership 58

SaaStr

AUGUST 22, 2019

So I spent the better part of my day working with engineering, marketing, and design to build products. This is a software development process for those of you who may not be familiar with it. We’re ready to develop it. Let’s engage and write some marketing message and push it to the website.”

Scale 138

Scale Engagement Scaling Development 138

User Pilot

AUGUST 19, 2024

TL;DR This is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company.

Leadership 52

Leadership Scale Interviewing Market Research 52

Valuize Consulting

JUNE 9, 2022

In order to drive best-in-class Net Dollar Retention (NDR), you need seasoned CS Operations leadership with the right amount of strategic expertise, seniority, and influence that can act as a partner within your organization and across your business. The Business Impact Of Senior Customer Success Operations Leadership.

Sales Hiring 52

Sales Hiring Customer Success Scale Leadership 52

User Pilot

JUNE 17, 2024

TL;DR A software product owner is an IT professional tasked to prioritize features , create and maintain product backlog, and work with a Scrum team throughout the product development cycle. What does a software product owner do? Prioritize features and enhancements based on user feedback, market research , and business value.

Software Review 52

Software Review Software Leadership Systems Review 52

User Pilot

AUGUST 30, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company.

Leadership 52

Leadership Scale Interviewing Compensation 52

Scytale

DECEMBER 13, 2023

Strong information technology professional with a Master of Science focused in Computer Science (IT Security, Communication Networks, Software Development), Minor in Law/Economics from University of Passau. Passionate about the transformation of risk and leadership culture.

Technical Review 52

Technical Review Underperforming Technical Team compliance Automotive 52

Scytale

DECEMBER 13, 2023

Strong information technology professional with a Master of Science focused in Computer Science (IT Security, Communication Networks, Software Development), Minor in Law/Economics from University of Passau. Passionate about the transformation of risk and leadership culture.

Technical Review 52

Technical Review Underperforming Technical Team compliance Automotive 52

User Pilot

AUGUST 28, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products, playing a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives. Let’s dive in!

Leadership 52

Leadership Scale Interviewing Market Research 52