ProfitWell

DECEMBER 4, 2019

The SaaS business model powering all of this activity is startlingly unique, still young, and inextricably tied to the power of cloud computing. What is the SaaS business model. As a result, revenue recognition is a fundamental part of the SaaS business model. Recurring payments. Early stage.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

Tom Tunguz

NOVEMBER 9, 2015

In 2015, the company will generate $320M in revenue. The chart above details the revenue growth of the business compared to the median of the 50+ publicly traded SaaS companies. This cash, in addition to a small amount of venture capital, has provided the wherewithal to fuel the business’s growth. Atlassian operates at 83.4%

Benchmarks 125

Benchmarks Metrics Venture Capital SaaS 125

SaaStr

AUGUST 10, 2023

Cockroach Labs is open source, and, in 2015, it was inconceivable to think of a sophisticated database that wasn’t open source. They had open cores and created enterprise features around it to protect the business model until it got torpedoed by AWS early on. But should you build a cloud service vs. open source?

Scale 243

Scale Scaling Sales Hiring Cloud 243

Tom Tunguz

APRIL 29, 2017

More than 500 venture debt rounds closed in 2014 and 2015. The venture debt trend spans industry and business model. I’ve also included equity crowdfunding, another alternative financing strategy, as a comparison. These venture debt rounds occur with some frequency. Dropbox 500. Three of them are lenders themselves.

Startup 114

Startup Finance Business Model Trends 114

Intercom, Inc.

MAY 28, 2020

“The more value we could bring, the more interesting and sticky our business model could become” Catherine: That’s really amazing. Jonathan, you mentioned Aircall’s original vision and mission back in 2014 when you got started was to reinvent the business phone. That was the basis of our idea.

Marketplace as a Service 186

Marketplace as a Service Cloud Government Retention 186

Practical Advice on SaaS marketing

DECEMBER 5, 2015

But touting that you’re “SaaS” in 2015… well it’s just not that big a deal anymore. That’s a decent description of how the SaaS business model works. Others never really made sense… but they seem to stick around anyway. SaaS is a differentiator This certainly falls into the category of “It made sense at one time.”

Marketing 124

Marketing SaaS Social Media Content Marketing 124

FastSpring

AUGUST 13, 2019

Since 2015, they have built over 20,000 beautiful and functional intranet sites with more than 50 global partners. In an effort to maintain their lean business model, the ShortPoint team then looked into partnering with FastSpring. ShortPoint is a leader in intranet design software.

Payment Methods 79

Payment Methods Payment Services Payment Solutions Payments 79

Intercom, Inc.

SEPTEMBER 17, 2020

The company was originally founded in South Korea and made the move to Silicon Valley in 2015 – it quickly became adopted as a place for employees from the likes of Apple, Facebook, Google, Microsoft, and more to discuss the internal culture of their companies. Building a Blind business model.

Technical Review 210

Technical Review Company Culture Sales Hiring Business Model 210

Tom Tunguz

JANUARY 14, 2016

2015 is the end of an era, the era of startup growth at any cost. To sustain these growth rates, startups like these require lots of cash because of the customer acquisition payback period, and the more tenuous ones need capital to prove the business model actually works at scale.

Startup 100

Startup Metrics Transportation Marketplace as a Service 100

Intercom, Inc.

JANUARY 16, 2020

How have you structured the business model or even the product to make that type of viral spread easier? Has there been any similar moments for you in terms of seeing sudden growth due to changes you’ve made in the products or maybe your business model? This was back in about 2015.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Sales Hacker

FEBRUARY 7, 2018

CASE IN POINT: In 2015 Randy had grown sales from $800k to $4M in ARR. In 2016 Randy was on track to grow the business from $4M to $6M with a big deal that could take it close to $7M. In 2015 Randy had kept pace with the growth in the market. Keys of each stage to achieve growth rate. Randy was let go in July.

Scale 101

Scale Growth Hacking Scaling Sales Hiring 101

Neil Patel

JUNE 11, 2021

With features like these, BrickSeek is definitely a tool you must include in your tool stack as an e-commerce store owner, especially if retail arbitrage is your primary business model. Dealspotr is one of the most popular BrickSeek alternatives and has been around since 2015. Three Alternatives to BrickSeek You Must Know.

Merchant Services 143

Merchant Services Sales Pricing Trends 143

Frontegg

MAY 27, 2021

This philosophy applies to both low and high touch business models, where the vendor has to eliminate all potential usability problems that may arise. Drift was launched in 2015 just when SaaS applications started taking off in a big way. Once the value proposition goes through, the chance of upselling skyrockets.

Payment Solutions 98

Payment Solutions SaaS Payments Payments Scale 98

Kellblog

JULY 25, 2020

2008, 2015) it’s not outrageous to think that multiples could drop towards the middle or bottom of that range, i.e., closer to 5 than 10 [6]. If you believe in regression to the mean [5], that means you believe the multiples are due to drop back to the 5-10 range over time. Since mean reversion can come with over-correction (e.g.,

Technical Review 97

Technical Review Software Review Pricing Metrics 97

Intercom, Inc.

JULY 1, 2019

It’s a fundamentally different business model, and everything about how you market it and how you talk to your customers changes. That’s why I’ve been saying that retention is more important than conversion for all businesses, but specifically for marketers. Keeping them, and getting to 100m, is the question.

Retention 223

Retention Onboarding Payment Features Subscription 223

Stax

MARCH 18, 2025

While traditional business models have a harder time estimating their future revenue, SaaS companies have access to more accurate revenue forecasts, such as their MRR and ARR. Freemium model: Offers a basic free version with the option to upgrade, increasing product adoption while monetizing power users. billion by 2021.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaStr

JANUARY 14, 2020

We had run around the world and we would show up to a company using technology in some interesting way and we would teach them for four, maybe five days straight, and that was our business model. We didn’t just phase it away, we didn’t try to sell it, we just shut it down. It was a board meeting I’ll never forget.

B2B 173

B2B B2C Scale New CTO 173

User Pilot

APRIL 10, 2023

Dropbox, Slack, and Grammarly are great examples of companies that have successfully harnessed the power of the freemium model to drive growth. Freemium is a business model which gives users free access to the product. After shifting to the freemium model in 2015, the company reached 1 million daily active users.

Strategy 97

Strategy SaaS Onboarding Marketplace as a Service 97

Valuize Consulting

AUGUST 5, 2020

Since 2015, the customer success (CS) domain has achieved a 176.54% year-over-year growth of CSM positions globally (Gainsight, 2019). This explosive growth comes predominantly from the software & IT industry, thanks to the mass migration towards the subscription-based business model.

Customer Success 52

Customer Success Software Strategy Business Model 52

Chart Mogul

JULY 24, 2018

In the enterprise software market, the move to a recurring revenue model is effectively complete. Gartner predicts that all new market entrants and 80% of historical vendors will offer subscription-based business models. “By By 2020, all new entrants and 80% of historical vendors will offer subscription-based business models”.

Payment Features 76

Payment Features Subscription Payment Solutions SaaS Payments 76

Intercom, Inc.

SEPTEMBER 30, 2021

And about a year into doing all the research and support for her, after building out the business model, doing user interviews, realizing the market, and just started deeply caring about this, I was like, “Wait, I want to do this.” How do you take nothing and make something that people love?”. Making something helpful.

Scale 223

Scale Artificial Intelligence Healthcare Technical Review 223

OpenView Labs

NOVEMBER 18, 2021

Other key findings from the report include: The flow of capital in SaaS is not equally distributed — In 2015, the median enterprise value (EV) / trailing twelve months revenue multiple for a public SaaS company was 6.0x. In fact, PLG companies generate 1.7x more gross profit for every dollar of sales and product spent.

VP of Engineering 64

VP of Engineering Benchmarks Sales Hiring B2B 64

Sales Hacker

DECEMBER 19, 2018

First came Mobilegeddon in 2015, heralding the end of (desktop) days. If your workflow and business model depend on acquiring and exploiting consumer data, consent must now be explicit and informed – and renewed if that use changes. The past few years have been rather tumultuous in the digital realm. Are you familiar with it?

Social Media 102

Social Media compliance Government Data 102

Baremetrics

SEPTEMBER 15, 2021

Since 2013, Microsoft has released two new versions, Office 2016 in 2015 and Office 2019 in 2018. Subscription business model: Again, this is another name for subscription pricing. Mainstream support for the product was provided until 2018, and the extended maintenance program will end in 2023.

Payment Features 95

Payment Features Payments Payment Solutions Subscription 95

OPEXEngine

JUNE 4, 2020

We’ve also added more filters by more granular break-outs of revenue, revenue growth rates and Average Contract Value, plus a filter for EBITDA, to help companies better compare themselves against the myriad SaaS business models that have evolved as SaaS has become more widespread. Employee Productivity. over the past 5 years.

Benchmarks 45

Benchmarks SaaS Technical Review Software Review 45

Chargebee

NOVEMBER 29, 0002

Back in 2015, Joel York mapped out the three SaaS business models you could adopt, depending on the pricing and complexity of your product. Cut to today, self-service businesses are dominating the market.

Revenue 40

Revenue Business Model Pricing SaaS 40

Chargify

MARCH 28, 2018

Starting in 2015, fast food chains responded to consumers’ desire for more options by creating new deals to target different segments of customers. While there were some website design/pricing changes and features added, for the most part those packaged offers remained very similar until 2015.

Pricing 47

Pricing Innovation Scale SaaS 47

ProfitWell

SEPTEMBER 30, 2019

To appeal to those larger companies, Slack needs to make significant changes to its business model. Since Hiten first looked into Slack’s growth back in 2015, its product-market fit and NPS scores have dropped considerably. Only 26% of customers said they would be “very disappointed,” which is down from 55% in 2015.

Business 63

Business Scale Communication Social Media 63

OPEXEngine

JUNE 23, 2021

Too long a payback period for your business model is a quick indicator that something needs to be improved, either CAC or ARPU or both. Tomas Tunguz was one of the first to write about including gross margin (apologies to anyone else who wrote about this earlier than 2015) and mentions benchmarks of around 15 month payback periods.

Benchmarks 52

Benchmarks Acquisition SMB Subscription 52

User Pilot

MAY 19, 2021

One of his ventures back in 2015 was a business conference called Hustle Con directed towards other entrepreneurs and explaining best practices. This SaaS marketing strategy works best with a freemium business model or free/paid trials because nearly 75% of buyers say they’d rather buy through an app/website than a salesperson.

B2B 119

B2B Marketing SaaS Social Media 119

OpenView Labs

DECEMBER 15, 2020

In 2015 they predicted that number would reach $500 million in 2020, yet the actual growth of cloud companies consistently outpaced even the most optimistic projections with that market cap now hovering around $616 billion for the top five public cloud companies. . Marketplaces will enable creative and flexible new business models.

Marketplace as a Service 52

Marketplace as a Service Cloud Scale VP of Engineering 52

SaaSHolic

FEBRUARY 8, 2023

It All Comes Down to Timing Bill Gross of Idealab gave a TED Talk in 2015 in which he delineates timing as one of the top five factors that determine the success of a startup. The other four factors — the concept, the collaborators, the funding, and the business model — don’t even come close to timing in importance.

Technical Review 52

Technical Review SaaS Business Market Research 52

ChurnZero

FEBRUARY 4, 2022

Investors focus on your organization’s bottom line and only care about metrics that directly relate to your organization’s business model. Kristen founded The Success League in 2015. What metrics do your investors and board care about?

Customer Success 98

Customer Success Metrics Engagement Software Review 98

SaaStr

FEBRUARY 26, 2019

So we added the slide last minute, literally backstage before he came on, but Ryan and I did an event traction with Lloyed Lobo in like 2015, and it was probably in the upper right. Jason Lemkin: That was 2015. I mean we targeted the academic market, which is a horrible business model. Ryan Smith: Yes. Ryan Smith: Yeah.

Acquisition 164

Acquisition Sales Recruiting Scale Sales Hiring 164

OPEXEngine

FEBRUARY 1, 2022

According to Gartner , the SaaS industry has grown from $35 billion in 2015 to $145 billion in 2021. As you may also have the informal title of the ‘Chief Growth Officer’ role, you must think long-term and leverage data and technology to identify opportunities to fuel growth or even adapt to new business models.

SaaS Payments 52

SaaS Payments Payment Services Payment Solutions SaaS 52

OPEXEngine

JANUARY 20, 2021

At the 2015 Gainsight Pulse conference, Jason Lemkin laid it out : “Customer success is where 90% of the revenue is.”. Let that sink in, and extrapolate the impact to your business. That’s because the SaaS business model requires continuing customer satisfaction. How important is customer success in SaaS?

Customer Success 52

Customer Success SaaS Customer Support Payment Features 52

How To Buy Saas

AUGUST 28, 2024

The concept was first popularized in February 2015 by venture capitalist Brad Feld. If you are looking for venture capitalists to invest in your business, then you should focus on reaching a score of 40 percent or higher. This will help you demonstrate a profitable business model for potential investors.

SaaS 52

SaaS Business Scale Benchmarks 52