Casey Accidental

JUNE 8, 2021

As the team grew over time both in size and in scope, I started to see cracks in this strategy I didn’t immediately understand. Initially, these were topics like email marketing or Google Adwords, but we started expanding them to other topics the team wanted to learn about, like venture capital and emerging channels.

CTO Hire 125

CTO Hire Venture Capital CTO Communication 125

Totango

JANUARY 15, 2019

But your customer retention strategies should be based on long-term thinking. The best customer retention strategies build out from a common, cross-functional focus on the customer. As you’ll discover below, the best customer retention strategies are based on building bonds. Leveraging Customer Retention Strategies.

Retention 75

Retention Subscription Payment Features Strategy 75

SaaSHolic

MAY 5, 2023

From Silicon Valley to Rio – The Globalization of Venture Capital Mathias Schilling , Co-founder & Managing Partner (Headline); Romero Rodrigues, Managing Partner (Headline); Artur Búrigo, Reporter (Folha de S. In times of economic downturn, focusing on organic strategies was recommended to strengthen brand growth.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

User Pilot

AUGUST 10, 2023

According to venture capital firm Sequoia , the standard DAU/MAU ratio is 10-20%, with only a handful of companies having over 50%. ” For example, a business communication tool like Slack expects users to log in daily, but invoicing tools know their users will only visit 1-4 times monthly.

Metrics 96

Metrics Venture Capital Benchmarks Engagement 96

FastSpring

APRIL 7, 2022

In their case, it meant targeting logistics companies whose messaging and notifications strategy were a great fit for Messente’s service. Lauri told us their strategy was to stay location-agnostic. Messente’s growth plan involved focusing on specific industries. For that, the team’s values have to be in sync with one another.

SaaS Payments 143

SaaS Payments Technical Advisors Payment Services Payments 143

ChurnZero

JANUARY 18, 2024

A solid write-up by the venture capital firm a16z , on hiring a CCO, recommends candidates have core competencies in leadership, organization, process design, and a “tolerance for ambiguity.” The digital transformation also challenges CCOs to continuously adapt strategies to meet changing customer expectations in a digital world.

Development Team Review 52

Development Team Review Technical Review Software Review Sales Hiring 52

Sales Hacker

APRIL 19, 2022

All of these changes have forced revenue leaders to reshape their variable pay strategies, and it begins with the compensation structure itself. When organizations design compensation models that motivate reps and include achievable targets that align with business strategies, the desired sales performance follows.

Compensation 90

Compensation Sales Recruiting Sales Hiring Retention 90

Andreessen Horowitz

MARCH 5, 2024

Sharon: Another thing you talked about is just this tremendous amount of private investment venture capital going into defense. How does that actually look in terms of a successful change in strategy? That’s been a clear, that ability to communicate and have masts that’s distributed has paid off.

Acquisition 79

Acquisition Innovation Generative AI Artificial Intelligence 79

Sales Hacker

AUGUST 4, 2020

This week on the Sales Hacker podcast, we speak with Matt Rizzetta , founder of North 6th Agency, which is a communications and PR firm based in New York City. Years later, he’s got a thriving business that is not venture capital backed. Welcome to the Sales Hacker podcast. Today we’ve got on the show, Matt Rizzetta.

Scale 107

Scale Sales Hiring Sales Recruiting Outsourcing Services 107

OpenView Labs

AUGUST 15, 2019

Startups are in constant competition for two resources: capital and talent. Without capital, a business fails to exist. If you’ve raised venture capital before, you already have some combination of a great product, a highly functioning team and a growing market. Without talent, a business fails to flourish.

Development 40

Development Venture Capital Sales Funnel Investment 40

ProfitWell

APRIL 20, 2020

First up, we see big news for BlueJeans , the experts in business-to-business video communication. The profitable company has, in the past, raised $175 million in venture capital from firms including Accel Partners and Battery Ventures and was valued at $700 million back in 2015. BlueJeans x Verizon. Their news?

Wireless 52

Wireless Software Review Venture Capital Technical Review 52

Kellblog

JUNE 6, 2021

This week’s episode of the SaaS Product Power Breakfast is Thursday, June 10th, at 8am Pacific and we welcome a special friend and unique guest, Christopher McLaughlin , currently CMO at France-based powerhouse LumApps , a collaboration and communications platform backed by top European investors including Idinvest and Goldman Sachs.

Sales Hiring 87

Sales Hiring Marketing Startup Leadership 87

Chart Mogul

JUNE 29, 2018

This means that owning a category is in most cases a requirement for the level of growth and investment multiples that venture capital demands. Slack (business communication). Slack has transformed the way people communicate at work. Step 3: communicate it. Is it even anything new? Today’s category kings.

Venture Capital 70

Venture Capital Scale Cloud Branding 70

ProfitWell

MAY 18, 2020

Twilio , cloud communications platform, also found success after launching in the midst of a financial crisis. million in funding from venture capital firms and now has a market cap of $17.1 Italic can sell products at cost because of its unique business strategy. It launched November 2008 with only $30,000 in the bank.

Data 52

Data Sales Hiring Customer Lifetime Value Subscription 52

ChurnZero

JULY 21, 2020

Knowing the expectations of a journey drives consistent communication, particularly for their youngest and newest team members. 5 Interesting Ways Real Companies Use Net Promoter Score Results – See how to take NPS data and use it to fuel and direct your marketing strategies, Customer Success best practices, and even Product development.

Scale 52

Scale Venture Capital AI Search SaaS 52

ProfitWell

JANUARY 6, 2020

This isn’t a metric, per se, but it goes back to what we said about Rahul Vohra’s product-market fit strategy. This includes changing out people, rewriting your product, moving into a different market, telling your customers no or yes, raising another round of highly dilutive venture capital. The larger the better. Do it all.”.

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

Sales Hacker

SEPTEMBER 11, 2020

In order to execute on this mission, founders can bootstrap their company, raise outside money ( venture capital is the most popular), or use a combination of both to help build their business. From a cadence/communication standpoint, checking weekly keeps me accountable to the steps I need to take in order to keep the process moving.

Outsourcing Services 79

Outsourcing Services Scale Startup Outsourced Development 79

OPEXEngine

SEPTEMBER 1, 2020

Taking the exact opposite tack, in a recent CNBC interview, Alan Patricof , founder of Greycroft Partners, an elite venture capital firm, said: “academic studies show that the success rate of entrepreneurs who start at the age of 60 are twice as successful as those that started in their thirties.”

Venture Capital 52

Venture Capital Leadership Construction Development 52

Sales Hacker

AUGUST 12, 2019

They are a company that’s grown at a venture scale without venture capital infused into the business, which makes them, from my perspective really, really interesting. Earlier in his career, he worked at Deloitte advising the world’s top financial services companies on how to capitalize on emerging technologies.

Scale 55

Scale Sales Hiring Management Forecasting 55

BetterCloud

NOVEMBER 9, 2017

We filled the room with over 100 of the brightest minds in IT to explore the increased impact IT has on organizations, collaborate on technical strategies, and define today’s best practices. It was interactive and grounded in concrete IT processes, not theories, enabling attendees to refine their management and security strategies.

Venture Capital 40

Venture Capital Cloud Cloud Engineering Finance 40

Sales Hacker

APRIL 24, 2018

As founding CEO of Datameer, I doubled revenue six years in a row, attracted $100M in venture capital and built a market-leading company. What’s even worse is that we hire great communicators with sparkly personalities but then force them to become data-entry robots. The secret sauce that led to my success?

Sales Hiring 53

Sales Hiring Data Sales Venture Capital 53

ProfitWell

JANUARY 23, 2020

Blake Bartlett over at OpenView , the expansion-stage venture capital firm, chatted with me a bit about product-led growth. Product-led growth is a go-to-market strategy that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.”. Why go product-first?

Sales Recruiting 43

Sales Recruiting Sales Hiring Venture Capital Pricing 43

Outseta

OCTOBER 31, 2018

The rise of live chat is a good thing for B2B buyers and B2B sellers - it’s a direct response to the way people have increasingly chosen to communicate over the past few decades. Unlocking “advanced” functionality in higher pricing tiers is the norm in the marketing technology world, and it’s very much a logical pricing strategy.

Software Review 42

Software Review Technical Review Sales Hiring Venture Capital 42

Kellblog

JUNE 2, 2019

While you should always look forward [6] when it comes to external communications, when it comes to competitive analysis keep a keen eye looking backward at your smaller competitors. But the key is to have the most and best strategic relationships in the category. Denial of differentiation. Segment leadership.

Sales Hiring 75

Sales Hiring Marketing Scale Leadership 75

ChurnZero

APRIL 13, 2020

ChurnZero Partners with ESG to Offer Digital Customer Success Strategy Consulting Services. Communication is essential to maintaining a healthy relationship with your end users, however some organizations might find themselves struggling to create or execute on a digital Customer Success strategy.

Consulting 98

Consulting Customer Success Strategy Venture Capital 98

FastSpring

DECEMBER 8, 2022

I interviewed him for insights into how to build a global growth strategy, especially when it comes to localization. I recently spoke to David about global marketing strategies. This is where the strategy starts, as people start to think about it, I can get into this particulars, but that’s just to set the stage.

Payment Methods 78

Payment Methods Payment Solutions SaaS Payments Software Review 78

SaaStr

MARCH 22, 2023

You need to marry your go-to-market strategy to specific commercial structures that you, as a SaaS company, decide to offer your customers. Silicon Valley-based venture capital companies might tell you to build productivity models around hiring salespeople and scaling your organization that way, but it’s not the way.

Scale 196

Scale Scaling AWS Sales Hiring 196

SaaStr

JUNE 21, 2019

243: Sara Varni is the CMO @ Twilio, the company building the future of communications allowing you to engage customers like never before on voice, SMS, WhatsApp or Video. For those that do not know, Twilio is the company building the future of communications, allowing you engage with customers like never before.

Scale 138

Scale Sales Hiring SMB Interviewing 138

SmartKarrot

JUNE 22, 2022

By integrating chats, documents, lists, and goals, the app-based platform eases internal communication and helps manage productivity. Unicorn is a venture capital jargon that is used to refer to the startups whose valuation has touched 1 billion dollars. Prepare a failproof outreach strategy. Like what you are reading?

B2B 11

B2B Startup Technical Review SaaS 11

Intercom, Inc.

MARCH 4, 2021

A lot of new businesses fall into the trap of going after capital before figuring out a business plan. But landing financing is almost impossible without a strategy, an idea of the market, and a clear vision for your company. Allyship is a life-long, continuous process. Find your circle and keep each other accountable. Hello everyone!

Outsourcing Services 151

Outsourcing Services Outsourced Development Business Scale 151

SmartKarrot

JUNE 28, 2022

Serve as the customer’s advocate; communicating the customer’s needs with respect to operations, data & analytics, technology, marketing and communications; and coordinating execution within the business. Facilitate communication of new features or product improvement requests between customers and the Product Management team.

Customer Success 3

Customer Success Merchant Services Venture Capital Marketplace as a Service 3

Buffer Resources

APRIL 17, 2024

With a comprehensive LinkedIn marketing strategy, you can tap into this valuable network and elevate your B2B marketing efforts.  Those are key pieces of our strategy that we tend to stick to – but we like to get creative with the formats we use to communicate them.

B2B 114

B2B Social Media Venture Capital Company Culture 114

SaaStr

APRIL 10, 2020

324: Join SaaStr CEO Jason Lemkin and Bessemer Venture Partners Partner Byron Deeter for a deep dive on what’s going on in Venture Capital and Cloud. This podcast is an excerpt from Jason and Byron’s webinar “Bridging the Gap: The Current State of Venture Capital and Cloud.”

Machine Learning 180

Machine Learning Artificial Intelligence Systems Review AI Search 180

Sales Hacker

FEBRUARY 24, 2020

Blake is a partner at one of the most well known SaaS venture capital firms in the world, OpenView Venture Partners, based in Boston. Blake is a partner at one of the most well known SaaS venture capital firms in the world, OpenView Venture Partners based in Boston. How are you going to differentiate?

Startup 73

Startup Scale Venture Capital Forecasting 73

SaaStr

NOVEMBER 16, 2020

How many people work at companies and make decisions all day long where they don’t easily get input from their target audience, from their customer on anything, on a presentation, on a piece of content, on a strategy that they’re thinking about? We refer to that as human insights. Or is that too granular from your perspective?

Sales Hiring 195

Sales Hiring Scale Leadership Technical Review 195

Outseta

APRIL 14, 2020

As Channing’s post highlights, even many prominent VCs are admitting that now might not be the best time to head down the venture backed path—and I think all the layoffs and turmoil that the tech industry is experiencing is evidence that even in good times we haven’t been thinking about building companies the right way anyways. Think SpaceX.

Payment Methods 68

Payment Methods Payment Solutions SaaS Payments Payments 68

Sales Hacker

OCTOBER 13, 2020

Instead, there’s one continuous streamlined customer-centric journey, leveraging the next generation of artificial intelligence, Outreach allows sales reps to deliver consistent, relevant, and responsible communication for each prospect every time enabling personalization at scale previously unthinkable. I’ll say that.

Marketplace as a Service 97

Marketplace as a Service CTO Hire Sales Recruiting Scale 97