SaaStr

JUNE 29, 2023

Vendr SaaS Consultant Katie Oates and Vendr Vice President of Customer Team Jeff Swank share eye-opening data and insights into buyer trends from 2023. SaaS Market Snapshot In Q1 of 2023, Vendr gathered data on SaaS Spending and yielded some pretty interesting results. So, what’s driving these purchasing trends?

VP of Engineering 247

VP of Engineering Trends Cybersecurity Sales Hiring 247

Tom Tunguz

APRIL 5, 2020

Over the weekend, I analyzed Roger’s data to answer this question. However, there doesn’t yet seem to be a daily or weekly increase in the data. If we tally the reductions by category, travel, retail, fitness, real estate, transportation, and recruiting constitute the top 6 categories.

Sales Recruiting 329

Sales Recruiting Startup Headcount Sales Hiring 329

SaaStr

AUGUST 30, 2023

This is where G2 differentiates itself from Gartner — with a data-driven platform vs. an analyst. Instead of trying to use a clunky, forms-based search box, you can now have a conversation with Monty to discover the best app, even if you don’t know the best category (there are over 2,000 on G2). All of their data is in Snowflake.

AI Search 204

AI Search AI ChatGPT Software Review 204

SaaStr

FEBRUARY 9, 2024

While we use Zapier here at SaaStr and are super familiar with it, for those who don’t use the tool, it’s a workflow automation platform that connects your data sources and apps to help maximize the efficiency of your teams, tools, and processes without relying on a developer team.

Scale 267

Scale Sales Hiring Sales Marketing 267

SaaStr

JUNE 7, 2023

The Long and Winding Road to $10M ARR WorkRamp is an LMS (learning management system) company founded in 2015. Because when we looked at our data, we saw that we had much more success sub 5,000 employees,” Blosser says. Great Startups Create Their Own Categories.” SaaStr Workshop Wednesdays are LIVE every Wednesday.

Scale 207

Scale Scaling SMB Marketing 207

Tom Tunguz

JUNE 22, 2022

There’s no bridge between web2 & web3 data, yet. Attribution will connect ad impressions to on-chain purchases - on-chain data is public, enabling end-to-end cost-per-acquisition (CPA) ads, which maximize the return for Advertisers. Some will build this in-house, but over time, it will emerge as a separate category.

Marketing 350

Marketing Blockchain Advertising Government 350

Scytale

APRIL 29, 2024

SOC 2 Trust Service Principles and Categories The Trust Service Principles are a set of principles for assessing the risk and opportunities associated with the information security of an organization. Privacy: Managing data in accordance with privacy regulations, determining how, when, and why user information is used, stored, and shared.

compliance 52

compliance Finance Data Business Model 52

SaaStr

DECEMBER 26, 2022

Amanda Malko is CMO at G2, a software marketplace and review site that reaches over 60 million buyers annually across 2000 software categories. G2 track, their proprietary SaaS spend management platform. This includes data from companies on how they utilize SaaS and their spending. Third-party partnerships, including tackle.io

Software Review 203

Software Review Software Azure Cloud 203

Totango

JANUARY 3, 2024

With Totango, businesses can integrate data to get a 360° view of customer health, collaborate to manage their customer portfolio , engage with customers when and where it matters, monitor and improve the metrics that matter , and scale CS faster with the power of people + AI.

Software Review 111

Software Review Scale Customer Success Innovation 111

Point Nine Land

OCTOBER 25, 2023

Importantly, the map is not true to scale, so if it looks like most of the categories are red and yellow, that’s the wrong takeaway. For categories with an existing SaaS champion, one of the questions is what kind of data the existing player(s) have access to. So if you have any such examples, bring them on!

Generative AI 122

Generative AI AI Artificial Intelligence Startup 122

User Pilot

MAY 1, 2024

Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences. The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. Why is product experience management important?

Customer Lifetime Value 88

Customer Lifetime Value User Experience Retention Scale 88

SaaStr

DECEMBER 27, 2023

For context, Docebo is a learning management platform addressing the needs of corporations that train an audience internally and externally. Folks tend to think about Learning Management Systems and HR applications automatically addressing internal audiences and employees of a company. The reality is data will never be perfect.

Sales Hiring 205

Sales Hiring Scale SMB Outsourced Development 205

SaaStr

FEBRUARY 3, 2023

Now, founders need to focus on proving their success through growth and responsible capital management. Historically, SaaS investors tended to look for the undisputed top dog competitor in every category, and would pour huge amounts of money into those companies. What Has Changed For VCs?

Venture Capital 200

Venture Capital Sales Hiring Social Media Healthcare 200

SaaStr

SEPTEMBER 29, 2023

Any startup in any reasonable category likely has dozens of competitors, and Altman believes the best strategy to compete in 2023 and beyond is multi-product. For Lattice, you maybe onboarded the company, set them up with goals, and do 1-on-1s with a manager to go through a quarter and get feedback. Why share this timeline?

Scale 238

Scale Scaling Startup Sales Hiring 238

User Pilot

FEBRUARY 25, 2024

The Kano model helps you understand user preferences by using quick and powerful data analysis to design your product roadmap. Five categories of potential customer reactions to new features. Kano model covers five feature categories: Basic features customers expect. In this article, we cover: A brief history of the Kano model.

Scale 98

Scale Data Analysis Development AI 98

SaaStr

FEBRUARY 21, 2024

They don’t have the bandwidth to support five sub-partners in their category. Look at the most important categories that surround your category. Mapping Partnerships When you have a relationship like AWS, you have to hire someone who has managed a complicated, matrix-level, nuanced relationship. Otherwise, it falls apart.

AWS 213

AWS Scale Sales Hiring Marketing 213

Tom Tunguz

JULY 8, 2021

There are six key categories of players. Asset acquirers - these include brokerages, custodial and non-custodial wallets, banks, asset managers, hedge funds, market makers, and lenders. Protocols - Protocols are invented, created, designed, and managed by organizations and companies. Software spans many categories.

Outsourced Development 266

Outsourced Development Marketplace as a Service Banking Construction 266

Totango

DECEMBER 20, 2023

We are delighted to share that Totango was recognized in the G2 Winter 2024 reports for its exemplary performance in the customer success software category. Totango’s high score from G2 users not only underscores our efficient implementation but also sets a best-in-class benchmark for other software in the customer success category.

Software Review 108

Software Review Technical Review User Experience Enterprise 108

Totango

NOVEMBER 15, 2023

This is why we are so proud to have received multiple leadership awards from TrustRadius in the customer success category, including: TrustRadius Best Relationship: Highlights companies that follow through on their sales and marketing promises, deliver on implementation expectations, and identify customers who would buy again.

Customer Success 112

Customer Success Software Review Technical Review Enterprise 112

SaaStr

NOVEMBER 12, 2022

Lack of a (at least the Genesis of a) Management Team. You never have a perfect management team until you are at $10m+ ARR, at the earliest, in 98/100 cases. Still, some VCs want to see at least one solid VP on the team, or at least, one solid manager you can scale under. Lack of network effects / marketplace dominance risk.

Scale 339

Scale Sales Recruiting Machine Learning Artificial Intelligence 339

SaaStr

JANUARY 27, 2023

However, as more workers have left their roles over the past few years and employee expectations shift, it’s important for both job applicants and hiring managers to understand what indicates a winning business. To get an idea, review the data. Is it serving the moment? Scale Potential: How much can this business grow?

Sales Recruiting 194

Sales Recruiting Sales Hiring Scale Compensation 194

Clouded Judgement

APRIL 11, 2024

In this post, I’ll take a data-driven approach in evaluating the overall group’s performance, and highlight individual standouts along the way. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., net retention and CAC payback).

Cloud 177

Cloud Software Azure AWS 177

Stax

JANUARY 8, 2024

As such, PayFacs need to equip themselves with an effective risk management strategy that helps them continuously monitor risks and employ appropriate risk responses if needed. PayFacs need to equip themselves with an effective risk management strategy that helps them continuously monitor risks and employ appropriate risk responses if needed.

Merchant Services 88

Merchant Services Payfac Payment Services SaaS Payments 88

Intercom, Inc.

SEPTEMBER 15, 2021

In this era of ever-increasing digital disruption and innovation, category design can be the ultimate business strategy for brands wishing to stand out from the crowd. The book aims to help companies apply category design to open new markets and create new demand. and the Making of IBM , and The Two-Second Advantage.

Technical Review 205

Technical Review Sales Hiring Innovation Systems Review 205

Stax

APRIL 18, 2024

Processor: An entity responsible for handling transaction data between the merchant, acquiring bank, and card networks. Considered in the fees are the types of credit card, processing type, and type of business — e.g., the merchant category code (MCC). This looks at the use of particular cards as well as the category of your business.

Merchant Services 88

Merchant Services Payment Services Payment Methods Payment Solutions 88

SaaStr

FEBRUARY 20, 2024

Making sure you’re putting the right account in front of the right person at the right time requires a more dynamic approach to territory management. Prepare data: This is about understanding how your data fits the situation and circumstance in which you’re looking to empower teams to go and succeed.

Scale 218

Scale Sales Marketing Construction 218

Intercom, Inc.

DECEMBER 22, 2022

We are delighted to announce that Intercom has once again been recognized as among the best solutions in a number of Customer Service categories in the newly released G2 Winter Reports 2023. Our Best Usability award for the Digital Adoption Platform category is a new one for the trophy case. Senior Product Manager, Small-Business.

Software Review 118

Software Review Systems Review Communication Software 118

Kellblog

AUGUST 27, 2022

In extreme distillation, Play Bigger argues: Category kings (companies who typically define and then own categories in the minds of buyers) are worth a whole lot more than runner-ups. Therefore you should be a category king. Because it’s ultimately about value creation which is, after all, exactly what VCs do.

Strategy 136

Strategy Marketing Startup Customer Success 136

SaaStr

JANUARY 3, 2024

and letting it mine the data. ” Plan around the 50-100 employee mark to hire an IT Manager or CISO (Chief Information and Security Officer) to maintain your compliance and security. Services is projected to be one of the fastest growing categories of 2024. And that’s a lot of vendors to manage and integrate.

AI 148

AI SMB compliance Sales Hiring 148

SaaStr

APRIL 15, 2022

ActiveCampaign ‘s category-defining Customer Experience Automation Platform (CXA) helps over 150,000 businesses in 170 countries meaningfully engage with their customers. Airbase is the only truly comprehensive spend management platform available to small and midsize companies.

Travel 203

Travel compliance Finance Engagement 203

Frontegg

DECEMBER 21, 2022

G2’s Winter 2023 Reports are here and we are thrilled to announce that Frontegg has been awarded a total of 42 badges including Leader rankings in the CIAM (Customer Identity and Access Management) category for Best Support, Easiest To Do Business With, and Highest User Adoption amongst many others.

Technical Review 94

Technical Review Software Review Systems Review New CTO 94

Tom Tunguz

APRIL 14, 2020

The data is insightful both as a tool for benchmarking your own company and also to understand the mentality of sales leaders in this challenging time. Business travel, new hires, and new software purchases were the top categories of budget reductions. You can download the survey here.

Sales Hiring 286

Sales Hiring Forecasting Sales Travel 286

User Pilot

APRIL 21, 2024

Book a Userpilot demo to see how you can analyze onboarding data without coding. This process allows product managers to view how effectively new users are being converted into recurrent customers, identify bottlenecks in the onboarding process , and increase customer loyalty. Recommended metrics include: Monthly New Sign-ups.

Onboarding 95

Onboarding SaaS Metrics Trends 95

SaaStr

SEPTEMBER 29, 2022

Stage 2 Capital’s Co-Founder and Managing Director, Mark Roberge, breaks down what a consumer tech growth team looks like and how they operate. Consumer growth teams operate to achieve those metrics by high-quality, rapid and data-driven experimentation. ”. The data is analyzed through the segmentation of buyer personas.

Technical Review 248

Technical Review Technical Advisors Scale Compensation 248

Totango

NOVEMBER 8, 2023

Enterprise businesses can now use their critical product usage data from Pendo and Mixpanel in their Totango experience to design optimal customer journeys, improving product adoption and customer retention. Mixpanel is an event analytics platform that allows anyone to get answers from their customer and revenue data in seconds.

Data 91

Data Finance Enterprise Interviewing 91

Andreessen Horowitz

DECEMBER 4, 2023

If R&D is so critical to a company’s success, why then do R&D budgets lack the same discipline of other spend categories? Focus on performance management of your product and engineering teams as early indicators for what R&D investments are working, and which aren’t. Most moonshots fall into this category.

Underperforming Technical Team 125

Underperforming Technical Team Benchmarks CTO Hire New CTO 125

Sales Hacker

DECEMBER 1, 2023

Owner has created the ultimate recipe for growth: Acquisition x Churn x Deal Size = Increasing Acquisition Rate Decreasing Churn Growing Deal Size Driving a super efficient BDR motion powered by great data. Efficiency and data go hand-in-hand The data enables direction for iterative improvements to efficiency.

Scale 87

Scale Outsourced Development Technical Review Acquisition 87