SaaStr

MARCH 8, 2025

In 2014, Atiyah co-founded Parabus, a consumer-focused startup that automatically secured refunds when prices dropped on online purchases. “Even with a bad hand, if the potential reward is great enough, taking a risk can make mathematical sense.” SaaStr Take: Don’t be afraid of markets with high barriers to entry.

CTO Hire 199

CTO Hire CTO Coach Scale CTO 199

SaaStr

OCTOBER 10, 2022

From a venture capital perspective, there’s now a premium on driving efficient growth rather than growth at any cost. . “Sales and marketing alignment is a terrific place to figure out and improve efficient growth.” . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes.

Scale 320

Scale Sales Hiring Venture Capital Marketing 320

SaaStr

APRIL 13, 2025

Untapped Market Opportunities The obsession with focus has left “undiscovered islands of product-market fit just beyond the horizon line.” Pricing advantages : Compound products can optimize pricing across their entire bundle, allowing them to “run circles around competitors” in specific product categories.

Startup 152

Startup Sales Hiring Underperforming Technical Team Cloud 152

SaaStr

OCTOBER 24, 2022

Developers act, think, and behave differently than your average customer. So selling, marketing and supporting them should be different too. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Anyone who says the developer market is not strong is behind the times.

Underperforming Technical Team 207

Underperforming Technical Team Outsourced Development Development Part-Time VPE 207

Intercom, Inc.

JUNE 10, 2020

I hope this post allows people and teams to safely talk about Product Judgment. If you ever had to face a Manager, Director or Exec as they make bad product decisions and you’re struggling to persuade them otherwise, this post will help you. It takes years to build, and therefore ranges from very weak to very strong.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively?

Sales Hiring 258

Sales Hiring Underperforming Technical Team Marketing Market Research 258

SaaStr

JANUARY 12, 2023

Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. However, management teams that pursued growth at all costs were punished severely. The right strategy to win means reassessing fundamental issues like the product-market fit and centering on the best ICP. Go to market.

Consulting 49

Consulting Underperforming Technical Team Management Marketing 49

SaaStr

JUNE 21, 2023

After three months, this talented guy came to Harbaugh with the recognition that LaunchDarkly’s customers were developers. He didn’t like to sell to developers, so he quit. because they needed to rebuild the sales team. They rebuilt the sales team and closed some big deals. A bad one can torpedo you.

Sales Recruiting 286

Sales Recruiting Sales Hiring Underperforming Technical Team Pricing 286

SaaStr

APRIL 5, 2021

Because I suspected that small but interesting early traction was just bottom-feeding in the market. Not a true disruption in the market. Hmmmm … well, to me, that’s not a bad place to be once a space, a category, gets to $100m+. You’ll have to develop a very lean sales culture. So do some cool things.

Scale 288

Scale Sales Recruiting Underperforming Technical Team Pricing 288

SaaStr

JULY 10, 2021

Get best price tickets here!!! So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-. As a founder/CEO, building your first management team is something that you often lose sleep over. This session is particularly fun to look back on.

Sales Hiring 258

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 258

User Pilot

OCTOBER 19, 2024

Unlike traditional businesses, most SaaS businesses operate the subscription pricing model. Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. Transparency : The company is open and honest about product prices, updates, and changes. Userpilot review on G2.

Business 111

Business Underperforming Technical Team Customer Lifetime Value Systems Review 111

SaaStr

APRIL 30, 2022

The second constituent there is the developer. Why do developers love SaaS products? Because it depends highly on the product, on the market, what the founders want to do with the company, and on the different types of markets here. Low touch you’re gonna talk a lot about what we call customer success teams.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

User Pilot

DECEMBER 31, 2024

You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. In fact, it was first created as an analytics tool, and only in recent years has it also developed an engagement suite. Only it comes at a much, much higher price.

Technical Review 105

Technical Review Underperforming Technical Team Software Review Onboarding 105

SaaStr

MARCH 5, 2025

Manage Team Expectations – Balance transparency with the need to keep the team focused on building the business. Different buyers value different aspects of your business – some want your technology, others your team or customer base. Take baby steps, learn as you go, and be realistic about the commitment required.

Technical Review 197

Technical Review Software Review Development Team Review Sales Hiring 197

FastSpring

JANUARY 23, 2025

Jesse Paliotto (06:15) That’s that rings so true for me personally, because my I experienced flip of first, I think coming out of like a digital marketing background and probably 10 to maybe 15 years ago where I think at that time and please correct me if I get this wrong, it felt like very much like people were selling their blogs there.

Scale 119

Scale Entrepreneurship Scaling Underperforming Technical Team 119

User Pilot

MAY 31, 2025

Well cover its key features, pricing, and real user reviews. Intercom Mobile is a suite of mobile software development kits (SDKs) that lets you embed customer messaging , support, and engagement into your mobile app. Intercom Mobile pricing Intercom Mobile comes as an add-on to Intercoms Web Messenger and Help Center packages.

Mobile 71

Mobile Software Review Pricing Underperforming Technical Team 71

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. – lie beyond the realms of this article but one thing is clear: this market is HUGE. What is a marketing technology stack?

Technical Review 223

Technical Review Technology Scale Marketing 223

Sales Hacker

JUNE 17, 2025

At Procore, he led all customer-facing functions—Sales, Marketing, CS, RevOps, and BD. But behind every product launch and revenue milestone is a team – and building that team is one of the hardest and important parts of the journey. Product and Go-To-Market. And that’s people.

AI 82

AI Technical Advisors Underperforming Technical Team Sales Hiring 82

SaaStr

NOVEMBER 23, 2022

The success of an executive team often depends as much on their interpersonal harmony as their professional expertise. How does a team establish rapport with one another? Algolia’s Bernadette Nixon (Chief Executive Officer) and Michelle Adams (Chief Revenue Officer) have spent the past few years developing this relational toolbox.

Underperforming Technical Team 306

Underperforming Technical Team Leadership Outsourced Development Finance 306

SaaStr

NOVEMBER 9, 2022

The real value of any company depends not on its share price but on the value it provides to its users. Developing a product that solves a customer’s pain point provides a sense of pride and can drive the positive, emotional moment of awe that retains customers for the long haul. That doesn’t make them bad people.

Underperforming Technical Team 49

Underperforming Technical Team Business Scale Business Model 49

SaaStr

JULY 1, 2021

The second is pulling more around values, and how we approached team building. Even as a three person team, we went through an exercise to figure out what do we stand for, as a team? Sam : This is not my insight, but someone else says… I really do believe it, that the team you build is the company you build.

VP of Engineering 286

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 286

SaaStr

JUNE 7, 2021

But back in 2017, CEO and co-founder Peter Gassner joined us after Veeva had recently IPO’d with a market cap less than a tenth of that size. If you don’t have tickets, lock in Early Bird pricing today and bring your team! I was a software developer, a product person. Get tickets here. TRANSCRIPT . Super cool.

Sales Hiring 337

Sales Hiring Underperforming Technical Team SaaS Headcount 337

Intercom, Inc.

DECEMBER 4, 2019

More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. Do you compete primarily on price? On product performance? On simplicity?

Branding 209

Branding Underperforming Technical Team Technical Review Airlines 209

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Strategy Development Payment Methods 145

SaaStr

DECEMBER 29, 2022

We believe that in order for SaaS companies to unlock their next stage of growth, their financial operations tech stack must strike the right balance between flexibility, which allows them to pivot quickly in an ever-changing market, and complexity, which supports them as they scale their business, operations, and monetization strategies.

Scale 267

Scale Underperforming Technical Team B2B AI 267

Tom Tunguz

APRIL 14, 2019

These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long. Consequently, product market fit is weak. The combination results in a larger market size with better gross margins than a classic agency.

AI 203

AI Sales Recruiting Underperforming Technical Team Artificial Intelligence 203

Buffer Resources

NOVEMBER 7, 2024

In this article, I will share the competitive analysis framework my team and I have developed (through weeks of research and dozens of iterations), and give you some tips on where to look for data that isn’t publicly available so you can have a competitive advantage. Pricing 2.3. Social media platforms Marketing 4.1.

Social Media 124

Social Media Underperforming Technical Team Technical Review Sales Hiring 124

SaaStr

JUNE 4, 2021

Pomel focused his session on: Making your SaaS startup customer-centric: Hw event marketing has helped him integrate his engineering and sales teams. How many of you guys’ product rely on the highly functioning engineering team? Helping the engineering teams run smoothly and being super productive thanks to mentoring.

Scale 311

Scale Underperforming Technical Team Sales Hiring Engineering 311

SaaStr

AUGUST 7, 2020

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. Trisha Price. Trisha Price: nCino is a little bit different in its background.

Payment Solutions 207

Payment Solutions Pricing Payments Payment Services 207

User Pilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Top customer success management platforms for mid-market and enterprise companies. Velaris – pricing is only available upon request. Catalyst – pricing is only available upon request.

Customer Success 105

Customer Success Enterprise Software Review Startup 105

SaaStr

JUNE 19, 2024

The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey. You might have to rebuild your marketing team. Expand pricing and packaging.

Scale 294

Scale Scaling Underperforming Technical Team User Experience 294

SaaStr

NOVEMBER 1, 2022

They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. AI is likely the next platform, dev tools are strategic given the scarcity of developers, cybersecurity is front and center for enterprises, and the data stack is still going strong. Marketing is more than just demand gen!

Scale 286

Scale Sales Hiring Underperforming Technical Team Cybersecurity 286

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 215

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 215

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Luxury products are synonymous with high price tags. The quality has to match the price tag.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

SaaStr

JUNE 21, 2024

These nine sales concepts, when done correctly, will greatly improve your sales and sales teams. #1: Most people think you need to hire more salespeople in a demand-poor environment. Demand-poor environments lead to problems like: Sales reps clinging on to opportunities for too long. That’s the wrong answer.

Sales Recruiting 284

Sales Recruiting Sales Hiring Scale Outsourced Development 284

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Ash Bhoopathy (@ashbhoopathy): Probably more around go-to-market and sales. That’s a great example. This always works. But potentially even technology.

Scale 286

Scale Outsourcing Services Sales Hiring VP of Engineering 286

SaaStr

OCTOBER 30, 2021

I considered the four companies and chose Gorgias based on my experience with their team during the interview process. I had also worked in customer service and e-commerce in the past and knew this market was prime for disruption. Together, we developed sales pitches, built out a robust sales process in just a couple of weeks.

Scale 278

Scale Sales Hiring Sales Underperforming Technical Team 278