SaaStr

OCTOBER 10, 2022

From a venture capital perspective, there’s now a premium on driving efficient growth rather than growth at any cost. . “Sales and marketing alignment is a terrific place to figure out and improve efficient growth.” . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes.

Scale 295

Scale Sales Hiring Marketing Venture Capital 295

SaaStr

AUGUST 1, 2022

The developed world revolves around e-commerce. In a crowded field, how can SaaS companies prove themselves and shift from being completely irrelevant to their markets to delivering services their market and buyer personas value? Becoming market leaders. Embed innovation into your team’s DNA. Global approach.

Underperforming Technical Team 232

Underperforming Technical Team Marketing Innovation Investment 232

SaaStr

MARCH 22, 2024

The Worst Days of a CRO The job of CRO is a tough one, with lots of natural tensions in place between sales and marketing, sales and product, etc. The highs and lows always come, usually involving the people on your team. For Erica, the bad days are when they’re not executing or achieving growth the way they want.

Scale 265

Scale Underperforming Technical Team SMB Finance 265

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively? CEOs love models.

Sales Hiring 247

Sales Hiring Underperforming Technical Team Marketing Market Research 247

InsightSquared

FEBRUARY 1, 2019

Running the sales development team at InsightSquared has afforded me the opportunity to create such an environment and keep our team motivated by exposing a clear path to improvement. Last week, I talked about how to use data to run your sales development team and drive results during a live webinar.

Underperforming Technical Team 92

Underperforming Technical Team Development Data Sales 92

SaaStr

NOVEMBER 25, 2023

The underperformers who aren’t putting in the effort get a conversation, and if things don’t change, it’s not a good fit. If you look at the number of Sales vs. Marketing. As we recently wrote, every marketing initiative and every channel plateaus. Others are doing little work and not working out. Jameson and Sam agree.

Sales Hiring 220

Sales Hiring Underperforming Technical Team Revenue Sales 220

Neil Patel

OCTOBER 25, 2020

If you are looking to scale up your marketing, you will need talented people that can take charge of and execute your strategy. But should you build your own in-house marketing team or hire an agency partner? The Benefits of Working With a Digital Marketing Agency. The Benefits of Working With a Digital Marketing Agency.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 99

Product Marketing Marketing Social Media Scale 99

Baremetrics

NOVEMBER 18, 2021

Unfortunately, things only get more difficult when it comes to running the whole business as a Shopify app developer. This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. 10 business tips for Shopify app developers 1. The Shopify QA team are your friends 6.

Payment Solutions 98

Payment Solutions Underperforming Technical Team Outsourced Development Development 98

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Strategy Development Payment Methods 145

SaaStr

OCTOBER 21, 2020

Having a functioning product team will make that balance just a tad easier. . Sometimes as business owners and teams we make assumptions. A huge problem most teams face is homogeny. You want to use your internal network to create products that work for each market. . It’s easy to forget that you aren’t the customer.

Underperforming Technical Team 235

Underperforming Technical Team Interviewing Branding Investment 235

SaaStr

SEPTEMBER 24, 2020

You know how everyone says you'll never look and wish you'd kept a bad VP as long as you did? Because to scale, you are going to need to add a true management team, and then a second one, and then layers of management. The fewer weak hires they continue to make. The less they slow down feature development.

Sales Hiring 227

Sales Hiring Part-Time VPE Scale Underperforming Technical Team 227

Sales Hacker

MARCH 30, 2023

Related: The Ins & Outs of Variable Pay Compensation Structure for Sales Teams 2. Company B doesn’t overly penalize you if you perform poorly — they will continue to pay you some level of variable despite poor performance. Spoiler: All of these are bad signs.) Scenario 1: You underperform by 20%.

Compensation 74

Compensation Underperforming Technical Team Sales Recruiting Sales Hiring 74

Andreessen Horowitz

DECEMBER 4, 2023

Most growth-stage CEOs I work with know how to tell if they’re efficiently allocating capital in every part of their budget with one glaring exception: research and development (R&D). G&A), especially in tougher market conditions, is often a matter of assessing office space, worker productivity, legal costs, etc.

Underperforming Technical Team 123

Underperforming Technical Team Benchmarks CTO Hire New CTO 123

SaaStr

APRIL 17, 2024

They grew like crazy when they found product-market-fit and raised a big Series A and B. Most often, you get a call from a function called corporate development. It’s not a bad relationship to have, but understand that they’re deal executors, not deal creators. If the offer is below your number, it’s bad news for somebody.

Underperforming Technical Team 169

Underperforming Technical Team Data Development Team Review Technical Review 169

Sales Hacker

SEPTEMBER 13, 2021

The results of account-based marketing (ABM) , content marketing, in- or outbound marketing, on- and offline marketing, and branding, have to be monitored and presented more than in the past. Many claim “Half of my marketing budget is wasted, but I don’t know which half!” The risk or return ratio.

Underperforming Technical Team 93

Underperforming Technical Team Marketing Sales Finance 93

SaaStr

FEBRUARY 16, 2022

Over the years, though, Asthana has learned a lot about what can go wrong while building a market-leading company and how to avoid those missteps before they happen. He also observed that after product-market fit had been achieved, companies would only ever have to worry about marketing and sales. Verify product-user fit.

Underperforming Technical Team 262

Underperforming Technical Team Company Culture Customer Success Product Marketing 262

SaaStr

SEPTEMBER 24, 2020

1 Fake product-market fit. So why do founders believe they have market fit, even if they don’t? Raising a series of pre-product market fit. There is a common misconception that product-market fit means you’ve conceptually built what buyers want. Causes: Weak previous relationship. 5 Slow product development.

Underperforming Technical Team 189

Underperforming Technical Team Startup Engineering Retention 189

Tom Tunguz

JANUARY 23, 2023

I’m watching public company earnings to identify early weaknesses in the software market. Microsoft’s Ability to Cross-Sell its Suite is Driving Dominance in Many Categories GitHub is now home to 100 million developers. About 70% of commercial Office subscribers use Teams.

Azure 244

Azure Underperforming Technical Team Machine Learning Artificial Intelligence 244

User Pilot

MAY 1, 2024

Before starting his own venture, Lenny worked in the product and engineering teams of companies like Airbnb and Neustar. Renowned for his tenure on Airbnb’s product team, Lenny’s professional journey truly began in 2010 when he served as the CEO of a budding startup named “Localmind.”

Underperforming Technical Team 87

Underperforming Technical Team New CTO Interviewing CTO 87

User Pilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research? The outcome?

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

Intercom, Inc.

JUNE 10, 2020

I hope this post allows people and teams to safely talk about Product Judgment. If you ever had to face a Manager, Director or Exec as they make bad product decisions and you’re struggling to persuade them otherwise, this post will help you. It takes years to build, and therefore ranges from very weak to very strong.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

Sales Hacker

NOVEMBER 29, 2022

Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. We bolted onto their outbound team. As a result, their team had to 2x to manage the qualified inbound. Join Kristina Finseth (Sr.

Scale 72

Scale Underperforming Technical Team Outsourced Development Growth Marketing 72

Baremetrics

NOVEMBER 2, 2021

Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and Shopify shop owners for their mutual benefit. Why you need to track business metrics for Shopify App Developers 10 business metrics for Shopify App Developers 1.

Payment Solutions 98

Payment Solutions Outsourced Development Underperforming Technical Team Metrics 98

User Pilot

APRIL 30, 2024

In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. In this role, he drove the development of products that took eBay’s global e-commerce platform to new levels of success. Marty Cagan is a popular name in the product management world. Who is Marty Cagan?

Management 100

Management Underperforming Technical Team Innovation Generative AI 100

OpenView Labs

MAY 19, 2021

After college, Ashley joined Twilio and played a key role in helping the company reach, engage, and convert its developer audience. She’s an expert on what works and what doesn’t when it comes to building successful relationships with developer audiences, software marketing teams, and technical CEOs.

Underperforming Technical Team 52

Underperforming Technical Team Development Technical Review Marketing 52

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Intercom, Inc.

MAY 28, 2018

Working as Sales Development Representatives at Intercom, we deal with a huge volume of conversations with potential leads that come in through live chat. Above all, it was a poor experience for our existing customers. Enter our chatbot to help lead qualification. And then our chatbot stepped in to the rescue.

Scale 187

Scale Underperforming Technical Team Sales Customer Support 187

Sales Hacker

JANUARY 14, 2022

The reality for many organizations is—top performers thrive and the rest of the team is left behind. A recent survey from Mindtickle and Heinz Marketing of 280 sales and revenue leaders found that only 14.7% of sales teams hit their goals. But each member of your sales team has unique strengths, weaknesses, and learning styles.

Underperforming Technical Team 98

Underperforming Technical Team Sales Enablement Construction Forecasting 98

User Pilot

SEPTEMBER 14, 2023

TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events.

Underperforming Technical Team 87

Underperforming Technical Team Scale Interviewing Social Media 87

Sales Hacker

OCTOBER 23, 2020

They could have a lack of trust from above due to a predecessor doing a bad job. It starts with overcoming those 2 bad habits we mentioned earlier by developing a learner’s mindset and finding the right solution by staying curious. This is especially true in a market as dynamic as this one. Your prospect is a human being.

Underperforming Technical Team 82

Underperforming Technical Team Sales Sales Funnel Leadership 82

Unbounce

JUNE 24, 2020

How often do you reflect on the ways technology changes your life as a marketer? We do our marketing… on the internet.”) Because when marketing meets AI , magic happens. To put it another way, marketing and AI is a love story for the ages. To put it another way, marketing and AI is a love story for the ages.

Artificial Intelligence 145

Artificial Intelligence AI Search Machine Learning Marketing 145

Kellblog

NOVEMBER 18, 2021

Is your leadership team world-class? Does your board think you have the right leadership team? Heck, does your leadership team think you have the right leadership team? new ARR), OKRs , or hiring goals — either in terms of number or quality (particularly when staffing their own leadership team).

Leadership 114

Leadership Underperforming Technical Team Sales Hiring Scale 114

OnStartups

MAY 18, 2021

All the points below have been pulled from startup sales teams that I think work pretty well (including the team at CRM software company, HubSpot). Building Startup Sales Teams. They’re not bad people, they’re just different from you, especially if you're an introverted geek like me. Don’t hire sales people too early.

Sales Hiring 110

Sales Hiring Scale Underperforming Technical Team Startup 110

Casey Accidental

FEBRUARY 26, 2024

In my recent essay about second products , I talked about how the goal of building a second product is not the traditional concept of product/market fit we’ve all been raised on regarding startups. First off, let’s spend a moment on this product/market fit point. The goal is to inflect the growth of the entire company over time.

Underperforming Technical Team 63

Underperforming Technical Team Scale GCP(Google Cloud Platform) Startup 63

Neil Patel

SEPTEMBER 4, 2020

In other words, if different people or teams in your company aren’t on the same page about everything that’s going on, they might end up doing a worse job. They could also make your marketing less effective. What is Marketing Siloing? Because it’s bad for business. Why does this matter? Silos Waste Time.

Marketing 142

Marketing Business Underperforming Technical Team Content Marketing 142

Neil Patel

APRIL 7, 2021

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. It is also available in audio format. Hacking Growth.

Marketing 128

Marketing Underperforming Technical Team Growth Hacking Social Media 128