SaaStr

NOVEMBER 23, 2022

The success of an executive team often depends as much on their interpersonal harmony as their professional expertise. How does a team establish rapport with one another? Algolia’s Bernadette Nixon (Chief Executive Officer) and Michelle Adams (Chief Revenue Officer) have spent the past few years developing this relational toolbox.

Underperforming Technical Team 313

Underperforming Technical Team Leadership Outsourced Development Finance 313

SaaStr

OCTOBER 10, 2022

Jon Perera, CMO at Highspot, says the place to start is sales and marketing alignment—a system that aligns strategy, communication, execution, and goals between the two departments. From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes. Create dynamic alignment on goals. Key takeaways.

Scale 325

Scale Sales Hiring Venture Capital Marketing 325

FastSpring

JANUARY 23, 2025

They’re interested in the return on investment, they’re interested in the growth opportunities, they’re interested in the strategies and the synergies that those businesses can bring them, either as individuals or as companies. Pricing is really difficult, so these athletes are complex. The category is different.

Scale 120

Scale Entrepreneurship Scaling Underperforming Technical Team 120

SaaStr

JANUARY 12, 2023

Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. However, management teams that pursued growth at all costs were punished severely. Strategy to win. However, companies must ensure they’re implementing pricing as a margin enhancer. Support functions.

Consulting 49

Consulting Underperforming Technical Team Management Marketing 49

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Development Strategy Payment Methods 145

SaaStr

DECEMBER 29, 2022

We believe that in order for SaaS companies to unlock their next stage of growth, their financial operations tech stack must strike the right balance between flexibility, which allows them to pivot quickly in an ever-changing market, and complexity, which supports them as they scale their business, operations, and monetization strategies.

Scale 271

Scale Underperforming Technical Team B2B AI 271

User Pilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Velaris – pricing is only available upon request. Catalyst – pricing is only available upon request. Gong.io – pricing is only available upon request. Chorus – starting from $8,000/year.

Customer Success 105

Customer Success Enterprise Software Review Startup 105

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? When it comes to marketing, executives can grow frustrated or intimidated by the sheer volume of numbers and metrics, ill-defined terminology, unclear processes, and potential conflict between sales and marketing teams.

Sales Hiring 261

Sales Hiring Underperforming Technical Team Marketing Market Research 261

Intercom, Inc.

DECEMBER 4, 2019

More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. Do you compete primarily on price? On product performance? On simplicity?

Branding 209

Branding Underperforming Technical Team Technical Review Airlines 209

SaaStr

JULY 1, 2021

The second is pulling more around values, and how we approached team building. Even as a three person team, we went through an exercise to figure out what do we stand for, as a team? Sam : This is not my insight, but someone else says… I really do believe it, that the team you build is the company you build.

VP of Engineering 293

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 293

Buffer Resources

NOVEMBER 7, 2024

In this article, I will share the competitive analysis framework my team and I have developed (through weeks of research and dozens of iterations), and give you some tips on where to look for data that isn’t publicly available so you can have a competitive advantage. Pricing 2.3. Company overview 1.2. Funding 1.3.

Social Media 122

Social Media Underperforming Technical Team Technical Review Sales Hiring 122

Sales Hacker

FEBRUARY 17, 2021

Scott’s newsletter makes a great point: as buying teams get bigger and bigger, our sales teams need to grow with them. In other words, the partners balance out each other’s strengths and weaknesses. After all, why make someone forcibly talk through budget and pricing if they clam up whenever the topic surfaces?

Underperforming Technical Team 130

Underperforming Technical Team CTO Hire CTO Coach Technical Review 130

SaaStr

JUNE 7, 2021

While this talk really shows his love of thinking about the bigger picture – this is the Strategy stage after all – Peter actually spends 90% of his time on execution. If you don’t have tickets, lock in Early Bird pricing today and bring your team! I was a software developer, a product person. TRANSCRIPT .

Sales Hiring 339

Sales Hiring Underperforming Technical Team SaaS Headcount 339

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Luxury products are synonymous with high price tags. The quality has to match the price tag. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Intercom, Inc.

AUGUST 13, 2019

As the head of our Support Ops team, I work daily with my teammates to develop automated solutions that don’t frustrate customers, but empower them. They can also route customer conversations to the team best equipped to handle their questions and can even provide answers to simple customer questions like, “How can I add more users?”.

Underperforming Technical Team 279

Underperforming Technical Team Customer Support Headcount AI 279

Intercom, Inc.

AUGUST 11, 2020

Intercom has responded by hiring a diversity and inclusion consultant, updating our recruitment strategy and hiring practices to reduce bias, scheduling allyship training for all employees, and amplifying Black voices in our podcast and blog. They equate “white” with “good” and “black” with “bad.”. This was going to be a team effort.

Technical Review 289

Technical Review Software Review Systems Review CTO Hire 289

SaaStr

NOVEMBER 1, 2022

They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. AI is likely the next platform, dev tools are strategic given the scarcity of developers, cybersecurity is front and center for enterprises, and the data stack is still going strong. Proximity to customers helps too.

Scale 289

Scale Sales Hiring Underperforming Technical Team Cybersecurity 289

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. Strategy - annually changes. MSPOT stands for: Mission - rarely changes.

Underperforming Technical Team 215

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 215

SaaStr

JANUARY 27, 2024

WordPress is its own ecosystem, a vibrant community of hundreds of thousands of people who create add-ons, plugins, and develop sites. There were way too many messaging apps, so Matt and the team decided to bring it all into one, and it’s secure, encrypted, and local to the device. Then, in 2023, they moved into messaging.

Underperforming Technical Team 331

Underperforming Technical Team Social Media Government Payment Features 331

Neil Patel

SEPTEMBER 28, 2020

According to a recent survey from the DMEXCO, 70 percent of executives worldwide expect the pandemic to accelerate the pace of digital strategy. Today, businesses are expected to outline, plan, implement the digital strategy in a matter of days or weeks. Not if you have the right digital strategy agency. Here are a few examples.

Strategy 133

Strategy Underperforming Technical Team Advertising Scale 133

Neil Patel

APRIL 12, 2021

Their success is a direct result of their marketing strategies. In fact, Apple relies most on two completely different strategies: product placement (especially with celebrities and in popular shows) and the buzz created by positive reviews in the media. This isn’t a difficult component of your marketing mix to develop.

Strategy 143

Strategy Marketing Technical Review Social Media 143

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Start building your marketing growth strategy by setting goals. If so, we’ve got you covered. Let’s get to it.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

User Pilot

MARCH 25, 2024

In this article, we explore what customer attrition is, why it matters, and 15 effective strategies for strengthening customer relationships, boosting loyalty, and driving long-term growth. Some effective strategies for reducing customer churn include: Personalize the onboarding for new customers to shorten the time to value.

Underperforming Technical Team 104

Underperforming Technical Team SaaS Payments Payment Methods Payment Solutions 104

SaaStr

AUGUST 7, 2020

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. Trisha Price. Trisha Price: nCino is a little bit different in its background.

Payment Solutions 187

Payment Solutions Pricing Payments Payment Services 187

User Pilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. In this article, we explore the key steps product managers follow to create a successful product marketing strategy, including some successful real-world examples.

Product Marketing 105

Product Marketing Strategy Marketing Underperforming Technical Team 105

FastSpring

FEBRUARY 6, 2025

In this episode of Growth Stage, we interview Lizzie Mintus Founder and CEO of Here’s Waldo Recruiting and host of The Heres Waldo Podcast about her thoughts on: The most effective recruiting strategies for SMBs. You get to work with a lot of different teams. Insights on why the best candidates say YES! Listen or watch now!

SMB 108

SMB Sales Recruiting Branding Sales Hiring 108

SaaStr

OCTOBER 30, 2021

I considered the four companies and chose Gorgias based on my experience with their team during the interview process. When I first joined the Gorgias team, there were two founders, two engineers, and myself as the first non-technical hire. Additionally, a high close rate means you are able to run your team with greater efficiency.

Scale 284

Scale Sales Hiring Sales Underperforming Technical Team 284

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Well, they’ll never know your product that well, they’ll run the same canned strategy they run for other clients without their own list.

Scale 292

Scale Outsourcing Services Sales Hiring VP of Engineering 292

Scytale

JANUARY 21, 2025

The breach was attributed to vulnerabilities in the platform, specifically weak API security. Publicly traded companies often experience a drop in stock prices following a breach, further amplifying the total losses incurred. Despite this prolonged and suspicious activity, Dells systems failed to detect the breach.

Payment Services 52

Payment Services Payment Methods SaaS Payments Payment Solutions 52

Stax

APRIL 15, 2025

There are some important variations to MRR that would be good for your sales team to be aware of, including new MRR, expansion MRR, and churn MRR. How To Calculate Other Types of MRR Now, while the above is the most basic form of MRR, there are some important variations to MRR that would be good for your sales team to be aware of.

Payments 88

Payments SaaS Payments Revenue Payment Services 88

SaaStr

NOVEMBER 14, 2019

If your SaaS business has a sales team, there’s no way to grow 100% year-over-year without also growing your sales leadership. Knowing the common pitfalls won’t stop you or your team from making them, but it will help build the most important skill any manager can have: resiliency. Want to see more content like this? Overwhelmed.

Scale 174

Scale Sales Hiring Scaling Underperforming Technical Team 174

FastSpring

JANUARY 27, 2022

And in cases where our customers get stuck, our support team responds in a timely manner with personalized video. How SoStocked increases retention through grandfathering existing customers into lower prices. When you raise your prices, don’t raise them on your existing customers,” co-founder Chelsea Cohen explains.

Merchant Services 146

Merchant Services Payment Services SaaS Payments Payment Solutions 146

Baremetrics

DECEMBER 18, 2019

Sean Ellis, who ran growth in the early days of Dropbox, LogMeIn, and Eventbrite benchmarked nearly a hundred startups with his customer development survey. Now, without further adieu, let’s look at 14 retention strategies you’ll wish you’d have implemented a year ago. Position yourself with the right pricing. Do you feel stuck?

Retention 136

Retention Strategy Payment Solutions Technical Advisors 136

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Strategy 98

Strategy Marketing SaaS Customer Lifetime Value 98

Blulogix

JUNE 16, 2025

By BluLogix Team Why MGI Research Ranked BluLogix a Top Agile Billing Platform in 2025 In May 2025, BluLogix was recognized by MGI Research in its Agile Billing Top 50 Buyer’s Guide —a definitive analysis of the top billing platforms for businesses navigating modern monetization.

Payment Features 52

Payment Features Underperforming Technical Team Outsourced Development AI Search 52

User Pilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? Its goal is to help make informed decisions about product development , marketing strategies, pricing, and customer acquisition in SaaS companies. This is the main question the article answers.

Market Research 101

Market Research Marketing Strategy Underperforming Technical Team 101

User Pilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy. First, prioritize your goals.

Strategy 105

Strategy Technical Advisors Underperforming Technical Team Market Research 105