Sales Hacker

FEBRUARY 17, 2021

Scott’s newsletter makes a great point: as buying teams get bigger and bigger, our sales teams need to grow with them. In other words, the partners balance out each other’s strengths and weaknesses. First, identify your team member’s strengths and weaknesses. Business case development and IT/tech strategy.

Underperforming Technical Team 121

Underperforming Technical Team CTO Hire CTO Coach Technical Review 121

Sales Hacker

SEPTEMBER 18, 2020

Their goal is to build a cohesive revenue engine with ever-growing disjointed parts. That’s why I’ve built out the Revenue Engine Framework to help drive you to success. Revenue Engine Optimizers Focus on the Entire Customer Lifecycle. Strategy and Execution Should be PEAS in a Pod. This is the how of the revenue engine.

Technical Review 121

Technical Review Development Team Review Systems Review Engineering 121

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. The best engineers create luxury cars. Luxury Brand Marketing Strategies. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Intercom, Inc.

AUGUST 15, 2018

On day one as Reddit’s new VP of Engineering, Nick Caldwell faced a dilemma. He had just spent 13 years at Microsoft, most recently as the head of 300 engineers. At Reddit, he led a team of 35 – none of whom knew how to manage other engineers. Managers oversee their team members’ work and career development.

Leadership 141

Leadership Engineering Part-Time VPE CTO Coach 141

Intercom, Inc.

APRIL 22, 2021

As it turns out, he’s also quite the writer – since the last time we spoke , he has published not one but two books on engineering. After writing An Elegant Puzzle about the challenges of engineering management in high-growth organizations, his focus shifted to a career path that’s much less understood – the technical leadership track.

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

Intercom, Inc.

JUNE 10, 2020

I hope this post allows people and teams to safely talk about Product Judgment. If you ever had to face a Manager, Director or Exec as they make bad product decisions and you’re struggling to persuade them otherwise, this post will help you. It takes years to build, and therefore ranges from very weak to very strong.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals. Let me show you why a strategy is so important and help you figure out how to reach those valuable business prospects. Why Do You Need a B2B Content Marketing Strategy?

B2B 144

B2B Strategy B2C Content Marketing 144

Neil Patel

SEPTEMBER 28, 2020

According to a recent survey from the DMEXCO, 70 percent of executives worldwide expect the pandemic to accelerate the pace of digital strategy. Today, businesses are expected to outline, plan, implement the digital strategy in a matter of days or weeks. Not if you have the right digital strategy agency. Here are a few examples.

Strategy 124

Strategy Underperforming Technical Team Advertising Scale 124

Tom Tunguz

MAY 25, 2017

But as I went back last night and reread Porter’s Competitive Strategy, I was surprised to learn that Porter’s intended value chain analysis to be used also at the business unit and at the company level. A unique selling strategy (Salesforce). Determining how to compete is a critical part of developing a startup idea.

Startup 100

Startup Underperforming Technical Team Strategy Azure 100

User Pilot

NOVEMBER 30, 2023

A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies.

Underperforming Technical Team 96

Underperforming Technical Team Marketing Market Research Outsourced Development 96

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? When it comes to marketing, executives can grow frustrated or intimidated by the sheer volume of numbers and metrics, ill-defined terminology, unclear processes, and potential conflict between sales and marketing teams.

Sales Hiring 233

Sales Hiring Underperforming Technical Team Marketing Market Research 233

SaaSOptics

MAY 19, 2022

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy? Identify your target market.

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaStr

FEBRUARY 4, 2020

Lexi Reese, Gusto COO uses her 20+ years of experience to provide advice on building high performing teams using authenticity, empathy and logic. Lexi explains the importance of team trust, driver and passenger mindsets, and much more. I think the foundation of high performance teams is that they share five things.

Scale 179

Scale Underperforming Technical Team Scaling Leadership 179

SaaStr

NOVEMBER 1, 2022

They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. AI is likely the next platform, dev tools are strategic given the scarcity of developers, cybersecurity is front and center for enterprises, and the data stack is still going strong. Proximity to customers helps too.

Scale 218

Scale Sales Hiring Cybersecurity Underperforming Technical Team 218

User Pilot

JULY 27, 2023

Chief Technical Officer : Responsible for outlining the company’s technological vision, implementing technology strategies, and ensuring that the technological resources are aligned with the company’s business needs. Engineering Manager: In charge of planning, designing, and overseeing projects. Average salary: $191,286/yr.

Sales Hiring 96

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 96

Andreessen Horowitz

SEPTEMBER 19, 2023

We pulled from my prior marketplaces experience and dove into their business quickly to develop a point-of-view on the opportunity. Prior to founding Instacart, Apoorva was a fulfillment optimization software engineer from Amazon. It truly has been a team effort. It was April 2014, and the company was raising its Series B.

Marketplace as a Service 142

Marketplace as a Service Scale Underperforming Technical Team Construction 142

User Pilot

JANUARY 22, 2024

The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. A good product marketing framework has three main components: a go-to-market strategy , a product marketing strategy, and a growth strategy.

Product Marketing 97

Product Marketing Marketing Social Media Scale 97

User Pilot

AUGUST 21, 2023

Product managers often work in cross-functional teams and bridge the gap between multiple departments. Product managers need to put themselves in the shoes of company executives, other team members, and of course end users so a strong affinity for empathy will go a long way. What qualities do you look for in a strong product team?

Interviewing 86

Interviewing Underperforming Technical Team Management Sales Hiring 86

FastSpring

APRIL 26, 2022

In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Next, let’s look at how to develop a churn-reduction action plan.

Benchmarks 123

Benchmarks Churn Payments SaaS Payments 123

Upscope

MAY 24, 2019

There are many articles on developing a customer experience (CX) strategy so seeing a range of practical examples will help put them into perspective. Below we'll stick to a simple definition and then show you 7 examples of how companies implemented CX strategies. Contents Why have a CX Strategy. A customer description.

Strategy 99

Strategy Sales Hiring Airlines Underperforming Technical Team 99

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. "  B2B brands can follow Dock’s lead by reaching out to their customers and internal teams to find experts who might want to showcase their points of view.

B2B 111

B2B Technical Advisors SaaS Payments Underperforming Technical Team 111

Chart Mogul

NOVEMBER 7, 2019

At the Product-Led Institute, we developed the “Triple-A” sprint, which focuses on rapidly identifying problems, building solutions, and measuring impact. The Triple-A sprint gives you a way to build a sustainable growth process and can be used by any team in your business. Ask yourself: Which part of your business is underperforming?

Underperforming Technical Team 69

Underperforming Technical Team Development Churn Metrics 69

Sales Hacker

SEPTEMBER 24, 2022

In this article, I’ll walk you through: What a sales funnel is, The elements of a high-performing sales funnel, And finally, strategies to create sales funnels that get results. There’s sales pipeline , a 7-stage journey describing what your sales team must do to convert a lead to a customer. What is a sales funnel? A whopping 67.6%

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

ChurnZero

MARCH 15, 2019

Churn Monster #10: Bad Fit Customer . We’re talking about a bad fit customer. A bad fit customer is a customer who is unable to receive value from your product or service due to a mismatch of currents needs and offerings. You are worried you have acquired a bad fit customer. What do you do?

Underperforming Technical Team 45

Underperforming Technical Team Churn Software Review Compensation 45

FastSpring

DECEMBER 7, 2023

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. And, you know, Carl’s role at WP Engine focuses on this in a big part.

Software Review 136

Software Review Technical Review Development Team Review Branding 136

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

Frontegg

DECEMBER 2, 2021

In addition, we are excited to welcome our new partners – the visionary team from Insight Partners, led by Praveen Akkiraju, Daniel Aronovitz, and Jeff Horring. Additionally, our diversity-first team has grown to more than 30 top-notch talents (you are an incredible team of people, each and every one of you!)and

Underperforming Technical Team 93

Underperforming Technical Team Sales Hiring DevOps as a Service Scale 93

Intercom, Inc.

JULY 28, 2022

Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom. In today’s episode, we sat down with Sanj to talk about scaling sales teams, what makes a great salesperson, and strategies to deliver the best outcomes for your customers.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

Casey Accidental

MARCH 29, 2022

A common issue leaders in product management, design, or engineering face is justifying investment in the “non-sexy” stuff. Non-sexy things include general user experience improvements, performance, developer velocity, infrastructure, technical debt, and, fortunately less than it used to be, growth. User Experience.

Investment 139

Investment Underperforming Technical Team User Experience Scale 139

Intercom, Inc.

APRIL 19, 2018

In engineering, you want to move fast, ship often and solve real customer problems. It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. Rich: Today I’m the Senior Director for Foundations Engineering at Intercom.

Outsourcing Services 192

Outsourcing Services Part-Time VPE Software AWS 192

Neil Patel

SEPTEMBER 26, 2020

Creating great content is key to an SEO strategy. Technical SEO encompasses the “behind the scenes” elements of an SEO strategy that speaks directly to search algorithms. But there are quite a few things to optimize for when building out a technical SEO strategy. 6 Ways a Technical SEO Consultant Can Help Grow Your Business.

Technical Advisors 145

Technical Advisors Consulting Underperforming Technical Team Mobile 145

Chart Mogul

NOVEMBER 7, 2019

At the Product-Led Institute, we developed the “Triple-A” sprint, which focuses on rapidly identifying problems, building solutions, and measuring impact. The Triple-A sprint gives you a way to build a sustainable growth process and can be used by any team in your business. Ask yourself: Which part of your business is underperforming?

Underperforming Technical Team 52

Underperforming Technical Team Development Churn Metrics 52

Intercom, Inc.

AUGUST 13, 2019

As the head of our Support Ops team, I work daily with my teammates to develop automated solutions that don’t frustrate customers, but empower them. They can also route customer conversations to the team best equipped to handle their questions and can even provide answers to simple customer questions like, “How can I add more users?”.

Underperforming Technical Team 279

Underperforming Technical Team Customer Support AI Headcount 279

SaaStr

JULY 25, 2021

I still remember the very first time I met Dev back in 2011 and I was this engineer turn first-time founder, CEO running the business. You can have the great product and a great team, but the market of small or very niche. And then what’s your unique advantage as a company, as the team? Jyoti Bansal: Yeah.

Sales Recruiting 249

Sales Recruiting Sales Hiring Scale VP of Engineering 249

Valuize Consulting

AUGUST 4, 2022

Mistake #1: Not Tying Your Technology Implementation To Your CS Strategy. The biggest mistake companies make when operationalizing a Customer Success technology investment is not recognizing the interdepencies between the strategy and the systems of CS. Mistake #2: Using Bad Data. Can my team impact this metric?

Technology 52

Technology Customer Success Underperforming Technical Team Investment 52

Backlinkfy

NOVEMBER 10, 2019

Data-driven marketing is not just an approach followed by companies, it is the basis of many successful marketing strategies. In a nutshell, a data-driven marketing strategy means the strategies that are built on the details that are extracted from analyzing the big data. How to Implement a Data-Driven Marketing Strategy?

Data 75

Data Strategy Marketing Underperforming Technical Team 75

Neil Patel

SEPTEMBER 10, 2019

Here are 7 advanced SEO strategies that I’m implementing as we speak and you should too. Advanced SEO Strategy #1: SEO A/B Split Testing. Advanced SEO Strategy #2: E-A-T. Now imagine someone injures themselves after taking your advice… well, that would be bad. Advanced SEO Strategy #3: Host HTML Files From a CDN.

Strategy 111

Strategy Underperforming Technical Team Engineering Technology 111