SaaStr

JUNE 25, 2023

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Everyone Has a Side Hustle Now. SaaStr 667: The 2023 Mid-Year State of the Markets: Why Efficient Growth is Key with SaaStr CEO & Founder Jason Lemkin  4. Is That a Good Thing? SaaStr 669: From 2 Weeks of Runway to a $1.5B

Startup 189

Startup Scaling Customer Success SaaS 189

SaaStr

APRIL 25, 2024

Six tips: Don’t sell too much of the company. This is key tip #1. Sometimes, it’s just a B+ idea and/or a B- market. This is key tip #2. But it does happen regularly, especially with bigger VC funds and when you’ve sold off a majority of the company. So … how do you protect yourself? An unexpected check.

Finance 217

Finance Investment SaaS Marketing 217

SaaStr

JUNE 18, 2023

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: About 70% of SaaS Public Companies Are New Versions of Existing Categories of Software (Updated) Growth Slowed Down About 33% On Average For Everyone in Q1 The Top 20 SaaStr Tips to Getting a SaaS Start-Up Going When Should You Add a Second Product?

CTO Hire 195

CTO Hire New CTO CTO Scaling 195

SaaStr

OCTOBER 9, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: The Early Hire That Almost Never Works: Director of Outbound. 10 Tips to Start Selling to Big Companies as a Tiny Startup. 5 Very Good Days, and 5 Pretty Bad Days, as a SaaS CEO. Seasoned VPs Cost 10x a Stretch VP Now.

Cloud 256

Cloud B2B Startup Scaling 256

SaaStr

SEPTEMBER 12, 2023

Believe It Or Not, It’s Time for Your First User Conference One thing that always works in marketing is bringing your customers and prospects together IRL. A SaaS Founder’s Guide to PR Why PR works, when it doesn’t, and what to expect. Competition In SaaS Leads to A Lot of Things. And you can start very small.

Sales Hiring 220

Sales Hiring Technical Advisors Compensation Outsourced Development 220

Inturact

JULY 11, 2022

Content plays an important role in increasing brand awareness, boosting website traffic, and generating new business opportunities.

Content Marketing 52

Content Marketing Marketing SaaS Branding 52

Sales Hacker

JUNE 23, 2021

Here are the seven best sales blogs (and five bonus sales newsletters!) Best article to read: RevOps is taking over how B2B SaaS companies look at sales. How to contribute: Predictable Revenue’s blog is a place to hear new content from the CEO and senior leadership team. Sales Hacker. Focus areas: Yes, we’re biased on this one.

Sales 79

Sales Technical Review Outbound Sales Team Interviewing 79

FastSpring

SEPTEMBER 21, 2018

Thanks to the pervasive presence of the internet, digital marketing has become an increasingly popular tactic in the go-to-market strategy for many SaaS businesses. These campaigns are capable of driving greater awareness, generating new leads and increasing sales of your SaaS offering. Content is a free discovery tool.

Social Media 66

Social Media Sales Funnel Marketing SaaS 66

FastSpring

DECEMBER 19, 2018

At FastSpring, we’ve been hard at work not only building the best-in-class ecommerce platform, but also staying up-to-date on all of the popular trends, news, and tips that help our readers sell more around the world. Find the best business model for your product or service with this helpful blog post. Are you B2B or B2C? Read More.

B2C 63

B2C Business Model Pricing B2B 63

SaaStr

APRIL 21, 2023

Now, he has five more marketing strategies that are sure to generate more leads if done right. If you aren’t spending money on marketing, it’s time to step it up. Most SaaS companies don’t spend enough on marketing, and that’s a mistake best avoided. Pick one or two and do them well. It’s too much.

Outsourcing Services 190

Outsourcing Services Scale Outsourced Development Marketing 190

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

MAY 15, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: SaaS Multiples Are At a 3+ Year Low. When to Go Multi-Product in SaaS. SaaStr 555: Secrets to Building a High-Performing Revenue Marketing Engine with Demandbase VP of Marketing Tracy Kraft. Where It Goes From Here.

Scale 203

Scale Sales Hiring Payment Features Marketing 203

SaaStr

MAY 29, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: 10 Simple Ideas to Help Manage the Burn. Some SaaS Stocks Are Actually Still Doing Pretty Darn Well. SaaStr 555: Secrets to Building a High-Performing Revenue Marketing Engine with Demandbase VP of Marketing Tracy Kraft.

Payment Features 203

Payment Features Leadership Engineering Startup 203

SaaStr

NOVEMBER 21, 2022

Joined by Katie Wickham, Payrix’s Director of Marketing, Butler shares essential tips on accelerating your business to $100 million ARR and beyond. . Tip #1: Maintain a hyper-focus on your ideal client profile. . Shopify took the company to IPO in 2015 and today has a market cap of about $40 billion. .

Payments 178

Payments Payment Methods Embedded Payments Scale 178

SaaStr

SEPTEMBER 18, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: The Broken State of SaaS Sales Rep Comp. SaaStr 591: The Key to Successful Scaling Across Markets, From a Founder Turned VC with OMERS Ventures Managing Partner Harry Briggs. ?. Top Videos This Week: 1.

Scale 183

Scale Sales Hiring Venture Capital B2B 183

SaaStr

AUGUST 13, 2023

The blog Healthy Competition put together their favorite Top 10 SaaStr Tips for Founders & CEOs from all our content. Don’t blame the market. If you are clearly #1 in the space with 70%+ market share, then sure, block the competition if you want. No downside, potentially real upside. I liked this Top 10 list a lot.

Sales Hiring 198

Sales Hiring Sales Software Marketing 198

SaaStr

MARCH 27, 2024

Where SaaS Meets AI LIVE TODAY! SaaStr AI Day is starting soon and will be live streaming today! Use the links below at each session’s designated time to tune-in live and join the Zoom session room. Or you can also watch the livestreams on the SaaStr YouTube Channel. Speaker: Brian Thomas, CPO @ Customer.io

AI 206

AI Generative AI Engineering Enterprise 206

SaaStr

MAY 1, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: It’s Basically a Quiet Series A, Series B, C and D Crunch Now. It’s a Lot Harder to Build a SaaS Decacorn Than It Used To Be. 10 Tips: CMO + CRO = Love… Building Lasting Leadership with Gusto’s CRO Tolithia Kornweibel.

Sales Hiring 198

Sales Hiring Leadership Innovation Retention 198

SaaStr

DECEMBER 18, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Coupa, Marketo, And the Great Coming Rebound in SaaS. Some Folks in SaaS Are Still Doing Really, Really Well. 10 Tips for Startups to Create Powerful Partnerships with Big Companies with SAP. Just This Week.

Scale 139

Scale Venture Capital SMB Forecasting 139

SaaStr

DECEMBER 4, 2023

With the turbulence in the market in 2023, sales cycles have only been getting longer and a lot more complicated. At this year’s SaaStr Annual , CEO and co-founder of Capchase Miguel Fernandez and Director of Marketing Rose Johnson share five tips for getting sales right in any market. to find out what was going on.

SaaS Payments 208

SaaS Payments Payment Services Payments Payment Features 208

FastSpring

DECEMBER 18, 2019

To recap a fantastic year at FastSpring, we want to take a look back at our top 10 blog posts from 2019. As a partner in growth for thousands of software companies around the world, one of our goals is to provide blog content that is helpful, interesting, and informative. How Localization for SaaS Pricing Can Boost Your Revenue.

Merchant Services 78

Merchant Services Payment Methods Payment Services Payment Solutions 78

Buffer Resources

APRIL 22, 2024

As the founder of CoachRanks , I have the opportunity to work with life coach solopreneurs every week, helping them better understand marketing best practices. But after achieving initial success, they bump into the same problem: They must moonlight as marketers to scale up. The number one most common theme that I see?

Social Media 97

Social Media Scale Growth Hacking Headcount 97

SaaStr

DECEMBER 1, 2023

1: Put the company right back into your drip market campaign. But it takes 7–10 years to get anywhere in SaaS. And a few other tips: #2: Invite all your bigger lost deals to your annual customer conference, if you have one. Dear SaaStr: What Do You Do When You Lose a Deal? #1: If your competitor really screwed it up.

Sales 253

Sales SaaS Marketing 253

Incredo

JANUARY 21, 2020

Conversational marketing has conquered the SaaS industry long ago. Because our post is rich in examples, tips, expert quotes and includes all the info you need to have at hand. What is conversational marketing and how does it work? Stay us till the end. There’s a bot that detects your presence on the website.

Marketing 313

Marketing SaaS Social Media Customer Support 313

ChurnZero

DECEMBER 29, 2020

Top 10 Blog Posts from 2020. Today, you’d be hard-pressed to find a high-velocity sales, marketing, or product team without a designated operations function. The SaaS Debate: Who Owns the Renewal and Upsell? 31 st Fastest Growing SaaS Company on SaaS Mag’s list. Customer Success vs. Sales.

Sales Hiring 98

Sales Hiring Scale Technical Review Software Review 98

SaaStr

MAY 23, 2023

Whether you’re part of a startup ready to enter the market or working at an established business ready to launch a new product, it’s critical to understand how to approach your target audience. In a fascinating session from SaaStr Annual, Walton Egan shares her playbook for a winning multi-channel marketing plan. Get your tickets.

Scale 202

Scale Marketing Social Media Advertising 202

SaaStr

SEPTEMBER 8, 2020

Check out the session here: Algolia also summarized their Top 5 take-aways here , and below: Most SaaS founders start out the same way— armed with ample expertise of the technical details that go into a product and with limited experience of other aspects of scaling, such as sales. On finding product-market fit in the early stages.

Scale 227

Scale Sales Hiring Technical Advisors Scaling 227

SaaStr

FEBRUARY 7, 2023

1,000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 1.5 Braindates are 1:1 and small group networking sessions designed for you to share knowledge and network with like-minded SaaS leaders during SaaStr Europa. Straight from a SaaS CCO with Yellow.ai’s CCO with Shekar Murthy, Chief Customer Officer at Yellow.ai

VP of Engineering 231

VP of Engineering Technical Cofounder Outsourcing Services CTO Coach 231

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. If you haven’t already, sign up here for tickets before we sell out. Scaling Revenue in 2022: What’s the Same and What’s Different?

Scale 236

Scale Sales Hiring Marketplace as a Service B2B 236

SaaStr

JUNE 29, 2023

SaaS buying has changed. As buyers grapple with expanding technology, higher prices, and a need for efficiency, SaaS companies need to deliver what their audience is looking for to win in the market. They review the changing market, buyer trends, and tips for the road ahead. Why are SaaS Prices Increasing?

VP of Engineering 231

VP of Engineering Trends Cybersecurity Sales Hiring 231

SaaStr

MARCH 24, 2023

Not only can real-life events drive business value, but they can also deliver a desirable pool of leads –– especially for B2B SaaS businesses. The Value Of Events Intrinsic Value : In-person events can help SaaS companies build relationships with potential customers and partners in ways that digital marketing tactics may not.

Sales 187

Sales Technical Review Systems Review Engagement 187

SaaStr

FEBRUARY 28, 2024

In a lineup of all Enterprise B2B SaaS companies with similar features, investors can only choose one or two per year. Ridge Ventures’ fund is $180M, and they’re deploying aggressively across the Enterprise stack — from data intelligence to management to next-gen SaaS. So what drives that decision? Know your customer.

B2B 197

B2B Enterprise Communication Technology 197

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively? CEOs love models.

Sales Hiring 221

Sales Hiring Underperforming Technical Team Marketing Market Research 221

SaaStr

DECEMBER 17, 2021

Pricing is one of the most challenging elements to get right for SaaS companies. Tip One: Make It Easy For Customers to Make the First Purchase. Note that easy purchasing doesn’t mean a low price; that will depend on your target market. Tip Two: Set Up Pricing That Scales While You Sleep.

Pricing 197

Pricing Scale Retention AI 197

SaaStr

MARCH 4, 2021

But, I know many of you have never hired a head of marketing before. Let me just give you one tip. There are basically 3 types of SaaS and business web marketers. Well, for SaaS companies, marketing broadly speaking breaks into three species — Corporate Marketing, Product Marketing and Demand Generation.

Sales Hiring 356

Sales Hiring Scale Marketing Branding 356

SaaStr

MAY 2, 2022

SaaStr’s Poya Osgouei has a great Uncharted podcast that does a deeper dive with many SaaS execs. Up this week is Thejo Kote, CEO of Airbase. His first startup, Automatic, was acquired by Sirius XM for $100m. The second-timers see things differently. More on what Thejo’s doing different the second time here.

Startup 222

Startup Technology SaaS Marketing 222

Totango

MARCH 8, 2022

Providing a forum to share CS strategies, tips, and best practices. Offering career advancement tips for CS professionals. Offering tips on how to run customer success communities. Some brands set up their customer success communities to enhance their customer support or to support their marketing efforts.

Customer Success 115

Customer Success Technical Review Social Media Underperforming Technical Team 115