customer-segmentation Blog Related Topics 
User Pilot
JANUARY 23, 2023
A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Marketing segmentation comes in handy here. In this article, we cover: How is marketing segmentation used in customer retention? Most common types of customer segmentation.
SaaStr
APRIL 14, 2020
Everyone usually gets pretty good at segmenting customers by ACV. Or enterprise vs smaller customer. And later, we often start segmenting by vertical and industry. More of you right now should be putting that aside a bit and segmenting your customers into 3 new groups: Growing. Large, Medium and Small.
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Totango
AUGUST 9, 2022
B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This yields superior customer satisfaction, translating into higher revenue for your business. This article will give you six best practices for optimizing your B2B customer segmentation.
User Pilot
APRIL 10, 2021
Customer segmentation is a classic marketing concept for good reason. There’s a high chance that not all of your customers have the same type of business, come from the same part of the world, or even use your product in the same way. Or give them all customer support to the same level of depth. Source: me.me.
User Pilot
JUNE 29, 2022
How many customer segmentation tools are out there? Then how do you determine the best one for customer segmentation analysis to uncover product growth opportunities? Here, we have listed a few popular customer segmentation software options and described their pros and cons. Dozens, hundreds? Let’s dive in.
SaaStr
JULY 14, 2022
What started as a simple WordPress blog in 2012 has now become the world’s largest community of SaaS executives, founders, and entrepreneurs. SaaStr began in 2012 as a simple WordPress blog and a few answers on Quora sharing Jason Lemkin’s learnings of going from $0 to $100m ARR at EchoSign. SaaStr is turning 10! Now a staple!)
SaaStr
FEBRUARY 2, 2022
It gets even more repeatable once you have a mini-brand , once many prospects and customers in at least one niche segment have heard of you. The feature gaps that the early customers were OK with, the later ones aren’t. Ideally, the majority of your bookings always come from new customers, no how high your NRR.
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