SaaStr

NOVEMBER 9, 2022

134+ $1m customers, 86% enterprise. Five9 has fully moved from an SMB product to a true enterprise one, now with well over 100 million dollar customers. #2. I track this closely mainly because I see so many founders not focus as much here as they could. 5 Interesting Learnings: #1.

SMB 62

SMB Cloud Engineering Enterprise 62

SaaStr

DECEMBER 20, 2024

Providing a direct pulse on customer and market sentiment. By proxy of overseeing a team of 7-10 sales reps, your frontline managers should have an acute pulse of the customer as well as the macroeconomic environment. Having a framework for effective 1:1’s keeps everyone on track. Sales methodology reinforcement.

Sales Hiring 260

Sales Hiring Scale Underperforming Technical Team Sales 260

SaaStr

NOVEMBER 17, 2022

We track your progress and provide monthly executive level reporting on achievement against industry-recognized benchmarks and best practices. Upzelo helps you fight churn and increase retention through real-time data, customised offers and better customer feedback. We are not like other banks.

Banking 261

Banking Payment Features Venture Capital Subscription 261

SaaStr

FEBRUARY 12, 2022

However, there are practical methods you can use to acquire new customers, drive higher retention, and grow your company. . Gorgias CEO Romain Lapeyre has successfully scaled the Gorgias SMB customer base from 1,000 to 10,000 by relying on data. Lapeyre shares advice on how to use data to acquire more customers and increase ARR. .

SMB 246

SMB Scale Data Scaling 246

SaaStr

FEBRUARY 2, 2020

Right now we’re tracking to somewhere close to 15,000 attendees. But while 35% of attendees are CEOs, 29% are in Sales+Marketing+Customer Success. But our progress with attendees has been slower. And interestingly, even with 3,000+ folks on track for 2020 SaaStrEuropa.com, our European attendance hasn’t dropped.

Cloud 260

Cloud Engineering Trends SaaS 260

SaaStr

SEPTEMBER 17, 2021

Vimeo just hired their first sales rep 3 years ago to spearhead $20k+ deals … and now they have 100 reps, and are on track to double that headcount. Even in this distributed age, it’s critical to have local leaders tailoring the product and owning the customer relationship. My Top 10 Learnings: #1.

Enterprise 299

Enterprise Scale Sales Hiring Headcount 299

SaaStr

JUNE 17, 2021

Customer-Centric: Your VP should understand the customer completely. They will be the most prominent customer advocate in your business. Communicator: Your product leader must possess impressive communication skills for their teams, executive leaders and external parties (like customers and analysts).

Scale 246

Scale Enterprise readiness Startup Scaling 246

SaaStr

MARCH 8, 2019

Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. We have 1,500 customers.

Scale 55

Scale Sales Hiring Underperforming Technical Team Social Media 55

SaaStr

MARCH 25, 2020

The mistake was a combination of not knowing enough about SaaS back then, and also having incredible confidence in the team’s past track record. It quickly became clear, even with paying customers in our first weeks after launch on TechCrunch, that we’d never hit the $2m plan. There was no doubt in my mind, in fact.

Engineering 257

Engineering Revenue Branding Education 257

Payrix

JULY 30, 2024

The unique variables of every software company, from available resources, to customer needs, to payments aspirations are all factors that call for a tailor-made roadmap to launch. Do it well and you’re on your way to creating the ideal experience for your customers that generates longer-term value.

Merchant Services 147

Merchant Services Payments Payment Solutions Payment Services 147

SaaStr

MAY 31, 2023

Billion in ARR, but customers are trying to reduce their spend or at least slow the increase in spend. More evidence of customers, especially big customers, trying to control spend more aggressively. More evidence of customers, especially big customers, trying to control spend more aggressively. Billion in ARR.

Headcount 246

Headcount Scale Sales Hiring AWS 246

SaaStr

AUGUST 26, 2023

They discuss his role in unlocking and activating data to drive better outcomes for customers. He also talks about the hardest thing he worked on, which was building a customer data platform at MailChimp. They advise starting with a solid foundation for measuring success and then gradually progressing to measure email performance.

Technical Advisors 246

Technical Advisors Data Technical Review Sales Hiring 246

SaaStr

SEPTEMBER 24, 2020

Track retention carefully. Lack of talking to customers. Talk to more customers. Track retention. Ignoring the obvious signs of a lack of progress. If you’re constantly changing paths or projects, and feel you’re too busy to interact with customers; LISTEN UP! No customer interaction. Flat graphs.

Underperforming Technical Team 233

Underperforming Technical Team Startup Engineering Retention 233

Intercom, Inc.

MARCH 14, 2018

Get feedback direct from your customers. Jump on customer calls and send targeted messages based on usage of the beta to gather feedback. Decide whether or not you are holding something of value back from non-beta customers or if it falls short of the bar you set out to exceed. Decide how you’re going to pitch.

Benchmarks 223

Benchmarks Metrics Management Communication 223

SaaStr

FEBRUARY 8, 2022

Volume refers to the number of leads, pitches, closed deals, and customers. For example, once you get a potential buyer, decide how often sellers will get on a call with them, how you will handle objections along the way, and how sellers will input data to track their progress. To maximize your volume, consider how and who.

Scale 291

Scale Sales Hiring Compensation Sales 291

SaaStr

AUGUST 24, 2022

Founders should give an adequate amount of focus to picking their first customers and building their network. Build a strong customer base. Building trust and credibility with your customer base is a sure way to success. Your startup is asking to handle the core customer data of major companies. Leverage your network.

Revenue 246

Revenue Software Review Leadership Branding 246

SaaStr

DECEMBER 23, 2022

One of the mantras for customer service has always been “Show Me You Know Me”—to speak your customer’s language and to reflect their world to them. That’s why connecting to prospective customers in real-time is critical. Work to align your customer success and your renewal teams. Lesson #1: Speed to Lead. Yes, they are.

Scale 235

Scale Engineering Marketing Scaling 235

Neil Patel

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Step 1: Understand Your Customers. Your marketing efforts’ ultimate purpose is to reach the most customers and get them past the sales funnel. Web Content writer: works on blog posts, guest posts, social media copy, and landing pages.

Software Review 145

Software Review Social Media Marketing B2C 145

SaaStr

JULY 11, 2023

No matter where you are in the life of your company, you need to keep the big problem you are solving for your customer as your North Star. Gorgias, an eCommerce customer service platform, discovered that their customers’ main pain points were a lack of centralized customer support channels and poor integrations.

Sales Hiring 200

Sales Hiring SMB Sales Recruiting Payment Methods 200

Neil Patel

NOVEMBER 4, 2020

Social media has empowered customers to share how they feel about businesses more than ever before. Let’s say someone uses your product or service, and the customer had a great user experience. Let’s say someone uses your product or service, and the customer had a great user experience. However, businesses have to be listening.

Payment Solutions 145

Payment Solutions Payment Methods Social Media Business 145

SaaStr

AUGUST 13, 2024

When you have something – a million in revenue or a 100 customers – it’s not all about the competition, feature gaps, and funding. Take a progress check at 90 or even 60 days, and take action that day. How many quarters do you give a VP to get back on track? It’s about attracting truly great talent to your company.

Sales Hiring 306

Sales Hiring Part-Time VPE Venture Capital Fractional VPE 306

Neil Patel

OCTOBER 27, 2021

It will help you find those leaks, seal them up, and get you back on track to smashing your SEO goals for the year. It will tell you what is working and what you need to adjust to stay on track and meet your SEO goals. It will show if you’re on track or if you need to pivot your strategy to meet your KPIs and goals for the year.

Technical Review 145

Technical Review Social Media Trends Engineering 145

SaaStr

JULY 2, 2022

Incredible CRO/CMO Growth Track! Come to Annual in September, yes, but also come visit your customers here, your partners here, and more. #10. We have great tracks, content, braindates, and mentoring sessions for Sales, Marketing, Product, Success and Engineering leaders. More customers. Do Your Team Offsite at Annual!!

Scale 258

Scale Sales Hiring PayPal Scaling 258

Neil Patel

MARCH 2, 2021

Customer acquisition cost (CAC) is a metric that has been growing with the emergence of Internet companies and web-based advertising campaigns that can be tracked. Traditionally, a company had to engage in shotgun style advertising and find methods to track consumers through the decision-making process.

Acquisition 145

Acquisition Metrics Customer Lifetime Value Advertising 145

User Pilot

FEBRUARY 25, 2024

Map out each stage in the customer journey. Best funnel analysis tools to try Userpilot – Best funnel analysis tool for tracking user behavior. Google Analytics – Best tool for tracking website conversion funnels. Hotjar – Best for qualitative user behavior tracking. Identify friction areas.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

Neil Patel

JULY 31, 2021

The AIDA model is the traditional way to track the customer journey. turning them into a customer. Realistically, not everyone who visits your website will convert to a paying customer, which is why we use a funnel shape. Visualizing or mapping out your funnel can help you stay on track further down the line.

Software Review 145

Software Review Social Media Sales Funnel Branding 145

Totango

AUGUST 11, 2022

Most interactions with your SaaS customers are digital, making handling these opportunities decisive for customer satisfaction, loyalty, repeat business and referrals. In this article, we’ll show you how to build client relationships digitally with your SaaS customers. Blog content consumption. Social media posts.

Technical Review 113

Technical Review Social Media Software Review Onboarding 113

Totango

JULY 29, 2022

Did you know that 70% of revenue in a subscription-based business comes from existing customer renewals and upsells? In order to ensure renewals and maximize upsell opportunities, it’s important to consistently provide value throughout the entire customer journey. Customer Expansion at its Core . Driving Expansion .

Strategy 118

Strategy Enterprise Acquisition Business Model 118

User Pilot

FEBRUARY 26, 2024

TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. It also helps them seal any leaks in the funnel resulting in the loss of potential customers. Let's get right into it! It gets even better.

Marketing 105

Marketing Sales Funnel Forecasting Customer Lifetime Value 105

Neil Patel

SEPTEMBER 1, 2021

Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. However, you can’t just create the occasional blog post or paid ad and hope to generate results. There’s a higher chance you’ll lose sight of your business goals, and you might struggle to get back on track.

B2B 144

B2B Strategy B2C Content Marketing 144

Intercom, Inc.

OCTOBER 15, 2020

Our previous conversations with Bob have covered how to unpack customer motivations and the Jobs-To-Be-Done framework (of which he was one of the principal architects). In this episode, Bob and I chat about his new book Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress. How the hell do you keep track?

Sales Hiring 265

Sales Hiring Sales VP of Engineering Underperforming Technical Team 265

Buffer Resources

AUGUST 29, 2023

At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. Add all of this up, and it means the only way to keep track of everything is to keep it in one place with a centralized content calendar.

Social Media 117

Social Media Systems Review Content Marketing Metrics 117

User Pilot

SEPTEMBER 16, 2024

HubSpot broadened its product range to cater to more business needs, becoming an all-in-one customer platform. Develop a comprehensive go-to-market strategy involving customer personas, pricing models, marketing channels, and messaging. Canva launched a tailored product for educators, expanding its reach into the education sector.

Development 105

Development Strategy Marketing Technical Review 105

Intercom, Inc.

SEPTEMBER 1, 2021

This means better outcomes for everyone: from the teams we work with to, more importantly, our customers. It’s up to us to know everything about our customers – who they are, where they hang out, and what pain points we can solve for them”. But we’ve always maintained, and even improved, those close partnerships.

Product Marketing 138

Product Marketing Marketing Sales Hiring Scale 138

Neil Patel

JULY 1, 2021

Whether you’re a blogger, freelance writer, business owner, or creative director at a marketing firm, an editorial content calendar can help you stay on track and keep you sane—while ensuring a consistent flow of content. For example, if you are publishing blogs to support a new launch or annual sale. Helps Achieve Your Goals.

Strategy 145

Strategy Social Media Marketplace as a Service Content Marketing 145

Neil Patel

DECEMBER 30, 2020

Are you looking to monetize your blog or earn a passive income? An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. This makes them one of the most straightforward ways to monetize a blog or earn passive income. What is an Affiliate Network?

Merchant Services 140

Merchant Services Payments Payment Methods Marketing 140

Neil Patel

JUNE 11, 2021

S – Specific: Visits, Leads, or Customers. Do you want to increase traffic, nurture traffic into leads, or convert leads into customers? No matter how great your business is, if customers don’t know about you, they can’t buy from you. The metrics to track these marketing objective plans are pretty straightforward.

Social Media 130

Social Media Marketing Acquisition Branding 130