SaaStr

NOVEMBER 13, 2023

You put the product in the hands of users and use real data from real users to measure success and determine how the features are being used. Companies could spend time reading competitor press releases and blog posts, and sure, you need to know some of that stuff. You want to build that from the ground up before you scale.

Scale 223

Scale Scaling Sales Hiring Construction 223

Blulogix

MARCH 24, 2024

Measuring Success Through Key Metrics: Success Metrics: Identify and track key performance indicators (KPIs) that accurately reflect customer success, including usage patterns, satisfaction scores, and achievement of strategic goals. Take your business further with BluIQ’s flexible, scalable, enterprise-grade intelligent billing solutions.

B2B 86

B2B Subscription Payment Features Customer Success 86

SaaStr

MAY 17, 2024

As Product leaders, you have to build trust with CEOs and founders, align on vision and strategy, stay focused on the customer’s problem, and effectively navigate misalignment to ensure your product has the greatest chances of success right out of the gate. Eventually, you can set some goals and strategy and build together.

Scale 169

Scale Technical Review Sales Hiring Artificial Intelligence 169

ChurnZero

DECEMBER 29, 2020

Top 10 Blog Posts from 2020. Learn why an operations role is the key to scaling Customer Success, what this role looks like within a mature organization, and when you should hire for it. 7 Trust-Building Tactics to Increase Customer Loyalty. 9 Well-Meaning Yet Harmful Phrases to Avoid with Customers.

Sales Hiring 98

Sales Hiring Scale Technical Review Software Review 98

SaaStr

OCTOBER 11, 2023

monday hasn’t missed a beat, but before we dive into their secrets, let’s first learn where it all started and what they do today. It’s a very flexible software that allows everyone to build their own solution. Money wasn’t in abundance, so they had to measure and track everything, and it stuck with them. And it worked.

Scale 169

Scale Sales Hiring Scaling Banking 169

SaaStr

AUGUST 29, 2022

: Founder Confidential with HubSpot’s Founders and SaaStr’s CEO : Tune into Founder Confidential with SaaStr CEO Jason Lemkin and HubSpot Founders Dharmesh Shah and Brian Halligan to hear their key learnings and considerations of what it takes to be a Founder in today’s SaaS landscape.

Scale 243

Scale Sales Hiring Marketplace as a Service B2B 243

User Pilot

MAY 2, 2024

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. Key metrics to measure customer retention include customer retention rate , customer churn rate , customer acquisition cost, and customer effort score. Let’s dive right in!

Retention 111

Retention Metrics Strategy Scale 111

SaaStr

SEPTEMBER 12, 2023

Measure customer success teams based on renewal rates and revenue growth from the existing customer base, aiming for 80-90% renewal rates and 110-120% revenue growth from upsells. ” 10 Learnings On How To Build Your Own Community Community does well can be one of the most scaleable things you can do in marketing.

Sales Hiring 227

Sales Hiring Technical Advisors Compensation Outsourced Development 227

User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. How to create an effective conversion path Ready to build a successful conversion path for your SaaS product? Userpilot blog post.

SaaS Payments 104

SaaS Payments Payment Services Payment Methods Payment Solutions 104

SaaStr

MARCH 20, 2024

They discuss Sam’s learnings at Founders Fund, what the 2024 playbook looks like, hiring and motivating sales teams, and a handful of audience questions. What he’s learned on both sides of the VC table is that the bar is really high for most VCs. If they don’t, they never will , and they’ll never learn the product.

Sales Hiring 254

Sales Hiring Sales Recruiting Scale Headcount 254

SaaStr

DECEMBER 27, 2023

Alessio Artuffo, President and COO of Docebo , shares lessons learned, misconceptions, and what he would have done if he could do it all over again. For context, Docebo is a learning management platform addressing the needs of corporations that train an audience internally and externally. The image above is a glance at Docebo today.

Sales Hiring 200

Sales Hiring Scale SMB Outsourced Development 200

SaaStr

DECEMBER 23, 2022

tools that measure and monitor what’s happening in a vehicle.) In achieving over $724M in ARR and growing to 2,000+ employees since its founding in 2015, they have learned a thing or two about developing a business. . Sarah Patterson, Samsara’s Chief Marketing Officer, has been there to learn these lessons along with them.

Scale 165

Scale Engineering Marketing Scaling 165

SaaStr

JANUARY 5, 2024

For Sam, when he was originally building outbound sales at Brex, they were focused on not purchasing a sequencing tool or system that provides contact information and then blasting that ICP. They’re coachable and they have learned the importance of time management to be successful. So, how do you determine what to measure?

Sales Hiring 249

Sales Hiring Sales Recruiting Scale Outbound Sales Team 249

Tom Tunguz

SEPTEMBER 6, 2013

In a very kind gesture, Ivan Kirigin submitted this blog (and Intercom.io’s blog) to answer the question posed by Disqus, What is the best content marketing campaign you have seen and why? In response, David Fleck, head of revenue at Disqus asked whether the blog has ever led to an investment and whether that’s the right KPI for it.

Content Marketing 100

Content Marketing Investment Marketing Startup 100

SaaStr

JANUARY 11, 2020

But as SaaStr grew, first we started to build a list. But at least we can measure it. So we started measuring it about 30 months ago. So the one re-learning is even if you measure it, if you don’t make it a Top 5 goal, it doesn’t happen. You probably know this, but destination blogs are dead.

Scale 158

Scale B2C Travel Cloud 158

Blulogix

APRIL 11, 2024

This blog post covers the best practices for mastering channel business management, highlighting the importance of establishing clear processes and guidelines for a fruitful collaboration with channel partners. Measure and Reward Performance: Implement a system to track partner performance against agreed-upon metrics.

B2B 80

B2B Subscription Payment Features Scale 80

SaaStr

JANUARY 30, 2023

She shares the challenges faced at critical stages of the company’s growth journey, the lessons learned, and how they grew to $100 million ARR in just 20 months. ” They learned that many company founders were HR leaders who needed help managing complicated local labor laws. You’ll test and build processes as you grow.

Sales Hiring 226

Sales Hiring Payment Services SaaS Payments Scale 226

Tom Tunguz

APRIL 2, 2013

Along the way so far, I’ve learned a few lessons on frequency, content type, idea generation, voice, titles and distribution. There are two schools of thought on blogging frequency: high frequency vs high quality. At this point, it’s unclear to me which is better for building an audience because both work. Titles matter.

Social Media 100

Social Media AWS Construction Metrics 100

SaaStr

FEBRUARY 14, 2023

And I passionately believe in measuring things. And about measuring and identifying Almost Churn. A phone call does not build attitudinal loyalty. And you’ll learn something magical: First, customers love to meet the CEO. It all builds Attitudinal vs. mere Behavioral Loyalty. The details on that math here.

Customer Success 286

Customer Success Compensation Churn Enterprise 286

CloudGeometry

MARCH 3, 2022

The challenge is to build common ground between business and architecture so as to translate business assumptions into critical technical solution inputs. We begin by taking the measure of three foundational dimensions: (1) User Model , (2) Monetization , and (3) Measurement. More on that below.

Well Architected Framework 130

Well Architected Framework VPCs (Virtual Private Cloud) SaaS Cloud 130

User Pilot

MAY 1, 2024

Are you planning to build a community for your product but are intimidated by the amount of work needed? Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals. Why building a community is important for brand loyalty?

Branding 102

Branding Social Media Acquisition Advertising 102

SaaStr

APRIL 25, 2021

“How to Build a Unicorn in 8 Simple Charts with SafeGraph CEO Auren Hoffman” Safegraph CEO Auren Hoffman (and past co-founder/CEO of $2B+ Liveramp) takes some of his super-popular charts from Twitter and does a live session on how to build a unicorn in 8 simple charts. Learn here how they got there. #5.

Entertainment 283

Entertainment Cloud Acquisition Retention 283

Intercom, Inc.

MARCH 9, 2022

Throughout the process, we ask ourselves: “What measurable change in customer behavior will result from successfully solving the problem?”, and typically measure this behavior as product activity or usage. For example, something like an add-on can easily be measured in revenue. “It’s So we plan to iterate.

Metrics 152

Metrics Acquisition Revenue Churn 152

Intercom, Inc.

DECEMBER 10, 2019

Our industry is in the midst of a big philosophical debate about the fundamental way of thinking about how we build our products, with the focus shifting from the outputs of what we build to the business outcomes generated by those outputs. That speed of iteration came naturally to us, and was very fruitful.

Retention 281

Retention Metrics Scale Startup 281

Totango

DECEMBER 7, 2023

Check out three key highlights from the podcast and listen to the entire episode to learn how vertical alignment can help GTM teams drive growth and increase customer value. Foster cross-functional alignment through common customer goals Alignment is most frequently achieved when there’s clarity and commonality around insight and objective.

Revenue 92

Revenue Sales Customer Success Technical Review 92

Totango

NOVEMBER 14, 2023

This visibility allows you to address those issues before they become critical, ultimately aiding in building strong and loyal customer relationships. Lastly, and equally important, the Drive Community Engagement SuccessBLOC includes valuable features for your business to measure and celebrate community wins.

Scale 97

Scale Customer Success Engagement Scaling 97

Sales Hacker

NOVEMBER 10, 2023

While the obvious and important way to build and cultivate customer loyalty is to build a product that people love, the reality is that it takes time. In tandem with the sustained efforts in product excellence fostering long-term loyalty, are there supplementary ways to build customer loyalty – more quickly?

VP of Engineering 94

VP of Engineering Scale Outsourced Development AI 94

Blulogix

FEBRUARY 25, 2024

These regulations may cover areas such as consumer protection, data privacy, taxation, and anti-fraud measures. Anti-Fraud Measures: Subscription services must implement robust security measures to prevent fraud, including unauthorized sign-ups, payment fraud, and data breaches.

Payments 52

Payments Payment Services Artificial Intelligence Payment Features 52

Buffer Resources

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. By following a set process , creators can ensure that their content maintains a consistent quality and style, which can help to strengthen their brand identity and build trust with their audience. 

Systems Review 110

Systems Review Social Media Technical Review Scale 110

User Pilot

OCTOBER 6, 2023

First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. The B2B marketing funnel focuses on creating awareness, building interest, and generating qualified leads through content marketing, search engine optimization, and social media marketing.

B2B 105

B2B Development Team Review Software Review Marketing 105

User Pilot

FEBRUARY 28, 2023

TL;DR User adoption happens when users learn how to use a product and discover its value. An effective adoption strategy involves setting goals, implementing product education , and measuring success. Build in-app guidance to prompt discovery and engagement. Track product analytics to measure success.

Strategy 98

Strategy Software Review Business SaaS 98

Blulogix

MARCH 19, 2024

This blog post will review the complexity of managing digital inventory in subscription models and shares best practices for effective oversight. Implement Robust Access Controls: Establish strict access controls and authentication measures to monitor and manage who can access your digital inventory.

B2B 52

B2B Subscription Payment Features Management 52

User Pilot

JUNE 12, 2023

Book a demo to learn more. Here are some things you stand to gain: Understand the needs and expectations of your user personas: Through market research , you’ll learn the general needs of your target market and try to weigh them against what you currently offer. Building market research survey in Userpilot.

Marketing 97

Marketing Market Research Branding Scaling 97

User Pilot

AUGUST 10, 2023

Understanding NPS types will help you measure customer sentiment the right way. TL;DR A Net Promoter Score (NPS) survey is a customer loyalty survey that measures the likelihood of customers recommending you to their friends and colleagues. Upon a customer service call to measure customer satisfaction with the help received.

SaaS Payments 97

SaaS Payments Payment Solutions Software Review Interviewing 97

Panintelligence

MAY 7, 2024

In this blog post, we distill the key insights from our recent webinar on how to pilot AI successfully, providing a roadmap for businesses to navigate the adoption of AI technologies tailored to their unique needs and objectives. Established metrics should be used to measure impact and identify areas for improvement.

AI 52

AI Artificial Intelligence Machine Learning Strategy 52

Sales Hacker

MARCH 1, 2024

Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers. Consider the overnight success of a celebrity-owned product.

VP of Engineering 72

VP of Engineering Scale SaaS AI Search 72

Totango

FEBRUARY 23, 2024

From the key responsibilities of each role to activating and deploying the flywheel to the most important metrics to measure, Karen discusses all the hottest topics about this compelling collaboration. Here are three key takeaways from the podcast.

Scale 94

Scale Customer Lifetime Value Acquisition Customer Success 94