SaaStr

JUNE 4, 2025

Referrals are Chime’s largest acquisition driver since 2022 , helping bring sales & marketing spend down to 26% of revenue in Q1 2025, from 42% in 2022. Keep Driving Up ARPU, Slowly But Steadily Chime’s ARPU grew from $231 to $251 (Q1 2024 to Q1 2025). million in Q1 2025. 5 Interesting Leanings: #1.

Outsourcing Services 190

Outsourcing Services Scale Banking Customer Lifetime Value 190

SaaStr

FEBRUARY 25, 2025

And a full half of 2025 will be dedicated in the latest in AI for B2B, including 100+ of the best new players in B2B AI presenting on our new AI Demo Stage! Sessions often cover specific benchmarks for customer acquisition costs, churn rates, expansion revenue, sales efficiency, and other SaaS-specific metrics. Pull together the team.

Sales Recruiting 169

Sales Recruiting Scale CTO Hire Sales Hiring 169

Clouded Judgement

JUNE 17, 2025

Their ongoing revenue can “fund” new logo acquisition and allow the business to operate profitably at paybacks much larger than what private companies (with smaller ARR bases) can afford. Heading into Q1 earnings, analysts had expectations for how each business would perform in 2025.

Cloud 277

Cloud Software Benchmarks Retention 277

SaaStr

JUNE 14, 2025

If you’re not top 2-3 in your category, prepare for acquisition, find a defensible niche, or pivot to less mature markets. Action Item: If you’re not in the top 2-3 players in your category, you need to either: Find a defensible niche Prepare for acquisition Pivot to an adjacent, less mature market 2.

AI 244

AI Cloud Software Review Underperforming Technical Team 244

SaaStr

MAY 27, 2025

First IPO in 1999 First acquisition for $5.3 Billion in 2015 Second IPO in 2021, $10 Billion market cap Salesforce acquires them in 2025 for $8 Billion Man, it's a journey pic.twitter.com/Lmi9NPQbj6 — Jason SaaStr.Ai IPO private IPO acquisition is becoming a common path. But founded … in 1993!

Acquisition 137

Acquisition Government AI Enterprise readiness 137

Payrix

JANUARY 28, 2025

In this episode of PayFAQ: The Embedded Payments Podcast, host Ian Hillis welcomes Matt Downs, President of Worldpay for Platforms, to discuss software-led payments predictions for 2025 and beyond. Navigating market dynamics in 2025 and beyond Matt emphasized the cyclical nature of the payments industry, likening it to a pendulum.

Payments 130

Payments Payment Solutions Merchant Services Payment Methods 130

SaaStr

JUNE 10, 2025

If you want to aim for a strategic acquisition in 5 years, staying bootstrapped or lightly capitalized is probably better. But if you stay bootstrapped, you keep control and flexibility, which is valuable if you’re aiming for a steady, profitable path to acquisition. Whatever you do, don’t raise … just to raise.

Venture Capital 164

Venture Capital SMB Acquisition Churn 164

SaaStr

FEBRUARY 12, 2025

Efficient Growth : Word-of-mouth in tight-knit industries reduces customer acquisition costs. Looking Ahead: The Future of Vertical SaaS As we look to 2025, 2026 and beyond, several trends are emerging: Industry Consolidation : Successful vertical SaaS players are becoming platforms, acquiring or partnering with complementary solutions.

Construction 247

Construction Scale SaaS Travel 247

SaaStr

MARCH 16, 2025

And see everyone at SaaStr Annual 2025, May 13-15 in SF Bay!! What started as a focused experiment became their most efficient customer acquisition channel. Scaling Success: The Datadog Re:Invent Story Datadog’s experience with AWS Re:Invent demonstrates this approach perfectly.

Scale 218

Scale Sales Hiring Scaling Marketing 218

SaaStr

APRIL 28, 2025

And come see so many more great convos like this at 2025 SaaStr Annual + AI Summit on May 13-15 in SF Bay , including the CEOs and CXOs at vertical SaaS leaders ServiceTitan, Clio, MangoMint, Owner and so many more! Their mission: increase safety, efficiency, and sustainability for the industries that power 40% of global GDP.

Scale 260

Scale Transportation Scaling SMB 260

SaaStr

FEBRUARY 26, 2025

pic.twitter.com/RhXYJqZuMg — Marc Benioff (@Benioff) February 26, 2025 Let’s dig in more 5 Interesting Learnings: #1. The Big Acquisitions Are Doing Well. Salesforce Growth: FY26 $40.9B (guidance) FY25 $37.9B Salesforce Operating Cash Flow: FY26 $14.5B (guidance) FY25 $13.1B

Scale 191

Scale Sales Hiring Azure Cloud 191

SaaStr

MARCH 24, 2025

Focus on showing clear evidence of growth + efficiency, segment-specific excellence, and one truly scalable acquisition channel. Most importantly, make sure your historic trajectory supports your future projections.

Data 137

Data Acquisition AI Finance 137

BetterCloud

NOVEMBER 13, 2024

Today, we’re excited to announce the acquisition of Tricent , a top global file sharing governance platform! With Tricent’s advanced governance tools and BetterCloud’s proactive file security features, this acquisition will offer the most comprehensive and robust file security solution for SaaS lifecycle management.

Acquisition 52

Acquisition Government Cybersecurity compliance 52

Tom Tunguz

JANUARY 11, 2025

Despite holding a staggering $370b war chest in 2025, tech giants aren’t racing to acquire companies they’re too busy building their AI empires, one data center at a time. Two of Google’s reported acquisition overtures, Wiz & Hubspot , were scuttled. 1 Notice in 2025 the overall cash balance dropped by $80b.

Technical Review 147

Technical Review Software Review Acquisition Finance 147

SaaStr

APRIL 8, 2020

For a Really Big Tech Company, any acquisition of less than about $1b is somewhere between an experiment and a bet. Better to put that energy into products that would move the needle in Cloud in 2019–2025 and beyond. And maybe even almost an experiment. Buying Wunderlist for $150m sure sounds like a lot to me and you.

Azure 318

Azure Cloud Acquisition Strategy 318

SaaStr

APRIL 13, 2025

As we gear up for 2025 SaaStr Annual, May 13-15 in SF Bay , we wanted to take a look back at one of your favorite SaaStr conversations with Parker Conrad at SaaStr. And come meet Rippling and learn its secrets to building compound products when their VP of Product Anique Drumright joins us on-stage at 2025 Annual !

Startup 157

Startup Sales Hiring Underperforming Technical Team Cloud 157

The SaaS CFO

NOVEMBER 15, 2024

SaaS operators must understand the balance between sales and marketing spend and the acquisition of net new revenue. Here are my thoughts on how to use the Magic Number in 2025. Enter the SaaS Magic Number.

SaaS 105

SaaS Acquisition Sales Revenue 105

ChurnZero

JANUARY 6, 2025

” So what 2025 customer success trends can we anticipate? For 2025, our experts expect to see customer teams owning more growth targets, demonstrating more impact, and adopting more sophisticated revenue workflows to drive growthultimately positioning themselves as a cornerstone of long-term growth. Its a bumpy road to the top.”

Trends 52

Trends Customer Success Scale SaaS 52

Blulogix

JANUARY 6, 2025

By Inga Broerman The 2025 Blueprint for Scalable Growth in the Subscription Economy The subscription economy is entering a pivotal year. By 2025, the landscape will be more competitive, innovative, and complex than ever before. Businesses that invest in smarter systems now will set the standard for success in 2025 and beyond.

Payment Features 52

Payment Features Subscription AI Search compliance 52

Tom Tunguz

OCTOBER 23, 2023

At the time of acquisition, Github had about 25m users & projected to reach 100m in 2025. “All of the number of developers using GitHub has increased 4x since our acquisition 5 years ago.” ” Microsoft’s presence in the developer ecosystem continues to astound.

AI Search 312

AI Search AI Cloud Azure 312

BetterCloud

DECEMBER 18, 2024

Winter also means G2s quarterly reports are out, the G2 Winter 2025 reports are here and we have exciting news to share! BetterCloud is featured in 145 G2 Winter 2025 Grid Reports and named a Leader in SaaS Operations Management, SaaS Spend Management, Data Loss Prevention, and Cloud File Security.

Management 52

Management SaaS Government Operational efficiency. 52

Sales Hacker

DECEMBER 17, 2024

So yeah, definitely bake that into your 2025 marketing strategy if it’s not already. The post GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif appeared first on GTMnow. And when I reflected on what was it, it was specifically that.

Scale 98

Scale Engineering Acquisition Scaling 98

How To Buy Saas

MAY 21, 2025

In the fast-paced hiring landscape of 2025, an Applicant Tracking System (ATS) has become an essential tool for companies of all sizes and sectors. In this guide, well explore the best applicant tracking systems of 2025 , covering both cloud and on-premise options, their key features, pricing, pros/cons, and ideal use cases.

Systems Review 52

Systems Review Sales Recruiting Sales Hiring Technical Review 52

Sales Hacker

MAY 9, 2025

Now in 2025, AI promises have simply become baseline expectations. Sendoso and Postal have powered 15 million+ sends and hybrid experiences for leading companies to date, and this acquisition strengthens Sendosos position in the space. The optics were that if AI wasnt integral to your roadmap and marketing, you were losing relevance.

AI Search 84

AI Search AI Scale SaaS 84

Sales Hacker

DECEMBER 13, 2024

A $1B Acquisition with a Singular Leader for Both Sales and Customer Success In 2017, tech leader Vikas Bhambry found himself at a crossroads. Seamless customer journey Owning the entire customer lifecycle from acquisition to retention eliminated disconnects between pre- and post-sales teams. Lets get into it.

Scale 105

Scale Sales Hiring Acquisition Customer Success 105

Kellblog

NOVEMBER 6, 2024

Our ostensible topic was What Really Matters in SaaS in 2025, but we ended up having a wide ranging and fast-paced conversation about many things, including: Will 2025 be the year of IPOs for PE-backed companies? What metrics are PE sponsors looking for in mid-market software acquisitions?

Headcount 72

Headcount AI Generative AI Acquisition 72

Payrix

DECEMBER 10, 2024

With a few weeks left on the 2024 fiscal calendar, we turned to Michael Veatch, Senior Director of Implementations and Ella Aguirre , Director of Solutions Consulting for their insights on what happened in software payments this year and whats on the horizon for platform providers in 2025.

Payment Services 100

Payment Services Merchant Services Payments Payment Solutions 100

How To Buy Saas

FEBRUARY 25, 2025

Through numerous acquisitions (ExactTarget, Tableau, Slack, and more), Salesforce built an expansive ecosystem of cloud services. The AI & Automation Frontier: Salesforce and HubSpot in 2025 No comparison in 2025 would be complete without discussing how each CRM is evolving with artificial intelligence and automation.

Scale 52

Scale Underperforming Technical Team Technical Review Marketplace as a Service 52

SaaStr

JUNE 5, 2020

With the Salesforce IPO in 2004, we saw the first sign that institutional investors were comfortable with a standard set of SaaS metrics: Churn, sales efficiency , ARPU, LTV, customer acquisition cost , and so on. . interest rate due in 2025. This CNET article captures the uncertainty well: . That’s what the future looks like.

Venture Capital 275

Venture Capital Technical Review SaaS Scale 275

Sales Hacker

FEBRUARY 3, 2025

Set core goals and bet on S-Curves Owners 2025 plan revolves around two key elements: Core Initiatives: A set of seven essential strategies that, if executed well, will drive the planned revenue growth (for Owner in 2025, 2x revenue growth). This landscape map of 2025 features autonomous agents and AI assistants (co-pilots).

Sales Hiring 65

Sales Hiring Scale AI Search Outsourced Development 65

Blulogix

FEBRUARY 12, 2025

Without a proactive renewal strategy, businesses risk high churn, inconsistent revenue, and increased customer acquisition costs to compensate for lost contracts. Your business is financially healthy reducing dependency on costly new customer acquisition efforts.

Payment Features 59

Payment Features Subscription Payments Payment Services 59

Blulogix

JANUARY 7, 2025

Billing Automation and Industry Consolidation The subscription economy is experiencing a wave of consolidation , with mergers and acquisitions creating larger, more dominant players. By 2025, the landscape will be more competitive, innovative, and complex than ever before.

Payment Features 52

Payment Features Scale Operational efficiency. AI Search 52

Blulogix

JANUARY 2, 2025

Alongside this expansion, the industry is experiencing significant consolidation , with mergers and acquisitions creating larger, more diversified players. In 2025, the subscription economy will belong to companies that embrace change and invest in smarter systems. Consolidation is rewriting the rules of the subscription economy.

Payment Features 52

Payment Features Payments Subscription Payment Solutions 52

Blulogix

DECEMBER 26, 2024

As we look towards 2025 and beyond, the subscription economy will continue to evolve, presenting both opportunities and challenges for MSPs. Larger entities emerging from mergers and acquisitions are looking for value-added solutions to differentiate themselves. For smaller players, the stakes are high.

Payments 52

Payments Payment Features Payment Services Scale 52

User Pilot

MAY 27, 2025

How to use it: Break the complete user journey into stages: Acquisition, Onboarding, Activation, and Retention. Assign trackable events to each stage, such as “Account Created,” during the acquisition stage. Track behavior over time: Measure retention for each group to see how behavior changes with time.

Mobile 96

Mobile Retention Payment Features Onboarding 96

BetterCloud

APRIL 15, 2025

Last week, our CEO, Jesse Levin, had the pleasure of speaking with Rentokil Initial CIO (BetterCloud customer), Mark Purcell, on theCUBE podcast with Rob Strechay for Google Cloud Next 2025. Averaging between 40 to 50 acquisitions per year, this seamless migration is critical to accelerating acquisition time to value.

AI 52

AI Artificial Intelligence Management Government 52

ChurnZero

FEBRUARY 28, 2025

1: Balance acquisition, engagement, and retention. Many SaaS companies over-index on acquisition, prioritizing new logos over more profitable retention and expansion revenue. See her predictions for customer growth teams in 2025 here. Now, the similaritiesandwhat you can learn from your consumer counterparts.

SaaS Payments 52

SaaS Payments Payment Features Subscription B2B 52