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How to Use Google Trends in Marketing

Neil Patel

As marketers, our job is to capitalize on what’s popular in the “here and now.” One great way to figure out what is popular is with Google Trends. This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies.

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Scaling Past $10M ARR: Listening to the Market and Defying Tradition with WorkRamp CEO Ted Blosser (Video)

SaaStr

But sometimes, the road less traveled is the path to success. It has now secured over $67M in funding and offers a robust platform for mid-market and SMB segments. Blosser comments, “The big thing I want to share with everyone is just stick with it if you feel like you have product-market fit. Sometimes it can take longer.”

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2020 Tourism Marketing Trends to Keep in Mind

SaaS Metrics

The travel and tourism industry has been gaining more and more traction in the past decade. Travelers are going on longer trips to places farther away from home to experience a new part of the world. Here are tourism marketing trends to keep in mind in this new year.

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Product Marketing Analytics Data VS Marketing Analytics

User Pilot

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is marketing analytics?

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

User Pilot

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. A market gap can be caused by missing functionality or poor user experience.

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The 8 Biggest SaaS Trends of 2020

SaaSX

In 2020, your data has never been safer or easier to use, emerging trends have never been more exciting, and we’ve never been more connected to the people around us. Here are the 8 biggest SaaS trends of 2020. Many of 2020’s trends thus far have been heavily influenced by developments in related industries.

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Five hiring trends for Customer Success professionals to know in 2023

ChurnZero

In a fluid job market, supply and demand change quickly, and often unexpectedly. Whether you’re an experienced Customer Success professional looking for a new role, or you’re a newcomer hunting for your first Customer Success position, these are the hiring trends to anticipate and leverage in 2023.

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