ProfitWell

SEPTEMBER 30, 2019

What is growth hacking? Growth hacking was coined by Sean Ellis to describe strategies that singularly and obsessively drive a company's growth. The idea of growth hacking is ambitious, if not vague. They are changes you make across your workflow that align your entire team to work toward growth.

Growth Hacking 40

Growth Hacking Customer Lifetime Value SaaS Business 40

SaaStr

JUNE 10, 2021

Ep #402: Mårten Mickos, CEO of HackerOne, explains their innovative approach of packaging customer value derived from a variety of activities into an annually recurring subscription offering that delivers outstanding value to customers while simplifying the buying process and the customer journey.

Outsourcing Services 158

Outsourcing Services Outsourced Development Marketplace as a Service Scale 158

SaaSOptics

APRIL 7, 2022

What is Product-Led Growth (PLG)? Product-led growth is much more than a growth hack, pricing strategy, or industry buzzword—It’s an organizational framework used by B2B SaaS companies to answer one simple question: “How can we get our product to sell itself? New users can easily onboard themselves.

Business Model 74

Business Model Payment Features Business SaaS 74

Chart Mogul

DECEMBER 18, 2018

It will also help point out flaws in your product, sales, pricing plan and / or customer success strategy.” “Poorly thought-out price increases are actually much worse than accidental overcharging because it’s a willful act and violates the trust in the relationship. Raising your price isn’t bad.

Growth Hacking 74

Growth Hacking SaaS Systems Review Pricing 74

Incredo

OCTOBER 8, 2019

Optimized pricing page – You might say that not all SaaS companies have their pricing plans available on their website. But just one page can save a visitor’s time and tell him how much you charge monthly, how much discount you offer in case of annual subscription or what’s your option for small (or growing) businesses.

Acquisition 148

Acquisition Strategy Technical Review SaaS 148

Incredo

OCTOBER 2, 2019

This situation makes you to take better care of your growth strategy and always look for SaaS growth hacks that actually work. If you discover your user visiting your “Cancel the subscription” page or writing a negative comment on a social network about you, it’s time to act to prevent undesired consequences. ur product

Scale 131

Scale Scaling SaaS Business 131

Incredo

OCTOBER 8, 2019

Optimized pricing page – You might say that not all SaaS companies have their pricing plans available on their website. But just one page can save a visitor’s time and tell him how much you charge monthly, how much discount you offer in case of annual subscription or what’s your option for small (or growing) businesses.

Acquisition 134

Acquisition Strategy Technical Review SaaS 134

FastSpring

JANUARY 8, 2019

A marketing concept where a business offers several related products or services and sells them as one package solution, often at a reduced price. A reduction to the basic price of goods or services. Businesses reduce the price of a product or service by a specific dollar amount or percentage. Business to business (B2B).

Payment Methods 84

Payment Methods Merchant Services Payment Services Outsourcing Services 84

BrightBack

FEBRUARY 22, 2021

It's an inside look at data from the full set of Brightback's eCommerce customers , this research reveals a host of compelling insights and benchmarks from all of our cancellation sessions – all of which reveal clear implications for the subscription industry. Second, consumers cancel largely because of pricing and product issues.

Data 52

Data Growth Hacking Benchmarks Pricing 52

User Pilot

OCTOBER 26, 2021

Freemium collaborative B2B products (eg Slack, Asana) – engagement and/or customer growth. UGC-led subscription products (eg tools, such as Loom) – consumption. Consumer subscription products (eg Duolingo) – engagement and/or customer growth. Ad-driven businesses (eg social networks) – engagement.

B2C 98

B2C Metrics B2B Retention 98

ProfitWell

MARCH 24, 2020

Listen wherever you get podcasts: Your top subscription news. Recurring relationships: not complicated Zuora Founder Tien Tzuo says, "Now is the time to double down on relationships.". We've seen the subscription business model rise immensely in popularity in recent years. And with good reason. “If

Subscription 56

Subscription Payment Features Growth Hacking Business Model 56

Brian Balfour

JULY 18, 2017

In the introduction to this series, I explained there are two types of companies : Tugboats, where growth feels like you have to put a ton of fuel in to get only a little speed out, and Smooth Sailors, where growth feels like wind is at your back. subscription e-commerce) typically live here. Pretty minimal.

Growth Hacking 65

Growth Hacking B2B B2C SMB 65

Chart Mogul

APRIL 29, 2021

We spend most of our waking hours thinking about how to build a reliable, beautiful product that helps subscription businesses grow faster using their customer and billing data. We curated a list of these businesses and researched their pricing and billing strategies. ChartMogul is a product-led business.

Scale 59

Scale Sales Hiring Strategy Underperforming Technical Team 59

Sales Hacker

MARCH 25, 2025

Why traditional SaaS pricing models (like per-seat) dont work in the agent era. 25:15 Why legacy SaaS pricing models dont work for agentsand what comes next. It really does need to be broken down into parse and process the invoice, then check the ERP, then do these things. What are your thoughts on pricing?

AI Search 66

AI Search AI Scale Software 66

User Pilot

APRIL 30, 2024

Why should SaaS companies invest in growth marketing? Growth marketing helps companies to attract new users and keep them engaged. This increases the likelihood of subscription renewals and upgrades. Moreover, marketing growth enables them to stay competitive and relevant in the fast-evolving SaaS space.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

The Marketing & Growth Hacking Publication

FEBRUARY 13, 2019

You need shipping software that can help you get those orders labeled and out the door, along with features that support your business and an affordable price point. It’s free if you ship 50 or fewer orders per month , with pricing tiers ranging from $29 per month for a maximum of 500 monthly orders; to $149 for the unlimited enterprise plan.

Software Review 40

Software Review Merchant Services Software Scale 40

Chart Mogul

APRIL 29, 2021

We spend most of our waking hours thinking about how to build a reliable, beautiful product that helps subscription businesses grow faster using their customer and billing data. We curated a list of these businesses and researched their pricing and billing strategies. ChartMogul is a product-led business.

Scale 52

Scale Sales Hiring Strategy Underperforming Technical Team 52

Brian Balfour

JULY 26, 2017

Smooth sailors, where growth feels like wind is at your back. The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. If you find this to be too low to fit the Model Market Fit equation, then you can think about increasing prices.

Marketing 52

Marketing Strategy Growth Hacking Startup 52

wepay

FEBRUARY 20, 2018

For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model. So we will take a look at some of the better advice out there to do just that and achieve growth through those three stages. Putting it all together.

SaaS Payments 40

SaaS Payments Strategy Payments SaaS 40

How To Buy Saas

MAY 10, 2024

Pricing Plans Monthly Plan Annual Plan Pro $129.95/mo Pros and Cons Positive Provides lots of features at competitive prices. Limited reporting and analysis for low-tier subscriptions. Advertising and PPC: Semrush provides robust tools for PPC analysis and competitive research. mo $108.33/mo mo Guru $249.95/mo mo $208.33/mo

AI Search 59

AI Search Scale Engineering Pricing 59

Natalia Luneva

NOVEMBER 20, 2020

I decided to organize a summit around Black Friday and invite top influencers in the industry to share their best Black Friday growth hacks. This can lead to a surge of leads and subscriptions for your product. Once you get the attention, you can throw in a 1-time offer to access the entire summit product for a one-time-price.

Scale 52

Scale Social Media Growth Hacking SaaS 52

Ramp Ventures

MARCH 16, 2017

That results in 1,500 new trials, and assuming he managed a 40% conversion rate to paid subscriptions (which is pretty generous, and assumes he’s figured out his activation and onboarding processes), that’d leave him with just 600 customers. Don’t forget, you can also win on price by starting low to gain traction.

Acquisition 40

Acquisition Scale Growth Hacking Advertising 40

User Pilot

JUNE 18, 2024

Plan and execute go-to-market strategies for new product launches, including developing launch plans, pricing strategies , and promotional campaigns. Hacking Growth by Sean Ellis and Morgan Brown : This book discusses strategies for driving rapid and sustainable business growth through growth hacking techniques.

Product Marketing 52

Product Marketing Management Marketing Customer Lifetime Value 52

User Pilot

JUNE 28, 2024

Plan and execute go-to-market strategies for new product launches, including developing launch plans, pricing strategies , and promotional campaigns. Hacking Growth by Sean Ellis and Morgan Brown : This book discusses strategies for driving rapid and sustainable business growth through growth hacking techniques.

Product Marketing 52

Product Marketing Technical Review Management Marketing 52

User Pilot

JUNE 26, 2024

Plan and execute go-to-market strategies for new product launches, including developing launch plans, pricing strategies , and promotional campaigns. Hacking Growth by Sean Ellis and Morgan Brown : This book discusses strategies for driving rapid and sustainable business growth through growth hacking techniques.

Product Marketing 40

Product Marketing Management VP of Engineering Marketing 40

Incredo

NOVEMBER 1, 2019

maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . better understand Inbound, and learn about major tactics that you can implement, master your SaaS pricing page and increase your conversions. (We And from SaaS sales models to SaaS pricing. SaaS Pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

SmartKarrot

FEBRUARY 16, 2022

She is active on LinkedIn, where she helps SaaS companies optimize their customer acquisition, demand generation, product positioning , and growth plans. You can follow Ben to manage your SaaS startup finances and calculate growth metrics accurately. Seth writes on content marketing, SaaS marketing, positioning, products, pricing, etc.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

Baremetrics

MARCH 23, 2020

None of them relied on one-off gimmicks like cutting their pricing by 50%, or hiding their cancellation button. Or do you proactively guide them to make sure they’re getting the most from their subscription? If a user churns, it usually happens within the first month of their subscription.

Churn 145

Churn Payment Methods Payment Solutions SaaS Payments 145

Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. In short, we observe that Head, Director & VP of Growth titles are becoming more abundant, as are consultants around growth hacking but the "growth hacker" title is fading away. This is marketing.

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

User Pilot

JULY 24, 2023

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. SaaS marketing requires an effective retention strategy as the majority of a customer’s lifetime value is dependent on them renewing their subscription. What is SaaS marketing?

SaaS Payments 94

SaaS Payments Marketing SaaS Payment Solutions 94

User Pilot

DECEMBER 17, 2019

A lot of subscription-based businesses are struggling with their trial-to-paid conversions, user activation, and user adoption. If your average monthly subscription is around $25, that would mean that each month you will add around $500 in your monthly revenue. That’s a 10% trial-to-paid conversion rate. Iterate as much as possible.

Onboarding 92

Onboarding Growth Hacking Payment Features Churn 92

The Marketing & Growth Hacking Publication

FEBRUARY 23, 2019

An incoming phone call, an impulse to compare prices at another store, a dying battery?—?it Email #1: The Time-Sensitive Discount Sometimes, it’s that final price tag that makes a shopper sidle away from an overflowing shopping cart. Thanks for reading The Marketing & Growth Hacking Publication Join our Facebook Group.

Merchant Services 40

Merchant Services Growth Hacking Sales Pricing 40

Buffer Resources

NOVEMBER 14, 2024

There are no definitive “growth hacks” for increasing your number of followers on Instagram — but there are still plenty of things you can do to build your Instagram growth strategy. Here are 13 steps you can take for organic Instagram growth, in the order we recommended doing them.

Social Media 119

Social Media AI Search Entertainment Branding 119

The Marketing & Growth Hacking Publication

FEBRUARY 5, 2019

And some of these emails just want to make sure you’re taking full advantage of your existing subscriptions. Plus, they notify you of any price changes to those items?—?and How should you price an upcoming product and which segment should you focus your marketing on? Amazon combats both these issues head-on. Write for us.

Data 40

Data Business Growth Hacking Social Media 40