article thumbnail

How to Use Thought Leadership Marketing With Paid Ads

Neil Patel

Thought leadership marketing is a powerful thing. What Is Thought Leadership Marketing? Thought leadership marketing is the practice of increasing your brand’s visibility by establishing yourself as an expert source of information. What Is Thought Leadership Marketing? Improve Brand Awareness and Exposure.

article thumbnail

How To Build A High-Performing Team And Retain Top Talent with Snowflake Global Director of Market Intelligence Guan Wang (Video)

SaaStr

In the kickoff for Workshop Wednesdays last week, Wang chatted with the community about how to build a high-performing team and keep it. As someone who grew Snowflake by 300% in the previous two years with a 0% turnover, you’ll want to hear his tactical strategies for those in leadership roles. . Accountability . Sign up HERE !

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Stax Payments Appoints Mark Sundt as Chief Technology Officer

Stax

Early in his career, he worked at Microsoft, advancing in technical and leadership roles over 17 years. Most recently, Sundt worked at IBM helping financial service customers build roadmaps for adopting Large Language Models (LLMs) and generative AI through his Design Thinking workshops.

CTO 88
article thumbnail

5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures

SaaStr

As Managing Director of Salesforce Ventures, Nowi Kallen , shared at last week’s Workshop Wednesday, there are five main challenges of moving upmarket and tips to follow if you want to succeed at Enterprise sales in today’s macro environment. Another lesson learned from this challenge is you actually need to engage a lot more stakeholders.

Scale 187
article thumbnail

Product Specialist Salary [+ Resources to Advance]

User Pilot

You can even transition into leadership roles in marketing and sales. Consider attending conferences, webinars, and workshops to keep a finger on the market’s pulse. Plus, you get several analytics tools and reports to monitor user behavior and engagement. You can even transition into leadership roles in marketing and sales.

article thumbnail

Gainsight CEO Nick Mehta Shares His Top 10 Mistakes In 10 Years: Part 1 (Pod 656 + Video)

SaaStr

In this week’s Workshop Wednesday , held every Weds at 10 a.m. Everyone has to figure out what their high-quality customer engagement activities are that correlate to sales that will happen. PST, SaaStr will hold live, interactive workshops on Zoom where experts in the community share their insights. Sign up HERE !

article thumbnail

5 Steps to Build Your First GTM Playbook with Stage 2 Capital

SaaStr

During Workshop Wednesday , held every Wednesday at 10 a.m., Buyers want to do their own investigating first — looking at materials and determining when they want to engage with the seller. If marketing is doing outbound and putting content out there, you want to understand when the sales team will engage.