FastSpring
APRIL 30, 2024
If you’re selling your software, plugin, add-on, or other digital product for a one-time fee, you’re likely thinking about switching to a recurring subscription model. While the financial reasons are strong to switch to subscriptions, your path to roll out this massive change to your business is filled with peril.
Outseta
OCTOBER 11, 2019
What I’ve learned about product market fit over a decade of working with SaaS start-ups By Geoff Roberts Few topics are discussed in start-up land more than product market fit —founders spend countless cycles iterating on their products, trying to find this often enigmatic state where it’s clear that there’s a real market for their new creation.
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Baremetrics
AUGUST 23, 2021
It acts as a product launch blueprint for your business, enabling you to reach customers and sell your product more effectively. Here's how you can create an effective GTM strategy for your SaaS product. Why Is an Effective Go-to-Market Strategy Important for Any Startup? Brand Positioning 2. Table of Contents.
ProfitWell
JANUARY 2, 2020
The subscription economy has shifted the power balance in favor of the customer. Subscriptions are built on ongoing relationships with customers, so companies selling subscriptions need to understand how to monetize this relationship on a recurring basis. That’s what makes subscription sales so difficult.
Buffer Resources
FEBRUARY 28, 2024
High engagement rates indicate a loyal and active audience, which can be more valuable to brands, allowing you to charge more even with a smaller following. Content quality and production costs : Higher quality content that requires more time, effort, and resources to produce justifies higher pricing.
ProfitWell
DECEMBER 9, 2019
From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Do your research.
Sales Hacker
MARCH 1, 2024
Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers. This allows brands to be more intentional about messaging to make sure it aligns with their product and company values, and provides real value to an audience.
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