User Pilot

MARCH 15, 2022

An effective go-to-market strategy includes a selling strategy, pricing model, target audience, and most suitable channels for marketing your product. Focusing on the proper metrics at this stage is crucial to how successful or bad your GTM plan will be. What is a go-to-market (GTM) strategy? GTM strategy.

Strategy 98

Strategy Marketing SaaS Customer Lifetime Value 98

SaaStr

MARCH 20, 2020

As for Rachel, prior to joining Pilot, she saw the hyper-growth of Slack firsthand enjoying a couple of different roles including Head of Growth Marketing and then also Head of Self Service and Platform Marketing. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences.

SMB 179

SMB Scale Startup Marketplace as a Service 179

User Pilot

SEPTEMBER 10, 2022

Customer service UX surveys are queries regarding the quality of help your customer support team provides. When setting up your team account, Miro asks how users have heard of the platform as the last question using a multiple-choice drop-down menu. What will you be using [Product] for? How are you feeling about [Brand]?

User Experience 98

User Experience Underperforming Technical Team Scale SaaS 98

User Pilot

APRIL 18, 2023

The 4 types of customer satisfaction surveys are Net Promoter Score (NPS) surveys, customer satisfaction score (CSAT) surveys, customer effort score (CES) surveys, and product-market fit (PMF) surveys. As a result, you can develop well-informed strategies to improve customer satisfaction. How was your onboarding experience?

Underperforming Technical Team 98

Underperforming Technical Team Scaling Onboarding Product Marketing 98

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” We started talking about, what is the ethos of the brand?

Payment Methods 147

Payment Methods Marketing Payments SaaS Payments 147

Intercom, Inc.

NOVEMBER 7, 2019

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market). Instead, focus on fostering a culture of communication and feedback loops between the team.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Intercom, Inc.

APRIL 22, 2019

Businesses also win if, as a result of AI, teams are able to create more white-glove moments that turn users into customers for life. Here are five quick takeaways: Businesses focused on scaling need to think of customer support as a revenue team , not a cost center. How did you all get to product-market fit ?

Scale 156

Scale Scaling AI Search Underperforming Technical Team 156

SaaStr

NOVEMBER 16, 2020

What does it take to scale a sales team successfully? I’ve heard so many good things from Kobie, now at Upfront, and then also the team at Openview. Andy MacMillan: I started my career in tech actually as a developer. So I have marketing time every week and things like that. How does Andy think about discounting?

Sales Hiring 199

Sales Hiring Scale Leadership Technical Review 199

User Pilot

AUGUST 15, 2021

Customer engagement metrics are how you measure how your customers interact with your brand and product across different touchpoints and channels in their journey. Customer engagement metrics measure how your customers interact with your brand and product across different touchpoints and channels in their journey.

Engagement 98

Engagement Metrics Scale SaaS 98

Casey Accidental

OCTOBER 27, 2020

Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. In an integration platform, the product integrates with other types of software the product’s customers already use. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. This is when the good stuff starts to happen within a subscription business In this post I’m going to share the strategy and steps we followed to reduce our monthly customer churn by over 70%, and explain how we positioned Nudge Coach for efficient, long-term growth.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

User Pilot

MAY 11, 2022

Are you aware that product user segmentation affects all stages of the user journey and the overall growth of a business? You can use product usage data to develop an effective marketing strategy, improve products, retain customers , as well as to accelerate customer adoption. What is product user segmentation?

SaaS 98

SaaS Underperforming Technical Team Onboarding Churn 98

User Pilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

ChurnZero

JULY 12, 2019

This is a guest blog post by Andy Mura, the Head of Marketing at Userlane. Perhaps product problems, loss of a key user in the account, a bad use case… Sure, these are some reasons why customers may churn, but the reality is that your churn rate is deeply connected to the quality of onboarding journey your users go through.

Scale 75

Scale Onboarding Customer Success Underperforming Technical Team 75

SmartKarrot

APRIL 28, 2021

Role: Client Success Director (Real Estate) Location: New York, NY, US Organization: REEF As a Client Success Director, you will drive new business applications, working with internal REEF teams to match qualified applications to the real estate network. Troubleshoot issues (may be related to payments, relationship, field operations).

Customer Success 10

Customer Success Underperforming Technical Team Payment Services Payment Methods 10

User Pilot

MARCH 9, 2023

The key causes of customer churn are poor customer support , buggy product, wrong product-market fit, bad user experience, poor onboarding process, high pricing, and long time-to-value. There might be multiple reasons why customers would leave your product, but the primary cause is dissatisfaction.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Payments Payment Solutions Payment Services 98

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Jason Lemkin: But usually your teams can’t do that. So you’re going to need at least three of those in the sales ops team. This always works.

Scale 243

Scale Outsourcing Services Sales Hiring VP of Engineering 243

Baremetrics

AUGUST 23, 2021

Whether you're a startup or an established company, launching a new SaaS product isn't as easy as it was 15 years ago. You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance. Brand Positioning 2.

Strategy 104

Strategy Scale Payment Features Software Review 104

SmartKarrot

FEBRUARY 2, 2021

With the rise of SaaS industry and most companies shifting their business model to subscription-based, the rise in customer success jobs is understandable. This has given them the confidence to scale their customer success team ruthlessly. Customer Marketing. Product Marketing. Product Management.

Customer Success 8

Customer Success Scale Underperforming Technical Team Software Review 8

User Pilot

MAY 26, 2024

Appcues is a robust product adoption and user onboarding platform for web and mobile apps. It enables product teams to create, implement, and test personalized in-app onboarding experiences. The platform also helps you announce new product features and collect customer feedback. Chameleon is a product adoption platform.

Software Review 52

Software Review Underperforming Technical Team Technical Review AI Search 52

SaaStr

NOVEMBER 22, 2019

Before Optimizely, Travis spent 6 years at Salesforce in a number of sales roles including building the first Platform Sales team. What does Travis advise founders when it comes to uniting customer facing teams? * And even just that shift drove a lot of behavior change both with customers and internally with the teams.

Underperforming Technical Team 158

Underperforming Technical Team SaaS Payments Payment Services Technical Advisors 158

User Pilot

JANUARY 12, 2024

It helps product managers motivate teams to action, impress stakeholders, and quickly derive actionable insights. In this example, the bar chart compares the number of standard, free, and enterprise invoices created over the last 7 days. A horizontal bar chart comparing invoice creations on Userpilot.

Data 105

Data Scale Payment Features Trends 105

GetUplift

MAY 15, 2019

Then we’ll talk about using social media to uncover different types of social proof you can use (with examples of how successful brands use it and how you can use it too.). Because their context will determine just how useful that information is to you and to your brand, product or service. This immediately introduces a bias.

Social Media 59

Social Media Software Review Interviewing Branding 59

User Pilot

MAY 12, 2024

Those developing software for mobile devices or cross-platform use should look for alternatives with mobile support (such as the aforementioned Smartlook). Here are the top Hotjar alternatives you can consider: Userpilot is a product growth platform that drives user activation , feature adoption, and expansion revenue.

SaaS 52

SaaS Software Review Scale Underperforming Technical Team 52

SaaStr

AUGUST 19, 2022

And also on the side, doing a strategy of pure, just changing our ICP and fully picking it and making it super narrow and super focused, and having 25% of the team doing that. And 75% of the team continuing business as usual. You just haven’t done it, so it’s usually a marketing issue and not an ICP or vertical issue.

Scale 214

Scale Sales Hiring Scaling VP of Engineering 214

SaaStr

OCTOBER 24, 2019

Jos White of Notion and Christian Lanng of Tradeshift team up to show you how to work within, and sometimes around, rules in the workplace. Christian Lanng : So we started with something very, very narrow, which was invoicing. But invoicing happens to be connected to something really, really important, which is payments.

Payments 102

Payments Payment Features SaaS Payments Underperforming Technical Team 102

SaaStr

AUGUST 5, 2020

Today She discusses how everything is changing in the current climate, the rise of war-time founders, having teams work remote, and the supply-chain reimagined. From the founder’s point of view, in the upmarket, a lot of founders will survive because the market is great. That’s how you find product-market fit.

Technical Review 144

Technical Review Payment Methods Travel Development Team Review 144

User Pilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. Not every experiment will be carried out by marketing teams alone.

Marketing 105

Marketing Underperforming Technical Team Onboarding Metrics 105

User Pilot

MAY 20, 2024

The no-code approach makes it great for non-technical teams to do product tours, checklists, walkthroughs, progress tracking, and real-time analytics. Here are the top Kompassify alternatives you can consider: Userpilot is a product growth platform that drives user activation , feature adoption, and expansion revenue.

Software Review 52

Software Review SaaS Technical Review Onboarding 52

User Pilot

MAY 12, 2024

TL;DR Mixpanel is a simple and powerful product analytics tool that allows product teams to track and analyze in-app product engagement. It allows your team to see every moment of the customer experience clearly, so you can make changes that work. Interested in driving product growth without coding?

Software Review 52

Software Review SaaS Underperforming Technical Team Technical Review 52

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation. We got sales leads.

Growth Marketing 174

Growth Marketing Scale Marketing Outsourcing Services 174

SmartKarrot

JANUARY 21, 2021

SaaS product management is the way of driving the development, launch, marketing, and improvement of company’s products. Some of the key responsibilities in SaaS product management include-. This needs to be chalked into a plan and communicated with higher-level teams for internal planning. Researching.

Management 11

Management SaaS Scale Underperforming Technical Team 11

User Pilot

MARCH 16, 2024

Appcues is a robust product adoption and user onboarding platform for web and mobile apps. It enables product teams to create, implement, and test personalized in-app onboarding experiences. The platform also helps you announce new product features and collect customer feedback. Chameleon is a product adoption platform.

Software Review 52

Software Review Technical Review Underperforming Technical Team Onboarding 52

User Pilot

APRIL 28, 2024

Appcues is a robust product adoption and user onboarding platform for web and mobile apps. It enables product teams to create, implement, and test personalized in-app onboarding experiences. The platform also helps you announce new product features and collect customer feedback. Chameleon is a product adoption platform.

Software Review 52

Software Review Technical Review Underperforming Technical Team Onboarding 52

User Pilot

MAY 12, 2024

TL;DR Appcues is a robust product adoption and user onboarding platform for web and mobile apps. It enables product teams to create, implement, and test personalized in-app onboarding experiences. The platform also helps you announce new product features and collect customer feedback. You’re on a budget.

SaaS 52

SaaS Software Review Onboarding Technical Review 52

User Pilot

MAY 12, 2024

Here are three scenarios where it makes sense to look for a Heap alternative : Your team lacks technical know-how – While it’s easy to install and configure Heap, navigating its features requires a bit of technical expertise. If your team members come from non-technical backgrounds, they might struggle to use Heap to the fullest.

Technical Review 52

Technical Review Software Review SaaS Underperforming Technical Team 52

User Pilot

OCTOBER 30, 2023

With Heap, you can track user interactions in real time across all touch points within your product. Pendo is a product adoption platform that lets teams monitor product usage, analyze user behavior, and publish in-app guides. Similarly, you can share Session Replays with other team members. Pricing plans of Heap.

Engagement 52

Engagement Payments SaaS Payments Payment Services 52