Intercom, Inc.

OCTOBER 2, 2018

What you’re experiencing is the result of almost a year’s work, designed not just to showcase the breadth of content we publish, but to make it easy for you to discover and consume it. We still love that audience, but we now offer products for sales , marketing and support teams and have been going deep on those topics as well.

Sales Hiring 162

Sales Hiring Scale Social Media Content Marketing 162

SaaStr

MAY 16, 2024

They dive into the nuances of topics like: Evolving dynamics of remote work The most effective marketing channels of 2024 Owned assets vs. “walled gardens” The practical realities vs. the hype around AI As everyone here at SaaStr knows, Jason sold his first company, Echosign, for $400M. Zapier was last valued at over $5B. Is that true today?

Sales Recruiting 241

Sales Recruiting AI Search B2B Sales Hiring 241

SaaStr

MAY 26, 2024

Dear SaaStr: What Are Some Early Red Flags That Your SaaS Solution Doesn’t Have Real Product-Market Fit? No amount of market research will truly tell you what customers want. Most founders enter a good market, with a good idea. Sometimes the 1.0 How do you really break through? It will only suggest it.

Product Marketing 164

Product Marketing Marketing SaaS Market Research 164

Neil Patel

NOVEMBER 7, 2022

Have you ever wondered how to make money blogging about the things you love? What if I told you it’s possible to write about your passions and make money with a blog? Let’s talk about how you can make money blogging. Blogging is not dead , and it’s not too late for you to start one. What are the right things?

Branding 80

Branding Education Revenue Engineering 80

ChurnZero

DECEMBER 9, 2020

Over the last few years, we’ve seen a lot of growth in the Customer Success space, which means there’s now even more content out there on the web for you to research, consume and rely on. Must-Read Customer Success Blogs. The Success League Blog. Tri Tuns Blog. SuccessCOACHING Blog. Higher Logic Blog.

Customer Success 98

Customer Success Consulting Churn Trends 98

Baremetrics

DECEMBER 21, 2020

That’s especially true when you’ve already created a significant amount of content for your blog and are struggling to come up with new topics to write about. What if there was a quicker way to create a unique piece of content without having to start from scratch AND lift your traffic at the same time? What is content consolidation?

Social Media 105

Social Media Content Marketing Engineering User Experience 105

Buffer Resources

AUGUST 7, 2023

years into my time at Buffer, I realized I was about to hit 100 articles written for the Buffer blog. I now: Help define content strategy, Write the weekly newsletter, Track content performance through our analytics, Run a guest posting program , Collaborate on team-wide marketing projects.

Social Media 52

Social Media Systems Review Technical Review Software Review 52

CustomerSuccessBox

SEPTEMBER 20, 2021

Over the last few years, we’ve seen a lot of growth in the Customer Success space, which means there’s now even more content out there on the web for you to research, consume and rely on. Let’s look at the top customer success blogs. As well as their actionable customer success platform they provide a widely respected blog.

Customer Success 64

Customer Success Underperforming Technical Team Consulting Software Review 64

SaaStr

OCTOBER 22, 2023

“My App Stack” is a new series where we dig in with top CMOs, CROs, CTOs and CEOs on just what apps they’re really using to run their business. What’s the number one top new app you’ve added the past year? What’s your top “undiscovered gem” — an app you love but others may not have heard of?

AI Search 259

AI Search Consulting Leadership AI 259

Buffer Resources

APRIL 11, 2024

I started my career working in a nonprofit setting, and now I’m a fractional marketing director for nonprofits.   One key difference between nonprofits and startups comes into play when launching a marketing initiative. ” They ask, “What can I leverage?” Think again.

Technical Review 114

Technical Review Startup Social Media Marketing 114

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

Venture Capital 52

Venture Capital SaaS Data Scale 52

Buffer Resources

JANUARY 15, 2024

But what makes B2B content good ? With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Tough question.

B2B 117

B2B Technical Advisors SaaS Payments Underperforming Technical Team 117

Sales Hacker

JUNE 23, 2021

What, you didn’t have time to watch that webinar replay in between reading those two articles you’ve had open in a tab for three days? Here are the seven best sales blogs (and five bonus sales newsletters!) How to contribute: Predictable Revenue’s blog is a place to hear new content from the CEO and senior leadership team.

Sales 79

Sales Technical Review Outbound Sales Team Interviewing 79

SaaStr

APRIL 26, 2023

The customer marketing journey in SaaS is like rock climbing minus the risk of potential death. Jason Lemkin, CEO and Founder of SaaStr, said, “How much do you talk about Customer Marketing? Tara Robertson, CMO at Bitly, says there is no playbook for customer marketing. How do you conduct customer research?

Scale 226

Scale Strategy Marketing Education 226

SaaStr

JANUARY 10, 2024

Coming in early on to start the marketing function at Zoom, it was all about driving revenue and surviving. At different stages, the Marketing department of your org and your company may be focused on different initiatives to try to meet a mutual outcome. What do we value?” And without that context, you lose out.”

Sales Hiring 252

Sales Hiring Scale Technical Review Leadership 252

SaaStr

MARCH 24, 2021

If you want to hire your first sales rep and close more deals, you need to understand how the sales process works, what tools your team needs to be successful and learn to speak sales. There are four CRM objects: Leads — Unvetted sales prospects generated through marketing, research, or outreach. Prospecting.

Sales Hiring 296

Sales Hiring Startup Sales Forecasting 296

SaaStr

MAY 17, 2024

Your role is to listen and gently help the team be more efficient at what they’re already doing. Phase Two: Team Evangelist Make sure everyone to the side of you and above you knows what your team is doing, your goals, and your strategy so they can work together. What roles do they want to play? That’s a very senior role.

Scale 240

Scale Technical Review Sales Hiring Artificial Intelligence 240

SaaStr

SEPTEMBER 5, 2020

Q: What’s the best way to develop inbound leads when creating a new market/product category? So go everywhere that problem is: Content marketing. So go everywhere that problem is: Content marketing. More with some great examples here: Corporate Blogs Always Work. The answer is you do All of It.

Development 274

Development Content Marketing Marketing 274

SaaStr

DECEMBER 2, 2022

Today’s customers, AKA the self-serve buyers, want to be able to access information online during the research and buying process without having to speak to a salesperson or fill out a form. How can marketers adapt to today’s self-serve buyer? What should marketers be thinking about when adapting to today’s buyers?

Systems Review 229

Systems Review Marketing Social Media Engagement 229

How To Buy Saas

MAY 10, 2024

To get your website to rank high on search engines, you must focus on Search Engine Optimization (SEO) strategies, and there are several SEO tools and software in the market to the rescue. Advertising and PPC: Semrush provides robust tools for PPC analysis and competitive research. You can quickly detect and fix errors in no time.

AI Search 59

AI Search Scale Engineering Pricing 59

Buffer Resources

MARCH 19, 2024

Here’s how → How YouTube’s search algorithm works Wait, what is YouTube SEO? As I’ve mentioned above, SEO stands for search engine optimization, which is precisely what you need to do to ensure your videos rank high up in YouTube’s search results. What videos drive the most engagement for a search.

Social Media 115

Social Media Engineering Trends Engagement 115

Buffer Resources

MAY 2, 2024

I call it the “What, Why, How Method” It’s rooted in goal-setting theory and relies on answering a series of questions that serve as a North Star for achieving your goal of making money from videos you create.   What do you want to achieve? It’s a low-hanging fruit for anyone with a smartphone. 

Payments 80

Payments Payment Methods Social Media AI Search 80

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. The difference between low-growth and high-growth businesses in any sector is marketing. 6 Marketing Tips for CPAs.

Strategy 145

Strategy Marketing Sales Hiring Scale 145

User Pilot

APRIL 21, 2024

Try Userpilot and Take Your In-App Experiences to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a conversion path and why is it important? Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ). Userpilot blog post. Let’s get to it!

SaaS Payments 104

SaaS Payments Payment Services Payment Methods Payment Solutions 104

Neil Patel

SEPTEMBER 21, 2021

Looking for a new way to research or find content ideas for your marketing content ? You may have heard of Google Scholar but aren’t sure if it’s the right tool for what you need. Anyone can use this tool, such as marketers, academics, or anyone who wants to do research. Let’s get started!

Market Research 142

Market Research Trends Social Media Healthcare 142

User Pilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 105

ChatGPT Management Underperforming Technical Team Technical Review 105

Neil Patel

NOVEMBER 1, 2021

Have you ever wondered: What do these terms really mean? In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. What Do Content Creators Do? Content creators create content for blogs and social media platforms.

Social Media 139

Social Media Content Marketing Payment Features Technical Review 139

Neil Patel

DECEMBER 16, 2021

This is on-trend with what we have seen in digital ad spend growth. What a waste of money! Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. If you’re a small business owner trying to compete in the big leagues , this blog is for you. Perform More Keyword Research.

Social Media 145

Social Media Strategy Marketing Business 145

Neil Patel

OCTOBER 27, 2021

You spend hours researching keywords. What gives? It will tell you what is working and what you need to adjust to stay on track and meet your SEO goals. Without it, you won’t have a clear understanding of where you’re going, what you want to achieve, and measurable ROI. Review Keyword Research.

Technical Review 145

Technical Review Social Media Trends Engineering 145

User Pilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. But what kind of surveys should you be sending, and how do you frame your questions to elicit the right answers from respondents? Typeform – best for long-form market research surveys.

Marketing 97

Marketing Market Research Branding Scaling 97

User Pilot

MARCH 6, 2024

We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. There are multiple product and marketing metrics to track at each stage of the funnel. Its different stages.

Social Media 104

Social Media Sales Funnel Acquisition Retention 104

User Pilot

APRIL 30, 2024

If you’re interested in learning more about Marty, including his background and top blog and podcast recommendations, continue reading ahead. Top blog posts of Marty Cagan to read While his books provide invaluable insights, reading them while managing a career and life can be challenging. Who is Marty Cagan?

Management 105

Management Underperforming Technical Team Innovation Generative AI 105

Neil Patel

DECEMBER 3, 2021

SMEs can help give important insights and context for your blog or marketing content and help keep readers engaged with the subject. The good news is identifying subject matter experts isn’t brain surgery; it just takes some basic research on who’s out there sharing relevant information on the subjects you want to cover.

Social Media 127

Social Media Content Marketing Advertising Strategy 127

Buffer Resources

JUNE 19, 2023

We also understand the (valid) concerns that many creatives and marketers have about the impact of AI on the quality of content. Our interest in AI has only grown since then, as ChatGPT went public, we published several articles mentioning AI on the blog, and we launched an AI Assistant.

AI 130

AI Social Media ChatGPT Interviewing 130

User Pilot

OCTOBER 29, 2023

What’s the willingness to pay? One way to determine the willingness to pay is through market and competitor research. Effective customer research techniques include interviews and focus groups as they allow you to collect qualitative feedback. What is the willingness to pay?

SaaS 105

SaaS Interviewing Pricing Market Research 105

User Pilot

JANUARY 16, 2024

Beginner-friendly books to learn the UX design process and boost creative confidence Are you starting your UX design journey or simply curious about what the field is about? Based on Joel Marsh's popular UX Crash Course blog, covers the fundamentals of UX design in 100 concise, easy-to-digest chapters. Get the book.

User Experience 105

User Experience Systems Review Consulting Strategy 105

The Marketing & Growth Hacking Publication

FEBRUARY 11, 2019

Credit: Nethority Apart from the social media boom, if there’s anything in the 21st century that has catalysed our transition to the internet, it is blogging. Bearing that in mind, many websites have a blog section to engage users and solve their queries. At the end of the day, what attracts readers is relatable content.

Social Media 40

Social Media Growth Hacking Entertainment Trends 40