Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

Subscription Flow

MARCH 20, 2024

Keeping all this in mind, in the first section of this blog, we will first be seeing what is SimpleCirc, its features, and why exactly is it such a hot choice for magazine owners in today’s marketplace. Imagine a situation where a printing company, a marketing agency, and a graphic designer who works independently work together on a project.

Payment Services 88

Payment Services Payments Payment Solutions Payment Methods 88

SaaStr

MAY 2, 2021

Not digital events, which exploded since Covid. SEMA and other more traditional events are already on. But good old fashioned, in-a-convention-center events are coming back. And boy, has it been a while. Many events like Coachella, Dreamforce, SaaStr Annual and more haven’t been produced since 2019 (!). Unlikely, but possible.

Cloud 288

Cloud Marketing Enterprise Pricing 288

Unbounce

SEPTEMBER 28, 2021

As online competition intensifies and consumer expectations continue to evolve, Unbounce’s latest innovation is a crucial part of the company’s aggressive ambitions: To help small and midsize businesses (SMBs) optimize their marketing with AI marketing insights traditionally designed for large corporations.

AI 141

AI Machine Learning Artificial Intelligence Marketing 141

SaaStr

APRIL 21, 2023

Now, he has five more marketing strategies that are sure to generate more leads if done right. If you aren’t spending money on marketing, it’s time to step it up. Most SaaS companies don’t spend enough on marketing, and that’s a mistake best avoided. You’ll likely get an email back and a double-digit connect rate.

Outsourcing Services 204

Outsourcing Services Scale Outsourced Development Marketing 204

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. The difference between low-growth and high-growth businesses in any sector is marketing. 6 Marketing Tips for CPAs.

Strategy 145

Strategy Marketing Sales Hiring Scale 145

Buffer Resources

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question. Interview them.

B2B 110

B2B Technical Advisors SaaS Payments Underperforming Technical Team 110

SaaStr

AUGUST 23, 2023

Now, it’s digital-only. IRL vendor events were one of the top growth areas in marketing. So a niche question but one we get often enough that I though worth going into my depth on is: Hey, Why Are SaaStr Annual, Inbound, Dreamforce (and More) All At Almost The Same Time? Zoom’s Zoomtopia is in early October, for the same reason.

B2B 197

B2B SaaS Sales Marketing 197

Blulogix

FEBRUARY 28, 2024

Key Takeaways for Businesses Embrace Change and Innovation: In the digital age, agility is your strongest asset. Insights drawn from customer behavior and market trends can guide dynamic pricing, product development, and personalized marketing efforts.

AI Search 52

AI Search Business Innovation B2B 52

Blulogix

FEBRUARY 9, 2024

Agile Monetization: The New Norm in the Digital Economy By BluLogix Team Why Agile Monetization is the Cornerstone of Modern Business Success In today’s rapidly changing digital landscape, traditional monetization methods are quickly becoming obsolete.

Operational efficiency. 52

Operational efficiency. B2B Innovation Subscription 52

Blulogix

FEBRUARY 9, 2024

Embracing the Future: How Subscription Models are Redefining Success in Business By BluLogix Team The business world is undergoing a significant transformation, with digital innovation at its core. Why Subscription Models Matter In the digital economy, customer expectations are higher than ever.

Payments 59

Payments Payment Features Subscription Payment Services 59

Blulogix

FEBRUARY 12, 2024

How to Foster a Culture of Growth: Cultivating a Monetization Mindset Across the Organization By BluLogix Team Uniting Teams Under a Common Goal for Monetization Success As businesses navigate the complexities of the digital economy, adopting agile monetization strategies becomes crucial.

Innovation 52

Innovation B2B Construction Leadership 52

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. But that doesn’t mean popular digital channels are off-limits. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Luxury Marketing Trends. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Blulogix

FEBRUARY 9, 2024

How Monetization Efficiency is the Heartbeat of Business Success in the Digital Age By BluLogix Team The Critical Role of Monetization Efficiency In a world where digitalization has redefined the marketplace, the spotlight shines ever so brightly on the concept of monetization efficiency. Why Does Monetization Efficiency Matter?

Marketplace as a Service 52

Marketplace as a Service Business B2B Finance 52

Totango

FEBRUARY 23, 2024

Apple and IBM Peanut butter and jelly Martha Stewart and Snoop Dogg Marketing and Customer Success They are all unexpected — yet incredibly successful — partnerships. When you think about the opportunity for partnership between marketing and CS, it’s how you can retain that customer and increase their lifetime value.

Scale 91

Scale Customer Lifetime Value Acquisition Customer Success 91

SaaStr

DECEMBER 1, 2021

As companies accelerate their digital transformations, the SaaS spend has exploded: In Q2 of 2021, G2 recorded the highest software spend per employee to date. So video conferencing, marketing automation, project management –– this is the zeitgeist of our culture, reflected in software.”. Well, it’s partially due to new ways of buying.

Software Review 246

Software Review SMB Enterprise Software 246

Totango

SEPTEMBER 1, 2022

The traditional fixed quarterly review is being replaced by real-time performance monitoring and artificial intelligence data analysis, enabling you to stay engaged with clients between scheduled reviews. Here we’ll show you how to update your SaaS QBR strategy to keep up with the latest technology and best practices. What Is a QBR in SaaS?

Technical Review 97

Technical Review Artificial Intelligence SaaS Software Review 97

User Pilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

Strategy 92

Strategy Marketing Social Media AI Search 92

Blulogix

FEBRUARY 13, 2024

Identifying this value requires a multifaceted approach, combining data analysis, customer feedback, and market research to paint a comprehensive picture of customer desires and pain points. Look for trends that indicate what features or services customers use most and what drives their satisfaction.

Subscription 52

Subscription Payment Features Marketplace as a Service B2B 52

SaaStr

JANUARY 17, 2023

What is the right Go-To-Market strategy for a startup getting out of the gate? At Harness, Eubanks leads go-to-market. This is where it gets sticky for many Go-To-Market teams. . Sign up here to join them FOR FREE! Everything is defined by customer interactions, from how they find Harness to becoming a customer.

Startup 231

Startup Sales Sales Funnel Education 231

Nimble - Sales

MAY 28, 2020

Digital marketing has replaced the traditional form of marketing, like newspapers and print media. The post How Realtors Can Take Advantage of Digital Marketing Strategies appeared first on Nimble Blog. However, the scenario has entirely changed in recent times. The advent […].

Strategy 121

Strategy Social Media Marketing Advertising 121

Blulogix

FEBRUARY 9, 2024

Navigating the Waves of Change: How Digital Transformation Impacts Monetization By BluLogix Team Digital Transformation: A Catalyst for Monetization Innovation In the ever-evolving business landscape, digital transformation has emerged as a powerful force, reshaping industries and redefining the paradigms of success.

Marketplace as a Service 52

Marketplace as a Service Scale B2B Subscription 52

Nimble - Sales

AUGUST 19, 2019

More companies are reducing spending on traditional advertising in order to spend more on digital marketing efforts. For one, customers are finding traditional advertising less compelling. The post 7 Reasons to Use Localization in Your Digital Strategy appeared first on Nimble Blog.

Strategy 91

Strategy Social Media Advertising Branding 91

SaaStr

OCTOBER 28, 2020

And because of that, for maybe the first time, the #2 and even the #3 in the market can be worth $1b+: VCs traditionally only want to invest in #1 in the market, on the assumption they’ll often obtain 50%-80% market share. So VCs now are more and more willing to fund the #2, #3 and even #4 in a very hot market.

Venture Capital 211

Venture Capital Cloud Investment Software 211

Blulogix

FEBRUARY 12, 2024

Subscription-Based Monetization: A Strategic Imperative for the Digital Age By BluLogix Team The digital transformation sweeping across industries has introduced a paradigm shift in how businesses generate revenue and engage with customers.

Subscription 64

Subscription Payment Features Scale B2B 64

SaaStr

AUGUST 26, 2022

Do you strongly understand the market and how your company fits in? To raise funding, you must finetune your de-risking strategy and have a strong plan that sways investors, especially in the current uncertain market. . #3 However, it’s never a bad idea to visit the traditional tech centers to learn a little bit and network.

Sales Funnel 206

Sales Funnel B2B Interviewing Investment 206

SaaStr

MAY 17, 2023

Toss Out The Cold Outreach Playbook Not everyone agrees with this idea, but Cassidy believes that the cold outreach playbook of spamming the market with quasi-personalized messages is waning, and response rates are decreasing. Cassidy was Blond’s VP of Sales at Echosign and, before that, was one of the first sales leaders at LinkedIn.

Startup 184

Startup Pricing Sales Trends 184

Neil Patel

OCTOBER 27, 2020

It means that the difference between outbound marketing and inbound marketing boils down to getting your business in front of two different groups of people. I’m not here to discuss ethical issues or tell you how inbound marketing is better than outbound marketing. What is outbound marketing? Nobody asks for them.

Marketing 139

Marketing Social Media Advertising Sales Funnel 139

User Pilot

FEBRUARY 26, 2024

What is marketing funnel analysis? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. The main stages in the marketing funnel are Awareness, Interest, Consideration, Intent, and Purchase. Book the demo!

Marketing 92

Marketing Sales Funnel Forecasting Customer Lifetime Value 92

Nimble - Sales

APRIL 8, 2019

Traditional Marketing vs. Digital marketing Traditional marketing is the conventional mode of marketing that has been the choice of marketing and advertisements since ages. The era of the Internet has its influence in every realm of life including marketing strategies. The use […].

Strategy 79

Strategy Marketing Advertising 79

Buffer Resources

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question. Interview them.

B2B 55

B2B Technical Advisors SaaS Payments Underperforming Technical Team 55

Neil Patel

OCTOBER 13, 2021

A/B testing is crucial to developing a robust digital marketing strategy. We’re going to cover how to put that information to good use—but first, let’s cover why A/B testing matters in digital marketing. Why A/B Testing Is Crucial to Digital Marketing Success. Sure, you may rather have sales.

Data 137

Data Social Media Mobile Metrics 137

User Pilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 86

Product Marketing Management Marketing Customer Lifetime Value 86

Teamgate

MAY 19, 2020

Every successful campaign is supported by effective marketing strategies. Marketing strategies to increase customer base used to be costly, that only medium and large businesses were able to afford them. Digital marketing is the use of the Internet and online-based technologies to promote products and services.

Strategy 98

Strategy Marketing Social Media Banking 98

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Why We Started Neil Patel Digital.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

Totango

JUNE 8, 2022

You need a purpose-built, digital solution that is designed to be easy to use and to grow with your company’s and customers’ needs. . A traditional, acquisition-focused, siloed operating model does not work in today’s digital environment. Enable Digital-First Customer Success. Eliminate Chokepoints .

Scale 87

Scale Scaling Revenue Customer Success 87

Stax

NOVEMBER 13, 2023

Customers are driving digital advancements, and savvy small business owners should be aware of what’s to come. TL;DR The 2010s marked the era of NFC-powered contactless payments, and unlike its predecessors, this technology has the sticking power to take it beyond our traditional plastic cards.

Merchant Services 88

Merchant Services Payment Methods Payment Services Payment Solutions 88