This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Dear SaaStr: What Are The Top Worries Founders Have As They Start to Scale? How To (Keep) Scaling Revenue: Many founders struggle with how to scale from $1M to $10M ARR, and then from $10M to $100M ARR. From Initial Traction to Initial Scale (~$10M in ARR): The Hardest Phase. Go find them. Ok, almost all founders.
Drata VP of Customer Success Management, Wen Yao, and VP of Customer Experience, Ashley Hyman, share how to scale customer success from 0 to 5,000 customers. When Drata took this approach, it helped them scale to 5,000 customers, all within 3.5 Every touch point matters, but you can’t scale like this.
At this year’s SaaStr AI Summit, GitHub CRO Elizabeth Pemmerl shared how to bring AI products to market at scale successfully. With 90% of the Fortune 100 on GitHub and 40% of its $2B revenue coming from AI products, these real-world examples will also help you launch an AI-powered product at scale. The next horizon is scaling.
He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. He came to SaaStr Annual to share his top learnings scaling Datadog’s GTM. Enlarge : Once validated, scale it up significantly to find the ceiling. Negotiate with vendors for smaller initial commitments.
ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0
Lessons from Ron Gabrisco, CRO at Databricks, who joined when the company had less than $1M ARR and helped scale it to become one of the largest pre-IPO companies in the world. Forgetting That Culture Scales Revenue The Mistake : Focusing only on processes and metrics while neglecting team culture. Do both 10.
One that surprised me a bit was that founders worry more about competition as they scale: 22% of founders worry about competition in the early days, but the swells to 50% at $50m ARR. Its everyone at scale, apparently. VC firm High Alpha and Paddle did a survey of what keeps founders up at night.
Samsara was intentionally multi-product from the earliest days, and they carefully planned out scaling 5+ products to $100M+ ARR. Kiren Sekar, Chief Strategy Officer and founding team member at Samsara, came to SaaStr Annual to do one of our best deep dives even on going multi-product.
And CEO David McJannet came to SaaStr Annual a little ways back to share his top scaling learnings. CEO Dave McJannet shared his systemic approach to scaling companies through distinct growth phases. The best leaders have experience with both startups and scale to navigate the in-between. 30-100M: Scaling phase.
As with all things related to customers, there’s an art and science to effectively dealing with each of their ideas. With so many voices competing for attention, you need a means of effectively dealing with all of the data that will come your way.
” This framework can be applied across every aspect of building and scaling a company: 1. “These individuals scale with the company and can grow into 10x performers.” Vendor Selection: Choose Partners Who Can Scale With You The same asymmetric framework applies to selecting vendors.
Klaviyo dominates marketing in the Shopify ecosystem and in ecommerce, and just keeps on scaling. Cavna Integration is Their Fastest Adopted Integration in History Canva is a beast, and integrating them with Klaviyo’s scale in ecommerce just makes sense. So the latest SaaS leader to cross $1B ARR is Klaviyo. The only one!
It’s an incredible look back on scaling and more: Colin Jones, first Chief Revenue Officer at Wiz. ” This unexpected dynamic completely inverted their growth bottleneck – the constraint wasn’t generating demand or securing funding, but scaling the sales team fast enough to capture the overwhelming market opportunity.
At $549M quarterly revenue (22% YoY growth), they’re proving something important: you CAN still grow 20%+ at massive scale. The “Growth Re-Acceleration” Playbook at $2B+ Scale The Numbers: After moderating to 19% growth in FY2025, MongoDB bounced back to 22% in Q1 2026. They become MORE impressive as they scale.
How tools like ZoomInfo Copilot can help teams sell smarter and win faster — at scale. In this eBook, we’ll cover: How today’s top sales leaders are incorporating AI into their go-to-market motions.
The Learning : At scale, customer count growth in your premium tier matters more than total customer adds. scale is still a stong growth engine. Best-in-class SaaS companies typically see 35-40% international mix at this scale. Okta’s hitting this while growing, proving you can scale without proportional headcount growth.
This potential for a decade of growth at scale here helps justify the high revenue multiple Palantir trades at. #4. Profitability Has Increased Even as Growth Has Reaccelerated Do you have to do it all today, at least once you are at scale? Grow AND be more efficient? Is you new customer count growing > 20%?
Meet Wyatt Jenkins: From Construction Sites to Chief Product Officer If you want to understand how vertical SaaS companies scale to $1B+ in revenue while staying true to their customers, there’s no better person to learn from than Wyatt Jenkins, Chief Product Officer at Procore Technologies.
And more importantly, revenue and user growth that is accelerating at scale. Developer-First DNA: The founders “understood the difficulties in scaling a subscription app firsthand”this wasn’t consultants building for developers, this was developers building for developers.
In this eBook, we’ll show you how marketing operations can create efficiencies in your tech stack, reporting, and budget that will not just improve internal processes, but also create the sustainability you need in order to scale.
Building ‘opinionated products’ and the importance of customer intimacy Lessons learned from scaling Twitter’s ad business from zero to $650 million in three years. 15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54) Has the org scaled? And so the ramp was just bananas.
Convergent evolution from 2 very different start-ups that now have many similarities at scale. The companies that succeed at this scale will be those that maintain their customer-centric innovation while building operational excellence to support their massive customer bases. in cash with a 19% free cash flow margin.
A good RevOps leader will ensure your go-to-market engine runs smoothly and scales effective. For example, Atlassian generates $370K in revenue per employee, which is a benchmark for efficiency at scale. If you can afford it, hire this role even earlier. This includes everything from lead scoring to deal stages.
Cloudflare is what 20x ARR looks like at scale, post-IPO. 221,000 Total Paying Customers, But 65% of Revenue From 3,200 Large Customers This is what you should see when a “long tail” engine is just working at scale. Top-tier growth, cash-flow positive, and very durable revenue. The last point is key.
Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources.
This isn’t unqiue to Asana, it’s true of many SaaS leaders at scale, from Zoom to Shopify. And probably be worth 50% more. #2. 150,000 Total Customers. 100k+ Customers Are The Fastest Growing. The enterprise customers are growing the fastest. Just remember not to leave the smaller ones behind! #3.
But as you scale, you have to step back and focus on strategy. But as you scale, you lose that intimacy. But as you scale, the focus shifts to customers—retention, satisfaction, and expansion. But once you hit scale, the mindset shifts to building a sustainable, repeatable growth engine.
Is usually see 15%-20% as start-ups scale, but 25% is probably the right target as you scale. And a few other data from the report: Gongs enterprise customers see about a 25% win rate, conversion from Opportunity to Closed. Thats a bit higher than I expected.
6 Months: Prove They Can Scale If they’ve made it past the 90-day mark, the next 3 months are about proving they can scale. It’s a bad sign. If there’s no measurable progress by this point, they’re likely not the right fit. This means hiring and ramping 1-2 reps, refining the sales process, and hitting early revenue targets.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Maintenance & Scaling 🚀 Follow best practices for ongoing updates and maintenance of LLMs post-deployment, and develop strategic approaches to scale your product to a broader customer base.
So at BILL’s scale, you have to put programs into place across the company to connect employees to customers, to help you focus on all the different stakeholders vs just the contract signer. SMB Unit Economics: Why Is 6 Quarters the Right Target for SMBs at Scale? Real TAM vs. VC Tam: How Do You Think About it at Scale?
AI and Cybersecurity: How Rubrik’s Co-Founder Built a $1B+ ARR Platform While Joining the AI Revolution Lessons from Arvind Nithrakashyap, Co-Founder and CTO of Rubrik, on scaling cyber resilience platforms, building multiple product curves, and implementing AI across both products and operations.
A reminder to not stay too reliant on direct sales as you scale. RingCentral has followed, driving SBC down from 23.6% of revenue in 2021 to 15.7% 16,000 Channel Partners A very large percent of RingCentral’s revenue comes from the channel. Billion in ARR appeared first on SaaStr.
If you skip this step and bring in a consultant, you’ll lose that critical learning, and you won’t be able to guide or scale your sales team effectively later on 2 5. Then, hire two reps to scale. Once you’ve closed those initial customers and have a basic playbook, the next step is to hire two full-time sales reps—not one.
Key topics will include: Getting started: the "crawl" phase of ABM and its boundaries Unlocking the potential of the "run" phase and using the right strategy for scaling your efforts The essential components of an effective ABM tech stack within each stage Real-world insights from NetSPI's ABM journey with MarketingOS
Here’s what I see most often, the Top 6 Mistakes First Time SaaS Founders Make: Incomplete understanding of business model, and how it will scale. But hiring folks that haven’t done it at all doesn’t scale past a few million in ARR. But they also make mistakes we tend not to make with experience.
These outcomes might include: Driving user growth Maximizing revenue Ensuring user satisfaction Scaling adoption A different outcome would lead to a different pricing choice. Scaling stage: Reduced to single-user plans to maximize accessibility. There’s No Silver Bullet In Pricing There’s no silver bullet in pricing.
The B2B / SaaS Learning : Partnership deals that seem great in early days can become value traps at scale. Structure partnerships with revenue caps or tiered economics that protect your margins as you scale. The “Scale Economics Paradox”: Revenue Up 16%, Profit Down 42% Circle shows the dark side of growth at scale.
Start-ups, scale-ups and public companies in 2021 would hire a lot of folks they just wouldn’t hire today. I know for many, this seems a much harder time to find a new job What I can tell you is this. It’s not the crazy hiring market of 2021. But almost everyone growing even at “pretty good” rates is hiring.
Unfortunately, even the most sophisticated organizations often lack clear strategies and processes for collecting and managing the voice of the customer at scale—or worse, they simply ignore this valuable source of data. What better source of insight into what those are and how they’re changing than your customers themselves?
The Enterprise-Grade Platform That Makes AI Voice Agents Actually Work at Scale We’re proud to announce that Syllable is returning as a partner for SaaStr Annual + AI Summit 2026 , following their tremendous success and impact at our 2025 event. The Bottom Line: Syllable.ai Cross-Industry Use Cases That Drive Revenue 1.
Get it right, and they’ll scale your revenue and team. They need something to scale. Ideally, they’ve scaled a team at a company similar to yours. Get it wrong, and you’ll lose a year—or more. Here’s how to approach it: Don’t hire too early. If you’re under $1M ARR, you’re likely still figuring out founder-led sales.
This creates several advantages: Immediate scalability : No lengthy enterprise sales cycles Usage-based pricing : Revenue scales directly with customer success Lower customer acquisition costs : Developers can start using APIs instantly Key Pricing : Claude Sonnet 4 is priced at $3 per million input tokens and $6 per million output tokens.
Assume 1 per $1m in ARR, youll need to scale a team of 5 at least to get to $10m in ARR. And reps take time to scale. And youll need a real QA team as you scale. As you scale, youll need a dedicated 24×7 devops/techops team. Youll need another sales rep at least per every $500k in new ARR. You cant hack QA forever.
And for those who are already underway, scaling their results across their organizations is completely uncharted waters. Many organizations are dipping their toes into machine learning and artificial intelligence (AI). However, for most organizations embarking on this transformational journey, the results remain to be seen.
We organize all of the trending information in your field so you don't have to. Join 80,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content