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16 Minutes on the News #32: Section 230, Content Moderation, Free Speech, the Internet

Andreessen Horowitz

In this special “3x” episode of our news show — where we cover the headlines and tech trends, offering analysis, frameworks, explainers, and more — we cover the tricky but important topic of Section 230 of the Communications Decency Act.

Trends 124
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What Channels Did — And Didn’t — Drive Traffic to SaaStr.com Last Year

SaaStr

Far more folks find our content on social media than directly from our blog. And our events are a massive source of content and engagement, both IRL ( Annual , Europa , etc), and since Covid, almost 100,000 have attended our digital events. We have 120,000+ subscribers to our newsletters and send 1,000,000+ emails to them per month.

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Marketing Teams as Hedge Funds

Tom Tunguz

Some days, content marketing works. Other days when content strategies struggle, a witty paid ad campaign entices some clicks & form fills. One day, a post hit the front page of Hacker News. I think of marketing teams as hedge funds. Marketing teams develop a portfolio of different strategies to acquire leads.

Marketing 217
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The Simplest Way to Produce Popular Content

Neil Patel

Have you noticed that no matter how well-written your content is, it’s hard to get views? Or even if you create video, audio, or image-based content it’s tough to get likes, shares, and engagement. Most marketers believe it is because there is so much content for people to choose from. I’ll give you a hint… regurgitated content.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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7 Ideas for Your LinkedIn as a B2B Company

Buffer Resources

The caveat with LinkedIn is that its content is very much driven by the individuals on it. Its audience is served content by the LinkedIn algorithm from their connections and people related to them, so if you’re coming in posting very serious and buttoned-up content, you’re limiting your reach.

B2B 91
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How Generative AI Will Turn Traditional SaaS Models On Their Head with AWS VP of Generative Builders Adam Seligman

SaaStr

The good news is you have a big backlog, and the bad news is you have a big backlog. Every one of those things is summarizing and generating from your arsenal of content and translating into a customer story that resonates. Customers don’t just want a product today. Your SDRs, what do they do? Foundation models will do that.