Sat.Oct 05, 2019 - Fri.Oct 11, 2019

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The Passion Economy and the Future of Work

Andreessen Horowitz

The top-earning writer on the paid newsletter platform Substack earns more than $500,000 a year from reader subscriptions. The top content creator on Podia, a platform video courses and digital memberships, makes more than $100,000 a month. And teachers across … The post The Passion Economy and the Future of Work appeared first on Andreessen Horowitz.

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Capturing Luck with “or” instead of “and”

A Smart Bear

I won a fake stock market competition in elementary school. I put all my money in a few penny stocks — where prices are less than a dollar, and because of their small denomination, their value (as a percentage) fluctuates wildly. Some days I had the worst portfolio, other days I had the best. The competition happened to end on an up-day. This was an example of “high risk, high reward.

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The Revenue Operations Triangle: Giving Shape to an Idea

Chargebee

Wondering how to set up a Revenue Operations function in your organization? Here is the framework to think about RevOps.

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5 Ways to Transform Your SaaS Financial Model into an Operational Forecasting Tool

Chargify

While running Flightpath Finance over the years, we have seen how a number of SaaS companies ranging from $1 to $15MM ARR forecast their financials. In this post, we will share our insights, focusing on tactics that will make your SaaS financial model more operationally focused and therefore more useful in supporting SaaS CEOs and co-founders in their decision-making. .

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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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Freemium at Scale with Typeform CEO (Video + Transcript)

SaaStr

Freemium can help software companies gain users quickly—but what happens when it’s time to scale back or up? Free services must meet users’ basic needs, while also encouraging them to upgrade to the paid version once those basic needs are met. Join Joaquim Lecha, CEO at Typeform, and Christoph Janz, Managing Partner at Point Nine, as they delve into freemium at scale.

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8 Smart Tactics For Your SaaS Customer Acquisition Strategy

Incredo

Just look at customer acquisition vs retention statistics. What do you see? 1. When you acquire a new customer, it costs you 5x more than if you retained your existing customer. 2. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%. 3. Existing customers are 4-5x more likely to repurchase, refer your product and forgive your mistakes ( source ).

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Introduction to SaaS Lead Generation

How SaaS Works

The How SaaS Works series simplifies the complex world of software-as-a-service (SaaS) into the practical fundamentals for anyone involved in SaaS. These are the real-world lessons learned from founding a SaaS company from ground zero to growing it all the way to acquisition as well as case studies from other SaaS companies who have both succeeded and failed.

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How to Make the Most of Customer Experience Feedback

Totango

Acting on customer experience feedback gives you a competitive advantage. No other enterprise has access to the information you can gather from your customers. No one else gets to have a personal conversation with the very people your product is designed to serve. When you listen to what your customers tell you and incorporate their feedback, you encourage loyalty in your existing customers and create a customer experience that will attract others to your product.

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5 of the Most Effective Ways to Reduce Business Operational Costs

The Daily Egg

You may be making a ton of sales every day – enough to bring in substantial profit for your business. But when you look at the numbers, you find that your actual revenue is only just enough to keep the business going. So what could be the reason behind this? You’ve done everything possible to […]. The post 5 of the Most Effective Ways to Reduce Business Operational Costs appeared first on The Daily Egg.

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What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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Your Sales Efficiency Will Probably Plummet Toward $10m ARR. Plan For It.

SaaStr

When a great SaaS business starts to come together, and crosses Initial Traction ($1-$1.5m), growing nicely (8-10%+ Month-over-Month Growth) … often times, the founders start to see the first bit of real economic returns on the model. It finally starts to make sense, this SaaS stuff. As you cross $2.5m, $3m in ARR, you can start to see a path to real cash flow and financial independence, even though you aren’t there quite yet.

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Product management, fast and slow

Intercom, Inc.

The range of work we do as product managers is so broad that we inevitably end up finding inspiration from all sorts of sources, whether it’s books on business strategy or essays on design. However, the book that has given me the most insight into the nature of my work is somewhat unlikely – psychologist Daniel Kahneman ’s non-fiction bestseller Thinking, Fast and Slow. “Our brain has two very distinct modes of thought: System 1 (fast, automatic, and impulsive) and System 2 (slow, consciou

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The End of the SDR?

Predictable Revenue

Sure.rapidly improving prospecting tools and AI will change the SDR landscape, but are the predictions of the end of the SDR role correct? The post The End of the SDR? appeared first on Predictable Revenue.

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8 Smart Tactics For Your SaaS Customer Acquisition Strategy

Incredo

Just look at customer acquisition vs retention statistics. What do you see? 1. When you acquire a new customer, it costs you 5x more than if you retained your existing customer. 2. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%. 3. Existing customers are 4-5x more likely to repurchase, refer your product and forgive your mistakes ( source ).

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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SaaStr Comes to Art Basel!! December 5 at 500 Startups Miami!

SaaStr

We’re back to Miami for our second ever SaaStr meet-up there, this time bigger and better than ever during Art Basel!! Come join us on December 5 hosted at 500 Startups Miami for an evening of SaaStr talk, mentorship, unicorns, VCs and more. We’ll have cocktails (or something similar) and some great discussions, including several great pieces of content, including a fun discussion between me and the co-founders of Cloud Unicorn Digital Ocean.

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Communicating the value of content design

Intercom, Inc.

As a content designer, I often struggle to explain my role. The job is notoriously difficult to define, it looks different at every organization, and it has a ton of overlap with other roles. Content design is practiced by people with a dizzying array of job titles: product designers, UX designers, content strategists, interaction designers, information architects, technical writers, engineers, product managers, etc.

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Lessons learned from hiring 200 sales reps in a year with Samsara’s Nick Rathjen

Predictable Revenue

We provide the framework and break down the process, fast-growing company Samsara used to hire 200 new sales reps in a year. Find out how Samsara maintains company culture and provides mentorship for new reps while rapidly growing their team. The post Lessons learned from hiring 200 sales reps in a year with Samsara’s Nick Rathjen appeared first on Predictable Revenue.

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My New Book, Why I Wrote It, and Where the Money Will Go

Andreessen Horowitz

“I watch your actions not just captions in the sh*t you post”. – Rick Ross, “Big Tyme”. This month, I will be releasing a new book on culture, What You Do Is Who You Are. . Why I Wrote the. … The post My New Book, Why I Wrote It, and Where the Money Will Go appeared first on Andreessen Horowitz.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How important are customer testimonials?

SaaStr

They are incredibly important. We spend so much time marketing and selling to customers. And building stuff for them. But almost no one thinks enough about what a buyer really goes through. Especially, sales and marketing teams often don’t think enough about the risks in buying a new piece of software. It’s not just the $$$ in the contract: The soft costs to deploy a piece of software are often 3x+ higher than the direct costs.

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12 Simple Rules to Boost Your Ecommerce Conversion Rates

Unbounce

Would you be frustrated if you discovered that tons of your potential customers are leaving your ecommerce website (and that your conversion rates are in the pits) because of a poor visitor experience? Unfortunately, that’s often the reality: many ecomm storefronts don’t have the best checkout experiences, and it absolutely crushes their sales efforts.

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10 Steps to Improve Business Networking Skills of Your Sales Team

Nimble - Sales

If you are not yet familiar with the term business networking, be sure that you are missing out on plenty of opportunities! In the modern world, business networking is an essential part of the success of any enterprise. Therefore, knowing what it is and adopting the basic concepts for further incorporation in your team is […]. The post 10 Steps to Improve Business Networking Skills of Your Sales Team appeared first on Nimble Blog.

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How A/B Testing Can Reduce Shopping Cart Abandonment

FastSpring

An issue all online stores have in common is shopping cart abandonment. This means one of the main areas of focus for all online stores is (should be!) conversion optimization. Optimizing your checkout experience and shopping cart is essential for your online store to combat shopping cart abandonment and drive more successful conversions while providing a seamless checkout process for your consumers.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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Four Powerful Leaders Speaking at SaaStr Annual 2020

SaaStr

Though March might seem far away now, it’s catching up to us soon! We’re tailoring the content you want most at this year’s SaaStr Annual with some easy ways of searching through the agenda for exactly what you want to see and hear. Until the full agenda goes live, we’ll be sharing some insider tips weekly on what content you might want to bookmark before the big day.

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Engineering the Genome: Challenges and Opportunities in the Next Wave of Medicine

Andreessen Horowitz

Technology’s ability to rewrite our genetic code is becoming one of the most powerful therapeutic arsenals of all time. We’ve gone from small molecules, to antibodies, to using biological machinery itself as we engineer our genomes to treat diseases. This. … The post Engineering the Genome: Challenges and Opportunities in the Next Wave of Medicine appeared first on Andreessen Horowitz.

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5 Ways Artificial Intelligence is Revolutionizing CRMs

Nimble - Sales

If your message is not relevant to your customers, or they are not present on the channel you often use, then you will not be able to convert them. How will you understand the channels or the experiences that seem relevant to the user? Artificial Intelligence seems to be helping sales and the marketing team […]. The post 5 Ways Artificial Intelligence is Revolutionizing CRMs appeared first on Nimble Blog.

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How Localization for SaaS Pricing Can Boost Your Revenue

FastSpring

If you’re selling your SaaS on home soil, pricing it in your currency makes sense. But what happens when your company wants to expand into new territories? Not only do you need to market test your SaaS product in new geographical areas, but making sure it’s priced correctly can make or break its success in any new territory. Pricing your SaaS in a customer’s own currency can do a lot to influence their buying decision.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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How do I start a successful SaaS?

SaaStr

I think there are approximately 2 ways to get a new SaaS app off the ground: Option 1: Hustle into The Enterprise. In almost every category of software, there are gaps. Painful gaps. Generally, several gaps that any buyer has and would pay, say $5k a month to solve. For example, an integration that doesn’t work well. Or a specific type of workflow that is missing in the standard app stack for that buyer.

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Sales Leadership: 4 Keys to Successfully Promote a Rep to Sales Manager

Sales Hacker

Sales is the most important function with any company, and the sales manager plays a critical role within it. That said… The importance of your sales manager cannot be understated. The sales force drives the company’s revenue and it’s the sales manager’s job to drive the sales force. If your sales manager does not perform, you won’t generate cash — which you MUST do to survive!

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Nimble Gives Global Partners Instant Access to Market-Ready Content with Qorus

Nimble - Sales

As part of its ongoing effort to provide a seamless experience to its partners and resellers, Nimble recently deployed Qorus Content Hub to accelerate channel sales by helping partners to quickly find, personalize, share, and track customer-ready content in the familiar world of Microsoft 365. About Qorus Qorus?is the sales enablement platform that connects people, […].