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How Top SaaS Companies Drive 2-3x Better Campaign Performance Through Multi-Channel Personalization with Customer.io

SaaStr

Here’s how Notion crushed it: The Hard Metrics: 49-51% open rates (2x industry average) 1-1.5% Here’s how Notion crushed it: The Hard Metrics: 49-51% open rates (2x industry average) 1-1.5%

Scale 271
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Three million downloads and counting: Inside Intercom reaches a podcasting milestone

Intercom, Inc.

This month, we have passed the three million download mark for the show. Liam Geraghty: That’s one of our most downloaded episodes, so if you haven’t heard it, you do not want to miss that. One of the obvious observations about Uber these days is that the drivers’ side has more churn than the riders’ side.

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SaaS Capital: Across 1,500 SaaS Startups, Yearly Contracts Don’t Actually Increase NRR

SaaStr

You can download it here. We tend to intuitively think annual contracts help combat churn, but they really don’t — they just defer it. So SaaS Capital put out its latest report on SaaS retention and NRR after having surveyed over 1,500 SaaS companies and professionals.

Startup 362
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Estimating the Impact of the Coronavirus on Growth

Tom Tunguz

Here’s a basic model you can download and play with the inputs. It doesn’t model cash, hiring, account churn, new latency in sales cycles. But it’s too early to say for sure. Getting back to the original question, what’s a basic model to box the impact of the virus to a business? This is a company at 15M in ARR.

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How Clinic Sense Reduced Churn and Unlocked More Revenue

This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience.

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5 Interesting Learnings From MongoDB at $700,000,000 ARR

SaaStr

Breathtaking acceleration of MongoDB downloads — a good proxy for acceleration in the Cloud overall. Their free version of Mongo has been downloaded 130m times, and of that … 55 million in just the last year. Logo churn didn’t go up, but there was less account expansion, as we saw with many other leaders.

Scale 337
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Surveying Sales Leaders - How Coronavirus is Impacting Quotas, Bookings, and Budgets

Tom Tunguz

You can download the survey here. About 54% of respondents have seen higher churn; the other half has seen no change. Recently, Revenue Collective surveyed its members about the impact of coronavirus on businesses. Here some of the highlights that I observed in my reading: 96% have seen some impact to their business.

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SaaS CX: The Optimal Failed Payment Recovery Strategy

Costly customer churn. Maintaining a positive customer experience during payment recovery is key to minimizing churn and improving retention. This situation worsens if your recovery strategy treats the customer as the problem. The result?

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SaaS Essentials: Failed Payment Solution Guide

With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. Achieving your retention goals starts with the right solution.

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SaaS Business Fundamentals: How Decline Codes Impact Failed Payment Recovery

A failed payment isn't just a lost transaction - it could mean a customer churning for good. Download this guide to discover: Why not all decline codes are equal Tailoring your recovery strategy for each decline reason can significantly improve retention. But not all payment declines are the same.

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A Solution for Every Type of Churn: Solving Involuntary SaaS Churn

How is your SaaS business addressing involuntary churn? It leads to revenue losses and can be the largest source of churn, yet your company may not be taking it seriously. Involuntary churn needs to be treated with the same urgency as voluntary churn.

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The Modern Customer Success Playbook

Quarterbacking your customers to long-term success and growth is proven to combat churn and transform customer success teams into revenue-drivers. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base. Download the playbook today! Satisfaction won’t cut it.

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Why Product Led Growth is a Customer Success Responsibility

But without a clear understanding of a product’s capability, or the value it creates for customers, churn is unavoidable. Learn how CS teams can drive a Product Led Growth strategy, and why it can be beneficial to your organization, by downloading this eBook.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.