Buffer Resources

APRIL 30, 2024

This new publishing workflow has several added benefits, which I’ll share more about at the end of this blog post. Instead of posting automatically on your behalf, Buffer will send you a mobile notification via the Buffer app when it’s time to post, with everything you need to finish the post yourself.

Social Media 77

Social Media Mobile Management 77

User Pilot

APRIL 21, 2024

It helps create in-app experiences to optimize user conversions. Try Userpilot and Take Your In-App Experiences to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a conversion path and why is it important? .’ build in-app experiences that increase product adoption and retention without coding).

SaaS Payments 91

SaaS Payments Payment Services Payment Methods Payment Solutions 91

SaaStr

APRIL 21, 2023

Be heartened by the fact that you’re getting on the phone with people when they have a zillion SaaS apps to choose from out there. Tip #2: Attend Top Industry Events Is it worth dropping a load of cash to attend the top industry events? If you’re going to go after events, do the biggest ones in your industry that you can afford.

Outsourcing Services 220

Outsourcing Services Scale Outsourced Development Marketing 220

User Pilot

APRIL 16, 2024

In this blog, we’ll discuss the steps to help you get started and outline a few tools that’ll come in handy. It tracks in-app user activity to identify trends in user behavior and devise ways to improve the overall experience. It aims to track in-app activity and identify trends in user behavior. Book a demo now to get started.

User Experience 103

User Experience Engagement Trends Churn 103

SaaStr

MAY 7, 2020

Corporate blogs almost always work. Viurtal events can work. Corporate Blogs Always Work. I see so many marketers tweeting and LinkedIn about how they have 1,000 signed up for their virtual event. And more digital events now each week than any human being in your industry could ever possibly attend. Which is good.

Content Marketing 233

Content Marketing Investment Metrics Marketing 233

SaaStr

MAY 23, 2023

So it includes things like your website, blogs, mobile apps, and your social media presence. This mathematically incorrect equation is used to illustrate that when you combine lots of events, initiatives, and tactics together over a condensed period of time, often you will see a more significant impact.

Scale 229

Scale Marketing Social Media Advertising 229

SaaStr

SEPTEMBER 5, 2020

More with some great examples here: Corporate Blogs Always Work. Events — digital and IRL now. Pick a few apps, even if they are much smaller than Shopify, where you can add insane value. Write a truly awesome, canonical piece and Google will drive you leads here over time. But Only If You Do Them Right. Targeted Outbound.

Development 289

Development Content Marketing Marketing 289

Tom Tunguz

MARCH 19, 2014

I’ve been getting a few questions about the tools I use to publish this blog, so I figured I’d write about it and reveal the machinery behind the curtain. Jekyll is the blogging engine; Github is the hosting provider; Mou is the app I use to write these posts; and RStudio is the place I analyze data and make charts.

Engineering 100

Engineering User Experience Subscription Payment Features 100

SaaStr

OCTOBER 2, 2023

So we just wrapped our first trifecta year of major events between: SaaStr Annual in SF Bay Area, Europa in London, and APAC in Singapore. We doubled the number of Customers that came YOY, as well of the quality of the attendees, so we’ll double-down on this for next year’s event. So who’s coming with?

Trends 244

Trends New CTO CTO Data 244

SaaStr

AUGUST 24, 2021

It could be a partner program, or an app listing. So do a digital event. Write 3–5 incredible blog posts on how to do something important in your industry. Too many startups shy away from the events, the channels, and the other places their competition is. If your price point is very low, this sometimes doesn’t work.

Scale 342

Scale Startup Marketing SaaS 342

FastSpring

MARCH 15, 2024

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

Payment Methods 180

Payment Methods Marketplace as a Service Payment Solutions Payments 180

Andreessen Horowitz

FEBRUARY 14, 2024

First, application logic is becoming event-driven for new apps, necessitated by high volume and low-latency communication between third-party APIs and microservices. The benefit is that each service can scale up and down independently, but it requires an elastic caching or queuing mechanism to buffer the interactions between services.

Investment 115

Investment DevOps as a Service AI Search Application Development 115

User Pilot

FEBRUARY 26, 2024

To conduct funnel analysis in tools like Userpilot , Mixpanel, or Google Analytics , define the conversion events for the stage as well as conversion criteria. One of the key things you need to do in this step is to choose the conversion events that will indicate that the user progresses from one stage to the other. Book the demo!

Marketing 98

Marketing Sales Funnel Forecasting Customer Lifetime Value 98

Buffer Resources

SEPTEMBER 11, 2023

Zapier is essentially the "glue" that connects Buffer with thousands of other web apps. These workflows start with a trigger, which is an event in an app that kicks off the workflow, and end with an action, which is an event that's completed automatically in a second app.

Social Media 90

Social Media Pricing Data Management 90

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

Venture Capital 52

Venture Capital SaaS Data Scale 52

Buffer Resources

APRIL 9, 2024

Not only can these nifty AI apps and tools help you boost productivity by organizing your time and tasks better, but they can also use machine learning to do some of those time-consuming or repetitive tasks for you. “Work smarter, not harder” has always been one of my favorite phrases. The assistant is social media smart.

AI Search 102

AI Search AI Social Media ChatGPT 102

User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Ready to start tracking user funnels for your in-app user journeys? These range from landing page conversion journeys to in-app onboarding journeys.

SaaS Payments 99

SaaS Payments Payment Services Payment Methods Payment Solutions 99

Intercom, Inc.

APRIL 30, 2020

So today we’re excited to announce two new programs for Intercom app builders and service providers: the App Partner Program and the Service Partner Program. Since unveiling the Intercom App Store in 2018, we’ve worked with many of you to launch over 240 apps on the Intercom platform. Here’s how they work.

Outsourcing Services 223

Outsourcing Services Outsourced Development Consulting Retention 223

User Pilot

AUGUST 5, 2023

Set up custom events to track user activities. Trigger contextual in-app surveys to gather customer satisfaction data. Get a Userpilot demo if you’re looking for the best platform for actionable in-app data tracking. It involves tracking events and metrics and using the insights to make data-driven business decisions.

Data 94

Data Customer Lifetime Value Underperforming Technical Team Data Analysis 94

User Pilot

JUNE 8, 2023

Do you want to leverage event data to make data-driven decisions to enhance user experience? Event data allows you to understand your users’ behaviors and needs on a deeper level. In this article, we’ll walk you through everything you need to know about event data with industry-leading examples. What is event data?

SaaS Payments 90

SaaS Payments Data Payment Solutions Payments 90

User Pilot

APRIL 26, 2023

Track custom events to measure the completion of important milestones in the customer journey. Collect customer satisfaction data with in-app surveys , including CSAT surveys and NPS surveys. You can also track in-app behavior with feature tags, goals, and custom events. Why is it important to analyze customer data?

Data 98

Data Data Analysis Software Review SaaS 98

User Pilot

MAY 14, 2023

Choosing the best event-tracking tool for your business is not easy. To make the choice a bit easier for you, we’ve created a list of the best tools for tracking events available for SaaS teams in 2023. TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website.

SaaS 96

SaaS Scale Social Media Pricing 96

User Pilot

MARCH 15, 2023

TLDR; User activity tracking is the process of monitoring in-app user behavior. The three main data types for tracking user activity include in-app product interactions, user activity across the customer journey, and in-app user behavior flow data. Complete a funnel analysis to track in-app user behavior.

Onboarding 95

Onboarding User Experience Engagement Software 95

User Pilot

MAY 2, 2024

For example, contextual in-app guidance. Customer retention is vital for product success and business profitability. That’s one question we discuss in the article. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. Let’s dive right in!

Retention 91

Retention Metrics Strategy Scale 91

Stax

APRIL 18, 2024

This blog will walk you through how your customers are using mobile credit card processing, how you can accept payments using mobile technology, what sorts of features to look for in a mobile solution, and some exciting statistics about the future of payment technology. Understanding what you want is the hardest part.

Payment Services 88

Payment Services Merchant Services Payment Methods Payment Solutions 88

User Pilot

AUGUST 5, 2023

You can identify NPS passives by: Triggering in-app NPS surveys at important touchpoints to gather valuable customer feedback and discover passive customers. Segment passive customers and offer them targeted offerings through in-app messages. Unlocking the potential of these indifferent users can be a game-changer for your business.

Scale 95

Scale Retention User Experience Strategy 95

Sales Hacker

MARCH 8, 2024

For example, the product team can leverage partner data to tailor the product journey and in-app experience for different customers. If your users are also customers of your partner, the product team can employ in-app messaging to suggest integrations to users, and understand which types of users adopt and benefit from those integrations.

Scale 93

Scale AI Search Social Media AI 93

User Pilot

MARCH 17, 2024

You can track essential metrics across all digital channels, like blogging and email marketing , and check how multiple channels perform together. Product usage analytics dashboard In-app product usage analytics lets you see how and when customers are using your product. In this article, we’ll discuss 10 analytics dashboard examples.

Social Media 91

Social Media Data SaaS Scale 91

User Pilot

APRIL 14, 2023

A good adoption solution requires an engagement layer for in-app guidance. Most of the platforms offer a solid engagement level and enable you to collect user feedback in-app. Most of them are limited to goal tracking and in-app experience performance tracking. Maybe something completely else? Book the demo!

SaaS 97

SaaS Onboarding Pricing Mobile 97

User Pilot

FEBRUARY 24, 2023

Appcues allows you to segment your users based on user properties, flow interactions, checklist engagement, and event completion. Appcues click-to-track events allow you to monitor user engagement with different features in your product. With Appcues, you can run NPS surveys and the app does a basic analysis of the scores for you.

Software Review 95

Software Review Engagement Onboarding Pricing 95

User Pilot

FEBRUARY 20, 2023

You can analyze the behavior of each of them and in Pendo you can target them with in-app guidance. To create funnels, Amplitude recommends using its Pathfinder function which analyzes sequences of events leading up to conversions. Which of them should you choose to generate growth insights for your product? This is a serious dilemma.

Software Review 98

Software Review Systems Review Underperforming Technical Team Mobile 98

User Pilot

AUGUST 10, 2023

Monthly active users (MAU) refer to the number of unique users that engage with your app in a month. Your Weekly active users (WAU) are the number of unique users that engage with your app in a week. Track in-app user activity with custom events. Understand growth over time. Get a demo now to begin. What are active users?

Metrics 80

Metrics Venture Capital Benchmarks Engagement 80

User Pilot

AUGUST 10, 2023

Don’t forget about in-app messaging: contextually relevant tooltips triggered by key events can help show your users what to do next. In this guide, we’ll explore what behavior-based marketing automation is, how you can use behavioral segmentation to appeal to your target audience, and the right tools for the job.

Product Marketing 92

Product Marketing Marketing Churn Customer Lifetime Value 92

User Pilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. This article shows you how. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Best practices for effective customer acquisition and product-led growth.

Acquisition 104

Acquisition Strategy Social Media Underperforming Technical Team 104

User Pilot

JANUARY 12, 2023

The 4 principal ways to monitor user behavior in SaaS include tracking feature usage, custom behavior tracking with events, using heatmaps , and user funnel analytics. Behavioral segmentation helps you filter out power users so you can proactively reach them with in-app modals to ask for reviews on sites like G2 driving word of mouth.

Artificial Intelligence 97

Artificial Intelligence SaaS Software Review User Experience 97

Buffer Resources

SEPTEMBER 28, 2023

It’s pretty common for our team to run their own blog, we have several published authors on the team, and many of our engineers run apps that have nothing to do with their regular work. Apps Andy : Alpenglow, F1 Calendar Alpenglow : An app to check sunrise, sunset and golden hour times as well as quality predictions.

Social Media 68

Social Media Construction Forecasting Subscription 68

User Pilot

FEBRUARY 21, 2023

It also supports both mobile and web apps. In Heap, you can segment users based on their demographics and event completion, while in Pendo you can also use mobile-specific data, like the OS version. In Pendo , the information about Track Events is also recorded programmatically without the need for tagging. Book the demo!

Software Review 97

Software Review Underperforming Technical Team Technical Review Systems Review 97