Casey Accidental

JUNE 9, 2020

These plans included a lot of the goals you likely have in your company: improvements in acquisition, activation, and retention. But long term, how high could we push this retention number? What would great retention be for Eventbrite?”. Why is retention so damn important? Retention really is growth’s triple word score.

Retention 145

Retention Benchmarks Payments Payment Methods 145

Tom Tunguz

FEBRUARY 2, 2020

Net Dollar Retention is one of the most important metrics is a SaaS business. And the third principle is to benchmark your business to others who measure themselves in the same way. It measures the value of a cohort of customers over time including expansion, cross-sell, and churn (loss of revenue). But how do you measure NDR?

Retention 235

Retention Benchmarks Revenue Churn 235

Tom Tunguz

SEPTEMBER 1, 2021

Net Dollar Retention. Revenue Growth. -. Gross Margin. Sales Efficiency. -. Net Income Margin. Cash Flow from Operations Margin. Average Customer Value, $k. Customer Count. Large Customer Contribution. Amplitude’s revenue growth rate is in the top quartile for modern software companies at 49%.

Metrics 295

Metrics Benchmarks PayPal Enterprise 295

SaaStr

APRIL 15, 2025

Focus on the right metrics : Be transparent about your key metrics rather than relying on vanity numbers.

Technical Review 162

Technical Review Venture Capital Outsourced Development ChatGPT 162

Tom Tunguz

MARCH 24, 2019

If we examine net dollar retention, the current value of last year’s cohort today net of churn and gross of expansion, we see Zoom is in the top decile at 140%. The public median is 18 months and the private median is 14 months. These customer acquisition paybacks resemble consumer acquisition figures more than software.

Metrics 279

Metrics Benchmarks Scale Acquisition 279

User Pilot

JULY 21, 2024

According to our benchmark, the average month-1 retention rate in SaaS companies is 46.9%. Let’s explore our product metrics benchmark and learn: The definition of month-1 retention rate and why it matters. Average month-1 retention statistics for different segments. Companies analyzed in our report.

Benchmarks 105

Benchmarks Retention Healthcare Scale 105

Tom Tunguz

JUNE 25, 2020

It contains data on go to market team structure, performance by sales function, marketing spend benchmarks, and customer success priorities. We’ve endeavored to include as much data as possible to help companies benchmark themselves relative to others. Logo retention is second at about 33%. This was surprisingly low.

Headcount 364

Headcount Scale Benchmarks Retention 364

SaaStr

MAY 13, 2021

429: In this episode, ProfitWell Founder & CEO Patrick Campbell shares benchmarks from over 23,000 companies and offers a helpful framework to re-evaluate your retention strategy and increase your CLV (Customer Lifetime Value) between 10 and 60%. Patrick Campbell.

Retention 221

Retention Subscription Payment Features Customer Lifetime Value 221

Clouded Judgement

JUNE 19, 2024

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. net retention and CAC payback). Net Revenue Retention High net revenue retention is the fourth aspect of a successful quarter, and one of my favorite metrics to evaluate in private SaaS companies.

Cloud 318

Cloud GCP(Google Cloud Platform) Software Azure 318

ChurnZero

JUNE 24, 2022

In our webinar, 2022 SaaS retention benchmarks , SaaS Capital Manager Director Rob Belcher shares the results from their 11th annual B2B SaaS benchmarking survey. You can download the full report for net retention and gross retention benchmarks as well as retention metrics in relation to ACV, growth, size, and more.

Benchmarks 98

Benchmarks Retention Software Review Technical Review 98

Tom Tunguz

MARCH 18, 2019

the company generated $107M of trailing 12 month revenue, services 33% of the Fortune 500, grew revenue at 48% and has a net retention rate of 139% across 10,800 customers. According to the recent Redpoint free trial survey, the 140% net retention puts the business in the top decile of businesses.

Metrics 222

Metrics Benchmarks Software Review Engineering 222

User Pilot

SEPTEMBER 2, 2024

Userpilot’s SaaS Product Metrics Benchmark Report has found that compared to other industries, healthcare SaaS companies perform lower across most of the 6 metrics we studied. Companies by industry analyzed in our Product Metrics Benchmark Report 2024. Companies by industry analyzed in our Product Metrics Benchmark Report 2024.

Healthcare 105

Healthcare Benchmarks Metrics Onboarding 105

SaaStr

SEPTEMBER 2, 2023

. “Higher growth is generally associated with higher retention and vice versa. The higher a company’s retention, the easier it is to grow, as the company doesn’t have to replace as much lost revenue. T he impact of retention is also cumulative as it repeats and expands on itself year after year.

Startup 299

Startup SaaS SMB Banking 299

FastSpring

APRIL 26, 2022

In part one, we cover benchmarks and common churn formulas. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Part I: SaaS Churn Benchmarks. When we set churn benchmarks for SaaS companies, there’s so much to consider.

Benchmarks 147

Benchmarks Churn Payments SaaS Payments 147

Chart Mogul

MARCH 1, 2023

Retention isn’t a silver bullet, but in SaaS, it’s the closest thing to it. Why is retention so pivotal? What does good retention look like? And does higher retention mean higher growth? We analyzed it all in our inaugural ChartMogul SaaS Retention Report. Why is retention so pivotal? In contrast, 41.1%

Benchmarks 98

Benchmarks Retention B2C Business 98

User Pilot

JULY 18, 2024

MarTech companies had the lowest onboarding c completion rates of all the industries we studied for our SaaS Product Metrics Benchmark Report. Companies by industry analyzed in our Product Metrics Benchmark Report 2024. Month 1 retention rate : 44.7% 1 Month Retention Rate. That’s what we explore in the article.

Benchmarks 102

Benchmarks Metrics Onboarding Retention 102

User Pilot

JUNE 11, 2024

That said, let’s explore the most critical product marketing metrics to track, along with the latest benchmarks in 2024: Check out the 2024 Benchmark Report. Let’s explore the most important metrics (you can check their benchmarks here ): User activation rate : Measures how effectively onboarding converts new users into active users.

Benchmarks 102

Benchmarks Product Marketing Metrics Marketing 102

Tom Tunguz

NOVEMBER 12, 2023

Snowflake is second, pushed by their best-in-class net dollar retention (NDR). Compare that to the benchmarks in 2013! Datadog tops the list, likely driven by their tremendous cross-selling ability. Both these companies also focus on enterprise accounts - in contrast to Bill.com at the bottom, which targets small businesses.

Software Review 331

Software Review Trends Revenue Software 331

SaaStr

AUGUST 26, 2024

Learn how to enhance both customer retention and business expansion by leveraging sutomer success. The conversation will emphasize the importance of being on the offensive and aligning customer success with sales objectives to unlock new opportunities. AMA for All Things CS : Get Your Burning Questions Answered from Top CS Leaders!

Benchmarks 299

Benchmarks Finance Business Model Forecasting 299

User Pilot

JULY 21, 2024

These are the key questions we explore in the article based on our recent Product Metrics Benchmark Report 2024 which investigates company performance in 6 different metrics across 7+ industries. Companies analyzed in the SaaS Product Metrics Benchmark Report 2024 by industry. Check out our Product Metrics Benchmark Report 2024.

Benchmarks 105

Benchmarks Onboarding Healthcare Metrics 105

Tom Tunguz

AUGUST 26, 2019

A big part of this sales efficiency is the net dollar retention difference across the group. Here’s why: For every dollar of sales and marketing investment, DataDog generates $1.68 of gross profit, 60% better than the others. NDR is the value of a cohort of customers one year after they sign. It includes lost and expanded customers.

Metrics 189

Metrics Benchmarks Scale User Experience 189

Tom Tunguz

FEBRUARY 6, 2019

Share benchmarks to calibrate your startup’s free trials. Aim for 90%+ Logo Retention. Higher rates of customer retention are more common in the mid-market and enterprise. Target 100-140% Net Dollar Retention. The top quartile of respondents observe net dollar retention of 120%+. Annual Contracts Dominate.

Payment Services 279

Payment Services SaaS Payments SMB Benchmarks 279

User Pilot

JULY 14, 2024

That’s the average core feature activation rate across the companies we studied for our Product Metrics Benchmark Report 2024. Companies by industry analyzed in our Product Metrics Benchmark Report 2024. Check out our Product Metrics Benchmark Report 2024. This is essential for their satisfaction and long-term retention.

Benchmarks 105

Benchmarks Artificial Intelligence Underperforming Technical Team Onboarding 105

SaaStr

APRIL 4, 2025

My Take : Classic infrastructure play with sticky retention characteristics. Their performance benchmarks showing 10x query throughput compared to self-hosted options were eye-opening. The Numbers : Processing 1.2B vector queries daily. 230+ enterprise customers including three Fortune 50 companies. 99.999% availability SLA.

AI Search 175

AI Search AI Startup Scale 175

User Pilot

NOVEMBER 27, 2023

Wondering how churn rate vs retention rate are different? Both metrics are important to track if you want to implement a successful product retention strategy. Other important metrics related to churn and retention efforts. Ways to analyze churn and improve retention rates based on the data.

Churn 102

Churn Retention Benchmarks Customer Lifetime Value 102

User Pilot

JULY 19, 2024

One way to measure your Martech product success is by using benchmarks to compare its performance to similar products. Time-to-value (TTV) : 1 day, 20 hours, and 47 minutes Net Promoter Score (NPS) : 41 Month 1 retention rate : 44.7% Month 1 retention rate. Cohort or retention analysis can help with this. Time to Value.

Benchmarks 105

Benchmarks Metrics Scale Customer Lifetime Value 105

User Pilot

JULY 18, 2024

According to our latest NPS benchmark report, the average NPS in SaaS is 35.7. But how does your business fare against these product metrics benchmarks? Let’s explore our product metrics benchmark and learn: What NPS is and why it’s important for SaaS businesses. You can download our product metrics benchmarks here.

Benchmarks 105

Benchmarks Healthcare Technical Review Scale 105

Chargebee

DECEMBER 8, 2023

With customer retention rates varying widely across different industries, understanding the average rates can provide valuable insights into how to keep customers coming back. In this article, you’ll see how your company compares to other businesses in the industry and understand if you have room to improve your rates. Table […]

Benchmarks 76

Benchmarks Retention Strategy Business 76

SaaStr

NOVEMBER 4, 2021

The “Rule of 40” is one of the most commonly cited valuation benchmarks in SaaS for both public and private companies. While SaaS is an amazingly transparent community with abundant benchmarking resources, there are much fewer publicly available studies that allow an analysis of the underlying drivers of “Rule of 40.”

SaaS 321

SaaS Technical Review Benchmarks Azure 321

Clouded Judgement

APRIL 4, 2024

There’s a lot of info to digest, so in the sections below I’ll try and pull out the relevant financial information and benchmark it against current cloud businesses. ” Benchmark Data The data shown below depicts how the Rubrik data compares to the operating metrics of current public SaaS businesses.

Benchmarks 120

Benchmarks Data Cybersecurity Cloud 120

User Pilot

JANUARY 31, 2023

Wondering what customer satisfaction benchmarking is in SaaS and how your business compares to other SaaS companies? In this article, we go in-depth about customer satisfaction benchmarks and how you can measure and improve it. In the SaaS industry, the NPS benchmark is around 40. What is customer satisfaction benchmarking?

Benchmarks 98

Benchmarks SaaS Retention Metrics 98

User Pilot

JUNE 27, 2024

Learn more about industry benchmarks in our latest SaaS Product Metrics Report. Activation rate benchmarks for various industries in 2024 range from 54.8% User activation rate benchmarks in 2024. User activation rate benchmarks per industry. Let's dive right in! Explore more here. Not to mention paying subscriptions.

Benchmarks 105

Benchmarks SaaS Social Media Onboarding 105

Chart Mogul

JUNE 1, 2023

Companies with best-in-class retention grew at least 1.8x In an uncertain market, customer retention is key. So if you are keeping a close eye on your retention metrics this year, you’re not alone. Retention is one of the most important metrics when building a successful SaaS business. What is customer retention?

Retention 90

Retention Metrics Benchmarks Scale 90

SaaStr

SEPTEMBER 23, 2022

To illustrate the turbulence, consider the following metrics: The BVP NASDAQ Emerging Cloud Index (the public benchmark of software performance) has contracted by more than 40%. Prioritize customer retention and growth to accelerate revenue. . VC funding has decreased 23% quarter-over-quarter in Q2 of this year.

Cloud 309

Cloud Benchmarks Trends Business Model 309

Tom Tunguz

AUGUST 26, 2023

However, NDRs (net dollar retention) are equal. Braze may offer more professional services / support to larger customers which may reflect in gross margin. The difference in customer base is apparent in the ACV : $4.5k vs 169k, a 37x delta. Typically, enterprise customers expand more than SMB.

Benchmarks 188

Benchmarks Venture Capital Marketing SMB 188

Tom Tunguz

AUGUST 26, 2023

However, NDRs (net dollar retention) are equal. Braze may offer more professional services / support to larger customers which may reflect in gross margin. The difference in customer base is apparent in the ACV : $4.5k vs 169k, a 37x delta. Typically, enterprise customers expand more than SMB.

Benchmarks 184

Benchmarks Venture Capital Marketing SMB 184

SaaStr

SEPTEMBER 20, 2023

Discover Bessemer Venture Partners’s annual State of the Cloud report, going through trends, benchmarks, and metrics that underpin the Cloud economy. So they came up with a North Star benchmark, used it as a hurdle rate by channel, and any channels that hit that benchmark would justify a continued investment.

Cloud 311

Cloud Payments Software Review Payment Solutions 311