User Pilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Market research focuses on wider market trends early in the product development cycle, while market validation focuses on the specific product and its market potential after the ideation stage.

Marketing 105

Marketing Scale Market Research Interviewing 105

User Pilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Spotting market gaps: keyword research.

Underperforming Technical Team 105

Underperforming Technical Team Marketing Market Research Outsourced Development 105

Intercom, Inc.

NOVEMBER 18, 2020

To understand the way support leaders are thinking about automation, we worked with an independent market research firm to survey a random sample of 404 customer support leaders across both B2B and B2C industries in several sectors, including retail, healthcare, and technology. A note about methodology.

Customer Support 223

Customer Support Trends Scale Scaling 223

User Pilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Conduct market research Now that you know your customers, it’s time to research your competitors. Next, analyze their product, brand, and marketing strategy. Notion’s promotional mail for Notion AI.

ChatGPT 98

ChatGPT Social Media AI Market Research 98

SaaSHolic

MAY 5, 2023

The article highlights the potential for Latin American startups to utilize AI to improve efficiency, generate global innovation and economy, and expand internationally. Companies should avoid redundancy in their tech stack, consider AI adoption, and recognize the potential for Latin American founders to compete globally in the tech industry.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

User Pilot

SEPTEMBER 29, 2023

We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. There are many ways to generate ideas: Market research Competitor analysis can help you quickly figure out if there's a market need and start to figure out product market fit.

Development 105

Development Software Review Sales Recruiting Technical Review 105

Kellblog

JANUARY 20, 2022

Years ago I wrote a post on what I call the fundamental tension in marketing : the gap between what we want to say and what our audience wants to hear. Our founders are super excited about our AI/ML-based algorithms for demand prediction. Let’s map AI/ML as a marketing message onto this framework. Yes, a lot.

Education 117

Education Marketing Automotive AI 117

Totango

NOVEMBER 27, 2023

The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms. Some CS platforms are more successful than others in delivering powerful workflow automation and digital strategies, leveraging AI and ML, and offering flexibility for out-of-the-box reporting and integrations.

Trends 92

Trends Customer Success Machine Learning Artificial Intelligence 92

Neil Patel

OCTOBER 7, 2021

Invest More in Market Research. Market research goes hand-in-hand with collecting first-party data. When marketing without cookies, you need to know who your audience is. If you’re new to this, here are some ways to get started with market research : Launch a targeted survey. Use AI-Based Bidding.

Marketing 123

Marketing AI Search Advertising Social Media 123

Buffer Resources

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. The Rundown did the same when AI took off.

Business 93

Business Venture Capital Technical Review Trends 93

Neil Patel

JUNE 7, 2021

With the continuous growth in artificial intelligence (AI) and the ever-collecting stores of data, there’s a better way to view and use existing marketing data. Below, we break down the five top ways marketers can benefit from the unique tool that is Wolfram Alpha. 5 Ways to Use Wolfram Alpha for Marketing Research.

Market Research 129

Market Research AI Search Marketing Advertising 129

User Pilot

NOVEMBER 21, 2023

Conduct market research The aim of market research is to assess what products are available in the market, what problems they address, how successful they are and what’s the demand. More importantly, it helps you find gaps in the market that your future product could fill.

Underperforming Technical Team 104

Underperforming Technical Team Sales Recruiting Social Media Market Research 104

User Pilot

JUNE 30, 2023

If the latter, pick the right tools for the job, like Userpilot which offers AI-powered localization. Bear in mind though that marketing content or strategies that work very well in one market may not be as successful in others. Make sure to cover it in your market research. Blog content localization.

SaaS Payments 98

SaaS Payments Outsourcing Services Payment Solutions Payment Services 98

Unbounce

JULY 12, 2023

But how would modern-day Don Draper feel in a world where AI marketing tools are helping businesses create whole marketing campaigns—something that required a marketing agency not too long ago? In this episode, you’ll get answers to big questions like: What are the benefits to agencies embracing AI? Oh, hang on.

AI 98

AI ChatGPT Merchant Services Underperforming Technical Team 98

User Pilot

SEPTEMBER 15, 2023

If possible, use AI tools to organize and analyze the qualitative insights. If you’ve used a dedicated market research or feedback tool, the odds are it will do a lot of the work for you. For example, many tools allow you to tag and categorize the responses or leverage AI to analyze qualitative user feedback.

Interviewing 102

Interviewing Scale AI ChatGPT 102

Unbounce

MAY 15, 2020

At Unbounce, we’ve come to think of it as a sort of learned marketing intelligence. It’s all the years of experience in your role, your market research, your ability to identify potential tweaks. Conversion intelligence is a fundamental change in your approach to marketing.

Artificial Intelligence 144

Artificial Intelligence Marketing Machine Learning AI 144

GetUplift

FEBRUARY 14, 2024

2 Relying on the ‘HIPPO’ too much — without doing supporting market research More often than not, B2B messaging ends up being decided by the HIPPO (AKA – the Highest Paid Person’s Opinion). For example leveraging AI, machine learning or automation to “serve” the right message to customers.

B2B 65

B2B Technical Review Payment Solutions Scale 65

User Pilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. Understand what customers like and dislike about competitors Sentiment analysis has a lot of overlap with competitor analysis since both types of market research touch on product development/positioning. Source: Brand24.

Artificial Intelligence 52

Artificial Intelligence Social Media Software Review Technical Review 52

User Pilot

SEPTEMBER 14, 2023

Customer discovery questions for target market research The key to successful customer discovery is asking the right questions. Here are a few possible customer discovery questions that you might consider while carrying out your initial research. All you have to do is customize it for your product.

Underperforming Technical Team 103

Underperforming Technical Team Scale Interviewing Social Media 103

User Pilot

APRIL 29, 2024

A market segmentation survey is a market research tool. If stuck, use a question pool or an AI writing assistant for inspiration. A segmentation survey is used to gather the data necessary to segment customers. It also helps teams better understand their existing and prospective customer base.

Payment Solutions 104

Payment Solutions SaaS Payments Payment Methods Payments 104

Buffer Resources

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. The Rundown did the same when AI took off.

Business 52

Business Venture Capital Technical Review Trends 52

SmartKarrot

MAY 4, 2023

You can leave all your worries about action items as AI is here to automate and make them more efficient for you. With AI and the power of automation, you can say adios to a manual extraction and welcome the automated action items. Apart from this, there are multiple benefits of using different AI solutions for businesses.

Artificial Intelligence 10

Artificial Intelligence AI Machine Learning Scale 10

User Pilot

DECEMBER 13, 2023

Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement. The strategy should also have information about the UX team, processes, and guidelines. Start designing your strategy by clarifying the business goals.

Strategy 104

Strategy Underperforming Technical Team User Experience SaaS 104

Unbounce

JULY 23, 2020

More than just benchmarks, the data-derived insights from the Conversion Benchmark Report will help you pair your savvy with AI to create the highest-converting campaigns of your career. It’s part of the Unbounce Conversion Intelligence mission to bring marketers new ways to optimize and level up their skills.

Artificial Intelligence 145

Artificial Intelligence Marketing Benchmarks Machine Learning 145

User Pilot

MAY 21, 2024

At the outset of the design process, comprehensive user research —including market analysis—is essential. Incorporating market research is a crucial part of understanding user needs and preferences. AI tools can assist UX designers during the ideation and conceptualization stage.

User Experience 52

User Experience Trends Development Engagement 52

Neil Patel

AUGUST 23, 2021

Most of his posts use video game imagery and share advice for succeeding in both life and marketing. Niche: Market research. Why You Should Follow Larry: Follow Larry for easily accessible graphics that share information on everything from Twitter design tips for more engagement to tools for AI-based copywriting.

Marketing 128

Marketing CTO Coach Entrepreneurship AI Search 128

User Pilot

APRIL 6, 2023

This could be through features that nobody needs, overwhelming UI , overcomplicated architecture, or complex technologies, like AI when simple solutions would do the job. No matter how good our market research and product discovery are, we can’t build a complete product before launching it.

Underperforming Technical Team 105

Underperforming Technical Team Management Interviewing Scale 105

BetterCloud

NOVEMBER 3, 2020

Last week Forrester Research published its market research report titled “Best Practices For Software-As-A-Service Operations.” Only AI and automation can help deal with the scale of new demands and the increasing threat landscape. I&O pros must borrow from what they’ve learned from DevOps.”.

DevOps as a Service 52

DevOps as a Service Government SaaS Cloud 52

Neil Patel

NOVEMBER 20, 2020

AI Multiple, a digital B2B research firm, found that video content makes website visitors 64-85% more likely to buy a product , compared to static images. The CMO Council, a marketing research firm, found 48% of consumers want to see content that reflects products or services they are already interested in.

Software Review 145

Software Review Software Systems Review AI Search 145

User Pilot

MAY 30, 2023

Perform user research Good personas are a reflection of your ideal customer. Instead, your personas should be the product of extensive user or market research. If you don’t already have users, you may skip step 2 above and use an AI tool to build personas based on your product description. So, where do you begin?

Social Media 98

Social Media Interviewing Underperforming Technical Team Product Marketing 98

Neil Patel

APRIL 12, 2021

Baidu is an internet and AI company offering a range of services, including search, cloud computing, music, maps, translation, video, and even self-driving cars. Be sure to conduct Chinese-specific market research before listing on Baidu to ensure you won’t violate censorship laws. What Is Baidu? Optimize for Mobile.

AI Search 103

AI Search Mobile Engineering Advertising 103

Buffer Resources

JULY 5, 2023

When I scrolled through the comment section on Ben’s post, I found an interesting conversation on Google's new AI interface for result pages that was solid input for that article. LinkedIn's comment section is also full of unique insights. Google Alerts Best for: Finding the latest reports, trends, or industry news.

AI Search 95

AI Search Social Media Content Marketing Trends 95

Sales Hacker

MARCH 20, 2018

Use AI for sales enablement. 2) Use AI for Sales Enablement. Market research / statistics. In the spirit of sharing knowledge, I’m going to show you three sales enablement strategies that can help your sales team reach their goals in 2018: Provide on-demand consultation for sales reps. Pricing information. Case studies.

Sales Enablement 64

Sales Enablement Strategy Sales Consulting 64

User Pilot

JULY 18, 2023

These tools enable product managers to conduct market research , competitor analysis, and user feedback analysis. Product strategy tools Product strategy tools are software solutions designed to assist product teams in defining, creating, and executing their product strategy.

Software Review 98

Software Review Software Management Azure 98

ProfitWell

JUNE 15, 2020

This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies. While artificial intelligence (AI) is projected to grow 176% over the next two years, marketers need to balance personalization with privacy. As consumer trends adapt—your business needs to adapt, as well.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

User Pilot

JANUARY 17, 2024

Optimizing your marketing strategy to cut costs. Constantly perform market research to identify expansion opportunities. Use content marketing and SEO to educate and attract potential users. Take advantage of AI and customer feedback tools to improve customer satisfaction. Notion assists users with an AI chatbot.

Scale 105

Scale Scaling SaaS Underperforming Technical Team 105

Intercom, Inc.

NOVEMBER 18, 2019

We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. A chatbot that simply asks visitors questions is, as our co-founder Des Traynor once put it , “a web form masquerading as an AI-driven chatbot.” A chatbot that helps your team be more productive.

Scale 42

Scale Technical Review B2C Banking 42