Remove agency-solutions
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The Vertical SaaS Gold Rush: Why Non-Tech B2B Is Growing 250%+ Faster

SaaStr

Result : Non-tech companies are still buying traditional SaaS solutions while tech companies redirect budgets to AI experimentation. 70% of Monday.com’s customers aren’t in tech. ” They’re digitizing their core business operations for the first time. A plumbing company isn’t hiring a Chief AI Officer.

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CMO Budgets Are Flat for 3+ Years. But 99% of CMOs Say Gen AI is a Top Priority.

SaaStr

This goes beyond point solutions—they’re building integrated tech stacks that actually talk to each other. The data shows 39% of CMOs are reducing agency budgets and another 39% are cutting labor costs. The most successful CMOs are breaking down silos between internal teams, agencies, and technology partners. of budgets.

AI 178
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AI, Sales + GTM in 2025/2026: This Changes Everything with Jason Lemkin and Owner CRO Kyle Norton

SaaStr

Revenue leaders who wait for “perfect” AI solutions will find themselves managing teams that can’t compete on cost or efficiency. The Lazy AI Approach Will Fail Here’s what won’t work: hiring an agency to “handle your AI strategy” while you focus on traditional sales management.

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How The Top 25 B2B Public Companies Have Performed In 2025 So Far — And What They Tell Us About the Future

SaaStr

The Government AI Arms Race Every government agency suddenly has unlimited AI budgets. Vertical solutions usually beat horizontal – Domain expertise matters. The companies with strong performance are building solutions enterprises view as essential infrastructure. AI-native companies are getting premium valuations.

B2B 243
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Is AI Penetration … Slowing Down? Ramp Says Possibly

SaaStr

But as we move into mainstream enterprise adoption, we’re dealing with Fortune 500 companies, regulated industries, and government agencies—organizations where a 12-18 month procurement cycle is considered fast. They could implement AI tools in weeks, not months.

AI 272
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One Thing That Never Works: Hiring a Bunch of Agencies Instead of a VP of Marketing

SaaStr

But sometimes, even oftentimes, they want to start with an “agency or two” instead of hiring a real VP of Marketing. These agencies are everywhere. I’ve never seen a marketing agency actually deliver real leads for customers. Now to be fair, agencies have their place and the best ones are gems. You need leads.

Marketing 286
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20 Fun Things To Do THIS WEEK at SaaStr Annual + AI Summit 2025!!

SaaStr

Explore demos booths from 150+ sponsors and partners showcasing the latest AI, B2B and SaaS tools and solutions! It’s double opt-in and only for founders and B2B executives attending (sorry no sponsors, service providers, agencies, etc.) Visit the SaaStr Partners! Dont miss the pop-up shop. Attend Jasons Closing AMA on Thursday.

AI 210